

The PR Week
Steve Barrett, PRWeek
PRWeek's regular weekly roundup of everything that matters in the worlds of PR and communications.
Episodes
Mentioned books

Jul 27, 2023 • 43min
The PR Week: 7.27.2023 - Ed Hammond, Collected Strategies
It’s been a busy few weeks for Ed Hammond. The former Bloomberg reporter was part of the group that this month launched Collected Strategies, a strategic communications firm that helps clients navigate mergers and acquisitions, corporate crises, restructurings, bankruptcies and other issues.He talks about getting the firm off the ground, as well as the biggest marketing and communications news of the week, including: - Twitter’s rebranding as X; - Microsoft updating its comms team for the age of AI; - Chipotle’s contest on Threads; - And much more. Follow us on Twitter: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek
AI Deciphered is back—live in New York City this November 13th.Join leaders from brands, agencies, and platforms for a future-focused conversation on how AI is transforming media, marketing, and the retail experience. Ready to future-proof your strategy? Secure your spot now at aidecipheredsummit.com. Use code POD at check out for $100 your ticket! Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek

Jul 20, 2023 • 28min
The PR Week: 7.20.2023 - Jennifer Temple, HPE
This week’s guest on The PR Week podcast is none other than Jennifer Temple, EVP and chief communications officer of HPE. She talks about how her comms team functions now, post-COVID national emergency, compared to when she joined the company in 2018, as well as mentoring other employees and agency life versus careers in-house. Plus the biggest marketing and communications news of the week:- Walmart’s new chief communications officer; - Omnicom’s Q2 results; - Ulta Beauty’s top communications exec steps down; - And much more. Follow us on Twitter: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek
AI Deciphered is back—live in New York City this November 13th.Join leaders from brands, agencies, and platforms for a future-focused conversation on how AI is transforming media, marketing, and the retail experience. Ready to future-proof your strategy? Secure your spot now at aidecipheredsummit.com. Use code POD at check out for $100 your ticket! Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek

Jul 13, 2023 • 48min
The PR Week: 7.13.2023 - Doug Thornell, SKDK
The latest guest on the PR Week Podcast is one of the 50 most powerful in PR. Doug Thornell, CEO of SKDK and a member of the 2023 edition of PRWeek’s Power List, joins the podcast to talk about his public affairs and political shop, the current political environment, the 2022 midterm election cycle and much more. Plus, the biggest marketing and communications news of the week, including: - The 2023 Power List, and whether AI itself is ready for the list- A new top communications executive at Royal Caribbean Group- Craig Buchholz’s move to Hill+Knowlton Strategies- The latest on ThreadsFollow us on Twitter: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek
AI Deciphered is back—live in New York City this November 13th.Join leaders from brands, agencies, and platforms for a future-focused conversation on how AI is transforming media, marketing, and the retail experience. Ready to future-proof your strategy? Secure your spot now at aidecipheredsummit.com. Use code POD at check out for $100 your ticket! Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek

Jun 30, 2023 • 33min
AI and PR: A new take on creativity, a podcast presented by WE Communications
AI can help PR pros with so much more than efficiency. The pair of industry leaders featured on this podcast, presented by WE Communications, share myriad ideas and tactics that will truly enlighten you on the creative potential AI can unlock.AI Deciphered is back—live in New York City this November 13th.Join
leaders from brands, agencies, and platforms for a future-focused
conversation on how AI is transforming media, marketing, and the retail
experience. Ready to future-proof your strategy? Secure your spot now at
aidecipheredsummit.com. Use code POD at check out for $100 your ticket!
Follow us: @PRWeekUS
Receive the latest industry news, insights, and special reports. Start
Your Free 1-Month Trial Subscription To PRWeek

Jun 29, 2023 • 31min
AI: An ethical conversation, a podcast presented by WE Communications
Proper and effective AI implementation must include a strict adherence to ethical standards. During this podcast, presented by WE Communications, a pair of industry leaders underscore communicators’ key role in meeting this mandate.AI Deciphered is back—live in New York City this November 13th.Join
leaders from brands, agencies, and platforms for a future-focused
conversation on how AI is transforming media, marketing, and the retail
experience. Ready to future-proof your strategy? Secure your spot now at
aidecipheredsummit.com. Use code POD at check out for $100 your ticket!
Follow us: @PRWeekUS
Receive the latest industry news, insights, and special reports. Start
Your Free 1-Month Trial Subscription To PRWeek

