The Digital Marketing Podcast by Exposure Ninja

This episode is a re-upload of a classic, but still highly relevant, podcast episode about how you can replicate our content playbook. Enjoy! Learn the website sales funnel strategy we used to triple a client's traffic in one year and reduce their Google ads cost-per-lead by 73%. We’ll talk you through the whole strategy, share examples, and explain how you can apply this strategy to your business. Watch the video instead: https://www.youtube.com/watch?v=X_lcgqBwjLE Get a FREE review of your website @ https://exposureninja.com/rpod/review/ Get the show notes @ https://exposureninja.com/podcast/252/ Download our eBook @ https://exposureninja.com/your-google-book/ You May Also Enjoy… How to Create the Perfect Marketing Strategy for 2024 https://exposureninja.com/podcast/297/ How to Get MAX RESULTS from Your Marketing Budget https://exposureninja.com/podcast/extra-30/ Organic Traffic Increase With SEO and Content https://exposureninja.com/podcast/288/ Copy the Content Strategy Behind a $33M SaaS Exit https://exposureninja.com/podcast/256/ Why 99% of GUEST POSTING doesn’t work https://exposureninja.com/podcast/244/ How to Write Content That Ranks #1 on Google https://exposureninja.com/podcast/235/  

This past month was the Exposure Ninja podcast's 7th birthday. To celebrate, the team and I are planning to do some podcast optimisation, but we need your help. We've put together a short poll to ask you what you enjoy most about the podcast (and what you don't). If you could spare sixty seconds to answer it, you'll not only be helping us, but you'll also be influencing the type of content we create for YOU in the future. Here's the poll: https://exposure.ninja/podcastpoll Thanks, Tim CK (and the team)    

Luke Nicholson, Exposure Ninja's Head of Content Marketing, joins Tim and Jess to discuss the future of content marketing. They explore the impact of AI, adapting to search engine changes, and understanding the fundamentals of content marketing. They also discuss the potential impact of search engine updates on the buyer journey.

Marketing a B2B company is one of the most fun jobs you can have as a marketer. No, really. Most of my all-time favourite campaigns have been with B2B brands. Firstly, because many B2B businesses have so many opportunities to do great digital marketing. Secondly, because there are infinite ways B2B businesses can stand out in their niche. And thirdly, because lots of your B2B competitors aren’t using digital marketing as well as they could be. There’s so much room for growth in many B2B marketing strategies – you just need to think outside the box. In today’s podcast, I explore the different ways B2B businesses can harness the power of digital marketing in ways that really work.    Watch this as a video instead: https://www.youtube.com/watch?v=rz5jF12guyY Get a FREE review of your website @ https://exposureninja.com/rpod/review/ Get the show notes @ https://exposureninja.com/podcast/298/ Download our eBook @ https://exposureninja.com/your-google-book/ You May Also Enjoy… How to 10X Your Conversions (Like a $5M Business): https://exposureninja.com/podcast/extra-034/ How To Do B2B Marketing That DOMINATES in 2024: https://exposureninja.com/podcast/extra-031/ How to Create the Perfect Marketing Strategy for 2024: https://exposureninja.com/podcast/297/  

This episode is a re-upload of a classic, but still highly relevant, podcast episode about how you can replicate Masterclass' SEO success story. Enjoy! This SEO strategy is used by some of the world’s top websites to drive millions and even tens of millions of visitors to their sites every month. It’s also evergreen, meaning you do it once and it can earn new traffic for years. We use this strategy for our clients too and it can be a fantastic source of business when it’s done right. It works really well in competitive spaces where you might be otherwise struggling to rank for the most competitive keywords. But rather than just explain it to you, what we thought we’d do is show you how Masterclass is using it to drive more than $7 million worth of traffic to their site every month. Watch the video instead: https://www.youtube.com/watch?v=Jl-O0p2fcBM Get a FREE review of your website @ https://exposureninja.com/rpod/review/ Get the show notes @ https://exposureninja.com/podcast/245/ Download our eBook @ https://exposureninja.com/your-google-book/ You May Also Enjoy… lululemon - Digital Marketing Strategy Analysis https://exposureninja.com/podcast/227/ Mailchimp - Digital Marketing Strategy Analysis https://exposureninja.com/podcast/214/ Boohoo - Digital Marketing Strategy Analysis https://exposureninja.com/podcast/193/ Huel - Digital Marketing Strategy Analysis https://exposureninja.com/podcast/206/ Monday.com - Digital Marketing Strategy Analysis https://exposureninja.com/podcast/209/    

