Michael, a Buying Online Business graduate, shares his experience of acquiring and growing an online business for passive income. He discusses his motivation for choosing this path, the process of buying a business in the hobby industry, and his goals of building a portfolio of online businesses. Michael also offers advice on making money online and the value of having a strong team.

They say it all starts with the right mindset. This is true especially when it comes to managing and growing a business.  In this special episode, I had a wonderful conversation with Dennis Yu about Billionaire mindset, using AI, and social media ads. Dennis Yu has over 20 years of digital marketing experience ranging from mastering FB and LinkedIn ads to scale people's personal brands and businesses. He is a speaker and mentor who has worked with brands like Social Media Examiner, Forbes and a multitude of personal brands. We talked about AI for social media ads. What do most people do wrong when it comes to running social media ads? And what results have Dennis gotten using your dollar a day strategy and how does it work? We also discussed mentorship and mindset (How important are they?). And habits all billionaires have in common, what are they? This is your chance to learn from the best in the digital marketing space, tune in now and get valuable insights! Episode Highlights   03:34 How to create a ‘Content Strategy’? 06:35 Is AI going to replace search engines? 12:41 How to make Ads work? 14:53 “Dollar-a-day strategy” 26:47 Mentorship and mindset 34:30 What do billionaires have in common? 42:25 Check out more of Dennis Yu Key Takeaways ➥ For content strategy, Dennis suggested that online business owners can create personal stories, reviews, and podcast (which are compelling, relatable, and captivate the audience). Then, use AI tool like Chat GPT to enhance their content. ➥ If you have content that’s already working well organically, you can repurpose it for other channels or use it as Ads. Repurposing content allows you to extend its reach and maximize its impact by adapting it to different formats. Furthermore, using successful content as Ads can help you capitalize on its effectiveness and target specific audiences. This approach enables you to make the most of your well-performing content and increase its visibility across different marketing channels. ➥ Dollar a day strategy is a cost-effective approach to advertising. This means putting a lot of pieces of content, testing them for a dollar a day for a week. The key idea behind the "dollar a day" strategy is to leverage the advanced targeting options and reach specific audiences with relevant content. By allocating a small budget daily, advertisers can continuously test different variations of ads, targeting parameters, and content formats to optimize their campaigns and achieve desired outcomes. About The Guest   Dennis Yu has over 20 years of digital marketing experience ranging from mastering FB and LinkedInn ads to scale people's personal brands and businesses. He is a speaker and mentor who has worked with brands like Social Media Examiner, Forbes and a multitude of personal brands.   Connect with Dennis Yu ➥ Website -  https://dennis-yu.com/ ➥ The Dollar-a-Day Coaching Program -  blitzmetrics.com/DAD ➥ The Definitive Guide To Tik Tok Ads by Dennis Yu  - https://amzn.to/418SYvj     Resource Links ➥ Buying Online Businesses Website - https://buyingonlinebusinesses.com ➥ Download the Due Diligence Framework - https://buyingonlinebusinesses.com/freeresources/ ➥  Get 1-1 voice note coaching with Jaryd - https://app.coachvox.com/profile/jaryd-krause ➥ Market Muse (Content Marketing Software) - https://bit.ly/3Me39L0 ➥ Sonic Writer (AI Content Generator) - https://bit.ly/3ZjHRPX ➥ Non Agency (Content Writing Packages that we use) - https://bit.ly/3YurU9g *This post may contain affiliate links, so we may earn a small commission when you make a purchase through links on our site/posts at no additional cost to you.See omnystudio.com/listener for privacy information.

