Real Relationships Real Revenue - Audio Edition | Invest in Relationships to Build Your Business and Your Career

I’m joined by journalist, speaker, and best-selling author Joanne Lipman in this episode of Real Relationships Real Revenue to talk all about reinvention. We’re digging into why so many people feel the need to reinvent themselves in today’s workforce, why we think reinvention is so cool, and what exactly happens when you decide it’s time for a reinvention. Joanne is even sharing the four stages of reinvention, which is something I promise you don’t want to miss.    Topics We Cover in This Episode:  Changes happening in the workforce right now  How to navigate changes in your career  What to do when you feel like it’s time to reinvent yourself  The four stages of reinvention  What leads people to pivot in their careers How to start pivoting without leaving your current career Why the “overnight success” myth is damaging    Joanne has built an incredible career for herself in the journalism world and I’m so thrilled to get the opportunity to sit down with her and share our conversation with you!   If you want to learn more about reinvention, you’re in luck, because Joanne just wrote a book all about it and I’m pretty sure that once you pick it up you’re not going to want to put it down. Head down to your local independent bookstore and pick up a copy of Next! The Power of Reinvention in Life and Work today!    Resources Mentioned: Check Out Next! The Power of Reinvention in Life and Work by Joanne Lipman Visit Joanne's Website 

In this episode of Real Relationships Real Revenue, I am joined by Thanh Pham, one of the top couple people worldwide universally known for really being great at efficiency, productivity, and getting the most out of your day with a limited amount of time. It can be really tough to get done all of the things that you want to get done in your day, and Thanh is here to help with that.    Topics We Cover in This Episode:  How he developed his own methodology for efficiency How happiness leads to productivity The power of prioritizing The benefits of scaling through people Three questions to ask yourself when planning your week Why energy is the most underrated aspect of performance Tips for increasing the amount of sleep you get every night How to focus your attention for a productive day Why productivity is a skill  The importance of trust in client relationships   I hope you enjoyed these tips for increasing your productivity. Remember, you don’t have to be born with the ability to be productive. It’s a skill. Everybody can be more organized. Everybody can be more efficient. Everybody can learn this.   If you want to learn more from Thanh, make sure to tune into his podcast The Productivity Show. You can also get his free Ultimate Time Management Guide.    Resources Mentioned: Get the free Ultimate Time Management Guide Listen to The Productivity Show Speed Up by Slowing Down: Sleep Secrets to Boost Your Focus and Maximize Your Productivity Introducing TEA: A Simple Framework for Getting Unstuck and Achieving Your Goals

In this episode of Real Relationships Real Revenue, I sat down with Ernesto Pagano, the managing director and partner of Boston Consulting Group. He has a passion for serving his clients and building relationships so I knew he would be a great guest for the show. He is killing it when it comes to creating relationships, adding value, and creating a massive impact.    Topics We Cover in This Episode:  How Ernesto goes above and beyond for his clients Why you have to be interested in order to be interesting The importance of leveraging curiosity with your clients  Helping clients co-create ideas with you How vulnerability helps you define your value add  The mindset shift needed for growth Why growth comes with discomfort How Ernesto continues to learn Why you need to be there when clients need you, not when it’s convenient   Ernesto adds so much value and goes above and beyond for his clients, which has led to so much growth and success for him. It’s important to be a good listener and show vulnerability and curiosity so that you can build strong, lasting relationships with your clients, just like Ernesto does.    If you enjoyed this conversation with Ernesto, make sure to check out the Boston Consulting Group website. You can also connect with him on LinkedIn here.    Resources Mentioned: Check out the Boston Consulting Group website Connect with Ernesto on LinkedIn

