The CEO Mindset

When it comes to achieving your goals you have to begin with commitment and you’ll be successful with consistency. In this episode of The C.E.O. Mindset podcast… I’m building a case for leveraging your personal brand to become a committed leader.  Have you ever found yourself frustrated because what you planned didn’t work out? Does making New Year’s resolutions ring a bell? You swore you’d make significant changes to your diet or exercise more to loose weight but by February you’ve already fallen off the wagon. Studies have shown… that less than 25% of people actually stay committed to their resolutions after just 30 days, and only 8% accomplish them. I believe Denzel Washington’s statement, “Commitment is how you start, Consistency is how you finish” proves consistency is how you put your commitment into action. LET’S GET SOCIAL: Facebook YouTube Instagram Pinterest LinkedIn LET'S GET TO WORK: Make your marketing efforts more Personal. I've got THREE very simple, very FREE options: JOIN MY FACEBOOK GROUP GRAB MY FREE GUIDE BOOK A DISCOVERY CALL If you're ready to GET TO WORK you could GRAB one of my books. They are full of information, tools, worksheets, challenges and more. Use these books to tap into your personal brand and then leverage it EVERYWHERE! My forum, Boss Talk: Coffee & Conversation, is the perfect place for accountability, feedback and support! My C.E.O. MINDSET Challenge and Authentic Marketing Blueprint MINI COURSES are tools that can be used as initial steps to creating effective marketing strategies. The post Begin with Commitment Be Successful with Consistency appeared first on .

Personal Branding & Lead Generation A partnership made in heaven Ideally, lead generation happens when you capture the attention of someone in your target audience and that leads to a conversion.  A sale is the obvious conversion but there are many hurdles to overcome first.  This episode looks at lead generation through the lens of personal branding.  You are the key to EVERYTHING.  If you want to improve your lead generation, listen to the tips I’m sharing and apply personal branding to your strategy. If you like this episode, you’ll love this content too: Podcasts: Tips for Better Customer Engagement Better Performance & Longevity From Your Brand Where To Look For Growth In Your Business Videos: Customer Engagement Define Your Niche Minimize Choice to Optimize Options   Let's Get Social: Facebook YouTube Instagram Pinterest LinkedIn LET'S GET TO WORK: Make your marketing efforts more Personal. I've got THREE very simple, very FREE options: JOIN MY FACEBOOK GROUP GRAB MY FREE GUIDE BOOK A DISCOVERY CALL If you're ready to GET TO WORK you could GRAB one of my books. They are full of information, tools, worksheets, challenges and more. Use these books to tap into your personal brand and then leverage it EVERYWHERE! My forum, Boss Talk: Coffee & Conversation, is the perfect place for accountability, feedback and support! My C.E.O. MINDSET Challenge and Authentic Marketing Blueprint MINI COURSES are tools that can be used as initial steps to creating effective marketing strategies. The post Apply Personal Branding To Your Lead Generation appeared first on .

In Need Of A Better Customer Engagement Strategy? Here are a few ideas… There are many more, but today I’m only covering 8 tips for a customer engagement strategy that works. Hands down, the number one tip ANYONE could give you about engagement is AUTHENTICITY!  Push notifications and pop-ups only get you so far.  At some point, you have to show up and interact with your ideal clients and nurture them through your sales funnel.  In order to scale your business for longevity, it’s important to show up as yourself and leverage your personal brand. A customer engagement strategy is only as good as the people doing the engaging. One of the best ways to make sure this is happening is to be sure you’re a BOSS IN THE RIGHT STAGE. The world is a little topsy turvy right now, and more and more people are turning to entrepreneurship.  The migration to be your own boss is happening and that means there are many more people to engage with.  The trick is to make sure you’re talking to the right people.  I’ve learned this the hard way so learn those 5 stages and make sure you’re targeting the right group. In this episode, you’ll learn: My 8 tips to create a customer engagement strategy that works How I recently fumbled one of the tips myself How to put your personal brand to work for more effective engagement with your ideal clients And more… Enjoying this episode? Here are a few more you may like: The Journey To Defining Your Brand Strategy 5 Tips To Hiring The Right People The First Time How To Balance Work & Life Let's Get Social: Facebook YouTube Instagram Pinterest LinkedIn LET'S GET TO WORK: Make your marketing efforts more Personal. I've got THREE very simple, very FREE options: JOIN MY FACEBOOK GROUP GRAB MY FREE GUIDE BOOK A DISCOVERY CALL If you're ready to GET TO WORK you could GRAB one of my books. They are full of information, tools, worksheets, challenges and more. Use these books to tap into your personal brand and then leverage it EVERYWHERE! My forum, Boss Talk: Coffee & Conversation, is the perfect place for accountability, feedback and support! My C.E.O. MINDSET Challenge and Authentic Marketing Blueprint MINI COURSES are tools that can be used as initial steps to creating effective marketing strategies. The post 8 Tips For A Customer Engagement Strategy THAT WORKS appeared first on .

