

Launch Your Private Podcast
Lindsay and Nora, Co-founders of Hello Audio
Are you a creator, solopreneur, coach, or consultant who's ready to take your digital offerings to the next level? Looking for a fresh, exciting, and personal way to connect with your audience and deliver your content? It's time to tune in to "Launch Your Private Podcast," the podcast all about the power of private podcasting.Co-hosted by Lindsay and Nora, the founders of Hello Audio, this podcast is your inspiring and practical guide to creating, launching, and growing your own private podcast. With our focus on making private podcasting easy and accessible, you'll discover the immense potential of private podcasting for delivering your programs, boosting your marketing, enhancing team communication, and even personal growth.Each week, we dive deep into the world of private podcasting, with a mix of expert advice, actionable strategies, case studies from successful users, and breakdowns of the latest tools and technologies. We'll debunk myths and help you avoid common mistakes so you can harness the benefits of private podcasting.Whether you're just starting your journey into private podcasting, or you're looking to optimize your existing private podcast, "Launch Your Private Podcast" is your go-to resource. Join us and the rest of the Hello Audio community as we revolutionize digital content delivery, one private podcast at a time.
Episodes
Mentioned books

Dec 10, 2025 • 35min
111: Brooke Ansley's Audio Journey: From Country Music to Calm in Your Pocket
In this episode, we explore how hypnotherapist Brooke Ansley discovered the power of private podcasting through her own client experience and transformed her entire business model around audio delivery. Discover how she created "Mom Flow Hypno," a $37 private podcast that serves as both a lead magnet and passive income stream, while learning why audio is the perfect medium for wellness professionals serving busy women and new moms. Topics CoveredHow experiencing a coach's private podcast led to Brooke's audio awakeningThe transition from video-based courses to audio-only content deliveryCreating separate private podcast feeds for training content vs. hypnosis sessionsThe evolution from weight loss coaching to emotional regulation and stress managementDeveloping Mom Flow Hypno after becoming a new mom herselfUsing private podcasts as low-cost lead magnets that convert to high-value clientsPartner collaboration strategies using private podcasts as giftsThe comparison between private podcasting and the music industry's direct-to-fan modelWhy audio feels more intimate and accessible than video contentLinks MentionedWebsite: http://www.HappyBodyBlueprint.comInstagram: @brookeansleywellnessPrivate Podcast : https://brookeansleywellness.kit.com/products/mom-flow-hypnoMore from Hello AudioGrab a free trialYoutubeInstagramFacebook Group Subscribe and ReviewIf you loved this episode, please take a moment to subscribe and leave a review! Thank you so much for tuning in to Launch Your Private Podcast.

Dec 3, 2025 • 36min
110: From the Vault: What High-Converting Private Podcasts Have in Common
In this special "From the Vault" episode, Lindsay and Nora share exclusive training content originally presented to Nicole Culver's Elevate Mastermind. Drawing from data across over 10,000 private podcast feeds and 50 million listens on Hello Audio, they break down the exact strategies that separate high-converting private podcasts from the rest. Discover the myths holding creators back, the Binge Formula for feed design, and the Four P Framework for crafting episodes that move listeners to action. Topics CoveredCommon myths preventing creators from launching private podcastsThe Binge Formula: Five feed-level design principlesThe Four P Framework for episode-level content creationReal case studies from Amanda Karlstad, Michelle Grosser, and Colleen KachmannTechnical features that boost personalization and conversionData analysis strategies for optimizing podcast performanceLinks MentionedNicole Culver's Elevate Mastermind : https://nicoleculver.co/elevate-2025Dolby.io integration: https://help.helloaudio.fm/en/articles/10263163-hello-audio-remastering-powered-by-dolby-ioSuper Listener Score feature: https://help.helloaudio.fm/en/articles/10260486-super-listener-scoreMore from Hello AudioGrab a free trialYoutubeInstagramFacebook Group Subscribe and ReviewIf you loved this episode, please take a moment to subscribe and leave a review! Thank you so much for tuning in to Launch Your Private Podcast.

