Shopify Masters

Shopify
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Sep 19, 2023 • 26min

The Right Way to Open a Retail Store

Vicky Sclaia, co-founder of L’Intervalle, details how she manages to sell trendy high-quality shoes at an affordable price.For more on L'Intervalle and show notes- https://bit.ly/3rrUKfc Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.
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Sep 14, 2023 • 24min

Meet the Music Company Changing the Way Artists Make Money

The Montreal-based music company Bonsound has found more equitable ways of working with artists to help them make a living and diversify their income streams. Find out how Bonsound is helping musicians adapt to the current state of the music business.To learn more about Bonsound and read the show notes: https://www.shopify.com/blog/bonsound-working-with-artists Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.
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Sep 12, 2023 • 40min

Tech Trends: What's Right for Your Business?

Michael Serbinis, a member of the Business Council of Canada and Fellow of the Creative Destruction Lab​,​ shares tips for raising money, using personalization features, and entering accelerator programs. Plus, discover new emerging technologies that will improve the way your business operates. For more on Michael Serbinis and show notes- https://bit.ly/3PwO0WQ Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.
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Sep 7, 2023 • 36min

This Footwear Founder Shares Her Secret to Working With Factories

A footwear founder shares her journey in starting her business and the importance of finding reliable manufacturers and suppliers. The speaker discusses their education in fashion and shoe design, seeking funding and grants for the business, being resourceful in finding the right suppliers and manufacturers, and expanding retail presence in multiple cities.
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Sep 5, 2023 • 32min

What You Need to Know About Token-Gated Commerce

Token-gated commerce is the future of buying online. It gives customers a way to earn perks like exclusive products or access to in-person experiences. And it gives businesses more ways to tailor their customer’s experience and collaborate with other brands. Here’s what you should know to get started with this new technology.For more about token-gated commerce on Shopify and show notes: https://www.shopify.com/blog/token-gated-commerce Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.
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Aug 31, 2023 • 22min

Retail Expansion: How to Know When You’re Ready

Second-generation owner Amit Mahtani explores expansion and renovating storefronts, and offers invaluable tips for entrepreneurs looking to balance online with in-person sales. For more details about Bagels on Green and show notes: https://bit.ly/3L2Fn3G Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.
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Aug 29, 2023 • 38min

Build a Business Around Your Ideal Life (Not the Other Way Around)

Sisters Jess Gray and Becca Stern co-founded Mustard Made, a company that sells colorful lockers. They discuss creating a flexible workplace and work-life balance, translating the online product experience, shipping and logistics for vintage inspired lockers, overcoming challenges in shipping and logistics, and their experience of working together as siblings.
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Aug 24, 2023 • 34min

How to Grow Your Business Regionally, Online and IRL

Quebec is almost its own market within Canada. Its bilingual requirements and distinct culture make it difficult for the biggest companies to get a footing there. Polysleep co-founder and CEO Jeremiah Curvers used local SEO, marketing and retail strategies to capture market share in the province.For more on Polysleep and show notes: https://www.shopify.com/blog/polysleep-local-market Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.
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Aug 22, 2023 • 35min

The Pre-Launch Strategy That Helped This Brand Raise $2.8M

Learn how Hearth Display raised $2.8M through beta testing, customer research, and a pre-order campaign. The podcast discusses building trust with moms, the importance of hardware, scaling up, customer experience, transparency, and improving order-to-ship time.
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Aug 17, 2023 • 30min

Capitalizing on Virality: How Transformer Table Turned Views into Sales

Transformer Table is an innovative company creating multifunctional space-saving furniture that adapts to your needs. Discover the PR and influencer marketing strategies that garnered it the most-watched product video in the history of Instagram. For more on Transformer Table and show notes click here Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

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