Signals, lights, and level up…oh my!  We’re finalizing the Mid-year tune up that can strengthen your business. This week we are continuing with the car tune up analogy. A car uses lights, signals, and other indicators communicate your intentions to other road users. Similarly, your brand has similar signals and lights that should be communicated clearly.  Communicate your intentions, your needs, your calls to action and your offers clearly and effectively. When done right, it will be easier to strengthen your business and attract the right customers. It is important to think about the customer’s experience and put them at the forefront of your brand strategy. To attract the right customer however, directions need to be given, expectations need to be managed, and goals need to be set. In this episode, I’m sharing my thoughts on how setting goals, creating strategies and managing expectations act as the signals, lights, and indicators that strengthen your business.   LET'S GET SOCIAL: Facebook SUBSCRIBE TO MY YOUTUBE CHANNEL Instagram Pinterest LinkedIn LET'S GET TO WORK: Make your marketing efforts more Personal. I've got THREE very simple, very FREE options: JOIN MY FACEBOOK GROUP GRAB MY FREE B-U GUIDE BOOK A DISCOVERY CALL If you're ready to GET TO WORK you could GRAB one of my books. They are full of information, tools, worksheets, challenges and more. Use these books to tap into your personal brand and then leverage it EVERYWHERE! My membership group, The B-U Boss Squad, is perfect for accountability and support! My C.E.O. MINDSET Challenge and Authentic Marketing Blueprint MINI COURSE are tools many use as a catalyst to create effective marketing strategies. PIN THIS EPISODE The post Lights, Signals, Level Up | Mid-Year Tune Ups to Strengthen Your Business appeared first on .

Balance, alignment, and a plan for success are definitely a part of a mid-year brand tune-up.  Prevent abnormal wear and tear on your business with a six month checkup of these areas. Make your entrepreneurial ride smoother with better balance, more alignment, and by creating circumstances for optimal success.  The world is getting crazier and crazier, and it will suck us up if we don't have a system.  The systems we create will help to recenter us. We can stay connected to our WHY and set ourselves up for success. Did you know 90% of startups fail!!! Wow, that's a huge number.  There are a myriad of reasons this happens. I bet a lack of balance, alignment or NOT creating circumstances for optimal success, factor into the majority of them. The question I have for you is this: what would business look like if we had a way to find balance, stay aligned, and do our best in every situation? Explore with me as I discuss this very topic in this week's podcast episode.  This month (JUNE 2022) I'm doing a series to cover mid-year brand assessments.  I'm sharing my tips to maintain a positive brand growth experience. Your experience and a positive customer experience for your target audience are important.  I'd love to hear your thoughts so be sure to leave a review/comment below and don't forget to follow me over on my YouTube channel because I'm contributing to the June-Up series with tips to do a personal branding tune-up that could increase your sales! 5 STAGES OF ENTREPRENEURSHIP LET’S GET SOCIAL: Facebook SUBSCRIBE TO MY CHANNEL Instagram Pinterest LinkedIn LET'S GET TO WORK: Make your marketing efforts more Personal. I've got THREE very simple, very FREE options: JOIN MY FACEBOOK GROUP GRAB MY FREE “B-U” GUIDE BOOK A DISCOVERY CALL If you're ready to GET TO WORK you could GRAB one of my books. They are full of information, tools, worksheets, challenges and more. Use these books to tap into your personal brand and then leverage it EVERYWHERE! My membership group, The B-U Boss Squad, is perfect for accountability and support! My C.E.O. MINDSET Challenge and Authentic Marketing Blueprint MINI COURSE are tools many use as a catalyst to create effective marketing strategies. PIN THIS EPISODE! The post Apply Personal Branding To Your Brand Balance and Alignment appeared first on .