If you want to go down the path of owning a blog, copywriting is a valuable skill that you should learn. Joining me today in this special episode is Martha Barnard-Rae who will share copywriting for beginners so you can scale your blog in no time! Martha helps outside-the-box brands build seriously good client relationships with clear, clever copywriting and content. By day she's the CEO at Word Candy and co-host of The One That Works For You podcast. Martha moonlights as a feminist scholar, TEDx speaker, and sore loser of board games. Setting boundaries is her superpower. We had a great conversation on the following: Why do you need good copywriting for your blog in order to make more money? How can you combine SEO with good copy? And why humans beat AI and do so very easily? We also talked about how to create a great content plan with SEO and killer copy?About email marketing, how to write emails people LOVE? And a bit about what it’s like to live in Australia. Do you want to increase your blog's revenue? Catch this episode and find out how to improve your copywriting skills! Episode Highlights 03:57 Importance of blending copywriting with SEO 10:58 How to get a good copy? 13:08 Importance of research 16:32 Ensuring quality User Experience 21:18 Martha’s email marketing secrets 25:28 Do humans beat AI? 29:43 Case study and results 33:09 Components for content strategy   Key Takeaways ➥ By blending copywriting with SEO, it helps search engines understand what a web page is about and helps it rank higher in search results. Also, by incorporating relevant keywords and phrases into the copy, the content becomes more optimized for search engines and can help improve its ranking. ➥ Martha emphasized the significance of considering the reader's journey beyond just reading a single blog post when creating a blog. She suggests that bloggers should think about where the reader will potentially end up after reading a post and what actions they may take next. ➥ Martha's advice regarding email marketing is to focus on delivering value to your subscribers. Let them understand what it is for, even if it means losing some of them in the process. She suggests that bloggers should not feel bad about losing subscribers because not everyone on their email list will be their ideal customer. About The Guest Martha Barnard-Rae helps outside-the-box brands build seriously good client relationships with clear, clever copywriting and content. By day she's the CEO at Word Candy and co-host of The One That Works For You podcast. Martha moonlights as a feminist scholar, TEDx speaker, and sore loser of board games. Setting boundaries is her superpower. Her love language is oddly specific Tik Toks. Connect with Martha Barnard-Rae ➥ www.wordcandy.com.au ➥ HyperFocus services: https://www.wordcandy.com.au/copywriting-services ➥ LinkedIn: https://www.linkedin.com/in/martha-barnard-rae/ ➥ TEDx You're Wrong About ADHD: https://www.youtube.com/watch?v=ybk2IzwV6Zg   Resource Links ➥ Buying Online Businesses Website - https://buyingonlinebusinesses.com ➥ Download the Due Diligence Framework - https://buyingonlinebusinesses.com/freeresources/ ➥ Sell your business to us here - https://www.buyingonlinebusinesses.co/sellyourbusiness ➥ Surfer SEO (SEO tool for content writing) - https://bit.ly/3X0jZiD ➥ Link Whisper (SEO tool for internal linking on websites) - https://bit.ly/3l7K7Ld ➥ Non Agency (SEO Audit) - https://bit.ly/3EPd7OZ     *This post may contain affiliate links, so we may earn a small commission when you make a purchase through links on our site/posts at no additional cost to you.See omnystudio.com/listener for privacy information.

