

Find My Catalyst Podcast
Mike Simmons
We all have problems we are looking to solve. We know that there are solutions out there, but we struggle with this.
How do we find the solution, where does the nudge come from to help us take the next step, and start solving tough problems. The intention of this podcast is to help you find your catalyst and take that next step.
The Find My Catalyst Podcast is a weekly podcast with Catalyst Sale founder Mike Simmons. We discuss real stories with practical application, in the context of leadership, problem solving, decision making, thinking, goal setting and execution.
Other topics discussed include - Systems, Frameworks, Sales Strategy, Revenue Operations, Training, Onboarding, Sales Enablement, Organization Enablement, Workforce Development, Coaching, and Mentoring.
How do we find the solution, where does the nudge come from to help us take the next step, and start solving tough problems. The intention of this podcast is to help you find your catalyst and take that next step.
The Find My Catalyst Podcast is a weekly podcast with Catalyst Sale founder Mike Simmons. We discuss real stories with practical application, in the context of leadership, problem solving, decision making, thinking, goal setting and execution.
Other topics discussed include - Systems, Frameworks, Sales Strategy, Revenue Operations, Training, Onboarding, Sales Enablement, Organization Enablement, Workforce Development, Coaching, and Mentoring.
Episodes
Mentioned books

Aug 7, 2023 • 31min
Micro Events with guests Jeff Bajorek, Scott Leese, and Larry Long Jr - 343
"Vulnerability is something that we probably don't talk about often enough in sales. That you have to be able to and willing to let your guard down in order to allow other people to let their respective guards down. So you can actually make the changes that you need to make" Larry Long Jr. "It provides the opportunity for what I believe to be the magical sweet spot of rest, relaxation and business productivity. You're getting enough of both that both of those cups are full" Scott Leese "We talk about how important it is to have that kind of moment, to step away. I'm getting ready to step away from my business for a couple of weeks here, and it's not until I do that stuff that I recognize the value of it" Jeff Bajorek "It provides that space, that we're all talking about. That space to let go that space to be creative, that space to listen to others and the things that they're going through and work through those things as a way to get out of my own stuff" Mike Simmons Micro Events and Golf and Sales round II are my Catalysts this week. Jeff, Larry, and Scott join me to discuss community, learning, golf and sales. This episode is brought to you by Golf and Sales. A leadership and sales retreat for professionals who are working through tough challenges in leadership, sales, and growth. In this episode you will learn: How vulnerability and community create deeper relationships. How you can combine rest, personal development, and business in a single event Our plans for Golf and Sales Round II in October. Golf and Sales round II is in October is at Southern Pines, North Carolina. 10-11 through 10-14, check out golfandsale.com for more information. Episode Resources: Golf and Sales - Round II Catch up on our last 3 episodes: Building Trust and Unlocking Success: The Role of Referrals and Networking with Adam Pasch Keys to Success in Sports, Business and Life with Will Shaw NSA Influence -First Time Experience with Mike Simmons Connect With Us! Instagram YouTube Twitter LinkedIn www.findmycatalyst.com Please share this podcast episode with friends and colleagues and leave us a review and rating via your favorite podcast platform.

Jul 31, 2023 • 40min
Building Trust and Unlocking Success: The Role of Referrals and Networking with Adam Pasch - 342
"Every time I make a connection, I know that I'm making two people's days better." - Adam Pasch In this episode you will learn: The key role relationship-building plays in bringing about productive sales and prosperous partnerships. How effective communication practices can pave the way to understanding and addressing your customer's difficulties. The benefits of utilizing personal networks for fostering trust and encouraging informed decision-making. Adam Pasch Adam Pasch is a dynamic relationship builder with a keen understanding of the intricate complexities of the tech sales industry. Drawing on a decade of experience with the Department of Defense, Adam has developed a pragmatic approach to kick-starting problem solving — one that is rooted deeply in networking and leveraging meaningful relationships. He stresses the importance of playing the long game, prioritizing lasting connections over short-term targets. As a strategist who values relevance over relentless pursuit, Adam’s perspective provides refreshing advice for sales teams striving for impactful results. Episode Resources: Adam on LinkedIn Catch up on our last 3 episodes: Keys to Success in Sports, Business, and Life with Will Shaw NSA Influence - First Time Experience with Mike Simmons Harnessing The Power of AI Tools with Dr. Lisa Palmer Connect With Us! Instagram YouTube Twitter LinkedIn www,findmycatalyst.com Please share this podcast episode with friends and colleagues and leave us a review and rating via your favorite podcast platform.