In this episode of Real Relationships Real Revenue, I sat down with Terry Isner from Jaffe PR. Terry has a deep expertise in law firm topics, PR, business development, and so much more. He’s here to talk about all of these things and dive into how we can change the way that boardrooms think and act today. No one wants to be a vendor or a client anymore, we want to be partners, and that requires a shift in the way we do things in business so we can embrace the humanity of it all.    Topics We Cover in This Episode:  Why we need to be more people-centric in boardrooms The impact of social issues on businesses today How to find your company culture How we can all lead when it comes to the issues we face in the boardroom Why changing the terminology you use in business changes the mindset How empathy, compassion, and kindness are linked to your bottom line Ways to get everyone in the organization involved in bringing in ideas Getting immersed in learning opportunities for continued growth The importance of allowing people to be themselves in business The business opportunities available to us when we adapt to change How to tackle the hard and scary challenges in business   A lot has changed in business in recent years, and the power exists with the people now. To be successful, it’s important for businesses to shift the way they are doing things and focus more on the human-centric aspects and how they can give everyone a voice.    If you enjoyed this conversation and want to connect with Terry and learn more about what we discussed today, make sure to visit his website to check out the resources there.    Resources Mentioned: Visit the Jaffe PR website Listen to my conversation with Julia  

In this episode of Real Relationships Real Revenue, I sat down with Brittany Hodak, the author of Creating Super Fans. This ties in directly with the things we cover on the show such as deepening relationships, so I am happy to have her on to talk about the idea of creating super fans and why it’s important to grow your book of business.    Topics We Cover in This Episode:  Why it’s important to create super fans  Why you should be creating experiences that people love The five-step framework to creating super fans for your business Tips for fine-tuning your story Why testimonials are so powerful Getting clarity on what your audience wants or needs Why you should start with your empathy over authority Personalizing your customer's experience Why you should try to exceed expectations for your clients Creating net positive experiences   I hope you enjoyed this conversation with Brittany. As she says, your brand isn’t what you say it is, it’s actually what your clients tell their friends about you. By following Brittany's SUPER framework, you can create super fans that love your work and share it with everyone they know.   If you enjoyed this conversation and want to learn more about Brittany, make sure to check out her website here. If you want to read her book, you can check it out here.    Resources Mentioned: Visit Brittany’s website Get a copy of Brittany’s book Check out Tim Grahl’s podcast episode Listen to the  Storytelling episode This YouTube with an interview of Joseph Sugarman

In this episode of Real Relationships Real Revenue, I had the amazing opportunity to sit down with Josh Scott. If you don’t know him, he’s the owner of JHS Pedals, one of the largest guitar pedal companies in the world, and in this episode, he shares how he built his business from nothing to a massive organization. No matter your profession, there are golden nuggets in this episode for you.    Topics We Cover in This Episode:    How Josh started his company Josh’s outside-the-box approach to marketing  Why making assumptions is destructive in marketing The importance of being yourself in your business How YouTube impacted his company What contagious marketing is and why it works The power of digital media  How Josh builds trust in his industry Why every business venture is a creative task The idea of adjacent possibilities for your business Why you have to overcome imposter syndrome Why accountability is a key to creativity    Josh harnessed the power of being creative, authentic, and collaborative, which built deep trust in his industry and grew his business. I know that it is something we can all learn from no matter what industry we are in because as Josh says, business is creativity, and creativity is collaborative.   I hope you enjoyed this conversation with Josh as much as I did. To hear more from him, make sure to follow JHS Pedals on Instagram and check out his personal Instagram as well.    Resources Mentioned: Follow JHS Pedals on Instagram Follow Josh on Instagram Check out his YouTube channel

In business, many of us are looking to grow and scale. In this episode of Real Relationships Real Revenue, I sat down with Pam Slim to discuss her new book and how she works with entrepreneurs to really grow their businesses. We discuss creating the right culture in your business, finding and connecting with ideal clients, making offers that your clients can’t refuse, tips for partnerships, and so much more.    Topics We Cover in This Episode:  Empire vs. ecosystem culture  Why you need to understand your business’s purpose  Tips for making an offer that your client can’t refuse Utilizing “watering holes” to access your ideal clients  Why you should go into partnerships slowly Tips for strengthening your business entity  The phases of scaling your business How Pam ensures that she is always learning Why growing doesn’t mean you’ll lose control of your life   Remember, your life isn’t going to be out of control if you grow your business. Embrace these tips that Pam shared today so that you can grow your book of business and reach your goals.    I hope you enjoyed this conversation with Pam! She has helped so many people through the business journey. If you are building a business, I can’t recommend her enough. If you want to connect with her, you can do that by visiting her website here.    Resources Mentioned: Check out Pam’s website Listen to my conversation with Mike Deimler

Are you ready to create thought leadership that attracts clients to you? In this episode of Real Relationships Real Revenue, I sat down with Bob Buday to talk about how we can bring this concept into our own businesses and attract clients. We discuss topics like the nine elements of great content, the culture of thought leadership, and so much more.    Topics We Cover in This Episode:  Why thought leadership is so important  The demand and supply aspect of thought leadership The culture of thought leadership The timeline you should expect for results The nine elements of great content The Ripples in the Pond of thought leadership   Thought leadership is an incredible way to build relationships with your potential clients which naturally attracts them to you. It lets you use your expertise to make the impact you want to have on the world.    If you enjoyed this conversation with Bob, I highly recommend you check out his book Competing on Thought Leadership. You can also learn more about what he does on his website or email him at bob@budaytlp.com     Resources Mentioned: Get Bob’s book on thought leadership Visit Bob’s website Get the Grow Big Playbook

One of the top skills that people need to learn in business is how to tell great stories. In this episode of Real Relationships Real Revenue, I have one of the world's experts on this topic, Tim Grahl. He has one foot in deep expertise and one foot in building a book of business, just like all of you so he is the perfect person to talk to. He’s diving into the details of what types of stories you need and how to fine-tune them so you can use them to grow your business.    Topics We Cover in This Episode:  Helping people feel like the hero in their own story The types of stories you need to have ready to use Overcoming objections with a story The power of a professional origin story The five commandments of storytelling  Tips for fine-tuning your stories Bringing emotion into your stories The importance of knowing your wrong  How Tim stays on track   Having a professional origin story, a testimonial story, and a story for overcoming objections is so powerful when it comes to growing your business. I hope these tips today from Tim will help you prepare some stories that you can use to grow your business and your career.    If you are interested in writing better stories, you can get a free copy of Story Grid 101 at storygrid101.com. You can also visit storygrid.com/books to check out Tim’s books.    Resources Mentioned: Listen to my conversation with Brian Caffarelli  Get your free copy of Story Grid 101 Check out Tim’s book Mo’s origin story example Joseph Campbell’s interview with Bill Moyers, The Power Of Myth Joseph Campbell’s book on story narrative, The Hero With A Thousand Faces Mo’s deep dive into BIG’s story design framework

In this episode of Real Relationships Real Revenue, I’m super excited to chat with Julia Fabris McBride. She has an amazing book coming out called When Everyone Leads. She is here today to help us redefine leadership and apply the concepts she teaches in her books to our work so that we can become better leaders and grow our book of business, relationships, and selves.    Topics We Cover in This Episode:    Leadership is available to everyone Why we need to think of leadership as an activity The importance of everyone working together Energizing each other to own their work Technical work vs. adaptive work Why people have to grow for organizations to grow Julia’s system for continuously learning The power of forming a mastermind The role of authority in adaptive work How Julia manages successes and setbacks How Julia gets big projects done   It’s so important for people to understand that leadership is not a position, it’s an activity and it’s available to anyone. In order to grow an organization, the people have to grow. And becoming leaders and taking ownership of your work is the best way to grow.    I hope you enjoyed this conversation with Julia. If you want to learn more from her, make sure to check out her book and learn more about the Kansas Leadership Center here.    Resources Mentioned: Check out When Everyone Leads Learn more about the Kansas Leadership Center