TGS Podcast

David Arnoux, a serial entrepreneur and CEO of Growth Tribe, discusses his extensive experience teaching digital skills to over 16,000 people. He emphasizes the importance of rapid experimentation and building an emergency-proof company culture. Arnoux shares fascinating insights on adapting business models during COVID-19, harnessing AI tools for efficiency, and the need for continuous learning. He also explores the shifting dynamics of remote work and the dual impact of AI on B2B marketing, urging founders to prioritize meaningful connections.

Ever wondered what PR can do for your B2B SaaS?Find the answer in the newest episode of Grow with the Flow, we spoke to Matías Rodsevich, Founder of PRLab and Author of "The PR Paradox" - The first book on PR for Startups and Scaleups.It was truly inspiring to learn from Matias's journey within the PR world while grasping more about the different ways of embracing uncertainty as a SaaS founder. Within the episode, we covered various topics, including:✅ Understanding the role of PR within marketing✅ Exploring different KPIs for your PR initiatives✅ Managing expectations when doing a press release✅ Supporting journalists as part of your marketing strategy And much more! As always, we shared a “kudos” and a “facepalm” of the week, dove into a popular social post from our guest and asked some rapid-fire questions. Make sure to follow Matias on LinkedIn and check out PR Lab! Check out The Growth Syndicate at https://thegrowthsyndicate.com and give us a follow on LinkedIn! If you enjoyed this episode, please subscribe, like, share and rate wherever you listen — it really helps us grow and get found! Stay tuned for more! #pr #prstrategy #growth #saas This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit thegrowthsyndicate.substack.com

In the newest episode of Grow with the Flow, we spoke to Victoria Sweeney, Head of Marketing & RevOps at HotelChamp.We had lots of fun talking to Victoria while diving into her solo bike rides and content strategies across multiple channels such as Linkedin, YouTube, and TiktokIn the episode, we covered various topics, including:✅ How to empower your team with knowledge✅ The importance of building a culture around running experiments✅ Finding the balance between creativity and following operations✅ When to trust the available data or your gut feelingAnd much more!As always, we shared a “kudos” and a “facepalm” of the week, dove into a popular social post from our guest, and asked some rapid-fire questions.Make sure to follow Victoria on LinkedIn and check out Hotelchamp!Check out The Growth Syndicate at https://thegrowthsyndicate.com and give us a follow on LinkedIn!If you enjoyed this episode, please subscribe, like, share, and rate wherever you listen — it really helps us grow and get found! Stay tuned for more!#marketingoperations #b2bmarketing #growth #saas This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit thegrowthsyndicate.substack.com

In the newest episode of Grow with the Flow, we spoke to Marina, Founder at Retold and content marketer at brands such as Blue Umbrella and Follow.It was truly inspiring to see Marina's self-development journey while overcoming her introverted nature to become an unstoppable LinkedIn content marketing machine.In the episode, we covered various topics, including:✅ Her journey to becoming a seasoned LinkedIn expert & Founder✅ The importance of commenting consistently✅ Thoughts on fighting against the LinkedIn algorithm✅ How to overcome the imposter syndromeAnd much more!And as always, we shared a “kudos” and a “facepalm” of the week, dove into a popular social post from our guest and asked some rapid-fire questions.Make sure to follow Marina on LinkedIn and check out Retold!Check out The Growth Syndicate at https://thegrowthsyndicate.com and give us a follow on LinkedIn!If you enjoyed this episode, please subscribe, like, share and rate wherever you listen — it really helps us grow and get found! Stay tuned for more!#contentmarketing #contentcreation #growth #saas This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit thegrowthsyndicate.substack.com

In this conversation with Adrie Smith, a Senior Content and Brand Manager at Trengo, listeners dive into the art of content that truly resonates. Adrie shares her journey in content marketing and actionable writing tips. They explore the role of newsletters amid AI's rise and the importance of understanding audiences. Adrie reveals insights on overcoming common content pitfalls and the balance needed between creativity and brand development. Plus, they discuss humorous quirks of social media and nostalgic marketing trends.