For sure, A.I. can accelerate your content production and overall productivity, but what’s more important than AI content creation for your blog? To find out, better listen to this episode! I have invited Jeff Coyle today on the BOB podcast to talk about combining the power of A.I. to your content creation while giving importance to other aspects of an online business.  Jeff Coyle is the Co-Founder and Chief Revenue Officer at MarketMuse. He has over 20 years of experience managing products and website networks. The technology at MarketMuse combines advanced A.I., natural language processing, and machine learning algorithms to help inbound marketers get the most out of every dollar spent on content.  We had a good discussion about why so many content sites will no longer exist in the next few years. How good will that be for us all? What do those sites look like so you don’t buy them, and what does a good site look like so you can buy them? And how do you get around depreciating content sites? We also had a great conversation around the relationship a business should have with A.I., and editors and what the most important roles are for blog owners moving forward. Do you want to learn how to integrate technology into your current system? Go check out this episode to learn more!  Episode Highlights   04:15: How can MarketMuse help site owners? 11:34 Streamline your business processes through AI 16:57 AI is NOT the answer! 25:55: What type of content gets more conversions? 30:30 Why hire people with experience in the space 35:33 Why providing more value for the audience makes you more money 41:53 MarketMuse’s evolution Key Takeaways   ➥ There are branches of AI that can solve your problems. It doesn’t mean that if a tool doesn’t work, there are no other tools that you can use. Jeff emphasizes that there are AI tools available that can automate and streamline your business processes.   ➥ Jaryd emphasizes that while AI is not the ultimate solution, it serves as a valuable tool to enhance productivity and efficiency within businesses. Rather than viewing AI as a standalone answer to all challenges, Jaryd suggests leveraging it as a complementary tool alongside human expertise.   ➥ People tend to trust and believe content that is created by experts in their field. Experts are seen as knowledgeable and credible sources, and their content is perceived as reliable.  About The Guest Jeff Coyle, the Co-Founder and Chief Revenue Officer at MarketMuse, has over 20 years of experience managing products and website networks. The technology at MarketMuse combines advanced AI, natural language processing, and machine learning algorithms to help inbound marketers get the most out of every dollar spent on content. Connect with Jeff Coyle   ➥ Ep 082 - How To Buy & Building Content Websites with Jeff Coyle - https://buyingonlinebusinesses.com/ep-082-how-to-buy-build-content-websites-with-jeff-coyle-from-marketmuse/➥ https://www.marketmuse.com/➥  https://twitter.com/jeffrey_coyle   Resource Links   ➥ Buying Online Businesses Website - https://buyingonlinebusinesses.com ➥ Download the Due Diligence Framework - https://buyingonlinebusinesses.com/freeresources/ ➥ Sell your business to us here - https://www.buyingonlinebusinesses.co/sellyourbusiness➥ Market Muse (Content Marketing Software) - https://bit.ly/3Me39L0 ➥ Rank Math (Wordpress SEO Plugin) - https://bit.ly/3Acyjf4 ➥ Content Scale AI (AI Content Detector) - https://bit.ly/3LlxRBV ➥ Surfer SEO (SEO tool for content writing) - https://bit.ly/3X0jZiD   *This post may contain affiliate links, so we may earn a small commission when you make a purchase through links on our site or posts at no additional cost to you.  See omnystudio.com/listener for privacy information.

Are you having the same issues like generic output, a lack of creativity, and accuracy when it comes to AI content creation? You’re not alone! We know it’s a bit frustrating.  Using AI for content creation makes our lives a lot easier, but how can you use it in a way that will generate useful and tailored content that resonates with your audience? Joining Jaryd Krause in this Buying Online Businesses podcast episode is Steve Wiideman, who will deep dive into prompt engineering for AI content creation so you can harness the power of technology. Steve Wiideman, of Wiideman Consulting Group, considers himself a scientist and practitioner of local and e-commerce search engine optimization and paid search advertising. He is the author of SEO Strategy & Skills, a college textbook through Student. Wiideman has personally played a role in the inbound successes of brands that have included Disney, Linksys, Belkin, Public Storage, Honda, Skechers, Applebee's, IHOP, Dole, and others. Many of the mentioned projects with an emphasis on strategy, planning, and campaign oversight.  