UI Breakfast: UI/UX Design and Product Strategy

What are the principles of intuitive product design? How do we apply them to general-use software, such as a presentation tool? Our guest today is Fabricio Rosa Marques, Head of Product Design at Pitch. You’ll learn the story behind their product, how they arrive at design consensus, how they delight users, and more.Download the MP3 audio file: right-click here and choose Save As.Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Podcasts.Show NotesPitch — Fab’s place of work, a tool for building presentationsTower — Fab’s previous place of workChristian Reber — co-founder of PitchDieter Rams — legendary designer known for being opinionatedFigma — a popular design toolSlack, Discord, Canva, Zoom, Around, Yac, Webflow — popular online toolsFollow Fab on TwitterFollow Pitch on TwitterToday’s Sponsor This episode is brought to you by Around — video calls designed for collaboration, not meetings. It's perfect for design sessions, brainstorms, and crits. Here's a recent tweet from a designer about Around: "I love Around so much, it physically pains me to use Zoom or Google Meet. Around makes meetings so much more enjoyable." Try it out for free at around.co/uibreakfast.Interested in sponsoring an episode? Learn more here.Leave a ReviewReviews are hugely important because they help new people discover this podcast. If you enjoyed listening to this episode, please leave a review on iTunes. Here’s how.

Can you run effective meetings and still protect maker time? Yes, and you can even transform meetings into delightful, collaborative parts of the day. Our guest today is Douglas Ferguson, President of Voltage Control and author of Magical Meetings. You’ll learn what meetings aren’t necessary, how to run meetings that are, tips on how to make those meetings magical, and more.Download the MP3 audio file: right-click here and choose Save As.Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Podcasts.Show NotesVoltage Control — Douglas’s consulting companyMagical Meetings — Douglas’s book on getting the most out of meetingsExtreme Programming, Agile, Scrum, Lean, Design Thinking — popular methodologiesFacilitation Lab — weekly community meetings at Voltage Control, ThursdaysGoogle Docs, MURAL, Miro, Figma — popular tools for live collaborationRACI chart — responsible, accountable, consulted or informedMagical Meetings resourcesVoltage Control’s blogVoltage Control’s courses & workshopsFollow Douglas on  TwitterToday’s Sponsor This episode is brought to you by Around — video calls designed for collaboration, not meetings. Around's lightweight, beautiful and fun interface automatically frees up your screen; it's perfect for design sessions, crits, and brainstorms. Just search for around_hq on Twitter, you'll see that the design community is obsessed with this tool. Try it out for free at around.co/uibreakfast.Interested in sponsoring an episode? Learn more here.Leave a ReviewReviews are hugely important because they help new people discover this podcast. If you enjoyed listening to this episode, please leave a review on iTunes. Here’s how.

Today we have another episode of Better Done Than Perfect. Listen in as we talk with Ashutosh Priyadarshy, founder of Sunsama. You'll learn the story behind their productivity tool, how they define customer success, qualify new customers, and more.Please head over to the episode page for the detailed recap and key takeaways.Show notesIntercom — a popular live chat toolTypeform — a popular survey toolSuperhuman — a popular email client with high-touch onboardingAmplitude, FullStory — product analytics and insights toolsConnect with Ashutosh at ashutosh@sunsama.comEmail Ashutosh or support@sunsama.com to get three free months of SunsamaThanks for listening! If you found the episode useful, please spread the word about this new show on Twitter mentioning @userlist, or leave us a review on iTunes.SponsorThis show is brought to you by Userlist — the best tool for sending onboarding emails and segmenting your SaaS users. To follow the best practices, download our free printable email planning worksheets at userlist.com/worksheets.Interested in sponsoring an episode? Learn more here.Leave a ReviewReviews are hugely important because they help new people discover this podcast. If you enjoyed listening to this episode, please leave a review on iTunes. Here’s how.

A healthy co-founder relationship is the foundation of a good business. How can we prevent conflicts and alleviate friction? Our guest today is Shai Schechter, co-founder of RightMessage. You’ll learn the story behind RightMessage, how to navigate co-founder relationships, how to leverage different skills and personality types, and more.Download the MP3 audio file: right-click here and choose Save As.Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Podcasts.Show NotesRightMessage — Shai’s product with Brennan DunnDouble Your Freelancing — Brennan’s Previous BusinessThe story of Userlist, Inc. — Jane’s co-founder storyThe only wrong answer is 50/50: Calculating the co-founder equity split — an article by Dan ShapiroCasey Graham — the growth coach who helped Shai and BrennanThe Synergist Quiz — the test to figure out your personality type (Visionary, Operator, Processor, Synergist)Rubber Duck Programming — arriving at solution after problem explanationFollow Shai on TwitterSign up for Shai’s newsletterToday’s Sponsor This episode is brought to you by Around — video calls designed for collaboration, not meetings. It's perfect for design sessions, brainstorms, and crits. Here's a recent tweet from a designer about Around: "I love Around so much, it physically pains me to use Zoom or Google Meet. Around makes meetings so much more enjoyable." Try it out for free at around.co/uibreakfast.Interested in sponsoring an episode? Learn more here.Leave a ReviewReviews are hugely important because they help new people discover this podcast. If you enjoyed listening to this episode, please leave a review on iTunes. Here’s how.

