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Productized

Latest episodes

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Sep 20, 2021 • 59min

Mission (Not!) Impossible: From the Lab to the Market hosted by Productized

​Together with Altice Labs, we talked about productization! The importance of productization, from lab to market and the whole journey it entails. What will be the impact on the future of education? Why should we invest more in education for a more inclusive and technological society? ​This is not an impossible mission... you can be the next winner of the Altice International Innovation Award! Check the website until 23rd September 👉https://www.alticelabs.com/site/innovationaward/ Time notes: [ 05:25 ] About Altice Innovation International Award by Nuno Seixas from Altice Labs [ 17:58 ] I-Lof using AI and photonics to build a cloud-based library of diseases biomarkers and biological profiles [ 22:00 ] The technological inspiration for the creation of I-Lof and the evolution of society [ 24:56 ] Mater Dynamics to convert non-electronic objects into smart units [ 27:05 ] The problem of choosing a PhD just to create data rather than bring value to businesses [ 27:37 ] Data libraries for knowledge in order to continue research in science and technology [ 30:04 ] The thesis award is about teaching cars to drive in extreme conditions to increase safety to passengers. How far are we from having autonomous cars? [ 38:00 ] “Mathematics should not the bogeyman: but for that to happen you can’t miss the boat.” [ 39:06 ] We live in a country that has the highest dropout rate at upper secondary and where 50% of students stop learning STEAM at age 14yo: if you were the minister of education what would you do? [ 42:50 ] Einstein only knew two equations, it is not normal that we have to memorise so many others, we need an education with practical examples for our students [ 45:12 ] Only 15% of overall engineering students are women, and even less than that corresponding to IT professionals. Should engineering universities do more to attract women? [ 50:36 ] How is 5G expected rollout later this year going to impact businesses [ 53:08 ] Medical devices are a result of research and design work carried out by partners [ 57:47 ] Apply for the Altice Innovation International Award until 23rd September 👉 www.alticelabs.com/site/innovationaward/
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Sep 16, 2021 • 58min

82. Creating meaningful conversations within tech teams with Sebastien Prioris

Recently we’ve had the great pleasure of chatting with Sebastien Prioris, the VP of Product at Unbabel and we’d like to tell you about it. Main topics covered: 👏🏻 The importance of STEAM areas in education for the future ☺️ OSI instead of OKR standing for Objectives, Strategies and Impacts 💯Strategy is about making decisions, building your roadmap and understanding how you can empower your team 🔥 Meaningful conversations mean a change to achieve our product value As a long-term technology aficionado, Sebastien enjoys building products and businesses bringing together people, technology and information. He is passionate about leveraging data insights and has hard-earned experience across a broad range of disciplines to create great value for customers and companies of all sizes. In this episode we’re going to talk about Sebastien’s interests and why he advocates that companies should review the OKR methodology to facilitate strategic discovery in order to create meaningful conversations within tech teams. Time notes: [02:35] A zoom conversation that led to joining Unbabel and a move to the city of Lisbon [17:40] If I could have 14 years next, I would have chosen… [18:43] Moving from STEM to STEAM: STEAM areas in the future of technology companies [24:20] Why the PhD choice: Turbulence measurements in transonic shock wave/boundary layer interactions using LDA [27:40] Transition to the product area and all the challenges that it brought [34:41] Language as the foundation of our civilisation [37:00] Let's look at product management as a spoon or an avocado [39:50] Unbabel technology helping to remove language barriers [43:17] What are the companies that look for Unbabel nowadays? [46:10] Where do leadership conversations usually take place, and what is their value [49:13] Why the OKR method should be reconsidered [52:56] How the OSI model can be translated into product [56:15] Create meaningful conversations within tech teams applying OSI at Unbabel ​-- The Productized Podcast is produced by Productized - a series of interviews with product innovators, successful makers, and entrepreneurs. We hope those who listen to the ideas on this show are inspired to productize. For show notes and additional resources related to the Productized Podcast visit https://medium.com/@Productized.
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Aug 2, 2021 • 33min

