Real Relationships Real Revenue - Audio Edition | Invest in Relationships to Build Your Business and Your Career cover image

Real Relationships Real Revenue - Audio Edition | Invest in Relationships to Build Your Business and Your Career

Latest episodes

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Jan 9, 2024 • 44min

Adding the Emotional Component to Your Relationships and Business with Susan Salgado

Get a copy of your GrowBIG Playbook today!    How can you really improve your customer or client experience?    In this episode of Real Relationships Real Revenue, I sat down with Susan Salgado. Susan has a PhD in organizational psychology and she focuses on customer or client experience. We will dive into some exciting things about client experience, your associate or employee experience, and how they're intertwined. And we're going to talk about things at a strategic level like how to make this a true differentiator. Plus, we're going to talk about it at a tactical level, so we’re sharing things you can put in place right away to achieve greater success.    Topics We Cover in This Episode:    The power of a customer's emotional experience  The best icebreaker for building relationships  Top tips for finding commonalities with people The three things a client needs from you How to get better at client and employee experience  The three ways that toxic workplaces are formed Why employees need to feel seen and valued by their supervisors How we can show our team members that they have our attention How the quality of working relationships has changed since the pandemic Why we have to remember that we are the same people at work as we are at home   I hope you enjoyed this conversation with Susan. It’s so important that we remember that in order to build deeper relationships with those around us, whether it’s our team members or clients, we need to understand that they are people and we care about them as a whole.    If you’d like to learn more from Susan, you can find her website here. You can also find her on LinkedIn.    Resources Mentioned: Visit Susan’s website  Connect with Susan on LinkedIn Learn more about building deeper relationships in season 4 of the podcast Listen to my conversation with Dave Crenshaw Check out the Work-Home Resources Model research  
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Jan 2, 2024 • 57min

Mastering Personalized Messaging: A Deep Dive with Brennan Dunn

Make sure to get a copy of your GrowBIG Playbook today!    Ever wondered how you could personalize your messaging to your potential clients for increased success? You’re in luck because, in this episode of Real Relationships Real Revenue, I sat down with Brennan Dunn who is an expert in all things personalization. He’s the author of This Is Personal and he’s here to share how to scale personalized messages to prospects and clients in your email marketing and beyond for maximum impact. This conversation is packed with value so you don’t want to miss it!    Topics We Cover in This Episode:    How Brennan approaches making things more personalized in emails  The middle ground between scale and personalization The power of segmentation in your emails  How to use Voice of Customer language to customize your language and offers The three levels of personalization and how to work through them The trick to getting people to read your emails The impact of automation when it comes to speaking to your clients  Examples of how people in different industries can automate their personalization How personalization makes it easy to get new clients  Tips for taking notes and gathering data on your contacts that you can use to personalize    I hope you found this episode as powerful and impactful as I did! Brennan really knows his stuff and I was so excited to get to sit down with him and talk all things personalization and scaling.    If you want to learn more, I highly recommend you check out his book This is Personal. I know you’ll really love it!    If you’d like to get our value add for scaling growth skills across a team or organization, which we used as an example in today’s episode, you can find that here.   Resources Mentioned: Get a copy of Brennan’s book This Is Personal on his website Get a copy of Brennan’s book This is Personal on Amazon  Learn more about Building a Second Brain with Tiago Forte  
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Dec 26, 2023 • 58min

Mastering Growth: Insights from Tiffani Bova on Enhancing Customer and Employee Experience

Get a copy of your GrowBIG Playbook today!    Wondering how you can unlock massive growth? In this episode of Real Relationships Real Revenue, I sat down with Tiffani Bova. She is the Senior Leader at Salesforce and author of The Growth IQ and The Experience Mindset. We are discussing both of these books and learning from Tiffani how we can best grow our organization and book of business by enhancing the experience of the customers and employees and the role technology plays in it all.    Topics We Cover in This Episode:    The growth levers that companies use to grow their business The power of company culture and values  How we can actually deliver greater growth rates  Why companies are falling woefully short on employee experience for the sake of customer experience  The data on why you can grow more by focusing on customer and employee experience  Why the experience of working with you matters so much The impact technology has on the customer and employee experience  Practical actions you can take to optimize the technology you’re using Simple steps to enhance client experience    I hope you enjoyed this conversation with Tiffani! Take a week and map out how you can optimize your time and technology to improve the experience of your customers and employees so you can work smarter, not harder. This is the true path to growth.    If you want to learn more from Tiffani, I highly recommend you connect with her on LinkedIn and get a copy of her books The Growth IQ and The Experience Mindset.    Resources Mentioned:   Get a copy of Growth IQ Get a copy of The Experience Mindset Connect with Tiffani on LinkedIn Follow Tiffani on X Get a copy of your GrowBIG Playbook today!  
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Dec 19, 2023 • 51min

The Four-Part Framework to Navigate The Workplace and Achieve Massive Success with Dr. Michelle King

