The Majestic SEO Podcast
The Majestic SEO Podcast is a monthly panel of SEO experts, debating today’s burning SEO-related issues, hosted by David Bain. David also interviews SEO experts on a one-on-one basis as part of the series.
Previous topics include:
- What are the best approaches to SEO in 2023?
- What are the new and old approaches to link building?
- What are the best approaches to Social Media Marketing in 2023?
- What are the best approaches to Analytics in 2023?
- What are the different perspectives between working for an Agency vs In-House?
- SEO for large enterprise sites vs SEO for small businesses
- How do you manage teams remotely or how do you want to be managed remotely?
- How should SEOs leverage Google Search Console and Bing Webmaster Tools?
- What stops a site from getting indexed and what steps can you take to speed up the process?
- What are some of the most common rookie SEO mistakes and how can you avoid them?
- SEO for eCommerce, SEO for Wordpress, SEO Strategy, Audience Intent, Site Performance & Google's Knowledge Graph.
Previous guests include:
Jenny Halasz, Bill Hunt Senior, Tom Pool, Hannah Thorpe, Frank Watson, Helen Pollitt, Alina Ghost, Shari Thurow, David Mackenzie-Kong, Ned Poulter, Annie Cushing, Jim Sterne, Jill Quick, Sara Clifton, Susan Hallam MBE, Topher Kohan, Viola Eva, Ruth Everett, Judith Lewis, Mike King, Iman Hamdan, Gareth Hoyle, Aleyda Solis, Jo Juliana Turnbull, Fabrice Canel, David Iwanow, Kristine Schachinger, Rasmus Sørensen, Patrick Hathaway, Romain Damery, Dom Hodgson, Laura Hogan, Laurent Bourelly, Rebekah Dunne, Miradna Miller, Shaun Hill, Maria Amelie White, Anna Corbett, Kevin Indig, Imogen Davies, Natalie Mott, Gerry White, Max Brockbank, Amel Mehenaoui, Kevin Gibbons, Gus Pelogia, Antonella Villani, Emma Russell, Kristina Azarenko, Chris Dunn, Dan Taylor, Paige Hobart, Jason Barnard, Keith Devon, Mindy Weinstein, Jono Alderson, Lukasz Zelezny, Pam Aungst Cronin & Jon Henshaw.
Latest episodes
Mar 15, 2023 • 15min
How to use ChatGPT for SEO - with Garrett Sussman
David and Garrett discuss:What content can be used producing ChatGPT?What editing is necessary for ChatGPT content?How is content produced by ChatGPT picked up by Google?Are there other AI content tools that you would recommend?What is the future of AI content?
Mar 8, 2023 • 18min
Digital PR campaigns will have to work harder than ever in 2023 - with Iona Townsley
We’re seeing less impact through digital PR campaigns which has led agencies to favour reactive PR strategies. However, if you make your campaigns work extra hard, you can achieve just as high successes. This means watertight data, strong methodologies, great copy and validating them before launch.
Mar 1, 2023 • 54min
Using ChatGPT for SEO
Is ChatGPT a great opportunity to speed up your SEO activities? And if so, how can you best use ChatGPT within your SEO activities?That’s what we’re discussing in the next episode of the Majestic SEO podcast with Garrett Sussman from iPullRank, Alizée Baudez from alizeebaudez.com, Jo O’Reilly from Salience, Ken “Magma” Marshall from RevenueZen, and Gabriella Sannino from Level343.
Feb 22, 2023 • 20min
How to use AI to help with content, but not to rely on it - with Andy Chadwick
David and Andy discuss:What does that mean in practice?What can you rely on AI to do?What type of content can AI help with?What type of content should you not use AI for?What does the optimum process that uses AI to help with content look like?How do you ensure that search engines think that your content was written by humans?What tools do you recommend?
Feb 15, 2023 • 17min
How to target your SEO Strategy to Entities - with Gerry White
David and Gerry discuss:Why do you describe entities as the most critical thing?How do you target your strategy to entities?What does enhancing with multimedia and internal linking mean in practice?What’s an example of good automation?
Feb 8, 2023 • 15min
How to find SEO opportunities using the Crawl Stats report within Google Search Console - with Katherine Nwanorue
David and Katherine discuss:- Google Search Console crawl stats data report- Hosts- How Google is crawling your subdomains - Robots.txt- DNS resolution - domain provider- Server connectivity- HTTP Response - File Type - HTML, javascript, images or videos- Purpose - Discovery and refresh- Googlebot
Feb 1, 2023 • 50min
What are the best alternatives to Google Analytics?
With the move towards GA4, it might be a good time to review your analytics software – are there any better alternatives out there compared with Google Analytics? That’s what we’re covering in this episode of the Majestic SEO podcast – with Chloe Christine from CC Digital, Amanda White from Amanda White Digital, Jean-Marc Courtiade (Matomo Consultant & Trainer), Petr Janošík from Smartlook and Piotr Korzeniowski from Piwik PRO.
Jan 25, 2023 • 15min
How does site accessibility impact SEO? With Heba Said
David and Heba discuss:What are the key areas in accessibility?How does accessibility impact SEO?How does Google analyze accessibility?How do you measure the impact for accessibility?
Jan 18, 2023 • 16min
Volume/depth of content doesn't mean you will rank well - with Chris Green
Chris Green believes that volume/depth of content doesn't mean you will rank well - the content has to be good and specific to the need. For SEOs working with multiple brands/clients, the challenge becomes connecting effectively with the user's needs and how to satisfy that meaningfully.
Jan 11, 2023 • 18min
Google will release helpful content updates that reward satisfying experiences - with Jonas Sickler
During this conversation Jonas and David discuss:- Understand search intent- Measure the value of user intent?- Build topic clusters to cover a topic completely- Add unique perspectives while still answering the query- Create linkable assets (spam links are being devalued more, good links still pass value)- Be a trusted source of information beyond search (social, email, etc) because that reinforces your value