Productized Podcast With Shay Howe - Make the Customer a Hero

Recently we've had the great pleasure of chatting with Shay Howe, the VP of Platform Strategy at ActiveCampaign and we'd like to tell you about it. Main topics covered: 👏🏻 Shay's background and building teams that last within the company ✨ Mindset within a hyper-growth company 📗 Shay's 2014 book 'Learn to code HTML and CSS' ☺️ What makes a good customer experience 💯 How to build the team that delivers 🔥 AR/VR on CX 🤓 Machine learning and Automatization Currently, at ActiveCampaign Shay leads platform experience and ecosystem, strategic partnerships, and product, front-end, and communication design. He works to make the customer a hero, helping them create ideal customer experiences through intuitive products, marketing, and integrations. Prior to ActiveCampaign Shay was VP of Product at Belly and Yello, where he was responsible for product strategy and design. He has previously led product teams at multiple high-growth companies, including Groupon. He has held in-residence roles as an advisor with the Techstars, Lightbank, and Prota venture portfolios. Shay is also the proud author of "Learn to Code HTML and CSS," published by Pearson Education.
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Jul 27, 2021 • 35min

Margaux Muller - Moving into PM from a non-tech role and went up the ladder

Host André Marquet will talk with Margaux Muller, who started her Product career in San Francisco after 3 years working in professional services. She went from Product Manager, to Senior Product Manager then Lead Product Manager at SmartRecruiters - working on both B2B and B2C products. She is now a Senior Product Manager at the amazing Berlin scale-up, Contentful. When she’s not solving customer problems or rockin with the engineers, you can find her making food, trying out new recipes or deepening her knowledge in wines. She’s also spending a lot of time participating on diversity and inclusion initiatives, internally in the companies or helping find people jobs, reviewing resumes, giving advice etc (the benefits of having worked for an Applicant Tracking System is that she knows the ins and outs of the recruiting trade). Time Notes [ 02:38 ] Maragux’s journey from a non-technical background to PM [ 05:00 ] Moving from eastern France to San Francisco [ 6:00 ] Recruiting experience and the McDonald’s example [ 8:30 ] Transitioning to the B2B sector [ 9:40 ] Product management in B2B vs B2C [ 13:08 ] Margaux’s perspective from inside Contentful and the company’s vision [ 15:40] Getting the new feature @Contentful out [ 18:30 ] Advice on where to start with your first software product Your product process has to be simple, lean and function like a well oiled machine. [ 22:14 ] What’s the single most important thing when it comes to a product a company can do to be successful? [ 23:32 ] How big is the team at Contentful and what are you working on? [ 26:26 ] The recruiting experience for PM. Mc Donald’s channel experience and good employee onboarding examples. [ 28:10 ] What to do/not do when applying as an assistant PM [ 30:20 ] How should companies avoid becoming feature factories and focus more on the customer problems? [ 34:00 ] How to get in touch with Margaux The Productized Podcast is produced by Productized - a series of interviews with product innovators, successful makers, and entrepreneurs. We hope those who listen to the ideas on this show are inspired to productize. For show notes and additional resources related to the Productized Podcast visit medium.com/@Productized.
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Jul 9, 2021 • 51min