Jun 29, 2023 • 37min
The PR Week: 6.29.2023 - Olga Fleming, Marina Maher Communications
It’s been a few months since Olga Fleming took over for agency founder — and industry legend — Marina Maher as CEO of her eponymous firm. Fleming stops by The PR Week podcast to talk about the transition, what she learned from Maher, industry trends and how she expects agencies to change in the coming decades. Plus: - Wrapping up the Cannes Lions International Festival of Creativity; - Major people moves at General Motors, Pitney Bowes and TikTok; - Layoffs at Edelman; - And much more. Follow us on Twitter: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek
AI Deciphered is back—live in New York City this November 13th.Join leaders from brands, agencies, and platforms for a future-focused conversation on how AI is transforming media, marketing, and the retail experience. Ready to future-proof your strategy? Secure your spot now at aidecipheredsummit.com. Use code POD at check out for $100 your ticket! Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek

Jun 23, 2023 • 24min
Day One Agency & USC Annenberg on reaching Gen Z consumers
Day One Agency, Campaign US’ Independent Agency of the Year and PRWeek’s Outstanding Midsize Agency of the Year 2023, is hyperinterested in reaching and influencing the next generation: Gen Z. In wanting to delve deeper into how (and why) Gen Z consumes media, the agency recently partnered with USC Annenberg Center for Public Relations on a mobile ethnographic “Ask Gen Z: A Deep Dive into Gen Z’s Scrolls” study that provides how brands can reach Gen Z, whose attention is increasingly fragmented across different corners of the internet, at all hours of the day. Recorded from Cannes Lions, Day One Agency CEO Josh Rosenberg; its director of creative strategy Eli Williams; and USC Annenberg Center for Public Relations director Fred Cook discuss the generation’s changing media diets, their complex relationship with their feeds and how actively they’re reshaping the media landscape, along with happenings from the Croisette.
AI Deciphered is back—live in New York City this November 13th.Join leaders from brands, agencies, and platforms for a future-focused conversation on how AI is transforming media, marketing, and the retail experience. Ready to future-proof your strategy? Secure your spot now at aidecipheredsummit.com. Use code POD at check out for $100 your ticket! Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek

Jun 23, 2023 • 29min
Comms hiring trends for the next 6 months … and beyond., a podcast presented by PR Talent
In a year that’s been a challenge to navigate for comms hiring managers and candidates alike, what’s hot and what’s not for the rest of 2023 according to Jim Delulio, founder of PR Talent, the largest comms specialist recruiting firm in the country. Delulio will talk hiring trends, layoff trends, search strategies and what talent is hottest in a topsy-turvy economic environment.
AI Deciphered is back—live in New York City this November 13th.Join leaders from brands, agencies, and platforms for a future-focused conversation on how AI is transforming media, marketing, and the retail experience. Ready to future-proof your strategy? Secure your spot now at aidecipheredsummit.com. Use code POD at check out for $100 your ticket! Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek

Jun 23, 2023 • 27min
Agency allyship: A model for unlocking good and growth, a podcast presented by Zeno Group
Nearly two years later after forming a pioneering collaboration model, Zeno Group and Egami return to share key learnings and highlights of their work together to advance greater multi-cultural competency. Barby Siegel, global CEO, Zeno Group and Teneshia Jackson Warner, founder of Egami, joined VP, editorial director Steve Barrett to highlight how agency allyship has challenged the traditional agency partnership model, and helped to open up new opportunities for their teams and clients.AI Deciphered is back—live in New York City this November 13th.Join
leaders from brands, agencies, and platforms for a future-focused
conversation on how AI is transforming media, marketing, and the retail
experience. Ready to future-proof your strategy? Secure your spot now at
aidecipheredsummit.com. Use code POD at check out for $100 your ticket!
Follow us: @PRWeekUS
Receive the latest industry news, insights, and special reports. Start
Your Free 1-Month Trial Subscription To PRWeek

Jun 22, 2023 • 34min
The PR Week: 6.22.2023 - Cannes special
PRWeek editorial director Steve Barrett sends snippets from the Cannes Lions International Festival of Creativity — featuring CEO of global markets at Ketchum Jo-ann Robertson, who served as Cannes Lions PR jury president this year — and the PRWeek team talks about some of the biggest stories that took place this week in the US. Follow us on Twitter: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek
AI Deciphered is back—live in New York City this November 13th.Join leaders from brands, agencies, and platforms for a future-focused conversation on how AI is transforming media, marketing, and the retail experience. Ready to future-proof your strategy? Secure your spot now at aidecipheredsummit.com. Use code POD at check out for $100 your ticket! Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek