Go Beyond Fundraising: The Podcast for Nonprofits

Today we'll listen to a conversation between Pursuant Vice President, Whitney Norman and Associate Vice President of Client Strategy Britney Mathias as they take a look back on the top 5 takeaways from the 2021 ANA nonprofit Conference

We know that storytelling is the most powerful way to reach donors’ hearts and minds... but is there a way to use data to inform WHICH stories are going to get you the results you need? With year-end approaching, you need a strategy that works. 2020 saw historical levels of giving on #GivingTuesday and in December. This year, you may be wondering how many of those gifts and givers will turn up again. In this episode we sat down with Stephen King -- no, not THAT Stephen King -- to discuss how numbers and statistics can be leveraged as powerful storytelling tools at year-end and beyond. Connect with Stephen: https://www.growthforce.com/stephen-king-bio Learn about GivingDNA: www.givingdna.com

A record number of people lined up to support local, national, and international charities in 2020, which has fundraisers wondering if the historic levels of giving will continue or level out in the coming months. While predicting the future is nearly impossible in 2021, economic indicators point to a dynamic environment for giving at year-end and into 2022. We asked our resident fundraising analytics expert Matthew Mielcarek to weigh in on the economic forces currently shaping philanthropy. Along the way, we explore how fundraisers and nonprofit marketers can prepare to respond to opportunities and challenges at hand. You can download the full ebook of the Pursuant Giving Outlook at HTTP://www.pursuant.com/givingoutlook21. We also invite you to learn more about the GivingDNA Platform, giving analytics and donor insights technology that allows you to get a 360-degree view of who your donors are. It also helps you sort and segment those donors into highly targeted groups for personalized outreach. Get a demo at HTTP://www.pursuant.com/demo.

It's hard to believe, but we've now released 100 episodes of the Go Beyond Podcast! To celebrate the occasion, we sat down with our president and CEO, Trent Ricker, to reflect on the changes in the fundraising landscape since the inception of COVID-19. We also explored the evergreen value of positive donor experiences, and how nonprofit leaders can confidently move forward in a world of increasing data privacy. If you’ve been with us since episode 1, thank you for sticking with us all the way to now, our 100th episode. We’re glad you’re here and grateful for you. We're about to release the Pursuant Giving Outlook, our take on the market forces influencing the philanthropic landscape, what the future may hold, and how nonprofits can implement the findings into their fundraising programs. It’s our most popular resource every year. Sign up to get your copy of the 2021 Pursuant Giving Outlook at pursuant.com/givingoutlook21

Today we’ll listen to a conversation between Pursuant Vice President, Whitney Norman and newly announced Vice President of Digital Kacey Crawford as they discuss the ever changing role that digital plays in the nonprofit world.

Does your nonprofit have a monthly giving program, but wonder if there’s more you could be doing to engage those donors? Or maybe you are looking to start one. Regardless of where you are in your journey to a robust pipeline of recurring givers, we know you’ll enjoy this conversation with Erica Waasdorp, who literally wrote the book — and recently published a new one — on the topic of monthly giving programs. Grab Erica's newest book, Monthly Giving Made Easy: https://www.amazon.com/Monthly-Giving-Made-Erica-Waasdorp/dp/098596832X Learn more about how GivingDNA can help you instantly know who in your donor file is most likely to give a monthly gift if asked: https://www.youtube.com/watch?v=rGda2ksn4gE

This year we’re seeing many nonprofit conferences take on a hybrid, or virtual-only model. AFP Icon, which is always well attended, went all virtual. For some, this may have been more convenient, but for those who might have missed the sessions, we’ve got you covered. Today we’ll listen to a conversation between Pursuant Vice President, Whitney Norman and Director of Client Strategy David Sacchetti as they take a look back on the top ten takeaways from the 2021 AFP ICON Conference.

What began in 1917 as a group of 12 people, the movement of tens of thousands of volunteers and supporters worldwide has grown into the Lutheran Hour Ministries, which broadcasts now weekly to over 125 million people through its various programs. As a program that is now more than one hundred years old with a wide-ranging goal of spreading the gospel worldwide, Lutheran Hour Ministries needed to change its approach to acquisition. Due to an aging donor population, the organization had to acquire more donors than were lapsing. Through a digital campaign approach, Lutheran Hour Ministries hoped to grow their pool of younger constituents to cultivate into donors, then with whom they could foster long-term relationships. We sat down with Chad Fix, Corporate Communication Manager at Lutheran Hour Ministries, to get the full story. Connect with Chad: https://www.linkedin.com/in/chadfixstl https://www.lhm.org/ Connect with Kim: https://www.linkedin.com/in/kimrrichardsonmba/ Learn more about Pursuant Direct Response services at www.pursuant.com Learn more about the GivingDNA at www.givingdna.com

In this episode, Kelley Stewart, Executive Vice President at Pursuant, sits down with Chris Lyons, President and Publisher of Nonprofit Pro to discuss the predictions shared last December in NonProfit PRO's 40 Nonprofit Trends for 2021.

The COVID-19 pandemic accelerated many trends in remote working and learning, and the nonprofit industry was no exception. Matt Hugg, creator of Nonprofit Courses, saw traffic to his curated collection of online nonprofit and fundraising education more than double in 2020 as leaders scrambled to find new ways to resource their causes. We sat down with Matt to learn more about why he started the nonprofit courses, the top questions he sees leaders asking today, and where trends are heading as we stare down the second half of 2021. Connect with Matt: https://www.linkedin.com/in/matthugg/ Learn more about the nonprofit courses: www.nonprofit.courses Learn more about the GivingDNA platform at www.givingdna.com