Have you ever wondered how to get better performance & longevity out of your brand? Lately, I have been working on being even more efficient and streamlining some of my systems. I found work was so much easier after I had SERVICED by brand. This month (JUNE 2022), I'm doing a series called Get Ready For Your June-Up . My podcast is covering the areas of maintenance to strengthen your business and my YouTube videos are covering areas of maintenance to increase sales. If you haven't subscribed over there, you can do so HERE! I truly believe constructing a personal framework is key to a great Self-Care routine. Setting boundaries, creating a safe place, and being able to label your emotions is so much easier when you've established the root of your reasons for needing them in the first place. I go into detail about what a personal framework is in this video, check it out. As we continue with the car maintenance metaphor, this week we are talking about 2 of the most important area to check up on: The Battery AND The Car Fluids In the case of using personal branding tips to do maintenance on your brand, we're equating your batter to SELF-CARE and car fluids to your MOTIVATION habits. Your personal brand isn't just about putting your pretty/handsome face on your website or on social media posts. When you put the ING behind it, you give it license to act! Listen to this week's podcast to June-Up your business and get better performance and longevity out of your brand. REGISTER FOR MY WEBINAR LET’S GET SOCIAL: Facebook YouTube Instagram Pinterest LinkedIn LET'S GET TO WORK: Make your marketing efforts more Personal. I've got THREE very simple, very FREE options: JOIN MY FACEBOOK GROUP GRAB MY FREE GUIDE BOOK A DISCOVERY CALL If you're ready to GET TO WORK you could GRAB one of my books. They are full of information, tools, worksheets, challenges and more. Use these books to tap into your personal brand and then leverage it EVERYWHERE! My membership group, The B-U Boss Squad, is perfect for accountability and support! My C.E.O. MINDSET Challenge and Authentic Marketing Blueprint MINI COURSE are tools many use as a catalyst to create effective marketing strategies. PIN THIS EPISODE! The post How To Get Better Performance & Longevity Out of Your Brand appeared first on .

Are you ready for your “June-Up”? Brand maintenance business tip #1 is to check your filtration. The rule of thumb for car maintenance is to have tune up every 3-6 months.  You should do BRAND MAINTENANCE just as often.  With June being the halfway point in the year, it’s the perfect time to kick the tires of your business and make sure you’re good to go for the rest of the year. I’ve got 4 areas I’ll be looking at during my June podcast series: “Get Ready For Your June-Up”.  I’m starting with your FILTRATION SYSTEM, or as I like to call it, your PERSONAL FRAMEWORK.  You won’t believe how constructing one for yourself will be the #1 business tip that adds structure to your business for the rest of the year. THESE VIDEOS WILL BE QUITE HELPFUL FOR THIS WEEK’S CHECKUP AREA: Understanding the 4 Pillars of Your Personal Framework 5 Stages of Entrepreneurship LET’S GET SOCIAL: Facebook YouTube Instagram Pinterest LinkedIn LET'S GET TO WORK: Make your marketing efforts more Personal. I've got THREE very simple, very FREE options: JOIN MY FACEBOOK GROUP GRAB MY FREE GUIDE BOOK A DISCOVERY CALL If you're ready to GET TO WORK you could GRAB one of my books. They are full of information, tools, worksheets, challenges and more. Use these books to tap into your personal brand and then leverage it EVERYWHERE! My membership group, The B-U Boss Squad, is perfect for accountability and support! My C.E.O. MINDSET Challenge and Authentic Marketing Blueprint MINI COURSE are tools many use as a catalyst to create effective marketing strategies. Pin This Episode The post Brand Maintenance Business Tip #1: Check Your Filtration appeared first on .