Steve and I talked about the amazing part of AI, and there are so many case studies of how to use it to create out-of-this-world content that ranks and pulls in instance traffic. How does prompt engineering for quality content work? Why do you still need humans in the AI freak-out phase? We also discussed how to allocate resources for content creation? How to do site structuring and internal linking? How to NOT use AI and where Steve thinks AI is headed? Tune in now and be more efficient with prompt engineering for AI tools so you can grow your online business!  Episode Highlights 04:19 Fear and excitement towards AI 07:24 Changes in SEO careers 09:49 How to make a business adaptive? 19:58 Getting ChatGPT to write content 25:22 Significance of Human Touch with AI Content 28:10 Detection of AI content 36:15 How could Google penalize the use of AI? 44:20 How to make good content? 56:11 AI in the next 10 years Key Takeaways ➥ With the rise of AI tools and technology, many SEO practitioners fear that this could affect their careers. Steve recommends that practitioners keep their Ads certification up-to-date. This will help them learn about the search ecosystem.   ➥ Jaryd believes that using AI tools is not cheating, but rather a way to refine your craft. AI tools can help improve your content and workflow, leaving more room for creativity and innovation.   ➥ Steve believes that AI is headed towards the use of voice search queries, meaning that users will increasingly rely on voice commands to interact with technology and access information. This trend has been fueled by the rise of tools like Siri, Alexa, and Google Assistant, which are powered by AI and allow users to perform a wide range of tasks through voice commands. About The Guest Specializing in strategic planning for multi-location and franchise brands, Steve Wiideman, of Wiideman Consulting Group, considers himself a scientist and practitioner of local and e-commerce search engine optimization and paid search advertising. He is the author of SEO Strategy & Skills, a college textbook through Student. Wiideman has personally played a role in the inbound successes of brands that have included Disney, Linksys, Belkin, Public Storage, Honda, Skechers, Applebee's, IHOP, Dole, and others. Many of the mentioned projects with an emphasis on strategy, planning, and campaign oversight.  While serving as an adjunct professor at UCSD and CSUF, Steve’s also building the Academy of Search, while volunteering time to help improve transparency and industry standards as an agency trainer. Connect with Steve Wiideman  ➥ Ep 136 - How To Double Your Traffic with SEO Steve - https://bit.ly/44J2ad9 ➥ https://www.wiideman.com/ ➥ https://twitter.com/seosteve   Resource Links ➥ Buying Online Businesses Website - https://buyingonlinebusinesses.com ➥ Download the Due Diligence Framework - https://buyingonlinebusinesses.com/freeresources/ ➥ Get 1-1 voice note coaching with Jaryd - https://app.coachvox.com/profile/jaryd-krause ➥ Sonic Writer (AI Content Generator) - https://bit.ly/3ZjHRPX ➥ Page Optimizer Pro (SEO tool for optimizing web pages) - https://bit.ly/3wQCzi ➥ Semrush (SEO tool) - https://bit.ly/3lINGaV➥ Surfer SEO (SEO tool for content writing) - https://bit.ly/3X0jZiD   *This post may contain affiliate links, so we may earn a small commission when you make a purchase through links on our site/posts at no additional cost to you.See omnystudio.com/listener for privacy information.

People often think that managing and growing a blog is simple and easy, but the reality is quite different. Many bloggers fail to monetize and grow their blogs for a number of reasons.  For today’s episode, I have invited a special guest, Aisha Preece to share with us her winning strategies for content websites to make money online.  Aisha Preece is the founder and owner of side hustle website OutandBeyond.com, as well as 5 other blogs. She has a great passion for SEO and teaching others how to drive thousands of visitors to their new websites, but she also believes in monetising using alternative monetisation strategies, such as workshops, and a variety of digital products.  We had a wonderful discussion on the following: Why did she start blogging and trying to make money online? What is her process of making more money through her blogs? Is it ads or affiliate products or both? How does she grow her email list and sell them awesome products they want? And how she hires writers and how you can do the same for ANY niche website? We also discussed how often she publishes content and what that looks like? How to create typical authority for a content site? She also shared her experience in buying two blogs. And what she learnt through the due diligence process? If you think your blog is underperforming, maybe it’s time to ditch your old strategies and try a new one. Catch this episode and get to know Aisha’s secrets for her content websites to make money online! Hit the ‘Play’ button!   