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Maximum Lawyer

Latest episodes

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Apr 13, 2023 • 22min

Bringing Your Marketing In House

After outsourcing her SEO and digital marketing for seven years, Billie Tarascio, founder of My Modern Law, decided — never again, it wasn't working for her law firm and her numbers proved it.It's really hard to know if what you're paying for digital marketing is actually bringing you business. You’ll get impressions, you'll get page rank, you'll get subscribers. You can look at it to see how your social media is doing. You might see which keywords you're ranking for, but being able to say that your marketing is working for you is two different things. As in Billie's case — while her social following number was climbing — her lead numbers were going down. That’s when she decided to bring her marketing in house and really focus on 5 key areas to move that lead number. Listen in! 01:39 Look at your leads 04:25 The 5 new marketing areas that Billie is focusing on➡️ TikTok - cons you need to post 4-6 videos a day ➡️ Pro Bono Day - con getting lawyers to show up ➡️ Free Facebook Group - con harder to grow, pay to manage ➡️ Meetups - con ➡️ Online events - ➡️ Podcast - build referral network11:58 Branding photo - think of your visuals is a key strategy  14:18 What are your KPI’s?! 🎥 Watch the full video on YouTube here.Connect with Billie:Website PodcastTikTok InstagramFacebook YoutubeResources:Join the Guild MembershipMeet us in Austin, TX! The ZAPATHON Automation Workshop featuring Kelsey Bratcher! Become a member to purchase your ticket.Subscribe to the Maximum Lawyer Youtube ChannelFollow us on InstagramJoin the Facebook GroupFollow the Facebook PageFollow us on LinkedIn Resources:Join the Guild MembershipSubscribe to the Maximum Lawyer Youtube ChannelFollow us on InstagramJoin the Facebook GroupFollow the Facebook PageFollow us on LinkedIn
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Apr 11, 2023 • 28min

The Most Valuable Thing You’ll Learn From Another Lawyer

Today, we are combining forces with another terrific legal podcast, Everything Except the Law, with host Nick Werker, who is interviewing Jim and Tyson! In this episode we're going to be learning all about the origins of Maximum Lawyer, and of course Jim and Tyson will be sharing some of their top law office management tips.From:➡️ The headaches and heartaches that happen when starting your firm➡️The biggest financial mistake that lawyer make ➡️Most common lawyer marketing mistake➡️The most valuable thing you learn from another lawyer➡️What is on the horizon and is the future of law We have a lot to cover, so let’s get right into it.01:10 Meet Jim and his starting point for building his law firm 02:55 Meet Tyson and his starting point for building his law firm 04:30 Starting Maximum Lawyer - talking about the headaches, heartaches when starting your law firm 07:30 Running a free Maximum Lawyer facebook group 10:16 Interactions with other lawyers on the podcast #yikes!13:38 The biggest financial mistake that a lawyer can make 16:28 Most common lawyer marketing mistake, that is the most frustrating thing see 18:16 The most valuable thing you learn from another lawyer in Maximum Lawyer20:15 What is on the horizon — the future of law 🎥 Watch the full video on YouTube here. Tune in to today’s episode and checkout the full show notes here. Connect With Answering Legal:WebsitePodcastFacebookTwitterLinkedIn Instagram TikTokYouTubeResources:Join the Guild MembershipMeet us in Austin, TX! The ZAPATHON Automation Workshop featuring Kelsey Bratcher! Become a member to purchase your ticket.Subscribe to the Maximum Lawyer Youtube ChannelFollow us on InstagramJoin the Facebook GroupFollow the Facebook PageFollow us on LinkedIn Resources:Join the Guild MembershipSubscribe to the Maximum Lawyer Youtube ChannelFollow us on InstagramJoin the Facebook GroupFollow the Facebook PageFollow us on LinkedIn
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Apr 6, 2023 • 21min

Creating a Virtual System That Runs Like Clockwork Without You

Looking to set up a virtual system that runs without you? That runs like clockwork? Listen to today’s episode with Regina Edwards, as we share her 2022 MaxLawCon presentation about the automation you can set up to qualify your leads, create a smooth client journey and to maximize your time wherever you are in the world. Regina walks through the basics setup and intentionality behind her automation system. And while there is work in the set up, as Regina said, if you don’t execute — it doesn’t matter what your plan was. So get your note taking app out as she dives into her intake and litigation automation processes. 01:50 Virtual lawyering!02:55 High Level overview of intake06:10 Streamline your intake with a CRM 10:30 Declining potential clients that are not a good fit an easy way 11:33 After the intake call, what do you do?13:07 How do you enforce team consistency? 14:27 Litigation workflow 16:19 What can you automate? 19:35  Creating a discovery workflow Tune in to today’s episode and checkout the full show notes here. 🎥 Watch the full video on YouTube here.Connect with Regina:WebsiteFacebook Linkedin Youtube Resources:Join the Guild MembershipMeet us in Austin, TX! The ZAPATHON Automation Workshop featuring Kelsey Bratcher! Become a member to purchase your ticket.Subscribe to the Maximum Lawyer Youtube ChannelFollow us on InstagramJoin the Facebook GroupFollow the Facebook PageFollow us on LinkedIn Resources:Join the Guild MembershipSubscribe to the Maximum Lawyer Youtube ChannelFollow us on InstagramJoin the Facebook GroupFollow the Facebook PageFollow us on LinkedIn
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Apr 4, 2023 • 25min

What Would It Take to 3X Your Business?

