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The Majestic SEO Podcast

Latest episodes

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Aug 30, 2023 • 21min

Adapt, Adapt, Adapt - with Casie Gillette

Casie Gillette discusses the importance of being able to adapt, covering:- With all of the changes currently taking place in search, we have to adapt our strategies and tactics faster than ever.- How often should you set a strategy?- What do we adapt?- How do we adapt?- What skills will remain the same?
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Aug 23, 2023 • 16min

How to integrate SEO into the broader marketing mix to drive better results overall - Yvie Ansari

Yvie Ansari shares how to integrate SEO into the broader marketing mix to drive better results overall, discussing:- How do you integrate SEO into the broader marketing mix?- How does SEO relate to other marketing activities?- How does SEO drive results overall?- How do you measure the impact of SEO when it is positively impacting the sales of other channels?
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Aug 16, 2023 • 15min

How to stay true to brand in a world of AI - with Sally Raymer

In this episode Sally Raymer shares how to stay true to brand in a world of AI.Discussion points include:- Staying true to brand in a world of AI- Defining what your brand is - Why is this important?- What are the AI temptations that are bad?- What does staying true to a brand mean?- How do you ensure that every marketer in your organisation can articulate what your brand means?How do you use AI while still keeping the brand top-of-mind?
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Aug 9, 2023 • 17min

Working on your mindset will make you a powerful SEO Professional - with Adrijana Vujadin

Adrijana Vujadin discusses how working on your mindset will make you a powerful SEO Professional.Talking points include:- What does that mean?- How does this actually help?- What do you need to improve?- How do you improve it?- How often do you need to do this?- What impact does it have?
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Aug 2, 2023 • 43min

How to find website performance issues and how to fix them

In this epsiode of The Majestic SEO podcast we look at how to find website performance issues and how to fix them, with Nikki Halliwell from Journey Further and Prachi Keshavani from MISFIT.Topics covered include:- What are the most important website performance issues in 2023?- How do you monitor for website performance issues?- How do you fix website performance issues?
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Jul 26, 2023 • 18min

Stop creating new websites and delve into the power of domain consolidation - with Damien Robert

Stop creating new websites and delve into the power of domain consolidation. This is an approach that not only supercharges SEO, but also provides extensive benefits in sustainability, search generative experience readiness, data and branding. With Damien Robert.
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Jul 19, 2023 • 17min

Embrace AI content... but be smart about it - with Brendan Aw

Brendan Awe discusses how to embrace AI content, but at the same time, be smart about how you do it.Discussion points include:How should we embrace AI content?What shouldn’t be AI content?What’s your AI content production process?What software do you use?How do you envisage this changing over the next year?
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Jul 12, 2023 • 16min

Creating content that your customers need is more important than creating "SEO content" - with Martin Huntbatch

Martin and David discuss how creating content that your customers need is more important than creating "SEO content".Discussion points include:How do you define SEO content in 2023?Can you not do both at the same time?What if there is no keyword volume for the content that your customers need?What is your current content creation process?How do you measure success?
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Jul 5, 2023 • 53min

What is the optimum link building outreach strategy?

In this episode of the Majestic SEO Podcast, we’re going to explore the best ways of reaching out to prospective link partners so you can maximise your likelihood of receiving your desired link.Joining us for this episode on Link Building Outreach is Izabela Wisniewska, Aaron Anderson, Anna Bravington and Ajay Paghdal.Topics covered include:How do you determine the ideal link opportunityHow do you reach out to your target opportunityWhat do you say / how do you maximise the chance of you getting a linkHow has outreach changed? How are you adapting your outreach?
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Jun 28, 2023 • 17min

Focus on different audiences to attract different links - with Isa Lavahun

Isa and David discuss:As Google loves a backlink profile with referring domains, focus on content that tells your story in a way that connects with untapped audiencesTalking points include:- How do you connect with untapped audiences?- How do you target the most appropriate untapped audience?- Why focus on content that tells your story?- How does this build backlinks?

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