Nov 26, 2025 • 51min
109: How Brittany Roberts Used a Confessional Private Podcast to Drive a $17K Beta Launch
In this episode, we explore how Brittany Roberts, founder of The Social Britify, successfully launched her new Instagram Launch Lab program using a unique combination of private podcasts and Instagram Close Friends stories. Discover how she created a "confessional" themed private podcast series that primed her audience for her beta launch, resulting in a $17,000 launch with just 250 leads and a sold-out program. Topics CoveredCreating themed private podcast content for launchesStructuring bingeable podcast episodes for maximum engagementUsing Instagram Close Friends stories as a training delivery methodBuilding pre-launch excitement through confession boxes and audience participationIntegrating private podcasts with Instagram marketing strategiesConverting warm leads through intimate, exclusive experiencesManaging beta launches with limited spots and application processesLinks MentionedPrivate Podcast: https://thesocialbritify.com/private-podcastBlack Friday Exclusive: https://thesocialbritify.com/the-warmth-testInstagram: www.instagram.com/thesocialbritifyMore from Hello AudioGrab a free trialYoutubeInstagramFacebook Group Subscribe and ReviewIf you loved this episode, please take a moment to subscribe and leave a review! Thank you so much for tuning in to Launch Your Private Podcast.

Nov 19, 2025 • 40min
108: Coaching Lissa Figgins on Optimizing Her Private Podcast Lead Magnet for Time Management
In this coaching episode, Lindsay and Nora work with Lissa Figgins, creator of Redeem Her Time, to optimize her private podcast lead magnet strategy. They tackle the challenge of positioning in the competitive time management space, discuss title optimization for her "Scaling Secrets of the Top 1%" podcast, and provide technical guidance on improving conversions through better CRM integration and re-engagement strategies. Topics CoveredEvaluating and testing private podcast titles for maximum impactPositioning strategies for competitive markets like time managementTechnical optimization: Flow Desk to Hello Audio integration via ZapierRe-engagement tactics for unconverted leads from April launchAdding bonus content and Q&A episodes to increase conversionsBalancing faith-based messaging without triggering shame or guiltCreating seamless user experiences from opt-in to consumptionLinks MentionedExplore Lissa's resources here: https://redeemhertime.com/Binge this private podcast series to stop managing time...and start multiplying it! : https://redeemhertime.com/hourMore from Hello AudioGrab a free trialYoutubeInstagramFacebook Group Subscribe and ReviewIf you loved this episode, please take a moment to subscribe and leave a review! Thank you so much for tuning in to Launch Your Private Podcast.

Nov 12, 2025 • 35min
107: Coaching Rose Caiazzo on Creating a Private Podcast Lead Magnet for a Video Confidence Business
In this coaching episode, Lindsay and Nora work with Rose Caiazzo, founder of Live Streaming Secret Circle, to develop a private podcast strategy for her video confidence coaching business. Rose helps established women entrepreneurs overcome their camera blocks, and the hosts guide her through creating a lead magnet that meets her ideal clients exactly where they are... knowing they need to be on camera but struggling to take that first step. Topics CoveredIdentifying the specific avatar: established businesswomen who know they need video but haven't startedCommon objections and blocks around appearing on camera (appearance concerns, voice issues, time constraints)Leveraging Rose's proven "Don't Say That Live" concept as a private podcast lead magnetCreating curiosity-based hooks that convert cold trafficThe psychology of leading with empathy and helping prospects have epiphaniesHow video experts can complement their visual content with audioRepurposing existing video content into private podcast episodesUsing private podcasts for client support (pep talks, transformational content)The sensitivity required when coaching on personal presentation topicsLinks mentionedLive Streaming Secret Circle: https://www.jacksonholerose.com/More from Hello AudioGrab a free trialYoutubeInstagramFacebook Group Subscribe and ReviewIf you loved this episode, please take a moment to subscribe and leave a review! Thank you so much for tuning in to Launch Your Private Podcast.

Nov 5, 2025 • 18min
106: From the Vault: Private Podcasts, the Ultimate Low Ticket Offer
In this special From the Vault episode, Lindsay shares her presentation from Lizzie Goddard's Low Ticket Live summit, revealing why private podcasts make the perfect low ticket offers. Discover 10 specific ways to turn your expertise into audio-based products that are easy for you to create and even easier for your audience to consume. Lindsay breaks down real examples from entrepreneurs who've generated thousands in revenue using these strategies, proving that low ticket doesn't have to mean low impact. Topics CoveredWhy audio is the next frontier of attention and connectionThe creator benefits: no video production, higher ROI for less effortThe audience benefits: no logins, multitasking capability, higher consumption rates10 specific audio offer ideas including courses, challenges, workshops, and case studiesReal results from entrepreneurs earning $3,300+ with audio offersContent repurposing strategies for quick audio product creationBehind-the-scenes and coach-in-your-pocket conceptsLinks MentionedLow Ticket Live summit by Lizzie Goddard: https://lowticketlive.com/More from Hello AudioGrab a free trialYoutubeInstagramFacebook Group Subscribe and ReviewIf you loved this episode, please take a moment to subscribe and leave a review! Thank you so much for tuning in to Launch Your Private Podcast.