Episode Highlights   04:00 Why Aisha got into blogging? 11:02 Aisha on managing a portfolio of websites 14:28 Blogs of different niches 15:16 How do blogs make money? 17:34 How to sell digital products? 23:48 Is great content enough to grow a website? 36:32 How often should you upload? 41:26 Where to buy sites from? 44:44 What Aisha learned through due diligence? Key Takeaways   ➥ Aisha have tried different side hustles in the past but she got into blogging because it offers her the freedom to work from anywhere, choose her own schedule, have autonomy, and choose people to work with. ➥ Successful website growth is often mistakenly assumed to happen quickly for everyone. However, people overlook the fact that those who have achieved rapid growth have also experienced failures and gained valuable experience along the way. Building a website takes time, effort, and learning from both successes and failures. It's important to understand that failure is a part of the process and provides insights for improvement. Behind the success stories are countless hours of hard work and perseverance. By embracing failure and valuing the learning process, individuals can set realistic expectations and increase their chances of long-term success. ➥ Having great content alone is not enough for a successful website. It's equally important to have an attractive design and fast loading speed. A visually unappealing or slow website can deter visitors and hinder user experience. Design and performance optimization are crucial for engaging users and keeping them on your site. About The Guest Aisha Preece is the founder and owner of side hustle website OutandBeyond.com, as well as 5 other blogs. Aisha has a great passion for SEO and teaching others how to drive thousands of visitors to their new websites, but she also believes in monetising using alternative monetisation strategies, such as workshops, and a variety of digital products.  She has a tiny but mighty instagram community on @aishapreece, where she shares all her best SEO and Blogging tips and antics of her grumpy cat, Supervisor Sandy. Connect with Aisha Preece  ➥ 7 Step Strategy For Your First Affiliate Sale ➥ 7 Common Blogging Mistakes That Will Cost You Time And Money  ➥ https://outandbeyond.com/  ➥ https://www.instagram.com/aishapreece/    Resource Links   ➥ Buying Online Businesses Website - https://buyingonlinebusinesses.com ➥ Download the Due Diligence Framework - https://buyingonlinebusinesses.com/freeresources/ ➥ Sell your business to us here - https://www.buyingonlinebusinesses.co/sellyourbusiness ➥ Non Agency (Content Writing Packages (that we use) - https://bit.ly/3YurU9g ➥ Market Muse (Content Marketing Software) - https://bit.ly/3Me39L0 ➥ Semrush (SEO tool) - https://bit.ly/3lINGaV   *This post may contain affiliate links, so we may earn a small commission when you make a purchase through links on our site/posts at no additional cost to you.  See omnystudio.com/listener for privacy information.

Is A.I. going to take over people’s jobs and businesses? Is this the end for online businesses?  In this episode, William Griffin and Jaryd Krause discuss this debatable topic about A.I. and robots, and how people can adapt to this technological innovation and use it to their advantage.  Jaryd Krause is the founder of Buying Online Businesses (BOB). He is an expert on buying and growing online businesses, who now also helps take people with no online experience to buying and growing their own online businesses. With a decade of experience, Jaryd’s strategies have generated millions of dollars in revenue for his clients.  William and Jaryd had a conversation about business valuation and noticing trends in the online business industry. How is getting information from the news different from getting news from people you know? They also talked about the cooldown in the market and whether we are in a buyers' market. Jaryd shares an example of lower multiples. He even shared his thoughts around the pivotal change he sees when it comes to buying an online business -  Are affiliates in or out?   Lastly, Jaryd shared when and how to use A.I. (and if you should)? The myth of the solopreneur and how relationships in and out of business lead to a successful life in ALL areas.  Are anxious about the A.I. takeover in the online space? Check out this episode and find out why the answer to A.I. and robots are people and relationships! Episode Highlights 2:22 How to determine the fair price for an online business? 13:01 Staying up with industry trends 21:42 Balancing work execution and discovering new things 28:32 Using AI to complement work 31:42 First actions after buying a website 32:25 How important are people and relationships? 