Operation Agency Freedom - The #1 Podcast for Digital Agency Owners Who Want to Scale and Exit Their Business

In this episode, Debbie Howard discusses the power of adapting to technology as a business during the pandemic and some of the valuable strategies that have increased the success of Senior Living Smart, an agency that provides proven strategies for boosting occupancy in senior living communities. She divulges their best marketing practices, including mapping the prospect’s journey and personalizing the experience with their clients’ brands down to the individual person. She describes the effectiveness of marketing automation, using technology to reengage old leads and gain new customers, and speeding up the rate at which they receive leads. Tune in to learn why third-party lead aggregators are a problem, why it’s important to pivot client interactions, such as tours, into virtual experiences, and why Debbie’s business is growing so quickly during COVID-19 Don’t forget to subscribe to the Operation Agency Freedom podcast to stay up-to-date about the best ways to own your agency: https://dudeagency.io/category/podcast/

In this episode, Tom Zoebelein discusses his evolution in the world of marketing and how he has incorporated his passion for cars into it his digital marketing career. Having founded a successful digital marketing company, Stratosphere Studio, Tom shares with us the significance of focusing on a specific niche, taking a risk by stepping away from a partnership deal, and rebranding. Tune in to learn what word of mouth and productizing has done for his business, why he utilizes conversion content, like informative articles and videos, and what other niches could also use these strategies to grow and scale. Don’t forget to subscribe to the Operation Agency Freedom podcast to stay up-to-date about the best ways to own your agency: https://dudeagency.io/category/podcast/

In this episode, Chris Shreeve shares his experience of working in cannabis advertising and insights into the challenges the cannabis industry has been facing. He explains what needs to be worked on more, touching on legalization of the plant and regulation of cannabis ads, as well as how programmatic advertising works and what their competition is like. Tune in to learn what the future holds for both PrograMetrix and the cannabis and CBD industry! Don’t forget to subscribe to the Operation Agency Freedom podcast to stay up-to-date about the best ways to own your agency: https://dudeagency.io/category/podcast/

In this episode, Sara Nay discusses her role at Duct Tape Marketing and offers many insights into what she’s learned during her time working with the world’s greatest marketing consultants.  Sara shares about the importance of focusing on your strategic plan, knowing when to give up control, and expanding your online presence. Don’t forget to subscribe to the Operation Agency Freedom podcast to stay up-to-date about the best ways to own your agency: https://dudeagency.io/category/podcast/

In this episode, Nate Wright discusses how he went from being a jack of all trades in marketing to focusing on email marketing and founding Inbox Attack. Nate divulges how he stays relevant, what has been working for his company, and how he lives outside of his comfort zone. Don’t forget to subscribe to the Operation Agency Freedom podcast to stay up-to-date about the best ways to own your agency: https://dudeagency.io/category/podcast/

In this episode, Kace Phillips shares his journey from studying creative writing to starting an advertising and marketing agency, RBA, with a variety of creative jobs in between. Kace shares about his voiceover side hustle, the importance of company culture, and being intentional in business. Don’t forget to subscribe to the Operation Agency Freedom podcast to stay up-to-date about the best ways to own your agency: https://dudeagency.io/category/podcast/

In this episode, Matt Johnson discusses his history being from the mid-west and his transition to the liberal west-coast. Matt also talks about the inspiration for his book Microfamous and what it took to attempt to write the industry playbook. Don’t forget to subscribe to the Operation Agency Freedom podcast to stay up-to-date about the best ways to own your agency: https://dudeagency.io/category/podcast/

In this episode, Chris Mercer shares his story of consistent evolution that brought him from teaching people how to use WordPress to helping entrepreneurs discover the joys of marketing with his analytics company, Measurement Marketing. Mercer offers insight into the struggles and beauties of building an agency, changing your mindset about your approach to analytics, and using words wisely to engage clients. Don’t forget to subscribe to the Operation Agency Freedom podcast to stay up-to-date about the best ways to own your agency: https://dudeagency.io/category/podcast/

In this episode, Chris is joined by Vince Reed who is the Founder of SetUpMyAds. Vince shares his story with the audience, how he saw that money can be made on google which led him to set up his business. Sharing his views with Chris, Vince speaks about Racial Tension. Vince also gives the audience amazing insights on Adjusting and Leads Generation Space. Don’t forget to subscribe to the Operation Agency Freedom podcast to stay up-to-date about the best ways to own your agency: https://dudeagency.io/category/podcast/

Joining Chris in this interesting episode is Mikael Yan, who the CEO/Co-Founder of ManyChat. Mikael shares with the audience about the life in Silicon Valley and the culture at Silicon Valley. Sharing about the inspiration that led Mikael to start ManyChat, he also shares about Mobile Dominance. Don’t forget to subscribe to the Operation Agency Freedom podcast to stay up-to-date about the best ways to own your agency: https://dudeagency.io/category/podcast/