

Agency Journey
Gray MacKenzie
How do world-class agencies continue to grow profitably and hit their goals, even through the choppy waters and challenges of agency life?
How do leaders like Tiffany Sauder, Marcus Sheridan, Jay Acunzo, Shama Hyder, David C. Baker, Nikole Rose, and Zeb Evans think?
Join Agency Journey host Jakub Grajcar as he interviews agency operators and leaders to share insights, actionable tips, and hilarious stories from the builders who live in the agency trenches.
Each episode focuses on crucial aspects of growing an agency like building the right team, delegation, project management, client success and retention, and operating frameworks like EOS.
Brought to you by ZenPilot: we help lead your agency through the final project management implementation you’ll ever need. Book a call to learn more at ZenPilot.com/Call.
Don’t forget to rate + follow the podcast if you enjoyed it!
How do leaders like Tiffany Sauder, Marcus Sheridan, Jay Acunzo, Shama Hyder, David C. Baker, Nikole Rose, and Zeb Evans think?
Join Agency Journey host Jakub Grajcar as he interviews agency operators and leaders to share insights, actionable tips, and hilarious stories from the builders who live in the agency trenches.
Each episode focuses on crucial aspects of growing an agency like building the right team, delegation, project management, client success and retention, and operating frameworks like EOS.
Brought to you by ZenPilot: we help lead your agency through the final project management implementation you’ll ever need. Book a call to learn more at ZenPilot.com/Call.
Don’t forget to rate + follow the podcast if you enjoyed it!
Episodes
Mentioned books

Aug 19, 2019 • 34min
Digital Project Management Training for Agencies with Ben Aston
Ben Aston from The Digital Project Manager joined us for an interview about the agency landscape, project management tips for agencies, and his experience working both at agencies and with them.
*** More Information ***
Want to learn more about ZenPilot?
https://www.zenpilot.com
Want to join the Agency Journey Insiders group on Facebook?
https://www.facebook.com/groups/agencyjourneyinsiders
Want to see how your agency revenue lines up with industry benchmarks?
https://www.zenpilot.com/benchmark
Want to learn the EXACT process we use to help marketing agencies implement processes and systems they need to scale without reinventing the wheel?
https://www.zenpilot.com/freedom
#AgencyJourney

Jul 20, 2019 • 23min
How to Repackage Agency By-Products and Leverage Them as Assets for Profit and Fun
How can you take the by-products of your agency operations and leverage those assets?
https://www.zenpilot.com/manifesto
*** More Information ***
Want to learn more about ZenPilot?
https://www.zenpilot.com
Want to join the Agency Journey Insiders group on Facebook?
https://www.facebook.com/groups/agencyjourneyinsiders
Want to see how your agency revenue lines up with industry benchmarks?
https://www.zenpilot.com/benchmark
Want to learn the EXACT process we use to help marketing agencies implement processes and systems they need to scale without reinventing the wheel?
https://www.zenpilot.com/freedom
#AgencyVision

Jul 12, 2019 • 14min
How to Quit Following Client Demands
Sick of clients bossing you around?
The antidote is leadership.
https://www.zenpilot.com/manifesto
*** More Information ***
Want to learn more about ZenPilot?
https://www.zenpilot.com
Want to join the Agency Journey Insiders group on Facebook?
https://www.facebook.com/groups/agencyjourneyinsiders
Want to see how your agency revenue lines up with industry benchmarks?
https://www.zenpilot.com/benchmark
Want to learn the EXACT process we use to help marketing agencies implement processes and systems they need to scale without reinventing the wheel?
https://www.zenpilot.com/freedom
#AgencyVision

Jul 11, 2019 • 21min
Train Better Clients With Your Sales Process
If you're struggling with clients who don't value your advice or expertise appropriately, you need to tackle the root issue...and it all starts in sales.
https://www.zenpilot.com/manifesto
*** More Information ***
Want to learn more about ZenPilot?
https://www.zenpilot.com
Want to join the Agency Journey Insiders group on Facebook?
https://www.facebook.com/groups/34557...
Want to see how your agency revenue lines up with industry benchmarks?
https://www.zenpilot.com/benchmark
Want to learn the EXACT process we use to help marketing agencies implement processes and systems they need to scale without reinventing the wheel?
https://www.zenpilot.com/freedom
#AgencyVision