Get a copy of your GrowBIG Playbook today!  In this episode of Real Relationships Real Revenue, I sat down with Dr. Michelle King who is the author of the book How Work Works. She is here to talk about ways that you can navigate the workplace using science and simple steps.  Michelle has been researching this topic for a while and she is sharing what it really takes to get ahead in your career.    Topics We Cover in This Episode:    The single most important factor in your career success The ambiguity paradox in the new world of work Why having social skills is so important, especially now The power of building trust within your network and managing your reputation The impact of building informal networks The top thing you can do to build deep and personal relationships Why you have to diversify your efforts How to dial up your self-awareness How to ask for feedback that is effective and helpful  How informal development works and why you have to take ownership of it How to give yourself meaning in work    I hope you enjoyed this conversation with Michelle and that you’re able to take these simple steps to get ahead and navigate the workplace in a way that increases your success.    Learn more about Michelle and download her 52-week program on How Work Works at  https://www.michellepking.com. You can also check out her new book here!    Resources Mentioned: Listen to my conversation with Mohamed Massaquoi  Read my four-part series on Annual Process  Get Michelle’s book How Work Works Download Michelle’s 52-week program
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Dec 12, 2023 • 54min

Managing Your Time Effectively for Maximum Success with Dave Crenshaw

How do you get things done that are high-priority on your to-do list? How do you do that in a way that makes a big impact? And how do you ensure that you're leaving a legacy not just next month with the work you’re meant to be doing, but also over your entire career and lifetime?    In this episode of Real Relationships Real Revenue, I brought on a guru across multiple disciplines, Dave Crenshaw, to talk about these topics and the idea of productive leadership so that you can find more success in your business and life by managing your time for maximum impact.    Topics We Cover in This Episode:    The grandparent principle and the mindset shift to become mentors and leaders How you can prioritize your time based on your most valuable activities Why you should create an ideal schedule to guide your actual schedule When and how to budget time for your least valuable activities The question that the most successful people ask themselves about their schedule How to determine your “distance to empty”, and how you can stretch it as long as possible The best way to add structured breaks into your schedule What happens when people in our lives know that they can depend on us The power of understanding how much is “enough” The six areas of success The impact studying business can have on your life  The problem with multitasking   Dave really offers so much value in this conversation and I hope it inspires you to take action and allocate your time to maximize your own success.    If you want to dive deeper into Dave’s work, make sure to check out his podcast, The Dave Crenshaw Success Project, where he shares tons more. You can also visit his website to see all of his offers and check out his LinkedIn Learning course.      Resources Mentioned: Visit Dave’s main website: davecrenshaw.com Check out Dave’s gratis LinkedIn Learning course: davecrenshaw.com/time Check out Dave’s Success Project Podcast: successproject.show Check out Arnold B. Bakker’s work: https://scholar.google.com/citations?hl=en&user=FTl3bwUAAAAJ Check out Lieke ten Brummelhuis’s work: https://scholar.google.com/citations?user=A0cTZjYAAAAJ  Check out the interesting study Staying Engaged During the Week: The Effect of Off-Job Activities on Next Day Work Engagement: https://www.researchgate.net/publication/229154478_Staying_Engaged_During_the_Week_The_Effect_of_Off-Job_Activities_on_Next_Day_Work_Engagement Take a look at the work-home resources model research we talked about: https://psycnet.apa.org/record/2012-09461-001 Listen to my conversation with Dorie Clark: https://www.youtube.com/playlist?app=desktop&list=PLxt4X2nLK_eElBtVe-pCIw8RV5vyIArDK  
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Dec 5, 2023 • 1h

The Likability Factor: How to Get More People to Like You with Ex-FBI Behavior Analyst Jack Schafer

Did you know that you can learn how to be more likable?    In this episode of Real Relationships Real Revenue, I'm excited to introduce one of our most unique guests ever, Jack Schafer. Jack, a former FBI behavior analyst, professor, and accomplished author, will delve into the fascinating realm of likability. Drawing on his extensive expertise, Jack will explore topics such as building rapport, utilizing nonverbal cues for likability, effective advice-seeking, employing flattery, and much more. He’s here to guide us on how we can leverage these tools to grow our relationships and book of business.    Topics We Cover in This Episode:    Three powerful nonverbal things you can do to be more likable  The golden rule of getting people to like you  Tricks for keeping the focus on the other person when you meet someone new How to build rapport using flattery The right way to ask for advice while also making people feel important The three attributes of the Friendship Formula  How to use a “bridge back” to pick back up on rapport-building Tips for handling rocky situations  How to get people to tell you things  Tips for using these techniques for good in your business relationships The power of empathic statements    I hope you enjoyed this fascinating conversation with Jack! The next time you meet someone new, make sure to use these tips to become more likable, build rapport, and create stronger relationships with those around you.    If you want to learn more from Jack, you can get a copy of his books  The LIKE Switch and The Truth Detector and read his posts on Psychology Today. If you’d like to reach out to him personally, you can do so at jr-schafer2@wiu.edu.    Resources Mentioned: Check out Jack’s book The LIKE Switch Check out Jack’s new book The Truth Detector Read all of Jack’s posts on Psychology Today Connect with Jack here: jr-schafer2@wiu.edu
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Nov 28, 2023 • 58min