How can we grow as designers within teams and companies? What can we do to stay happy and do our best work? Our guest today is Scott Belsky, founder of Behance and Chief Product Officer at Adobe. You’ll learn how to think about your design career, learn from great designers, work with teammates and leaders, and more.Download the MP3 audio file: right-click here and choose Save As.Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Podcasts.Show NotesBehance — Scott's previous productAdobe — Scott’s current place of workEpisode 86: The Future of UX with Khoi VinhThe Messy Middle, Making Things Happen — Scott's BooksAction Method — Scott’s physical product line (now run by Ghostly)99U — a conference and resource siteEpisode 195: Minimalist Design with Brian GardnerEpisode 79: Typography in UI Design with Rafal TomalEpisode 62: Teaching Design Theory with Jarrod DrysdaleGetting Started in UI/UX: How to Pursue Your CareerStefan Sagmeister's websiteFollow Scott on TwitterScott's WebsiteToday’s Sponsor This episode is brought to you by Hotjar. This tool lets you see how people truly experience your site or product and gives your users a voice. Let real users show and tell you which changes your team should make to improve user experience. Eliminate the guesswork: use Hotjar to understand how users experience your site. Try Hotjar Business free for 3 months at hotjar.com/uibreakfast.Interested in sponsoring an episode? Learn more here.Leave a ReviewReviews are hugely important because they help new people discover this podcast. If you enjoyed listening to this episode, please leave a review on iTunes. Here’s how.

Today we have another episode of Better Done Than Perfect. Listen in as we talk with Liz Painter, an email strategist and conversion copywriter at Comma Comma. Liz reveals several ways in which we can improve our copywriting and make meaningful connections with our users through email. The underlying theme? Talk to your users!Please head over to the episode page  for the detailed recap and key takeaways.Show notesComma Comma — Liz's copywriting consultancyCopyhackers — copywriting instruction siteOtter.ai — AI transcription serviceRev.com — human-assisted transcription serviceThinkific — online course creation siteClickUp — project management tool, sends emails from a personal addressGitPrime (now Pluralsight Flow) — analytics for developersFollow Liz on LinkedInThanks for listening! If you found the episode useful, please spread the word about this new show on Twitter mentioning @userlist, or leave us a review on iTunes.SponsorThis show is brought to you by Userlist — the best tool for sending onboarding emails and segmenting your SaaS users. To follow the best practices, download our free printable email planning worksheets at userlist.com/worksheets.Interested in sponsoring an episode? Learn more here.Leave a ReviewReviews are hugely important because they help new people discover this podcast. If you enjoyed listening to this episode, please leave a review on iTunes. Here’s how.

What makes a successful paid ad campaign? How can we make this channel work? Our guest today is Pamela Wagner, founder and CEO of Ajala Digital. You'll learn how Pamela helps clients at her agency, what tools they use, what you can do with various budgets, how to get a better return, and more.Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Podcasts.Show NotesAjala Digital — Pamela's ad agencyGoogle PageSpeed Insights — used to evaluate webpage performanceKartra — a marketing automation toolSegMetrics — tool for tracking marketing funnel dataGoogle Skillshop — free training for Google toolsGoogle Ads Help — Google Ads support resourcesGrow with Google — free certificate courses and resourcesGoogle Alerts — service that deliveries email summaries for certain topicsThink with Google — marketing insights from GoogleFollow Ajala Digital on Facebook and LinkedInToday’s SponsorThis episode is brought to you by Around — video calls designed for collaboration, not meetings. Around's lightweight, beautiful and fun interface automatically frees up your screen; it's perfect for design sessions, crits, and brainstorms. Just search for around_hq on Twitter, you'll see that the design community is obsessed with this tool. Try it out for free at around.co/uibreakfast.Interested in sponsoring an episode?  Learn more here.Leave a ReviewReviews are hugely important because they help new people discover this podcast. If you enjoyed listening to this episode, please leave a review on iTunes. Here’s how.

