LTB Podcast

Claire Winter
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Feb 24, 2020 • 47min

Martin Rooney - How to Become a Better 1 to 1 & Group Coach

Today I welcome on Martin Rooney from Training for Warriors. Martin was one of the first people we welcomed on for a webinar at LTB. His energy is infectious and it's hard not to feel pumped up after listening to him talk about being a fitness professional and coaching. We cover his background, finding your place in the fitness industry, becoming a better coach and his new book, coach to coach. Timestamps [02.40] - Has he always loved what he's done in his career? [05.40] - How to find the things you really enjoy doing in your career? [13.25] - What he does if he's having a bad day? [19.30] - How to narrow the gap between having knowledge and turning into that results with clients [23.00] - What he would say to the trainer who is quieter and introverted [34.30] - Why you don't need to be better than someone to coach them [37.00] - How he would like his new book, coach to coach, to be remembered Find More About Martin: Website Instagram US Amazon Book UK Amazon Book Find Out More About LTB: Website Instagram Facebook
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Feb 17, 2020 • 44min

Lou Brierley - 50+ Member Bootcamp to Facility Owner to Travelling The World

Today I welcome on Lou Brierley. Lou was one of the early LTB members that truely helped form our LTB community into what it is today. He's got an incredibly interesting story that involves him growing a successful outdoor Bootcamp, turning that into a facility and then deciding to sell it all and travel the world. We get into how he grew things starting off, how he made his group sessions enjoyable and somewhere that his members felt comfortable and why he decided to sell his gym! Timestamps [01.47] - Lou's tell us about his motorhome called Doris [05.32] - Why Lou decided to sell his personal training facility and go travelling [11.52] - Was he in the wrong time in his life for owning a facility? [14.27] - Whether he thinks you can own a facility and have some form of work: life balance? [17.22] - Does he have any regrets about selling his gym? [22.27] - Why growing slowly is something PTs should consider [25.22] - How Lou grew an outdoor bootcamp to 50 members [36.07] - How he made his sessions fun and comfortable for people who don't like gyms [39.07] - When he plans to stop travelling? Find More About Lou: Travelling Blog Instagram Find Out More About LTB: Website Instagram Facebook
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Feb 10, 2020 • 45min

Alex Pearson - Should PT's Encourage Their Clients to Meditate?

In this episode, I talk to Alex Pearson about meditation. I've wanted to talk about meditation for a full episode for a while now as it's a topic that many guests have mentioned and it's very much something that most people are aware of nowadays. But is it as useful as you'll read online? We discuss it's origins, what the literature says about using it for depression, anxiety and weight loss, whether or not PTs should encourage their clients to meditate and some of our own experiences with it. LTB Podcast Survey Timestamps [04.40] - Some of the different styles of meditation [05.50] - Where it dates back to? [06.45] - Why it's gained popularity? [10.55] - What the literature says about mindfulness and anxiety? [11.46] - What the says about mindfulness and weight loss or emotional eating? [16.20] - Should personal trainers encourage their clients to meditate? [28.10] - Does mindfulness help with decision making? [29.10] - Why lots of people try meditation and don't stick with? [36.25] - Alex shares some of his meditation experiences [39.32] - Can you get a similar effect from doing something like yoga, running or a different activity? [42.53] - Where you can start a meditation habit. Find Out More About LTB: Website Instagram Facebook Survey
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Feb 3, 2020 • 44min

Liam Thompson - Using Facebook Ads to Get New Clients

In today's episode, I welcome on Liam Thompson from Internet FitPro - a company all about helping personal trainers get more clients and create effective websites that look great. Liam's had a really cool career in the fitness industry and although we don't delve into that much, we do get into a lot of useful information about how to create a FB ad using Internet Fitpro's formula, lead generation for trainers who work in commercial gyms and private studios and how he built his PT business using free sessions. If you want more clients, this episode is going to be well worth your time. LTB Podcast Survey Timestamps [02.01] - How he would approach getting clients in a commercial gym if he was starting from scratch tomorrow? [05.36] - How to go from free session to paid client? [11.01] - How he would approach getting a client base if he was using more online-based strategies? [14.21] - Should PTs spend more time telling people what it is that they do? [16.36] - How to stick out from your competitors as a personal trainer. [18.51] - Using trials or free sessions? [24.21] - Facebook ads aren't working for you? [29.06] - What data you should pay attention to for FB ads [30.51] - Where to start if you want some new clients using FB ads [40.41] - Why it's well worth getting someone's email Find More About Liam: Internet Fitpro: Personal Trainer Websites Facebook Find Out More About LTB: Website Instagram Facebook Survey
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Jan 27, 2020 • 31min

