

The PR Week
Steve Barrett, PRWeek
PRWeek's regular weekly roundup of everything that matters in the worlds of PR and communications.
Episodes
Mentioned books

4 snips
Sep 28, 2023 • 31min
Where AI and humanity meet, a podcast sponsored by Cision
Antony Cousins, executive director of AI strategy at Cision, assures PR professionals that AI is here to enhance, not replace, their work. He emphasizes the importance of human involvement in content creation and highlights the ethical responsibility of supporting providers who may be impacted by automation. The podcast explores the potential risks and concerns of AI in PR, as well as its impact on job roles. It emphasizes the crucial role of humans in utilizing AI tools effectively.

Sep 28, 2023 • 48min
The PR Week: 9.28.2023 - Bri Reynolds, Lyft
The PRWeek team hosts a Gen Z-focused edition of the podcast, featuring Lyft social media manager Bri Reynolds. Reynolds talks about her social media management strategy, how brands can decide which platforms to use and much more. Plus the biggest Gen Z stories of the week, including Taylor Swift and Travis Kelce, the Kevin James meme making rounds online, why everyone is talking about the Roman empire and the latest on Meta’s X competitor, Threads. Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek
AI Deciphered is back—live in New York City this November 13th.Join leaders from brands, agencies, and platforms for a future-focused conversation on how AI is transforming media, marketing, and the retail experience. Ready to future-proof your strategy? Secure your spot now at aidecipheredsummit.com. Use code POD at check out for $100 your ticket! Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek

Sep 20, 2023 • 50min
The PR Week: 9.20.2023 - Shari Rudolph, Good360
There’s a lot happening in New York City this week. One of the big events is the Clinton Global Initiative, where Shari Rudolph is as her organization, Good360, made a commitment toward reducing waste and community needs. She talks about everything happening at the CGI, plus the biggest marketing and communications news of the week, including the U.N. General Assembly, United Airlines promoting Josh Earnest, Lisa Ross taking a leave of absence from Edelman, other major people moves and much more. Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek
AI Deciphered is back—live in New York City this November 13th.Join leaders from brands, agencies, and platforms for a future-focused conversation on how AI is transforming media, marketing, and the retail experience. Ready to future-proof your strategy? Secure your spot now at aidecipheredsummit.com. Use code POD at check out for $100 your ticket! Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek

Sep 14, 2023 • 26min
The PR Week: 9.14.2023 - Geoff Curtis, Horizon Therapeutics
Horizon Therapeutics’ Geoff Curtis has a wide range of responsibilities, including corporate affairs, strategy, audience engagement and innovation while overseeing more than 50 staffers in corporate comms, brand, government affairs, corporate social responsibility and more.And he built it all from a team of one person. Curtis talks about that process on the latest edition of The PR Week, as well as strategies for mentorship, the importance of internal communications and much more. Plus, cohost and PRWeek senior reporter Jess Ruderman talks about the biggest marketing and communications news of the week, including the 2023 edition of PRWeek’s Hall of Fame, acquisitions by ICR and Omnicom PR Group and new roles for Stacey Jones and Brandee Barker. Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek
AI Deciphered is back—live in New York City this November 13th.Join leaders from brands, agencies, and platforms for a future-focused conversation on how AI is transforming media, marketing, and the retail experience. Ready to future-proof your strategy? Secure your spot now at aidecipheredsummit.com. Use code POD at check out for $100 your ticket! Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek

Sep 7, 2023 • 36min
The PR Week: 9.7.2023 - Kyle Monson, Codeword
Kyle Monson, founding partner of WE’s tech subsidiary Codeword, joins us on this week’s episode of The PR Week podcast to discuss the latest trends in that area, such as AI. He also shares his personal connection with the late singer Jimmy Buffett. Plus, we talk about the biggest marketing and communications news of the week, including changes to Audi of America’s comms team, Barri Rafferty’s new job, the upcoming NFL season, Roz Brewer out as Walgreens CEO, Buffett’s song about PR and more. Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek
AI Deciphered is back—live in New York City this November 13th.Join leaders from brands, agencies, and platforms for a future-focused conversation on how AI is transforming media, marketing, and the retail experience. Ready to future-proof your strategy? Secure your spot now at aidecipheredsummit.com. Use code POD at check out for $100 your ticket! Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek

Aug 31, 2023 • 44min
The PR Week: 8.31.2023 - Paul Anastasiadis, M&C Saatchi Sport & Entertainment
Paul Anastasiadis, M&C Saatchi Sport & Entertainment's North America president, discusses sports marketing, US Open sponsorship campaign, pay disparity in women's soccer, controversy surrounding Spanish Football Federation president, and the impact of AI on agencies and media.

Aug 24, 2023 • 35min
The PR Week: 8.24.2023 - Catherine Frymark, Mattel
Women have been the cultural force driving this summer, and none more than Barbie — with apologies to Beyonce and Taylor Swift. So who better to join the podcast than Catherine Frymark, EVP of corporate communications at Barbie parent company Mattel. She talks about the pinkest summer on record, how her company is transforming intellectual property into blockbuster box office hits and when Mattel knew it had a major cultural event in the making. Plus the biggest marketing and communications news of the week, including PRWeek’s 40 Under 40 list, Enero earnings, Erin Gentry’s move to Acronym, and big changes at X and Threads. Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek
AI Deciphered is back—live in New York City this November 13th.Join leaders from brands, agencies, and platforms for a future-focused conversation on how AI is transforming media, marketing, and the retail experience. Ready to future-proof your strategy? Secure your spot now at aidecipheredsummit.com. Use code POD at check out for $100 your ticket! Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek

Aug 17, 2023 • 35min
The PR Week: 8.17.2023: Neel Shah, EZ Newswire
his week's topics include: - PRWeek reveals its Purpose Awards 2023 shortlist - Betsy Solfisburg Quinn leaves Ketchum after 38 years- UAE state-owned renewables company Masdar hires PR rep ahead of COP28- How PR firms are responding to the Hawaii wildfire disaster- Why bad news media pitches get the most replies- And more. Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek
AI Deciphered is back—live in New York City this November 13th.Join leaders from brands, agencies, and platforms for a future-focused conversation on how AI is transforming media, marketing, and the retail experience. Ready to future-proof your strategy? Secure your spot now at aidecipheredsummit.com. Use code POD at check out for $100 your ticket! Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek

Aug 10, 2023 • 42min
The PR Week: 8.10.2023 - Dave Samson, Edelman
The latest edition of The PR Week podcast has a very special guest: industry veteran and Edelman executive Dave Samson. The former top communications executive at Levi Strauss and Chevron talks about balancing work and family life and highlights from his career. Plus the biggest marketing and communications news of the week, including Porter Novelli’s CEO , ICF Next spinning off its brand marketing group , the Union Square influencer riot and much more. Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek
AI Deciphered is back—live in New York City this November 13th.Join leaders from brands, agencies, and platforms for a future-focused conversation on how AI is transforming media, marketing, and the retail experience. Ready to future-proof your strategy? Secure your spot now at aidecipheredsummit.com. Use code POD at check out for $100 your ticket! Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek

Aug 3, 2023 • 48min
The PR Week: 8.3.2023 - Shankar Narayanan, Real Chemistry
Shankar Narayanan has been at the helm of one of the fastest-growing firms in the world, healthcare specialist Real Chemistry, since the start of the last year. The network has grown into one of the top three firms in the U.S. and six largest globally on the strength of its unique services. Narayanan talks about those, the economic environment, recent pitches and how his firm is embracing artificial intelligence. Plus the biggest marketing and communications news of the week, including:- Dave Samson’s retirement- Real Chemistry hiring Steve Behm- The Women’s World Cup- agencies’ AI offerings and much more. Follow us on Twitter: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek
AI Deciphered is back—live in New York City this November 13th.Join leaders from brands, agencies, and platforms for a future-focused conversation on how AI is transforming media, marketing, and the retail experience. Ready to future-proof your strategy? Secure your spot now at aidecipheredsummit.com. Use code POD at check out for $100 your ticket! Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek