Real Relationships Real Revenue - Audio Edition | Invest in Relationships to Build Your Business and Your Career

In business, many of us are looking to grow and scale. In this episode of Real Relationships Real Revenue, I sat down with Pam Slim to discuss her new book and how she works with entrepreneurs to really grow their businesses. We discuss creating the right culture in your business, finding and connecting with ideal clients, making offers that your clients can’t refuse, tips for partnerships, and so much more.    Topics We Cover in This Episode:  Empire vs. ecosystem culture  Why you need to understand your business’s purpose  Tips for making an offer that your client can’t refuse Utilizing “watering holes” to access your ideal clients  Why you should go into partnerships slowly Tips for strengthening your business entity  The phases of scaling your business How Pam ensures that she is always learning Why growing doesn’t mean you’ll lose control of your life   Remember, your life isn’t going to be out of control if you grow your business. Embrace these tips that Pam shared today so that you can grow your book of business and reach your goals.    I hope you enjoyed this conversation with Pam! She has helped so many people through the business journey. If you are building a business, I can’t recommend her enough. If you want to connect with her, you can do that by visiting her website here.    Resources Mentioned: Check out Pam’s website Listen to my conversation with Mike Deimler

Are you ready to create thought leadership that attracts clients to you? In this episode of Real Relationships Real Revenue, I sat down with Bob Buday to talk about how we can bring this concept into our own businesses and attract clients. We discuss topics like the nine elements of great content, the culture of thought leadership, and so much more.    Topics We Cover in This Episode:  Why thought leadership is so important  The demand and supply aspect of thought leadership The culture of thought leadership The timeline you should expect for results The nine elements of great content The Ripples in the Pond of thought leadership   Thought leadership is an incredible way to build relationships with your potential clients which naturally attracts them to you. It lets you use your expertise to make the impact you want to have on the world.    If you enjoyed this conversation with Bob, I highly recommend you check out his book Competing on Thought Leadership. You can also learn more about what he does on his website or email him at bob@budaytlp.com     Resources Mentioned: Get Bob’s book on thought leadership Visit Bob’s website Get the Grow Big Playbook

One of the top skills that people need to learn in business is how to tell great stories. In this episode of Real Relationships Real Revenue, I have one of the world's experts on this topic, Tim Grahl. He has one foot in deep expertise and one foot in building a book of business, just like all of you so he is the perfect person to talk to. He’s diving into the details of what types of stories you need and how to fine-tune them so you can use them to grow your business.    Topics We Cover in This Episode:  Helping people feel like the hero in their own story The types of stories you need to have ready to use Overcoming objections with a story The power of a professional origin story The five commandments of storytelling  Tips for fine-tuning your stories Bringing emotion into your stories The importance of knowing your wrong  How Tim stays on track   Having a professional origin story, a testimonial story, and a story for overcoming objections is so powerful when it comes to growing your business. I hope these tips today from Tim will help you prepare some stories that you can use to grow your business and your career.    If you are interested in writing better stories, you can get a free copy of Story Grid 101 at storygrid101.com. You can also visit storygrid.com/books to check out Tim’s books.    Resources Mentioned: Listen to my conversation with Brian Caffarelli  Get your free copy of Story Grid 101 Check out Tim’s book Mo’s origin story example Joseph Campbell’s interview with Bill Moyers, The Power Of Myth Joseph Campbell’s book on story narrative, The Hero With A Thousand Faces Mo’s deep dive into BIG’s story design framework

In this episode of Real Relationships Real Revenue, I’m super excited to chat with Julia Fabris McBride. She has an amazing book coming out called When Everyone Leads. She is here today to help us redefine leadership and apply the concepts she teaches in her books to our work so that we can become better leaders and grow our book of business, relationships, and selves.    Topics We Cover in This Episode:    Leadership is available to everyone Why we need to think of leadership as an activity The importance of everyone working together Energizing each other to own their work Technical work vs. adaptive work Why people have to grow for organizations to grow Julia’s system for continuously learning The power of forming a mastermind The role of authority in adaptive work How Julia manages successes and setbacks How Julia gets big projects done   It’s so important for people to understand that leadership is not a position, it’s an activity and it’s available to anyone. In order to grow an organization, the people have to grow. And becoming leaders and taking ownership of your work is the best way to grow.    I hope you enjoyed this conversation with Julia. If you want to learn more from her, make sure to check out her book and learn more about the Kansas Leadership Center here.    Resources Mentioned: Check out When Everyone Leads Learn more about the Kansas Leadership Center

In this replay episode of Real Relationships Real Revenue, Kelley O’Hara, one of the top athletes on the planet, reveals her secrets of focusing on what she can control to perform at a world-class level. I apply Kelley’s principles to developing relationships and growing a book of business.    Topics We Cover in This Episode:  How to have a learning mindset Setting up tracking systems Staying motivated through challenges How to prepare for high-stakes events   Whether you perform on the field or in the boardroom, this episode will elevate your game.   Resources Mentioned: Bdhabits.com Kelley O’Hara on Instagram Kelley O'Hara's favorite BEAST® products