Oct 29, 2025 • 20min
105: From the Vault: Increase Summit Engagement with Private Podcasts
In this special "From the Vault" episode, Lindsay shares her popular summit session on using private podcasts to boost engagement before, during, and after your summit. Discover five practical ways to implement audio feeds that increase conversions, improve attendee experience, and make content consumption easier for everyone involved. Plus, learn bonus strategies for increasing revenue and hosting audio-only summits. Topics CoveredIntroduction to "From the Vault" segment and audio-first attentionBefore the summit: Behind-the-scenes feeds and interview strategiesDuring the summit: Undripping episodes, Easter egg content, and PDF narrationAfter the summit: Case study and FAQ feeds for conversionBonus strategies: Audio-only summits and upsell/downsell opportunitiesReal-world examples from successful audio summit implementationsAdditional private podcast use cases beyond summitsLinks mentionedWendy Breakstone's micro audio summits: https://podcasts.helloaudio.fm/player?episodeId=7347a601-8440-466a-9915-da6681abfbcb&code=7taX9rRoOg¢ered=trueJacqueline Malone's completion rate success - https://helloaudio.fm/jaclyn-mellone-saw-student-success-rates-skyrocket-by-400/More from Hello AudioGrab a free trialYoutubeInstagramFacebook Group Subscribe and ReviewIf you loved this episode, please take a moment to subscribe and leave a review! Thank you so much for tuning in to Launch Your Private Podcast.

Oct 22, 2025 • 59min
104: Coaching Azul Terronez on an Audio Lead Magnet for Authors
In this coaching episode, Lindsay and Nora work with Azul Terronez, co-founder of Authors Who Lead, to optimize his private podcast lead magnet "Born to Write, Scared to Start." Discover how to transform common client objections into powerful lead magnet content, create effective promotional strategies for private podcasts, and explore ways to scale coaching through audio-only delivery methods.Topics CoveredAddressing the top fears that prevent successful people from writing booksUsing episode titles as marketing hooks and social media contentCreating promotional strategies with audio clips and reelsBuilding email sequences around private podcast lead magnetsTransitioning from live coaching to audio-based support systemsUsing private podcasts for ongoing client coaching and community buildingOptimizing opt-in processes and reducing friction for mobile usersLinks MentionedWebsite: https://authorswholead.com/Facebook: https://www.facebook.com/azuljterronezInstagram: @azulterronezTwitter: @azulterronezLinkedIn: https://www.linkedin.com/in/azul-terronez/TikTok @azulterronezMore from Hello AudioGrab a free trialYoutubeInstagramFacebook Group Subscribe and ReviewIf you loved this episode, please take a moment to subscribe and leave a review! Thank you so much for tuning in to Launch Your Private Podcast.

Oct 15, 2025 • 32min
103: Coaching Dr. Angela Draper on Optimizing Her 'Great Lock-In' Audio Lead Magnet for Educational Leaders
In this coaching episode, Lindsay and Nora work with Dr. Angela Draper, founder of Game Change Her, to optimize her 16-episode private podcast lead magnet called "The Great Lock-In of 2025." Angela helps women in educational leadership develop their skills through her HERS framework (Heart, Emotional Intelligence, Relationships, and Systems). Discover how to refine messaging, target the right audience, and create promotional strategies that convert browsers into engaged subscribers ready for your next program launch.Topics Covered:Optimizing lead magnet conversion rates for educational leadersCreating evergreen content from trending topicsBalancing personal and professional goal examples in contentPromotional strategies beyond email lists and bundlesUsing authentic storytelling and vulnerability in coaching contentIntegrating private podcasts with existing newsletter contentSetting up Kit integration for seamless opt-in processesLinks mentioned:https://angeladraper.my.canva.site/homeMore from Hello AudioGrab a free trialYoutubeInstagramFacebook Group Subscribe and ReviewIf you loved this episode, please take a moment to subscribe and leave a review! Thank you so much for tuning in to Launch Your Private Podcast.

Oct 8, 2025 • 48min
102: Natalie Koussa's Trust Funnel: How Private Podcasts Convert Better Than Traditional Lead Magnets
In a riveting discussion, Natalie Koussa, creator of the Trust Funnel, sheds light on her innovative approach to private podcasts as lead magnets for coaches and consultants. She explains why these audio experiences build deeper trust and convert better than traditional methods. Koussa shares effective positioning strategies and emphasizes the importance of authenticity over scripted content. With insights on crafting bingeable episodes and subtle selling techniques, she proves that well-targeted private podcasts can drive impressive engagement and sales.