In this episode, Tim, Jess, and special guest Andrew Miles talk about the AI tools your marketing and sales teams (probably) aren't using yet. Watch this as a video instead https://exposure.ninja/extra-035 Get a FREE review of your website https://exposureninja.com/rpod/review/ Get the show notes https://exposureninja.com/podcast/extra-035/ Get a FREE copy of How To Get To The Top of Google https://exposureninja.com/your-google-book/ You May Also Enjoy… How to Create the Perfect Marketing Strategy for 2024https://exposureninja.com/podcast/297/ How To Do B2B Marketing That DOMINATES in 2024 https://exposureninja.com/podcast/extra-031/ How To Get B2B LEADS That Come to YOU https://exposureninja.com/podcast/264/ The ONLY Digital Marketing Strategy You’ll Ever Need https://exposureninja.com/podcast/269/ How To Do B2C Marketing That CRUSHES in 2024 https://exposureninja.com/podcast/extra-033/ How To Convert the 90% of Website Traffic That Gets Away https://exposureninja.com/podcast/275/  

In this episode, Tim and Jess deep dive into how you can earn hundreds of leads per month for your business in 2024. Watch this as a video instead: https://www.youtube.com/watch?v=waQkkI9QAto Get a FREE review of your website @ https://exposureninja.com/rpod/review/ Get the show notes @ https://exposureninja.com/podcast/extra-034/ Download our eBook @ https://exposureninja.com/your-google-book/ You May Also Enjoy… How To Do B2B Marketing That DOMINATES in 2024 - https://exposureninja.com/podcast/extra-031/ How To Get B2B LEADS That Come to YOU - https://exposureninja.com/podcast/264/ The ONLY Digital Marketing Strategy You’ll Ever Need - https://exposureninja.com/podcast/269/ How To Do B2C Marketing That CRUSHES in 2024 - https://exposureninja.com/podcast/extra-033/ How To Convert the 90% of Website Traffic That Gets Away - https://exposureninja.com/podcast/275/ How to Create the Perfect Marketing Strategy for 2024 - https://exposureninja.com/podcast/297/

This episode is a re-upload of a classic, but still highly relevant, podcast episode about how to plan a website for next year. Enjoy! Building a new website from scratch or thinking about refreshing your existing website? You’ve come to the right place! But, where do you start? (Hint – you don’t start with the design!) In this episode, we talk you through 5 key steps to build the perfect foundation for your website: Website Structure Conversion SEO Content Planning Wireframing Watch the video instead: https://www.youtube.com/watch?v=KuzySg7_Q7Y Get a FREE review of your website @ https://exposureninja.com/rpod/review/ Get the show notes @ https://exposureninja.com/podcast/216/ Download our eBook @ https://exposureninja.com/your-google-book/ You May Also Enjoy… How To Create Landing Pages That Convert at 43% https://exposureninja.com/podcast/174/ THIS Is Why Your LANDING PAGES Don’t Convert https://exposureninja.com/podcast/261/ How To Earn More Than 100 Leads a Day https://exposureninja.com/podcast/114/  

In this episode, Tim and Jess share how to maximise your B2C marketing strategy in 2024. There are lessons for everyone here, not just B2C businesses. Watch this as a video instead: https://www.youtube.com/watch?v=xC6FqqYQ7NY Get a FREE review of your website @ https://exposureninja.com/rpod/review/ Get the show notes @ https://exposureninja.com/podcast/extra-033/ Download our eBook @ https://exposureninja.com/your-google-book/ You May Also Enjoy… Avoid These Digital Marketing Strategy MISTAKES in 2024 - https://exposureninja.com/podcast/extra-032/ Copy My 30 Minute Digital Marketing Strategy - https://exposureninja.com/podcast/270/ STEAL this (Award-winning) LOCAL SEO Strategy - https://exposureninja.com/podcast/255/ The 3-Stage PPC Strategy You Need to Maximise Your Ad Spend - https://exposureninja.com/podcast/203/ STEAL Gymshark’s £1B Marketing Strategy - https://exposureninja.com/podcast/257/ 5 Lessons from Grenade.com’s Marketing Strategy - https://exposureninja.com/podcast/211/

This episode is a re-upload of a classic, but still highly relevant, podcast episode about the best B2B marketing strategies. Enjoy! Be honest — when you think of B2B marketing strategies, what’s the first thing that comes to mind? There’s a good chance that you thought of something boring, right? Maybe something like publications on trade magazines, a feature article on the local newspaper, a trade show appearance, or the perennial B2B favourite — cold calling. Lots of it. To be fair, the reputation of B2B being an acronym for “boring-to-boring” isn’t exactly false. For the longest time, traditional business-to-business (B2B) marketing has been associated with dry articles in industry magazines, conference keynotes and meetings with potential clients. But in the digital world we live in, there’s simply no reason B2B marketing has to be dull. In fact, the most successful B2B marketing campaigns today draw direct inspiration from business-to-consumer (B2C) campaigns. Watch the video instead: https://www.youtube.com/watch?v=hukEe9qfFzg Get a FREE review of your website @ https://exposureninja.com/rpod/review/ Get the show notes @ https://exposureninja.com/podcast/205/ Download our eBook @ https://exposureninja.com/your-google-book/ You May Also Enjoy…