Jul 4, 2019 • 27min
Get Paid for What You Know, Not Simply What You Can Do
When you figure out how to get paid for your expertise, your agency can increase revenue without adding team members. Client actually receive more value than before while your profit margins increase. That's the win-win scenario we're all looking for.
https://www.zenpilot.com/manifesto
*** More Information ***
Want to learn more about ZenPilot?
https://www.zenpilot.com
Want to join the Agency Journey Insiders group on Facebook?
https://www.facebook.com/groups/agencyjourneyinsiders/
Want to see how your agency revenue lines up with industry benchmarks?
https://www.zenpilot.com/benchmark
Want to learn the EXACT process we use to help marketing agencies implement processes and systems they need to scale without reinventing the wheel?
https://www.zenpilot.com/freedom
#AgencyVision

Jul 2, 2019 • 21min
Sell the Solution, Not Services
Want to do your clients a big favor and give yourself a gift at the same time?
Change your approach to client servicing.
Today, we're tackling why (and how) you need to sell solutions, not services.
https://www.zenpilot.com/manifesto
*** More Information ***
Want to learn more about ZenPilot?
https://www.zenpilot.com
Want to join the Agency Journey Insiders group on Facebook?
https://www.facebook.com/groups/34557...
Want to see how your agency revenue lines up with industry benchmarks?
https://www.zenpilot.com/benchmark
Want to learn the EXACT process we use to help marketing agencies implement processes and systems they need to scale without reinventing the wheel?
https://www.zenpilot.com/freedom
#AgencyVision

Jun 29, 2019 • 18min
Help One Ideal-Fit Client Solve a Costly Problem
How is this Manifesto principle like Newton's Second Law?
It's obvious, the more variables you manage, the slower your agency grows. Simplify to scale!
Today, we tackle the fastest path to mastery, results, and profit.
This core principle of serving one ideal-fit client type solve a costly problem drives our entire business.
Not just our own growth, delivery, and operations, but it's also the fundamental methodology for scale that we help agencies implement.
https://www.zenpilot.com/manifesto
*** More Information ***
Want to learn more about ZenPilot?
https://www.zenpilot.com
Want to join the Agency Journey Insiders group on Facebook?
https://www.facebook.com/groups/agencyjourneyinsiders/
Want to see how your agency revenue lines up with industry benchmarks?
https://www.zenpilot.com/benchmark
Want to learn the EXACT process we use to help marketing agencies implement processes and systems they need to scale without reinventing the wheel?
https://www.zenpilot.com/model
Want a free clarity call?
https://www.zenpilot.com/freedom
#AgencyVision

Jun 28, 2019 • 22min
Make the Hard Decision Once That Makes Every Other Decision Easy
Tim Ferriss often asks himself a simple question when prioritizing his work.
What one thing, if completed first, would make everything else subsequently easier?
The same general principle holds true for the third point of the Agency Freedom Manifesto: make the hard decision once that makes every other decision easy.
https://www.zenpilot.com/manifesto
*** More Information ***
Want to learn more about ZenPilot?
https://www.zenpilot.com
Want to join the Agency Journey Insiders group on Facebook?
https://www.facebook.com/groups/agencyjourneyinsiders/
Want to see how your agency revenue lines up with industry benchmarks?
https://www.zenpilot.com/benchmark
Want to learn the EXACT process we use to help marketing agencies implement processes and systems they need to scale without reinventing the wheel?
https://www.zenpilot.com/freedom
#AgencyVision

Jun 27, 2019 • 19min
Kill Your Broken Agency Business Model Before It Kills You
The traditional agency business model is broken. It isn’t the model that will get you to where you’re trying to go.
It is broken because it scales complexity.
By its very nature, everything is unique.
The traditional agency business model, we call it "Digital Yes Men". If the client asks for it, the agency provides it.
https://www.zenpilot.com/manifesto
*** More Information ***
Want to learn more about ZenPilot?
https://www.zenpilot.com
Want to join the Agency Journey Insiders group on Facebook?
https://www.facebook.com/groups/agencyjourneyinsiders
Want to see how your agency revenue lines up with industry benchmarks?
https://www.zenpilot.com/benchmark
Want to learn the EXACT process we use to help marketing agencies implement processes and systems they need to scale without reinventing the wheel?
https://www.zenpilot.com/freedom

Jun 26, 2019 • 16min
The Agency Freedom Manifesto
The traditional digital agency model is broken.
Time and time again it has failed to deliver the freedom that agency owners had hoped it would.
Instead of finding freedom, owners are constantly pulled back into the business because every situation is unique.
As a result, all their time, resources, and creative energy are spent putting out client fires, keeping team morale in check, and maintaining the status quo.
Most agency owners have no freedom over how they spend their time.
The Agency Freedom Manifesto is the way out.