I’ve got 3 tips to leverage your personal brand and be a visionary. It takes imagination to be a good business owner.  I also believe personal branding is how great leadership begins. When you put the 2 together, you become an effective, efficient, and aware visionary.  Entrepreneurship happens in stages and the sooner we determine which stage our customers are in, the better visionary we can be.  The worst thing that could happen to a visionary is being unable to realize their vision.  It’s exactly what happens when a promotional campaign falls on deaf ears. The 3 tips I’m sharing with you in this podcast are designed to minimize the stress and overwhelm from being disconnected from your brand.  Personal branding is a way to find connection to your target audience too.  Listen and leave your comment/review about your visionary experience(s). Being a visionary requires organization, right?  Well, I’ve got a great tool to help with that.  Take a look at my Content Strategy Development Asana Template.  I created it to help people just like you organize their thoughts and make their content more effective. LET’S GET SOCIAL: Facebook YouTube Instagram Pinterest LinkedIn LET'S GET TO WORK: Make your marketing efforts more Personal. I've got THREE very simple, very FREE options: JOIN MY FACEBOOK GROUP GRAB MY FREE GUIDE BOOK A DISCOVERY CALL If you're ready to GET TO WORK you could GRAB one of my books. They are full of information, tools, worksheets, challenges and more. Use these books to tap into your personal brand and then leverage it EVERYWHERE! My membership group, The B-U Boss Squad, is perfect for accountability and support! My C.E.O. MINDSET Challenge and Authentic Marketing Blueprint MINI COURSE are tools many use as a catalyst to create effective marketing strategies. You Should Definitely PIN This Episode! The post 3 Tips To Leverage Your Personal brand And Be A Visionary appeared first on .

If you're tired of struggling with how to find more customers, you have to be visible.  I know digital marketing can feel like a game at times, but it's not one of hide and seek.  It's more of a marathon and a long one at that.  If you're not paying to play, growing your business organically takes tenacity, intention, skill and a C.E.O. Mindset.   Consistently evolving means looking in different places, thinking differently and it may require you to look at a different demographic or geographic location.  Imagine how amazing the payoff could be when you expose yourself to something and/or someone new to be visible.  Understanding how to find more customers and be visible for customer loyalty is much simpler when you consider the 3 tips I'm sharing in this week's podcast episode. Be sure to leave your review and comments because it helps this podcast grow! LET'S GET SOCIAL: Facebook YouTube Instagram Pinterest LinkedIn LET'S GET TO WORK: Make your marketing efforts more Personal. I've got THREE very simple, very FREE options: JOIN MY FACEBOOK GROUP GRAB MY FREE GUIDE BOOK A DISCOVERY CALL If you're ready to GET TO WORK you could GRAB one of my books. They are full of information, tools, worksheets, challenges and more. Use these books to tap into your personal brand and then leverage it EVERYWHERE! My membership group, The B-U Boss Squad, is perfect for accountability and support! My C.E.O. MINDSET Challenge and Authentic Marketing Blueprint MINI COURSE are tools many use as a catalyst to create effective marketing strategies.   PIN THIS EPISODE The post How To Find More Customers | Leverage Your Personal Brand to Be Visible To Your Target Audience appeared first on .

I suggest you learn how to leverage your personal brand to be vocal, if you want to draw the attention of your target audience.  You can’t stand by in silence and expect to attract, engage, and convert your customers. If you’re not going to toot your own horn, how can you expect others to do it? The questions you might want to ask yourself are: How can you effectively communicate your connection to your target audience’s issues? Are you humble enough to reach out to those who may know more than you? AND… Do you have strategies to ASK FOR WHAT YOU WANT? I believe constructing a personal framework and using it to create circumstances for optimal success is how to get the answers.  A personal brand isn’t enough.  You have to learn how to leverage your personal brand to be vocal and achieve your goals. Listen to this week’s podcast to see hear the tips I’m giving you for exactly how to do it. LET’S GET SOCIAL: Facebook YouTube Instagram Pinterest LinkedIn LET'S GET TO WORK: Make your marketing efforts more Personal. I've got THREE very simple, very FREE options: JOIN MY FACEBOOK GROUP GRAB MY FREE GUIDE BOOK A DISCOVERY CALL If you're ready to GET TO WORK you could GRAB one of my books. They are full of information, tools, worksheets, challenges and more. Use these books to tap into your personal brand and then leverage it EVERYWHERE! My membership group, The B-U Boss Squad, is perfect for accountability and support! My C.E.O. MINDSET Challenge and Authentic Marketing Blueprint MINI COURSE are tools many use as a catalyst to create effective marketing strategies. PIN THIS EPISODE! The post How To Leverage Your Personal Brand and Be Vocal About Your Strengths appeared first on .