What pieces do you need in place to start your law firm? What is the thought process and mindset that gets you to “take the leap”? What foundations would you need to get started? In today’s episode Jim and Tyson are interviewing Josh Rohrscheib the new law firm owner and start up of Onward Injury Law. Josh started his own firm recently — and as he says in this interview there are so many great things about starting your own firm including starting with that blank canvas. Having the ability to take what you love to your new start up and leave what you don’t like. This and more is what we are talking about today! So listen in. 01:09 Josh's big news - He started his own law firm with people that he loves working with and hiring one of his best friends as his marketing director! 02:00 The thought process about hiring a marketing director right out of the gate - which is - What if I could put someone with 40 hours behind them in this area that they are an expert in?!04:15 The Genesis, thought process and planning to go out on your own and how being comfortable can be a crutch 06:44 When you are questioning your impact 08:32 How are you feeling, being 2 months into owning your own firm? 10:16 Decision making behind the naming the new firm - Onward Injury Law 12:29 The planning that went into the starting of the law firm 14:29 What’s it like starting out with a blank canvas?16:11 What needs to take place for you to know that this was the right move 17:50 Having a mindset to focus on the good Jim’s Hack: If you work out at the gym keep an eye out for the people that are working hard and give them a thumbs up. Josh’s Tip: 1. TextExpander Course for lawyers  2. Lainer Trail Academy MasterClass: a three day masterclass for lawyer 3. ”This is Water” speech by David WallanceTyson Tip: Switchmail.com - The easiest way to securely send business mail online. 🎥 Watch the full video on YouTube here. Connect with Josh:Website InstagramFacebook LinkedinYoutubeResources:Join the Guild MembershipMeet us in Austin, TX! The ZAPATHON Automation Workshop featuring Kelsey Bratcher! Become a member to purchase your ticket.Subscribe to the Maximum Lawyer Youtube ChannelFollow us on InstagramJoin the Facebook GroupFollow the Facebook PageFollow us on LinkedIn Resources:Join the Guild MembershipSubscribe to the Maximum Lawyer Youtube ChannelFollow us on InstagramJoin the Facebook GroupFollow the Facebook PageFollow us on LinkedIn
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Mar 30, 2023 • 28min

Managing Client Expectations to Create Raving Fans

Building a firm and starting a firm is not easy! But what Bill is going to cover today is easy. It's easy to learn. It's easy to do. And it will have a disproportionate positive impact on your business. The reason this stuff works is that it goes to the core of any successful business, which is client happiness! That is at the core — If your clients are happy, they will go out and rave about your business and any people they talk to.If those people need help in the same area in the future, they are the easiest leads to convert. Let’s think about client happiness in a different way. There are two components to client happiness.ObjectiveClient expectationsThis and more is what our podcast guest Bill Farias talks about today in this throwback MaxLawCon 22 presentation. Listen in!3:13 When what you get falls short of what you were promised! 8:02 Not properly managing and meeting people's expectations 8:58 Using a formula to manage clients expectations 10:25 Step 1 - If you do the work up front …10:40 Step 2 - Humans want to make other people happy = Operations - Process - Costs 14:12 How to get started and making a game plan16:53 Tools🎥 Watch the full video on YouTube here. Connect with Bill:WebsiteFacebook LinkedinYoutube Resources:Join the Guild MembershipMeet us in Austin, TX! The ZAPATHON Automation Workshop featuring Kelsey Bratcher! Become a member to purchase your ticket.Subscribe to the Maximum Lawyer Youtube ChannelFollow us on InstagramJoin the Facebook GroupFollow the Facebook PageFollow us on LinkedIn Resources:Join the Guild MembershipSubscribe to the Maximum Lawyer Youtube ChannelFollow us on InstagramJoin the Facebook GroupFollow the Facebook PageFollow us on LinkedIn
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Mar 28, 2023 • 23min

Should Your Law Firm Run Without You?

Is it realistic for a law firm owner to strive for a law firm that runs without them? Jim and Tyson have changed their thinking around this topic of a law firm owner working towards the goal of being only in the owners box. Is this possible? It’s an interesting idea, however, we don’t think it's really possible for a law firm owner to be in the owners box only and run a highly successful firm that you can scale. You probably could get most of the way there, but the nature of what we do requires that we be deeply integrated into the firm. There are some exceptions but not many in today's world, and we don't think it's realistic to expect that you are going to be in the owners box and be able to just let the firm run itself. This and more is what Tyson and Jim discuss in today’s episode. Listen in!4:23 There are too many moving parts for you to be ONLY in the owners box 5:56 When you are so disconnected from what you are running #yikes!10:16 Your most valuable time is …15:00 Looking for a reset button, and coming back with a fresh set of eyeTysons Tip: Read The Referral Engine: Teaching Your Business to Market Itself by John Jantsch 🎥 Watch the full video on YouTube. Resources:Join the Guild MembershipMeet us in Austin, TX! The ZAPATHON Automation Workshop featuring Kelsey Bratcher! Become a member to purchase your ticket.Subscribe to the Maximum Lawyer Youtube ChannelFollow us on InstagramJoin the Facebook GroupFollow the Facebook PageFollow us on LinkedIn Resources:Join the Guild MembershipSubscribe to the Maximum Lawyer Youtube ChannelFollow us on InstagramJoin the Facebook GroupFollow the Facebook PageFollow us on LinkedIn
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Mar 23, 2023 • 30min

"Froo Froo" for the Win!

When your personality and your professional life do not align with who you are, it causes friction. In today’s episode Elise Buie is pointing out the strengths of embracing your unique qualities. What is the impact that your uniqueness will have? Professionally and personally?Elise unpacks the effects of being your authentic self — and how that will uplevel your emotional intelligence as a leader. Listen in to this MaxLawCon presentation, if you are ready to dig deep into your authenticity and uncover it! 01:48 When your personality doesn’t really match what it “takes” to run a law firm04:06 When your inner critic is loud - How do you turn that into something positive and motivating for you? 06:43 Lean into your authentic self?!10:04 As a law firm owner, you have such a unique opportunity to model something different …15:07 Getting into a owners mindset by …16:35 What is that minimum standard of care!?19:17 Being an emotionally intelligent leader26:33 Treating people a different way than we are taught in law school 🎥 Watch the full video on YouTube here.  https://youtu.be/KOb1oD84f-wBooks Mentioned: ➡️ Fair Play A Game-Changing Solution for When You Have Too Much to Do by Eve Rodsky ➡️The Fair Play Deck: A Couple's Conversation Deck for Prioritizing What's Important By Eve Rodsky ➡️Find Your Unicorn Space: Reclaim Your Creative Life in a Too-Busy World by Eve Rodsky➡️Dare to Lead: Brave Work. Tough Conversations. Whole Hearts. by Brené Brown ➡️Trust and Inspire: How Truly Great Leaders Unleash Greatness in Othersby Stephen M.R. Covey ➡️Radical Candor: Fully Revised and Updated Edition: How to Get What You Want by Saying What You Mean by Kim Scott ➡️ Leaders Eat Last: Why Some Teams Pull Together and Others Don't by Simon Sinek Connect with Elise:Website Instagram  FacebookLinkedinTwitter Pinterest Resources:Join the Guild MembershipMeet us in Austin, TX! The ZAPATHON Automation Workshop featuring Kelsey Bratcher! Become a member to purchase your ticket.Subscribe to the Maximum Lawyer Youtube ChannelFollow us on InstagramJoin the Facebook GroupFollow the Facebook PageFollow us on LinkedIn Resources:Join the Guild MembershipSubscribe to the Maximum Lawyer Youtube ChannelFollow us on InstagramJoin the Facebook GroupFollow the Facebook PageFollow us on LinkedIn
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Mar 21, 2023 • 42min

3 Firm Growth Tips to Go From Starter To Next Level

Just getting started in your own firm? Wanting to uplevel your firm and grow faster? Today’s episode has Jim and Tyson in the interview seat as they are guest’s on Kara Vaval podcast: Laptop Lifestyle Lawyer. Listen in as Tyson and Jim share their starting points of their firms, as well as the start of Maximum Lawyer Podcast and Group Coaching (the Guild) With their:➡️ organic coaching growth and direction taken from what people wanted➡️ to breaking up a law firm partnership ➡️to going from broke to 50+ team in a now thriving companyJim and Tyson are sharing all the gold nuggets here. Including their top three tips on how to move from starter firm to upping to your next level, best advice.  06:39 Jim being a quick start nine from the Kolbe testing and why personality testing might have the answers for team members10:19  Considering a partnership in owning a law firm?!  Here’s Tyson’s advice!13:45 Serving law firm owners through community, coaching and conferences19:42 Changing law firm owners lives by being in a positive mindset community and being vulnerable 28:39 Beginner law firm owner — what are the top three growth tips for getting to the next level 30:55 Fear is the thing that stop most people from taking the leap 36:39 A streamlined process to identifying your support team 🎥 Watch the full video on YouTube. Connect with Kara:Podcast Facebook Instagram LinkedIn Resources:Join the Guild MembershipMeet us in Austin, TX! The ZAPATHON Automation Workshop featuring Kelsey Bratcher! Become a member to purchase your ticket.Subscribe to the Maximum Lawyer Youtube ChannelFollow us on InstagramJoin the Facebook GroupFollow the Facebook PageFollow us on LinkedIn Resources:Join the Guild MembershipSubscribe to the Maximum Lawyer Youtube ChannelFollow us on InstagramJoin the Facebook GroupFollow the Facebook PageFollow us on LinkedIn
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Mar 16, 2023 • 16min

Supercharge Your Networking with Joey Vitale

If you want to become the visionary of your law firm, there is this whole “big relationships" responsibility that falls on your shoulders as the business owner. The three top ways to super charge your relationships and networking efforts are: ➡️ being a giver➡️ being a connector➡️ being the go to expert of your area Listen in as Joey deep dives into each of these three ways you can network easily, with a mindset shift, and practical action steps to get started today!  01:45 Meet Joey 03:16 There are three things that you need to become in order to be a better networker - Number one: you need to be a giver - look for reasons to give encouragement 8:46 Number two: is to be a connector12:25 Number three: be the go to expert in your space15:00 There is a large responsibility that falls on your shoulder as a law firm owner so a way to help is to make those connections!Book:The Happiness Advantage by Shawn Acer  Tune in to today’s episode and checkout the full show notes here.🎥 Watch the full video on YouTube.Connect with Joey:WebsitePodcastLinkedIn Resources:Join the Guild MembershipMeet us in Austin, TX! The ZAPATHON Automation Workshop featuring Kelsey Bratcher! Become a member to purchase your ticket.Subscribe to the Maximum Lawyer Youtube ChannelFollow us on InstagramJoin the Facebook GroupFollow the Facebook PageFollow us on LinkedIn Resources:Join the Guild MembershipSubscribe to the Maximum Lawyer Youtube ChannelFollow us on InstagramJoin the Facebook GroupFollow the Facebook PageFollow us on LinkedIn
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Mar 14, 2023 • 33min

Should Your New Hire Bring Their Own Leads?

When you reach that point in your business that you are ready to hire an associate — How do you make that decision? How do you make sure the payment is there? How can you make the process smooth? What if you are worried about what you will do with your time after to make your hire? What will you do if you are not sure if you have full time work guaranteed? Do you ask your new hire to bring in new leads of their own? This is what Jim and Tyson talk about and coach Jeremy through as he troubleshoots the next steps that he needs to take in his business as he scales up the work to more than he can handle, and hires an associate. Listen in to Jeremy, Jim and Tyson as they walk through how Jeremy can avoid mistakes of the past, where 80% of his work was reliant on one client referral, and what Jeremy and his firm do now to make sure that his sources are well diversified and ready for his new hire. 01:39 Meet Jeremy and his law firm that he started in 2015 and a reset in 2019 05:16 How did Jeremy get 20 referral sources?06:31 Advice for people to ask for referrals?09:01 Topic of the day - What is the right way to bring on and pay an associate? And the reality of owning a business 13:28 Where does the fear of not hiring come from?15:25 Using Profit First in your business17:00 Should I expect an associate to bring leads of their own?! What associates want - and what you need to do …   20:03 The first cycle of hiring and the fear that comes with it 22:47 Subconsciously allowing our own capacity, to limit our business development activities 27:00 Having incentives for your employees to work for you …28:30 Start making “finding clients” a part of your week right now even before the associate is hiredJim Hack: Read the book: The Third DoorJermey’s Tip: The Guild -  Read the book: The Power of One More  Tyson’s Tip: For law firm owners that want to build a culture of learning - start a non-fiction book club like: Becoming Bulletproof 🎧Tune in to today’s episode and checkout the full show notes here🎥 Watch the full video on YouTubeConnect with Jeremy:WebsiteInstagramFacebook LinkedinResources:Join the Guild MembershipMeet us in Austin, TX! The ZAPATHON Automation Workshop featuring Kelsey Bratcher! Become a member to purchase your ticket.Subscribe to the Maximum Lawyer Youtube ChannelFollow us on InstagramJoin the Facebook GroupFollow the Facebook PageFollow us on LinkedIn Resources:Join the Guild MembershipSubscribe to the Maximum Lawyer Youtube ChannelFollow us on InstagramJoin the Facebook GroupFollow the Facebook PageFollow us on LinkedIn

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