Adding Value, Standing Out in the Crowd, and Making Data-Driven Connections with Ryan Grelecki

In this episode of Real Relationships Real Revenue, I sat down with Ryan Grelecki who is one of our top facilitators and coaches! He is here to talk about the areas of our content that he loves the most. He has a different perspective than I do so I know you’re going to love this episode. We are doing a deep dive into ways to bring value to your relationships, the benefits of data analysis, how to set yourself apart from the crowd, and so much more!    Topics We Cover in This Episode:    Our origin story of working together The power of having multiple different opportunities  Getting intentional about managing your relationships and adding value How to get past the fear of being annoying Why something doesn’t have to be perfect to be meaningful The power of a quick voice message to stand apart  Why you have to track your follow-ups and leverage your data  How to leverage CRMS to help you track your data and reach your goals Ryan’s pro tips for the MIT process  Staying in touch with younger people to continue learning  Ways to find the time when you’re “too busy”    When it comes to professional development, don’t get caught believing the lies that you are going to be annoying, that you don’t have the time, or that you can’t bring value. Use these tips from Ryan to stay on top of it and reach your goals faster!    I hope you enjoyed this conversation with Ryan. If you loved hearing from him, you can reach out to him at ryan.grelecki@bunnellideagroup.com, connect with him on LinkedIn, and listen to his podcast with Parker!   Resources Mentioned: Connect with Ryan by email at ryan.grelecki@bunnellideagroup.com Connect with Ryan on LinkedIn Here’s a link to the personal CRM app we talked about Listen to Parker’s podcast Check out the free course we have on relationships  
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Nov 21, 2023 • 54min

The Power of Optimism, Asking for Help, and Human Connection with Ken Sterling

In this episode of Real Relationships Real Revenue, I sat down with Ken Sterling. Ken has overcome some tremendous challenges in his life and has now found incredible success and we are going to talk about some truly powerful stuff. We are diving into why human connection is the secret to growth, tips for deal-making and negotiation, and so much more. Ken is also going to speak on his organization called Big Speak. It is one of the premier speaker’s bureaus for businesses and I think you’re going to find a lot of value in this conversation.    Topics We Cover in This Episode:    How Ken went from homelessness to the massively successful professional he is now The power of being tenacious and not being afraid to reach out to those around you Tips for getting over your own self and asking for help when you need it How to have a human-centric approach to business relationships Keeping the highest good in mind in everything you do  Embracing optimism and graciousness Investing in people when there’s nothing to purchase The impact that Big Speak is making  Seeing setbacks as a cul-de-sac instead of a dead end    I hope you enjoyed this impactful conversation with Ken! There is so much value in remembering that behind each deal and each interaction, there is a human. And prioritizing human connection above all else will pay off in a big way.    If you want to reach out to Ken and connect with him, you can find him on LinkedIn!    Resources Mentioned: Connect with Ken on LinkedIn Check out the interview with the CEO of BBDO, Andrew Robertson  Listen to the interview with the author of Atomic Habits, James Clear Check out the book Double Double  
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Nov 14, 2023 • 1h 5min

Team-based Growth Strategies and Systems That Actually Work with Erin Carlson of BCG

This episode of Real Relationships Real Revenue is about to be considered one of your favorite episodes of all time! I sat down with Erin Carlson and we are sharing some completely new content that we have never shared on the show before!    Whether you have a client-facing role, you’re a leader, or you’re a marketing professional, Erin is going to give you some world-class tips on things like how to hold yourself accountable, how to create the right habits, how to track the right things, and so much more.    Topics We Cover in This Episode:    The impact of having the right people on your team Why we have to be the ones creating the best opportunities for growth The power of having a strategic thought partner The critically important aspect of business development strategy Finding the times to have important conversations with clients  Why you need to fall in love with your client's problems and find ways to help How to manage the planning piece in your big meetings  Ways to help people do the hard things that they will be glad they did later  Why having data-driven recommendations is essential  Lagging and leading data that is making the most impact  Erin’s pro tips for metrics  How to influence those around you by asking for help The power of asking for favors to create influence    The things Erin and her team are doing are the best I’ve seen in the world, and she’s always on the lookout for new talent so reach out if you or someone you know is a good fit..    I hope you found this episode with Erin as helpful as I did! If you want to learn more from Erin, you can follow her on LinkedIn and reach out to her at carlson.erin@bcg.com.     Resources Mentioned: To connect with her on LinkedIn To connect with Erin: carlson.erin@bcg.com Check out the Influence Is Your Superpower book by Zoe Chance Listen to my conversation with Mike Deimler Listen to my conversation with Marissa King
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Nov 7, 2023 • 36min

The Art of Helping Others and Achieving More Success with Cade Joiner

Cade Joiner, an expert at helping entrepreneurs be successful, shares insights on staying elite in family, community, and business, the power of asking thoughtful questions, building rapport, strategic giving, and the importance of collaboration over competition. Overcoming self-limiting beliefs and finding motivation is also discussed.

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