Tobias Liebsch, a seasoned growth leader and former co-founder of Fintalent.io, shares valuable insights on balancing hands-on leadership with strategic planning. He discusses the transition from marketer to entrepreneur, emphasizing practical experience. Tobi also talks about the importance of storytelling in marketing and navigating parenthood alongside professional ambitions. He introduces an AI tool for website feedback and critiques over-reliance on data in startups, urging a focus on essential metrics for success.

In this episode, we speak to Hugo Pereira, founder of Ritmoo, a B2B SaaS solution for goal management, and former Chief Growth Officer at EVBox. Hugo is one of the most successful b2b growth leaders in Europe and is passionate about what it takes to build happy and successful teams. We covered various topics, including:* His unique path to becoming a growth leader* His experience leading growth a EVBox from 6 to 9 digit figures* Why great professionals shouldn’t be pressured into management* His transition from executive to founder* How he balances fractional work with running his own businessAnd as always, we shared a “kudos” and a “facepalm” of the week, dove into a popular social post from our guest and asked some rapid-fire questions.Whether you’re a b2b founder or a professional, this episode was packed to the brim with learnings, inspiration and some laughs. Don’t miss it!And make sure follow Hugo on LinkedIn and check out Ritmoo! If you enjoyed this episode, please subscribe, like, share and rate wherever you listen — it really helps us grow and get found! This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit thegrowthsyndicate.substack.com

Max van den Ingh, Founder of Unmuted, shares insights on b2b marketing, setting up a lean GTM motion, keeping up with content consumption changes, brand value, non-linear buyer's journey, and AI in demand generation. The podcast touches on early investment in brand, personal interactions in B2B sales, lean marketing for startups, targeting ideal customers, controversial opinions in SaaS, favorite tools, and social media platform kudos and face palms.

In this episode, we speak to Melissa Kwan, a leading voice in the bootstrapped founder community and the founder of eWebinar, a b2b SaaS that allows teams to automate 100s of onboarding and training webinars.We were super excited about getting Melissa on the pod and she did not disappoint. From the keys to successful bootstrapping to how to design your business around your life, we talked about so many things, including:* Her upbringing in a traditional Chinese family and how it influenced her journey* The fact that bootstrapping chose her when she struggled to raise VC funding* The trials and tribulations she went through with her first company* How she decided to exit one of her companies* Why consistency and hustle are often underrated keys to success* How she designs her life and makes it a priority in all her decisions* How she uses LinkedIn and got to 30,000+ followers* The non-negotiables she defined before founding eWebinar* Running a company with her life-partnerAnd as always, we shared a “kudos” and a “facepalm” of the week, dove into a popular social post from our guest and asked some rapid-fire questions.Whether you’re a founder or a professional, this episode was packed to the brim with learnings, inspiration and some laughs. Don’t miss it!And make sure follow Melissa on LinkedIn and check out eWebinar!If you enjoyed this episode, please subscribe, like, share and rate wherever you listen — it really helps us grow and get found!Stay tuned for more! This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit thegrowthsyndicate.substack.com

In this episode, we speak to Kate Syuma, renowned growth leader, the founder of GrowthMates and former Head of Growth Design at Miro. Kate joined Miro early on and experienced all the ups and downs of Miro’s hypergrowth and we touched upon various topics, including:* How she joined Miro when it was still a local company called RealTimeBoard* Experiencing Miro’s hypergrowth and adapting to changes* The importance of product experience in PLG* Common mistakes companies make in their onboarding* Whether product-led sales is actually the futureAnd as always, we shared a “kudos” and a “facepalm” of the week, dove into a popular social post from our guest and asked some rapid-fire questions.Follow Kate on LinkedIn and check out Growth Mates! If you enjoyed this episode, please subscribe, like, share and rate wherever you listen — it really helps us grow and get found!Stay tuned for more!PS: For the 1st Growthmates anniversary Kate prepared “The Holistic Growth Playbook” with insights from 100+ companies, expert takes from Dropbox, Amplitude, Loom, and more. You can get it for free on growthmates.club This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit thegrowthsyndicate.substack.com