Sarah Miller - Insights From a Client (From the Archive)

In today's episode, I have our last episode in the from the archives series. I welcome on Sarah Miller, who was one of my 1-2-1 clients from back in Dundee, Scotland. We worked together for around 4 years and I asked her to come on to talk about her journey. It's a great way to hear a clients perspective on something we rarely hear their side of, especially in a setting like this which is so different from that of a normal PT session. We talk about her experiences with gyms, how she's got to a place of feeling content with where she is at and what personal trainers could do to better connect with potential clients online. Find Out More About LTB: Website Instagram Facebook
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Jan 20, 2020 • 54min

Krista Scott-Dixon - What Makes an Effective Coach? (From The Archive)

In this episode of the LTB podcast, we have a from the archive episode with Krista Scott-Dixon from Precision Nutrition which was first posted back in 2017. We discuss her book, 'Why We Want Eat', what makes an effective coach, how to improve your self-awareness, empathy and much more. Find Out More About Krista: Website Instagram Find Out More About LTB: Website Instagram Facebook
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Jan 13, 2020 • 50min

Alwyn Cosgrove - Sales, Business & Lead Gen (From The Archive)

Sales and business expert Alwyn Cosgrove discusses the importance of rethinking sales, mastering business skills in the fitness industry, selling as serving and the value mindset, developing a culture of success and teamwork, generating referrals and word of mouth, and striving for excellence and continuous improvement.
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Jan 6, 2020 • 40min

Gregg Slater - General Population Programme Design (From The Archive)

In today's show, I have a from the archive episode with LTBs head of education Gregg Slater on programme design. Gregg's programme design teachings are some of the best in our industry and we cover everything from where to start when going about creating a programme to how many random exercises to put in. If you're a member of LTB you can check out more of Greggs work by working through one of his courses on gen pop programme design, coaching, nutritional periodisation or his latest one on finishers by logging onto liftthebar.com. If you're not, head to our site and sign up to our 1 month trial for £1! Find Out More About LTB: Website Instagram Facebook
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Dec 23, 2019 • 52min

Mike Howard - Networking, Dealing With The Tougher Times & Running Fitness Retreats

In today's episode, I welcome on Mike Howard. With over 20 years of practical experience as a personal trainer, online coach, youth fitness specialist, author and presenter, Mike has continuously sought out the best ways to help people achieve sustainable success. He has just completed his second book (first print book) Lean Minded: 50 Days to Mind & Body Transformation. In this conversation, we discuss his new book, how to network, how to deal with the tougher times as a trainer and how and why he runs a yearly fitness retreat. Timestamps [02.15] - how he would approach a career in personal training knowing what he knows about the industry now? [04.48] - what's changed in his approach to working with clients since he started? [11.12] - investing in your networks [16.12] - how to approach gratitude [18.22] - introversion/ extraversion/ ambiversion and why a skill that trainers should develop is to be able to switch between them [22.07] - how he realised that going above 30 client sessions per week was too much for him [23.48] - how he's dealt with the phases of time where he's thought about leaving the industry [29.22] - what he would tell himself during the tougher times he's experienced [38.32] - how and why he runs fitness retreats [46.47] - Mike tells us about his new book called Lean Minded Find More About Mike: Website Instagram Facebook Find Out More About LTB: Website Instagram Facebook
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Dec 16, 2019 • 48min

Sukh Sidhu: The Realities of Running a Business & Challenges w/ Building up Online PT

In today's episode, I welcome back on Sukh Sidhu from Online Fitness Business. Sukh was on for number 112 in June 2018. In today's show, we cover the realities of running a business, challenges with setting and keeping the momentum of online personal training, where most trainers are going wrong when they enter the online PT and Sukh's new venture called Open Coach. Timestamps [01.01] - why the realities of being an entrepreneur are much harder than is often perceived [07.48] - how to decide if the path you're on is right for you? [10.53] - why networking is an underrated part of running a business [16.10] - how he's feeling about the online personal training space [21.22] - going fully online and then missing in-person PT? [22.51] - why it's so hard to develop any momentum with the number of clients you have for online training [25.48] - what metrics to start tracking [27.00] - why to track retention rates and how to improve those numbers [27.49] - is it a different type of lead for online vs in-person? [30.38] - misconceptions about online training [33.11] - what people do wrong when they are trying to get clients online [40.23] - why it is worth working with an online coach yourself if you're thinking of getting into online PT [41.08] - what Sukh's latest project open coach is and how it'll help personal trainers Find More About Sukh: Website Instagram Find Out More About LTB: Website Instagram Facebook

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