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LTB Podcast

Latest episodes

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Feb 22, 2022 • 50min

#332 Miriam Taylor: Opening up a Facility in Your First Year of Personal Training

Miriam Taylor joins Stuart for today's episode. Miriam is a personal trainer and co-owner of a facility based in Glasgow, Scotland. She started 4 years ago and has gone on to open a gym and build up a loyal client base. In this episode, they discuss the things she learned co-opening a facility so early on in her career, the importance of the client experience, recovering from a large client loss, why she's made her clients the focal point of her social media and why setting up monthly direct debits has been a game-changer for her business.     Find Out More About Miriam: Instagram: https://www.instagram.com/mjs_personaltrainer/?hl=en    Find Out More About LTB: Instagram: https://www.instagram.com/liftthebar/  Website: https://liftthebar.com/ 
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Feb 16, 2022 • 58min

#331 Simon Mitchell: Using Instagram to Grow Your Personal Training Business

Simon Mitchell joins Stuart for today's episode. Simon, @iamsimonmitchell, used to work in marketing and run two successful online coaching businesses. He now spends his time helping fit pros with content coaching. In this episode, they discuss email marketing, using Instagram to grow your business, setting up your IG bio, using testimonials and how to never run out of post ideas again. If you use IG for business growth purposes, you'll get a lot out of this.     Find Out More About Simon: Instagram: https://www.instagram.com/iamsimonmitchell/   Find Out More About LTB: Instagram: https://www.instagram.com/liftthebar/  Website: https://liftthebar.com/ 
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Feb 8, 2022 • 36min

#330 Claire Winter: The Stages of a Personal Training Business

Claire Winter, LTBs head of operations, joins Stuart for today's episode. They discuss an article Claire wrote for the LTB magazine on the stages of a personal training business. They talk through the stages - starting out, growth, secure, developing, established - and what each one entails as well as advice for thriving in each stage.     Find Out More About LTB: Instagram: https://www.instagram.com/liftthebar/  Website: https://liftthebar.com/  Blog post: https://liftthebar.com/the-stages-of-a-personal-training-business/ 
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Feb 1, 2022 • 1h 3min

#329 Alex Pearson: How to Actually Help Your Clients Change Their Behaviours (repost)

Behaviour change and obesity expert Alex Pearson joins the podcast to discuss motivational interviewing, exploring ambivalence and change talk. They highlight the importance of personalized learning methods and reflect on the power of sustain talk. Strategies to amplify change talk and recognize it in everyday conversations are also explored.
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Jan 25, 2022 • 58min

#328 Emma Storey-Gordon: Running a Successful Online Group Coaching Programme

Emma Storey-Gordon, @esgfitness, joins Stuart for today's episode. They discuss how to run a successful online group training programme. How to set one up, how long to run it for, how to price it, how to sign clients up and onboard them plus tips for building a thriving community are covered in this episode.      Find Out More About ESG: Website: https://esgfitness.co.uk/  Instagram: https://www.instagram.com/esgfitness/?hl=en    Find Out More About LTB: Instagram: https://www.instagram.com/liftthebar/  Website: https://liftthebar.com/ 
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Jan 18, 2022 • 40min

#327 Greg Smith: Handling The Ebbs & Flows of Being a Personal Trainer

Greg Smith, owner of Core Results in Chichester, joins Stuart for today's episode. They discuss dealing with the ups & downs of being a PT, why he's stuck with PT for such a long time, his advice to a new trainer, approaching people on the gym floor, becoming financially literate and much more.     Find Out More About Greg: Website: https://www.coreresults.co.uk/  Email: greg@coreresults.co.uk   Find Out More About LTB: Instagram: https://www.instagram.com/liftthebar/  Website: https://liftthebar.com/ 
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Jan 11, 2022 • 56min

#326 Dan Smith: Why You Need to Stop Selling Online Coaching

Dan Smith, founder of Dan Mac Fitness and Head of Mentoring & Education at Online Fitness Business, joins Stuart for today's episode. They discuss why coaches need to stop selling online coaching, how to feel less emotional about the highs and lows of business, handling a client loss, creating better client testimonials, improving your marketing messaging, transformation pictures and much more.   Find Out More About Dan: Instagram: https://www.instagram.com/danmacfitness/    Find Out More About LTB: Instagram: https://www.instagram.com/liftthebar/  Website: https://liftthebar.com/ 
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Jan 4, 2022 • 52min

The History of Personal Training (Part 2)

If you've ever wondered where your career as a personal trainer came from, this 2-part podcast series produced by Lift The Bar will teach you all about the history of this incredible profession. It'll take you back to the 1800s, where you'll meet a man called Louis Durlacher, who was one of the first known personal trainers. Then, it'll take you on a whirlwind tour of the key events that have shaped the career of personal training.  The occupation of personal training is a new one. It's only in the last 30 years that we've seen it become a popular and normal choice of work. However, there have been trainers training clients for over 150 years.  It is our hope that by learning about the historical events of the fitness industry and the career of personal training, you'll wake up feeling more connected to your job. It gives you a deep context for your work to exist in. From the moment you call yourself a Personal Trainer, you become part of this journey too. Maybe in another 100 years, someone will wonder about your programs, your clients, your career, your life.   Find Out More About Lift The Bar: Website: https://liftthebar.com/  Instagram: https://www.instagram.com/liftthebar/  Contact Stuart: stuart@liftthebar.com
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Jan 4, 2022 • 21min

The History of Personal Training (Part 1)

If you've ever wondered where your career as a personal trainer came from, this 2-part podcast series produced by Lift The Bar will teach you all about the history of this incredible profession. It'll take you back to the 1800s, where you'll meet a man called Louis Durlacher, who was one of the first known personal trainers. Then, it'll take you on a whirlwind tour of the key events that have shaped the career of personal training.  The occupation of personal training is a new one. It's only in the last 30 years that we've seen it become a popular and normal choice of work. However, there have been trainers training clients for over 150 years.  It is our hope that by learning about the historical events of the fitness industry and the career of personal training, you'll wake up feeling more connected to your job. It gives you a deep context for your work to exist in. From the moment you call yourself a Personal Trainer, you become part of this journey too. Maybe in another 100 years, someone will wonder about your programs, your clients, your career, your life.   Find Out More About Lift The Bar: Website: https://liftthebar.com/  Instagram: https://www.instagram.com/liftthebar/  Contact Stuart: stuart@liftthebar.com
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Dec 21, 2021 • 51min

#325 Maggie Elliott: Understanding The Anti-Diet Movement

Maggie Elliott, owner of Spark Life UK joins Stuart for this episode. They discuss how she would make the fitness industry a more welcoming and inclusive place, what the anti-diet movement is, how to find the middle ground between weight loss coaching and not perpetuating diet culture, local business outreach and what she feels makes a great PT session.   Find Out More About Maggie: Instagram: Website: https://www.sparklifeuk.com/    Find Out More About LTB: Instagram: https://www.instagram.com/liftthebar/  Website: https://liftthebar.com/ 

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