How can we use data to drive discussions and solve disagreements as a product team? How can we, as designers, take a seat at the decision-making table? Today our guest is Zack Naylor, the co-founder and CEO of Aurelius. You’ll learn how to convert data into product insights, how to evaluate quantitative and qualitative data, how to say "no" to product roadmap suggestions, and more.Download the MP3 audio file: right-click here and choose Save As.Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Podcasts.Show NotesAurelius — Zack's product, a UX research and insights toolThe Aurelius Podcast — Zack’s show, interviews with UX professionalsAurelius Podcast: Episode 40 – What UX Designers & Researchers Need to Know About Business with Jane PortmanEpisode 201: Data-Driven Insights with Helena RonisEpisode 75: Organizing a UX Research Panel with Ashley WarrenEpisode 209: JTBD Interviews with Alli BlumUserlist — Jane’s SaaS productShape Up — a book by Ryan Singer at BasecampEpisode 170: The Power of Workshops with Jonathan CourtneyREWORK — a podcast by the makers of Basecamp about a better way to work and run your businessFollow Zack on TwitterChat with Zack at AureliusToday’s Sponsor This episode is brought to you by Yellow Images, the premium graphic assets marketplace. Get access to high-quality mockups, PNG images, creative fonts, and more, to save time on your presentations. Wow your next client by heading over to yellowimages.com and snag a 20% discount using our limited-time promocode UIBREAKFAST20.Interested in sponsoring an episode? Learn more here.Leave a ReviewReviews are hugely important because they help new people discover this podcast. If you enjoyed listening to this episode, please leave a review on iTunes. Here’s how.

Today we have another episode of Better Done Than Perfect. Listen in as we talk with Moritz Dausinger, founder of Refiner. Moritz shares the story behind his survey tool, when and how to survey your users, and many other tips for making the most of the survey data.Please head over to the episode page  for the detailed recap and key takeaways.Show notesRefiner — Moritz’s product, a survey tool for SaaS companiesMailparser, Docparser — Moritz’s past projects prior to RefinerSegment — customer data platform (CDP)Amplitude — product analytics toolGall’s Law — the law about complex systems being built from simple systemsCapterra — software search and comparison toolSaas Growth Hacks — a popular Facebook group for SaaS foundersQuora — knowledge sharing platformProduct-Led Growth — product-based go-to-market strategyFollow Moritz on TwitterThanks for listening! If you found the episode useful, please spread the word about this new show on Twitter mentioning @userlist, or leave us a review on iTunes.SponsorThis show is brought to you by Userlist — the best way for SaaS founders to send onboarding emails, segment your users based on events, and see where your customers get stuck in the product. Start your free trial today at userlist.com.Interested in sponsoring an episode? Learn more here.Leave a ReviewReviews are hugely important because they help new people discover this podcast. If you enjoyed listening to this episode, please leave a review on iTunes. Here’s how.

What can we learn about starting new SaaS products from a multi-exit founder? Are there generalized lessons that apply for almost every product? Our guest today is Adii Pinaar, the founder of Cogsy and author of Life Profitability. You’ll learn what lessons Adii accumulated from his prior companies, how to evaluate advice before applying it, how to hire in the early stages, and more.Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Podcasts.Show NotesWooCommerce — Adii’s prior company acquired by AutomatticConversio (now CM Commerce) — another one of Adii’s products, acquired by Campaign MonitorLife Profitability — Adii’s recent bookCogsy — Adii’s new product, an ecommerce inventory purchasing toolEpisode 157: Serving Your Customer’s Customers with Adii PienaarCarrots, Sticks & Measuring Success with Adii PienaarSKUs — stock keeping units, part of product catalog, used for inventory trackingMetered billing — pricing based on usage levelExpansion revenue — additional revenue generated by existing customersBehind the Scenes: How We Bought userlist.com & Rebranded as UserlistRosie Manning — brand and product designerUserlist — Jane’s SaaS productEpisode 172: Naming Your Product with Brad FlowersWho Not How — book Adii credits with transformative thinking, “Who do I need to accomplish X?” as opposed to “How do I accomplish X?”TinySeed — SaaS accelerator for bootstrappersAdii’s websiteFollow Adii on TwitterToday’s SponsorThis episode is brought to you by Hotjar. This tool lets you see how people truly experience your site or product and gives your users a voice. Let real users show and tell you which changes your team should make to improve user experience. Eliminate the guesswork: use Hotjar to understand how users experience your site. Try Hotjar Business free for 3 months at hotjar.com/uibreakfast.Interested in sponsoring an episode?  Learn more here.Leave a ReviewReviews are hugely important because they help new people discover this podcast. If you enjoyed listening to this episode, please leave a review on iTunes. Here’s how.