42:57 Knowing your audience Key Takeaways ➥  When considering the purchase of an online business, it's important to approach the process with a comprehensive due diligence plan. The first step in due diligence is to conduct a thorough examination of the online business's records. This will help you understand the financial health of the business and ensure that it is a viable investment. Another important step is understanding where the market is at.   ➥ Jaryd's suggestion highlights the idea that A.I. should be used to complement your already existing workflow, rather than replace it entirely. While AI technology has the potential to improve efficiency and productivity, it is not intended to replace humans.    ➥ Jaryd explains the importance of relationships both in life in general and in the context of buying an online business.In life, relationships play a crucial role in our personal and professional growth. When it comes to buying an online business, relationships are also important. Building relationships with the business owner, employees, and customers can provide valuable insights into the business and its operations. These relationships can also help build trust and credibility, which are crucial when negotiating a sale or dealing with any issues that may arise during the transition.   About The Guest Jaryd Krause is a serial entrepreneur who helps people buy online businesses so they can spend more time doing what they love with who they love. He’s helped people buy and scale sites all the way up to 8 figures, from eCommerce to content websites. He spends his time surfing and traveling, and his biggest goals are around making a real tangible impact on people's lives.  Resource Links   ➥ Buying Online Businesses Website - https://buyingonlinebusinesses.com ➥ Download the Due Diligence Framework - https://buyingonlinebusinesses.com/freeresources/ ➥ Get 1-1 voice note coaching with Jaryd - https://app.coachvox.com/profile/jaryd-krause ➥ Sonic Writer (AI Content Generator) - https://bit.ly/3ZjHRPX ➥ Content Scale AI (AI Content Detector) - https://bit.ly/3LlxRBV ➥ Pictory (AI Video Creation) - AI Video - https://bit.ly/40joNkD     *This post may contain affiliate links, so we may earn a small commission when you make a purchase through links on our site/posts at no additional cost to you.  See omnystudio.com/listener for privacy information.

With the emerging usage of AI for content generation, how will it affect the online businesses? Is AI a threat for content websites? How can online business owners integrate AI into their strategies to enhance their content instead of making it obsolete and lacking human connection? These are important questions that Doug Cunnington answered  in this special episode. Doug is a gun in the SEO industry. His work has been featured all over the internet including Ahrefs, Empire Flippers, Niche Pursuits, Side Hustle Nation and much more.  Doug is also a Project Management Professional, and the creator of the KeyWord Golden Ratio, and is a master at Internet Marketing and Course Creating. During our conversation, we talked about the various ways in which AI can be used and debunked common misconceptions surrounding this fascinating technology. Why is AI only going to make online businesses better? How destructive constantly learning about new AI is for you as an entrepreneur? We also discussed Doug's process on creating content at scale with AI. How to add value to content while using AI without fretting about SEO? How can we improve our sites with AI? Are you interested in improving your site’s performance and staying up-to-date on the latest trends in SEO and content marketing? Then, this episode is perfect for you! Go ahead and click the ‘Play button’! Episode Highlights   03:40 Doug’s thoughts on AI and the future of it 12:34 Process of creating content using AI tools 24:45 Creating tailored content with AI  36:52 Evolution of content sites 39:12 How to connect with AI for a better business 40:42 Fear of AI taking over and how to handle that 44:12 Staying up-to-date with AI Key Takeaways   ➥ Doug believes that using AI tools can greatly benefit a business by improving its processes and workflow. He thinks that AI will not be the end for content sites but rather make things more efficient.    ➥ Doug suggests that Chat GPT can be a useful tool for content creation because it can help identify areas for improvement in an article. This includes identifying gaps in the article, addressing potential objections that readers may have, and identifying frequently asked questions that could be included to make the article more comprehensive.   ➥ Doug thinks that while AI-generated content may be useful in some areas of content creation, such as generating written content or providing data-driven insights, it may not be as effective in creating audio or video content. This is because people are still drawn to human connection and the personal touch that humans can bring to content creation. For example, many people prefer to listen to podcasts or watch videos where they can connect with the host or presenter on a personal level.  About The Guest Doug Cunnington is a gun in the SEO industry. His work has been featured all over the internet including Ahrefs, Empire Flippers, Niche Pursuits, Side Hustle Nation and much more. Doug is also a Project Management Professional, and the creator of the KeyWord Golden Ratio, and is a master at Internet Marketing and Course Creating.   Connect with Doug Cunnington  ➥ Ep 23 - How To Rank On Google In 1 Day - https://bit.ly/418UHkz➥ Ep 124 - How To Make More Money With Your Affiliate Website - https://bit.ly/41fscBO ➥ Keyword Golden Ratio - https://nichesiteproject.com/ ➥ https://www.youtube.com/c/dougcunnington ➥ https://milehighfi.com/     Resource Links   ➥ Buying Online Businesses Website - https://buyingonlinebusinesses.com ➥ Download the Due Diligence Framework - https://buyingonlinebusinesses.com/freeresources/ ➥ Get 1-1 voice note coaching with Jaryd - https://app.coachvox.com/profile/jaryd-krause ➥ Sonic Writer (AI Content Generator) - https://bit.ly/3ZjHRPX ➥ Content Scale AI (AI Content Detector) - https://bit.ly/3LlxRBV ➥ Semrush (SEO tool) - https://bit.ly/3lINGaV ➥ Surfer SEO (SEO tool for content writing) - https://bit.ly/3X0jZiD   *This post may contain affiliate links, so we may earn a small commission when you make a purchase through links on our site/posts at no additional cost to you.  See omnystudio.com/listener for privacy information.

Are online businesses getting cheaper these days? Let’s all find out in this episode! Greg Elfrink, the Director of marketing at Empire Flippers joins me today and he will share his insights on buying an online business.  We dive into what most beginners do wrong when buying a business and how to become an attractive buyer? What happened with the FBA aggregators and why did they lose so much money? Also, explore the different types of online businesses Empire Flippers sell. How sellers aren’t getting the prices they used to and why we have been coming into a buyers market multiples of businesses for the rest of the market? We also discussed another yet intriguing topic: Did AI just kill the affiliate marketing businesses? And how buying and selling online businesses could evolve in the future? If you plan on buying an online business, this episode could be a big help for you on creating a better business decision. Tune in now! Episode Highlights 3:55 Where do beginners go wrong in buying a business? 13:20 Learning from other people 21:14 Getting lured into eCom businesses 25:15 Type of businesses being sold by Empire Flippers 33:05 Unique types of online businesses you can buy 40:41 Did AI kill affiliate marketing? 55:55 Trends and multiples of businesses sold by Empire Flippers 59:27 How to recognise good deals 1:03:24 The evolution of Buying and Selling Businesses Key Takeaways   ➥ When buying an online business, Greg gives emphasis on the importance of asking the right questions and knowing what questions to ask to sellers.    ➥ Greg believes that direct-to-consumer (DTC) e-commerce stores have greater growth potential than affiliate sites. However, for new buyers who are just starting out in the online business space, Greg suggests that affiliate sites may be a better option. This is because affiliate sites are easy to understand and has simple business model.   ➥ According to Greg, this year is the great opportunity for those interested in buying online businesses. The level of competition is low, and sellers are more amenable to accepting offers below their asking price, meaning that buyers may be able to secure favorable deals. About The Guest Director of marketing at Empire Flippers    Connect with Greg Elfrink   ➥ Empire Flippers - https://bit.ly/3Vg0qU8   ➥ https://buyingonlinebusinesses.com/ep-019-value-business-buy-according-50m-data/ Resource Links   ➥ Buying Online Businesses Website - https://buyingonlinebusinesses.com   ➥ Download the Due Diligence Framework - https://buyingonlinebusinesses.com/freeresources/   ➥ Sell your business to us here - https://www.buyingonlinebusinesses.co/sellyourbusiness ➥ Cloud Ways (Website Hosting) - https://bit.ly/40tjyjG   ➥ Credit Suite (Finance Broker, getting finance for websites) - https://bit.ly/3YiEDLZ     *This post may contain affiliate links, so we may earn a small commission when you make a purchase through links on our site/posts at no additional cost to you.  See omnystudio.com/listener for privacy information.

