Money Lab
Money Lab
The Money Lab Podcast with Matt Giovanisci is a lo-fi show where Matt shares his real-world experiences running a successful online education business. With over 20 years of experience building Swim University from the ground up, Matt talks through his strategies, personal insights, and tactics for online entrepreneurs looking to create profitable lifestyle businesses. Each solo episode dives deep into content creation, email marketing, product development, and productivity, backed by his own successes and failures.
Episodes
Mentioned books
Jun 27, 2025 • 23min
My Sales Optimization Series
Get ready to dive into ways to maximize sales without needing to attract new customers! This discussion explores actionable strategies to enhance revenue from your current audience. You’ll learn about key metrics and promotional tactics that can supercharge your email marketing. Plus, discover tips for refining your sales pages to unlock even more potential from your existing products. It's all about optimizing what you already have!
Jun 26, 2025 • 28min
Purging My Should-Do List
Did I just make that up?
Jun 25, 2025 • 46min
How I Cloned My Brain
Building a knowledge base.
Jun 24, 2025 • 36min
Is My Product Overpriced?
Yes. Here's why...
Jun 23, 2025 • 45min
Is This The End of Online Courses?
No, but it's changing and it's harder.
Jun 20, 2025 • 26min
How I Balance Strategy vs. Tactics Across Platforms
Just listen.
Jun 19, 2025 • 24min
How We Achieved Complete Flow State in Our Business
Building processes and making life easier.
Jun 18, 2025 • 40min
All Social Media Content Sucks
A rant.
Jun 17, 2025 • 28min
My Traffic Tanked! Can I Recover?
Maybe? But not all the way.
10 snips
Jun 16, 2025 • 29min
What's The Difference Between Iteration and Repetition?
Dive into the nuanced differences between iteration and repetition in creativity. Discover how analyzing past efforts can lead to stronger future creations. Learn about the art of iteration in content creation, emphasizing the role of data analytics and AI tools. This insight reveals how to refine content for greater audience engagement. It's a fascinating exploration of constant improvement versus mere repetition.