Julia Somerdin - Developing Hardware Agrotech Products

Host André Marquet will talk with Julia Somerdin is an entrepreneur and IoT digital supply chain solution executive with over 15+ years experiences in connectivity technology and digital technology solutions in both private and public sectors. Experienced in sales/marketing, tech strategy, and system solution and integration with a data-driven and system thinking approach. She is the CEO & Cofounder of Labby a dairy information and data company with a mission to digitize the dairy farming industry. Labby's mobile optical sensing solutions help dairy farmers around the world get the milk composition and quality info in real-time using our advanced latest mobile spectroscopy technology enhanced by AI. Time Notes [3:11] From China to the US [5:33] MIT Experience [10:10] How Julia met her Co-founder [11:26] The idea behind Labby [15:36] Do you think it is possible to apply this technology to measure the quality of other types of goods? [18:40] Lisbon edition of the Techstars “some of [Labby’s competitors] have shifted out of milk testing because actually it is really hard – not only to be able to do the testing itself, but to present accurate and meaningful results.” [22:40] What are your biggest challenges as a product? Top challenge: Deliver accurate results [25:40] What advice would you give to someone who wants to found a hardware startup? What are the things you wish you had known about it when you started? [27:50] Where they produce the Hardware [29:10] Labby uses advanced mobile spectroscopy to determine milk composition and quality information, like milk fat and protein. I imagine that communicating such a specific product must be a challenge. How can you transform something so technical into readable and relevant data? [32:39] How to measure the ethical, social, and monetary impacts of this technology [33:03] How big is this industry? [35:01] Milk Consumption [37:50] Short Turn Vision - Product Market fit [40:02] New related products The Productized Podcast is produced by Productized - a series of interviews with product innovators, successful makers, and entrepreneurs. We hope those who listen to the ideas on this show are inspired to productize. For show notes and additional resources related to the Productized Podcast visit https://medium.com/@Productized.
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Jul 2, 2021 • 44min

Ted Harrington- How to do application security right?

Host Carolina Messias talks with Ted Harrington, the author of HACKABLE: How to Do Application Security Right and the Executive Partner at Independent Security Evaluators (ISE), the company of ethical hackers famous for being the first to hack the iPhone. He has overseen security research hacking for medical devices, password managers, and cryptocurrency wallets. NOTES: [1:31] From Psychology to hacking [3:45] Ted’s book “Hackable: How to Do Application Security Right.” What PMs need to know about it. [7:50] First steps to secure my product [14:00] At what stage do people usually worry about this issue? [15:53] We’re becoming increasingly more digital dependent, with our files saved in our drives, pictures in the cloud, digital calendars, remote work, social media, and so on. How secure are we with what we save or send online? [17:50] Exploit Chain & Information leakage [20:00] More challenging hacking - The iPhone [25:11] The cybersecurity of iPhone vs other brands [28:40] Starting in the 1980s, with cases of cyber espionage during the cold war and to last year, in 2020, with a Massive Distributed Denial of Service attack against AWS, we've been vulnerable to cyber-attacks and aware of the need for protection. Over time what do you think has changed and kept the same? [38:25] Ethical hackers vs non-ethical hackers The Productized Podcast is produced by Productized - a series of interviews with product innovators, successful makers, and entrepreneurs. We hope those who listen to the ideas on this show are inspired to productize. For show notes and additional resources related to the Productized Podcast visit https://medium.com/@Productized.
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Jun 25, 2021 • 48min

Christopher Hull - How to achieve Student Performance?

In this Podcast our host André Marquet talks with Chris Hull is the Co-Founder and Chief Product Officer of Otus, a Chicago-based edtech company. After 13 years as an educator, Chris wanted to minimize the chaos of disconnected edtech tools for K-12 administrators, educators, students, and their families. Otus is one system to teach, grade, analyze, and plan. -- TIME NOTES: [1:20] Who is Chris? [2:52] Inspiration to become a teacher [4:50] The drive to co-create otus - student performance platform [13:02] Otus Team - from education to entrepreneurship [16:49] Customer Target of the Platform [19:57] Expansion Plans to other languages [22:40] Develop each kid's roadmap. How to unlock a kid's superpower? [25:09] What do you think everyone needs to know about K-12? [30:03] What’s your current product team North star? [34:45] Relationship between educators and edtech entrepreneurs [38:30] How do you see the future of edtech? [42:23] Do you believe that K-12 education can be productized? -- The Productized Podcast is produced by Productized - a series of interviews with product innovators, successful makers, and entrepreneurs. We hope those who listen to the ideas on this show are inspired to productize. For show notes and additional resources related to today’s Podcast visit https://buff.ly/3xP53Yo
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Jun 23, 2021 • 50min

