Dishing Up Digital with Ellen Mackenzie | Social Media Management & Strategy

There is this one specific industry label that has become so elusive for service-based businesses today, as it defines success, and that is to become 'booked out.' As service-based businesses, we all want to be fully booked out; we want to know that our business is making the cash dollar bills and that we have this label that assures us we are doing well.    In today's episode, I am sharing eight actionable tips that will help your social media business or service-based business reach that pinnacle label of being 'booked out.' I also break down common mistakes that I see new social media managers make, how to structure your business so you can become booked out not overwhelmed, and everything I did to achieve this business milestone In this episode, you'll discover...   Making your services and point of difference attractive  When niching down is essential for your business Making yourself more visible  Taking action to find new clients Restructuring your business to become booked out successfully  Thank you so much for listening. If you are enjoying the Dishing Up Digital Podcast, please leave a review on Apple and let me know! Don’t forget to connect with me over on Instagram, let me know what you would like to hear in future episodes, and share this episode with anyone you think would benefit from it! Links & Resources:    The Dishing Up Digital School: www.dishingupdigitalschool.com Join my self-study course Get the Gram: http://www.getthegram.com/ Follow me on Instagram to enter my week of giveaways for the launch of the podcast: https://www.instagram.com/ellenmackenziee/    

Do you love Instagram? Or do you lean a little bit towards more of the hate side? If you answered the hate side, don't worry, we've all been there. As entrepreneurs, Instagram can become a pain, a struggle, and slightly overwhelming. However, with the right strategies in place, Instagram can be hugely beneficial for the growth of your business, making more conversions, growing an engaging community, and signing more clients.    In this episode, I will be breaking down and sharing four different aspects and tips of my current Instagram growth strategy. If you really follow and embrace these four tips, you're going to see a significant difference in your Instagram growth, which means more clients through the door, more of that cash dollar in the bank account, and a thriving profitable business.  In this episode, you'll discover...   Why counting your followers is just a vanity metric The one thing that could be affecting your growth Putting your followers first  Reels: receiving free exposure  How to gain IG traffic away from IG Thank you so much for listening. If you are enjoying the Dishing Up Digital Podcast, please leave a review on Apple and let me know! Don’t forget to connect with me over on Instagram, let me know what you would like to hear in future episodes, and share this episode with anyone you think would benefit from it! Links & Resources:    The Dishing Up Digital School: www.dishingupdigitalschool.com Join my self-study course Get the Gram: http://www.getthegram.com/ Follow me on Instagram to enter my week of giveaways for the launch of the podcast: https://www.instagram.com/ellenmackenziee/    

Welcome to the very first episode of The Dishing Up Digital Podcast. I'm your host, Ellen, a former 9 to 5 escapee to 6-figure business owner.  Tune in to learn everything there is to know about building your dream life and career as a social media manager. Whether you're just starting out and feeling lost and confused, or you want to take your current business to the next level, and double your income, this is the podcast for you!    In my first episode, I wanted to start back at the beginning and talk all about how I got to where I am today. My story is realistic. It’s not about making 10k or 20k in the first few months of business. Instead, It’s all about creating steady and sustainable growth in all areas of your business and mindset. I also open up about personal experiences and all the challenges faced throughout my entrepreneurial journey.   In this episode, you'll discover...   Landing the ‘dream’ job to soon discover a lack in passion  Serial side hustling until I found my full time business  How I landed my first clients  The trip that inspired it all  Heartbreak: Launching a business from rock bottom Embracing and learning from the ups and downs of entrepreneurship  Thank you so much for listening. If you are enjoying the Dishing Up Digital Podcast, please leave a review on Apple and let me know! Don’t forget to connect with me over on Instagram, let me know what you would like to hear in future episodes, and share this episode with anyone you think would benefit from it! Links & Resources:    The Dishing Up Digital School: www.dishingupdigitalschool.com Buy my ebook on Amazon: https://www.amazon.com/dp/B0876RCF16/ref=sr_1_15?dchild=1&keywords=Instagram+Marketing&qid=1587119158&sr=8-15  The Dishing Up Digital School: www.dishingupdigitalschool.com