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Let’s talk strategy! In this episode of Real Relationships Real Revenue, I sat down with Rich Horwath, strategy expert and author of the book Strategic. Rich has a unique approach to strategy and he is going to explain the three big layers of how it works to help us learn how to use strategy for increased growth and success. Whether you realize it or not, everything you do is either tactical or strategic. How we're using our time, our talent, and any budget day in and day out is going to dictate the real strategy that we have, no matter what we might think. Rich is here to show us how to leverage strategic thinking for maximum success. 

Topics We Cover in This Episode: 

• What dictates our real strategy

• What strategy is and what it is not

• Best practices of differentiating yourself with a strategy that’s unique to us

• How to break free of caution and practice strategic risk-taking 

• The power of investing time in thinking about our future state

• The three C’s of strategically shifting our focus and offers 

• Why we need to focus on value creation and delivery 

• The three A framework to think more strategically on a daily basis

• Why excellence is a deviation from the norm 

• What people need to know about leadership fitness and mental toughness

• How to increase organizational fitness

• The number one thing you should focus on with communication fitness

Remember, strategy is not only done at the CEO or leadership level. Anyone can start implementing strategy into your relationships, brand, and book of business at any level.

If you loved learning how you can become more strategic, I highly recommend you check out Rich’s book. You can also check out his free resources and graphic novel! 

Resources Mentioned:

Get a copy of Rich’s book Strategic

Free resources from Rich

More free resources

Get the Strategy graphic novel