Howard Tiersky - Winning Digital Customers

In this Podcast our host André Marquet talks with Howard Tiersky, WSJ Bestselling Author, Top 10 Digital Transformation Influencer, and CEO of From, the Digital Transformation Agency. Howard is on a mission to help brands navigate digital transformation—to re-invent their customer journeys to earn the love of today's "Digital Customers." [2:37] Howard's new book “Winning Digital Customers: The Antidote to Irrelevance” [6:00] How Howard tried to fit all the secrets to digital transformation on the book [7:21] Superpowers of a Digital Transformation leader [8:21] How Howard started his career as a theater director and web designer [11:38] What is the top-secret superpower that came out from those days as a Director and as a Web designer [13:20] 3 levels to achieve customer love [19:37] Major customer pains, and how digital as overcome that [22:23] Experience and Process Redesigning the Avis app [27:33] Working with some of the largest brands in their digital transformation [37:04] What do you think is the biggest digital transformation trend we’re seeing today and we’ll see in 10 years? [41:45] The Main Skill of a Digital Transformation Team The Productized Podcast is produced by Productized - a series of interviews with product innovators, successful makers, and entrepreneurs. We hope those who listen to the ideas on this show are inspired to productize. For show notes and additional resources related to today’s Podcast visit https://buff.ly/2SlnyEK
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Jun 1, 2021 • 41min

Anita Grummels - Sustainable Product Management at Farfetch

Chapter 1. Who's Anita? [02:05] Anita's background and how did she got into Product Management [04:53] Anita's role at Farfetch Chapter 2. Sustainability to your life [08:40] How sensitive do you think consumers are about sustainability in fashion? [11:25] How far ahead or behind do you think the luxury fashion industry is in general in terms of sustainability? Chapter 3. Farfetch's approach [19:20] What's Farfetch's vision regarding sustainability? And as a marketplace, what can be Farfetch's role on this sustainable walk? Chapter 4. The punchline: The mindset and milestones [23:40] What should be the PM mindset to work in sustainability? [26:45] How do you measure your progress towards sustainability? Do you have milestones? [28:00] Q&A [35:30] Bucket List
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May 10, 2021 • 33min

Lauren Isaacson - Research Insights Into Informed Decisions

Lauren Isaacson is a market and user experience research consultant from Vancouver, British Columbia. She began her career doing research and brand strategy for digital ad agencies in Los Angeles, California, but left that world behind and gravitated towards a career in research after moving to Canada in 2009. Since then, she has been an in-house research team of one for Motion Canada and TELUS Digital, an interim leader of the market research department of BC's hydroelectric utility, a subcontractor for agencies such as Blink, Macadamian, and Applause, and a direct consultant for small start-ups, national organizations, and anything in-between. Time Notes: [1:58] How is Lauren taking adventures during this crazy year  [3:12] 1% for the Planet: Lauren's a mission with the Environment [5:40] From the advertising world to Research [7:05] "I love what I do because I am good at it" [7:12] The birth of Curio design [8:00] What are the main needs of companies? Do you feel a big difference between small and big companies? [13:30] "People don't get how difficult it is to get get the right people, especially in B2B"  [15:46] The difference between physical and digital products [18:12] Latest research trends and innovations  [19:30] Chasing Rabbits - Turning Research Insights Into Informed Decisions. [21:50] Passions and projects, travels  [22:20] Lauren's Bucket list Trip [23:58] "It's hard to have a good Work-Life when you love your job" [24:50] Plans for the future. [25:10] Q&A: What are the essential characteristics that someone who wants to start a business needs to have? Medium Post 👉 https://productized.medium.com/podcast-with-lauren-isaacson-875b5ed9f894

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