The market for website flipping is highly competitive, with many experienced investors and entrepreneurs vying for the same opportunities. This can make it difficult for newcomers to break into the industry and make money. That’s where an SEO strategy comes in handy. It can increase website visibility, improve user experience, lower marketing costs, and increase website valuation—all of which are crucial for successful website flipping. In this special episode, Rad Paluszak joins me today and discusses creating an SEO strategy to use for flipping websites. Rad Paluszak is a web developer and software architect with 20 years’ experience. He has been a technical mastermind in the SEO industry since 2010. Rad helped Matt Diggity run his SEO agency The Search Initiative, and Matthew Woodward with Search Logistics. He recently founded Husky Hamster, an outreach link building company and his SEO Agency Non.Agency. Rad's specializations include international and technical SEO, machine learning and understanding, as well as looking at SEO from business and management perspectives. During our discussion, we covered the topic of how Google uses entities to organize websites, their rankings, and their value? How can you understand SEO the easiest way possible by focusing on just the main 3 elements of SEO? What helpful content looks like, and what information you need to find out about your competitors to outrank them? We also discussed what is tech SEO and why you should focus on resolving a few key tech SEO fixes as a launch pad to growing the site? And what you should and SHOULD not do after you’ve bought a site? Last but not least, we talked about my GOB course that Rad took and what he learned from it? Catch this valuable episode and learn SEO strategies that can make your website flipping venture a success! Episode Highlights 02:30 What are the 3 main things in SEO? 10:01 What is helpful content? 23:36 Content or backlinks—which is more valuable? 28:20 Technical aspects of SEO 32:40 Tech Order 43:57 Know your website! 48:57 Best SEO tools Key Takeaways ➥ To create an effective SEO strategy, you need to focus on 3 main things: content, links, and technical aspects. Your website must have high-quality and relevant content that satisfies user intent, authoritative links from other websites, and a technically optimized website structure, page speed, and mobile-friendliness. These three components work together to improve your search engine rankings and increase your website's visibility.   ➥ In SEO, links are important because search engines use them to assess a website's authority and relevance. If your website receives high-quality links from trustworthy and reputable websites, search engines will see them as valuable, which can improve your search engine rankings. Internal links within your website can also help search engines understand which pages are the most important.   ➥ Addressing technical SEO issues often involves making changes to the website's code, structure, or server configuration. Once these changes are made, they are typically permanent and do not require further attention unless there are new issues or changes to the website. About The Guest Rad Paluszak is a web developer and software architect with 20 years’ experience. He has been a technical mastermind in the SEO industry since 2010. Rad helped Matt Diggity run his SEO agency The Search Initiative and Matthew Woodward with Search Logistics. He recently founded Husky Hamster, an outreach link building company and his SEO Agency Non.Agency. Rad's specializations include international and technical SEO, machine learning and understanding, as well as looking at SEO from business and management perspectives. Connect with Rad Paluszak   ➥ Husky Hamster SEO Audit - https://bit.ly/3EPd7OZ  ➥ Husky Hamster Content Packages - https://bit.ly/3YurU9g➥ Husky Hamster Link Building Packages - https://bit.ly/3jSfKbi Resource Links   ➥ Buying Online Businesses Website - https://buyingonlinebusinesses.com ➥ Download the Due Diligence Framework - https://buyingonlinebusinesses.com/freeresources/ ➥ Sell your business to us here - https://www.buyingonlinebusinesses.co/sellyourbusiness ➥ Semrush - https://bit.ly/3lINGaV ➥ Surfer SEO - https://bit.ly/3X0jZiD ➥ Site Bulb - https://sitebulb.com/ ➥ Ahrefs - https://ahrefs.com/ ➥ Ubbersuggest - https://neilpatel.com/ubersuggest/    *This post may contain affiliate links, so we may earn a small commission when you make a purchase through links on our site/posts at no additional cost to you.  See omnystudio.com/listener for privacy information.