The PR Week

Featuring:-Jeff Lambert, global chair of PROI Worldwide, founder of Lambert, U.S.-Angela Scaffidi, chair-elect for PROI, managing partner of SenateSHJ, AustraliaPROI is the world’s largest partnership of entrepreneurial communications agencies. And the 90 or so firms in 65 countries that comprise the network exemplify that the whole can be greater than the sum of its parts.While Scaffidi h,as long appreciated the benefits she has reaped from being part of PROI, she recalls the start of COVID-19 as a key point in time when she was reminded of it. Legitimate concerns that the pandemic could potentially end her firm were quickly stemmed by the confidence partner agencies instilled in her.Meanwhile, Lambert sees the benefits of the network in so many places. Top of mind for him is the expertise certain PROI members have with AI in select parts of the world and how colleague agencies are significantly assisted by that.This all-inclusive conversation also touched on other vital topics such as predictions for 2024 and the keys to managing talent. And in every segment, interesting similarities and differences emerged in terms of how PR is perceived and practiced in different parts of the world.PROI celebrates the drive and determination of entrepreneurs while simultaneously offering the unique benefits that only true collaboration can bring. This podcast exemplifies all of those realities. PRWeek.comTheme music provided by TRIPLE SCOOP MUSICJaymes - First One Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

PRWeek’s PRDecoded Purpose+ conference in Chicago had it all, from session after session of purpose-related content to the Purpose Awards, and even an event at a Chicago school.But don’t take it from us. Here’s what guest speakers and panelists discussed at the event. On this podcast, hear from Aflac CEO Dan Amos, March for Our Lives cofounder David Hogg, Mars Food North America VP of corporate communications Kristen Campos and many others. Plus highlights from the Purpose Awards and the conference itself.  PRWeek.comTheme music provided by TRIPLE SCOOP MUSICJaymes - First One Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

The latest guest on The PR Week podcast is Maeve DuVally, president of Glasheen & Co. She talks about coming out as trans while working in corporate communications at Goldman Sachs and how she serves as a mentor and advocate for others. Plus, the biggest marketing and communications news of the week, including Shell’s global PR review, Publicis Groupe’s office policy, brand activations on Roblox and major career moves by Tara Smith and Amanda Coffee.  Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek www.prweek.com PRWeek.comTheme music provided by TRIPLE SCOOP MUSICJaymes - First One Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Antony Cousins, executive director of AI strategy at Cision, assures PR professionals that AI is here to enhance, not replace, their work. He emphasizes the importance of human involvement in content creation and highlights the ethical responsibility of supporting providers who may be impacted by automation. The podcast explores the potential risks and concerns of AI in PR, as well as its impact on job roles. It emphasizes the crucial role of humans in utilizing AI tools effectively.

The PRWeek team hosts a Gen Z-focused edition of the podcast, featuring Lyft social media manager Bri Reynolds. Reynolds talks about her social media management strategy, how brands can decide which platforms to use and much more. Plus the biggest Gen Z stories of the week, including Taylor Swift and Travis Kelce, the Kevin James meme making rounds online, why everyone is talking about the Roman empire and the latest on Meta’s X competitor, Threads.  Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek  PRWeek.comTheme music provided by TRIPLE SCOOP MUSICJaymes - First One Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

There’s a lot happening in New York City this week. One of the big events is the Clinton Global Initiative, where Shari Rudolph is as her organization, Good360, made a commitment toward reducing waste and community needs. She talks about everything happening at the CGI, plus the biggest marketing and communications news of the week, including the U.N. General Assembly, United Airlines promoting Josh Earnest, Lisa Ross taking a leave of absence from Edelman, other major people moves and much more.  Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek PRWeek.comTheme music provided by TRIPLE SCOOP MUSICJaymes - First One Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Horizon Therapeutics’ Geoff Curtis has a wide range of responsibilities, including corporate affairs, strategy, audience engagement and innovation while overseeing more than 50 staffers in corporate comms, brand, government affairs, corporate social responsibility and more.And he built it all from a team of one person. Curtis talks about that process on the latest edition of The PR Week, as well as strategies for mentorship, the importance of internal communications and much more. Plus, cohost and PRWeek senior reporter Jess Ruderman talks about the biggest marketing and communications news of the week, including the 2023 edition of PRWeek’s Hall of Fame, acquisitions by ICR and Omnicom PR Group and new roles for Stacey Jones and Brandee Barker. Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek PRWeek.comTheme music provided by TRIPLE SCOOP MUSICJaymes - First One Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Kyle Monson, founding partner of WE’s tech subsidiary Codeword, joins us on this week’s episode of The PR Week podcast to discuss the latest trends in that area, such as AI. He also shares his personal connection with the late singer Jimmy Buffett. Plus, we talk about the biggest marketing and communications news of the week, including changes to Audi of America’s comms team, Barri Rafferty’s new job, the upcoming NFL season, Roz Brewer out as Walgreens CEO, Buffett’s song about PR and more.  Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek PRWeek.comTheme music provided by TRIPLE SCOOP MUSICJaymes - First One Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Paul Anastasiadis, M&C Saatchi Sport & Entertainment's North America president, discusses sports marketing, US Open sponsorship campaign, pay disparity in women's soccer, controversy surrounding Spanish Football Federation president, and the impact of AI on agencies and media.

Women have been the cultural force driving this summer, and none more than Barbie — with apologies to Beyonce and Taylor Swift. So who better to join the podcast than Catherine Frymark, EVP of corporate communications at Barbie parent company Mattel. She talks about the pinkest summer on record, how her company is transforming intellectual property into blockbuster box office hits and when Mattel knew it had a major cultural event in the making. Plus the biggest marketing and communications news of the week, including  PRWeek’s 40 Under 40 list, Enero earnings, Erin Gentry’s move to Acronym,  and big changes at X  and Threads.  Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek PRWeek.comTheme music provided by TRIPLE SCOOP MUSICJaymes - First One Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.