The Digital Marketing Podcast by Exposure Ninja

Launching a new product can feel like herding cats. Discover the crucial steps for crafting an effective go-to-market strategy, starting with defining clear product briefs and customer personas. Learn how social proof and user testimonials can build pre-launch excitement. Plus, get inspired by successful case studies and understand why continuous marketing efforts are key to maintaining momentum even after the launch. Perfect for anyone looking to streamline their product launch process!

This episode is a re-upload of a classic, but still highly relevant, podcast episode about how to write content that ranks top of Google. Enjoy! Watch the video instead: https://www.youtube.com/watch?v=J3qBKz1_1KU Get a FREE review of your website @ https://exposureninja.com/rpod/review/ Get the show notes @ https://exposureninja.com/podcast/235/ Download our eBook @ https://exposureninja.com/your-google-book/ You May Also Enjoy… Link Building For “Boring” Businesses https://exposureninja.com/podcast/233/ How to Find Profitable Blog Post Ideashttps://exposureninja.com/podcast/231/ 5 Tips for Writing Blog Posts That Generate Leads https://exposureninja.com/podcast/196/

Join Tim and Jess as they talk about how to get the most out of your marketing budget in the upcoming new year. Watch the video instead: https://www.youtube.com/watch?v=ErrG9BwtMLw Get a FREE review of your website @ https://exposureninja.com/rpod/review/ Get the show notes @ https://exposureninja.com/podcast/extra-030/ Download our eBook @ https://exposureninja.com/your-google-book/ You May Also Enjoy… How to Plan Your Marketing Budget How Google Ads Will Work in 2024 The Best Lead Generation Strategies for 2024

Google Ads has changed a lot since the start of 2023. Things that used to work aren’t working as well.  New ad formats, like Performance Max, have appeared and you’re not getting the same results.  But don’t worry. The team at Exposure Ninja and I have been experimenting with these new ad types for a while and we know what works.  So, listen to this podcast if you want to run the best ads you ever have. End Q4 with a bang.   Watch this as a video instead: https://www.youtube.com/watch?v=Xs43Q0eTadM Get a FREE review of your website @ https://exposureninja.com/rpod/review/ Get the show notes @ https://exposureninja.com/podcast/294/ Download our eBook @ https://exposureninja.com/your-google-book/   You May Also Enjoy… Best B2C Marketing Strategies for 2024 and Beyond! https://exposureninja.com/podcast/294/ How to Plan Your Marketing Budget https://exposureninja.com/podcast/292/ These Mistakes KILL Conversion Rates https://exposureninja.com/podcast/290/  

Learn how to design the perfect buyer persona by gathering demographic information, understanding online habits, and analyzing marketing goals. Discover the insights gained from platforms like Reddit and Quora and the importance of asking the right questions to understand customer motivations.

In this episode, Tim and Jess discuss Google Gemini, a new AI model that's rumoured to be 20x more powerful than ChatGPT and a likely search engine upgrade. Read Tim's blog post: How Google Gemini Will Change the Future of SEO (Probably) (https://exposureninja.com/blog/google-gemini-future/) Watch the video instead: https://www.youtube.com/watch?v=x0P-D6BM8eg&list=PL6KnGdn57AO-V0OzRyrP76AqBDaPekNdO Get a FREE review of your website @ https://exposureninja.com/rpod/review/ Get the show notes @ https://exposureninja.com/podcast/extra-029/ Download our eBook @ https://exposureninja.com/your-google-book/ You May Also Enjoy… What Google’s NEW Search Engine Means for Businesses Google’s AI Search is HERE. Here’s How It Works The Importance of PPC in an AI Search World

Marketing a B2C business can be really challenging. Not only do you need to cut through competitor noise, but you also need to battle for attention with every other business trying to get into the wallet of your ideal customer. But, it’s by no means impossible. Not if you have the right strategies and tools. This is precisely where this week’s podcast comes in. Tim explores how you can promote your B2C business in 2024 and beyond.  You’re sure to learn something new.   Watch this as a video instead: https://www.youtube.com/watch?v=r3ptxn2rI_M 10 Best B2C Marketing Strategies: https://exposureninja.com/blog/best-b2c-marketing-strategies/ Get a FREE review of your website @ https://exposureninja.com/rpod/review/ Get the show notes @ https://exposureninja.com/podcast/294/ Download our eBook @ https://exposureninja.com/your-google-book/ You May Also Enjoy… The Best Lead Generation Strategies for 2024: https://exposureninja.com/podcast/extra-028/ How to Plan Your Marketing Budget: https://exposureninja.com/podcast/292/ These Mistakes KILL Conversion Rates: https://exposureninja.com/podcast/290/  

This episode is a re-upload of a classic, but still highly relevant, podcast episode about how to build good quality backlinks to your website. Enjoy! Pages with a lot of backlinks rank higher than those with less. It’s just a fact. It’s how it’s always been and it’s how we expect it to stay. Good quality backlinks from reputable websites are the SEO equivalent of a bunch of influential people pointing at you saying; ‘This person is cool! They have great content and you can trust them!’ …but it’s significantly less weird. Actually getting these backlinks isn’t as simple as just posting content and hoping someone links back to you, so today’s video covers 17 different ways to get backlinks. If you’re thinking, ‘I already know a bunch of ways to get backlinks, but no one is responding to my outreach emails! What do I do?’ Luckily for you, we’ve included a section that specifically covers proven outreach techniques. Watch the video instead: https://www.youtube.com/watch?v=RSgYUZfXrV8 Get a FREE review of your website @ https://exposureninja.com/rpod/review/ Get the show notes @ https://exposureninja.com/podcast/220/ Download our eBook @ https://exposureninja.com/your-google-book/ You May Also Enjoy… 615% Organic Traffic Increase With SEO and Content https://exposureninja.com/podcast/288/ Google’s SECRET SEO Guide (and How to Use It) https://exposureninja.com/podcast/287/ STEAL this (Award-winning) LOCAL SEO Strategy https://exposureninja.com/podcast/255/  

In this episode, Tim and Jess dig into the best lead generation strategies you can use in 2024. Watch the video instead: https://www.youtube.com/watch?v=Nee-qqFk9-w&list=PL8S3eR7LP9yUcAAtxDb0zvJ2KzGAvc27Z Get a FREE review of your website @ https://exposureninja.com/rpod/review/ Get the show notes @ https://exposureninja.com/podcast/extra-028/ Download our eBook @ https://exposureninja.com/your-google-book/ You May Also Enjoy… How To Get B2B LEADS That Come to YOU How To Spy on Your Competitor’s Lead Generation Process 3 Tips to Supercharge Your Website Content

There are a lot of email platforms out there to choose from. It’s hard to know which will fit your e-commerce business best. They all seem to have different pricing, features and capabilities. So, I’ve saved you a job and compared two of the most popular email platforms – Mailchimp and Klaviyo. In today’s video, I take a look at their features, pricing and more. It's a must-watch if you’re running email marketing. And a must-watch if you aren’t (because you really should be).   Watch this as a video instead: https://www.youtube.com/watch?v=wxDjiPW9JN4 Get a FREE review of your website @ https://exposureninja.com/rpod/review/ Get the show notes @ https://exposureninja.com/podcast/293/ Download our eBook @ https://exposureninja.com/your-google-book/ You May Also Enjoy… The Marketing Power of Gift Cards and Vouchers: https://exposureninja.com/podcast/extra-027/ How to Plan Your Marketing Budget: https://exposureninja.com/podcast/292/ 615% Organic Traffic Increase With SEO and Content: https://exposureninja.com/podcast/288/