In this episode of Real Relationships Real Revenue, I sat down with Mohamed Massaquoi. He is passionate about helping high-performing teams achieve more and he is here today to talk about what we can do to grow our book of business, relationship ecosystems, and career. In this episode, we cover getting help to get better at your work, how he measures his success, staying on track despite setbacks, and so much more.    Topics We Cover in This Episode:  Mo’s journey as an athlete  Taking risks  The importance of providing value Human ways to be helpful  Examples of how you can add value Mo’s system for continued learning and impact Measuring meaningful conversations Measuring what you can control Why there’s always room for improvement Strategically setting yourself up for success later Staying on track despite setbacks  Getting back up after you fall How Mo schedules time off  Why it’s the impact that matters most  Improving your feedback loop    Sometimes you win, and sometimes you learn. It’s all about getting in the right mindset and getting back up, even when things don’t go the way you want them to. This combined with a determination always to be improving and adding value is how you can achieve more and grow your business.    If you enjoyed this conversation with Mo, make sure to check out his website, and connect with him on LinkedIn.   Resources Mentioned: Check out my conversation with Kelley O’Hara Visit Mo’s website Connect with Mo on LinkedIn 

In this episode of Real Relationships Real Revenue, I am delighted to sit down with my friend, author, and thought leader Jenny Blake. She strategically wrote a book in the language of entrepreneurship for those in business that find themselves struggling to find more free time. In this episode, we dove into topics like burnout, automation, the Cyrano Strategy, delegation, and so much more.    Topics We Cover in This Episode:    Tips for finding more free time The importance of making the most of your billable hours The burdensome Bs Why we should automate everything we can The Cyrano Strategy How Jenny’s book could help us grow our book of business How to get rid of the stuff you don’t want to do Calendar design Digital media   The energy of complaining or lack Delegating tasks you don’t enjoy   How you bake is just as important as what you make. When you’re in baking mode and doing the work, it’s important that you take the time to find the things that you don’t enjoy doing and shed them so that you can do the things that you are really meant to do.    If you enjoyed this conversation with Jenny, make sure to visit her website and get the Book Toolkit. You can also check out her book Free Time and listen to her podcast Free Time with Jenny Blake.   Resources Mentioned: Learn more about the Cyrano Strategy Visit Jenny’s website Check out Jenny’s book Get the Book Toolkit Listen to the Free Time with Jenny Blake podcast

Welcome back to Real Relationships Real Revenue! This season, we are going back to long-form interviews and I am really excited to dive in with you. The theme of this season is going to be centered around the mindset of growth - both personally and in your book of business. And who better to kick this season off with than the person who wrote the book on mindset soundtracks,  Jon Acuff!    Topics We Cover in This Episode:  The Venn diagram to a bestselling idea The three things you’ll learn from Jon’s new book How to tackle identity if you have a broken soundtrack How to follow up in a non-naggy way  Why crisis is an invitation to innovation Idea bankruptcy Why writing things down matters Lies we tell ourselves  How to handle setbacks and successes Why goals are hard for many people   I hope you enjoyed this conversation with Jon. I love how he focuses not only on starting the things you say you will, but seeing them all the way through to the middle and end as well. He is such an inspiring person to talk to, especially if you are ready to finally start achieving the goals that matter to you.    If you want to learn more about Jon, make sure to check out his website and join his free challenge here. It’s a three-day goal challenge to help you reach your goals this year. You can also listen to his podcast All It Takes Is A Goal and get your hands on his books here.    Resources Mentioned: Visit Jon’s website Check out Jon’s books Join Jon’s free challenge Listen to Jon’s podcast Check out the Finish Calendar

In the last five episodes of this series, I’m giving you five macro lessons. I’m going meta with these lessons and these are some things I want you to keep in mind as we close out this series. In this episode of Real Relationships Real Revenue, I’m tying it back to the beginning and discussing how business development is a learnable skill, why you should approach BD like a pro athlete approaches training, why habits matter, the most important habit you need to develop, and why getting good at growth gives you control.    Topics We Cover in This Episode:    Why business development is a learnable skill How we never stop learning How you should be thinking about business development Why you should find a way to measure your BD activities Why habits are so important The types of habits you should develop What you should be doing weekly Why you should pick three things to advance opportunities the next week How to pick what three things to focus on Why getting great at growth gives you more control, not less control The 4 big ways it gives you control   I hope you enjoyed these meta lessons. These are the top things that I want you to take away from this series. Getting good at these things and taking business development seriously will get you good at growth. And getting good at growth gives you control over creating the life and business that you want.    Resources Mentioned: Listen to my conversation with Dan Pink Listen to my conversation with Kelley O’Hara Listen to my conversation with James Clear Check out BD Habits Check out The Snowball System

This is the last of the 100 micro power-packed episodes series, and I have saved the best for last. There has been one meta lesson that has been underneath all of the other 99 episodes in this series, and that’s what I’m sharing now. In this episode of Real Relationships Real Revenue, I’m sharing the number one reason why you should be focusing on getting great at growth. And the reason is that getting great at growth gives you control.    Topics We Cover in This Episode:    Why getting great at growth gives you more control, not less control The 4 big ways it gives you control   The idea I want you to leave with in this episode is that if you become great at growth, you're going to get control. Not only to live the professional life you want, but those four big wins also impact your personal life as well. It'll give you control to live the life you want in the way that you want.    If you want to go deeper into this topic, make sure to check out The Snowball System. It covers everything we talk about here in greater detail and I know you’ll love it.      Resources Mentioned: Check out The Snowball System