Jul 24, 2023 • 48min
Keys to Success in Sports, Business and Life with Will Shaw - 341
"Find a way to be above and beyond the status quo to accelerate your own performance." - Will Shaw In this episode you will learn: Strategies to cultivate a mentality of unwavering resilience, aiding you to tackle life's ups and downs effectively. The value of individual and collective responsibility in boosting performance and productivity. That role adversity, process, accountability and guiding principles play in success in sports, business and life. Will Shaw Will Shaw has brilliantly transitioned from his days as an NFL football player to the exciting world of entrepreneurship. Will's hard work and dedication, which were evident on the field, didn't end when he traded his jersey for a business suit. As the CEO of Better Agency, Will has demonstrated that the strategic thinking, teamwork, and resilience honed in sports can be leveraged for success in the business arena. Episode Resources: Will Shaw on Twitter Will Shaw on LinkedIn Catch up on our last 3 episodes: NSA Influence 2023 - key takeaways with Mike Simmons Harnessing the Power of AI Tools with Dr. Lisa Palmer Boost Your Video Sales Skills with Chris Bogue Connect With Us! Instagram YouTube Twitter LinkedIn www,findmycatalyst.com Please share this podcast episode with friends and colleagues and leave us a review and rating via your favorite podcast platform.

Jul 19, 2023 • 25min
NSA Influence - First Time Experience - 340
"Speaking is an act of service. When you're around people who have a want to, and a desire to, serve. You can feel it in the energy that they give off. In the conversations that you have with them." - Mike Simmons I'm comming off the high of my first NSA Influence conference. You always remmember your first, and this was definitly an amazing experience. I'll share a couple of the lesson learned, some areas of focus in the near term, and a quick discussion with Todd Caponi. In this episode you will learn: Key takeaways from Influence 2023 3 questions that Mike is currently working through How Mike is applying the G.A.M.E. Plan to achieve his speaking goals. Episode Resources: Catalyst G.A.M.E. Plan Notebook Episode 311 with Todd Caponi Catch up on our last 3 episodes: Harnessing the Power of AI Tools with Dr. Lisa Palmer Boost Your Video Sales Skills with Chris Bogue Building Business Connections with Vincent Pugliese Connect With Us! Instagram YouTube Twitter LinkedIn www,findmycatalyst.com Please share this podcast episode with friends and colleagues and leave us a review and rating via your favorite podcast platform.

Jul 10, 2023 • 44min
Harnessing the Power of AI Tools with Dr. Lisa Palmer - 339
“The thing that I really like to encourage people to do is to think of AI as a partner in your life, in your work, and not to think of it as the enemy.” - Dr. Lisa Palmer Dr. Lisa Palmer Dr. Lisa Palmer is a proponent of emerging technology and an enthusiast in the field of artificial intelligence. She is passionate about harnessing the power of AI to propel the future of innovation and to break predicted patterns. Having completed her doctorate in AI, she dedicates her expertise to help individuals and businesses overcome their fears and apprehensions tied to this technology. This episode will help you: Enhance your understanding of how Artificial Intelligence can work in tandem with human ingenuity to create unprecedented value. Tackle resistance and thrive on change in the dynamic tech environment. Bring clarity to the advantages of AI tools Episode Resources: Lisa’s website Lisa on LinkedIn Catch up on our last 3 episodes: Boost Your Video Sales Skills with Chris Bogue Building Business Connections with Vincent Pugliese AIR: A Blueprint for Sales & Business Success Connect With Us! Instagram YouTube Twitter LinkedIn www,findmycatalyst.com Please share this podcast episode with friends and colleagues and leave us a review and rating via your favorite podcast platform.

Jul 3, 2023 • 54min
Boost Your Video Sales Skills with Chris Bogue - 338
“All communication, all storytelling, has some kind of rhythm to it.” - Chris Bogue Chris Bogue Chris Bogue is a dynamic go-to specialist when it comes to producing engaging video content that commands attention and drives viewers to take action. Chris's experience in television and working alongside successful content creators has gifted him invaluable knowledge on how to optimize video content for maximum engagement and impact. In this episode you will learn: Start in the middle of a story to pique interest from the start. Utilize various sources of feedback for refining and elevating your content Create videos that not only inform but also entertain your audience. Episode Resources: Chrisbogue.io Chris on LinkedIn Chris Sells His Soul on Spotify Catch up on our last 3 episodes: Building Business Connections with Vincent Pugliese AIR: A Blueprint for Sales & Business Success Read This or Die with Ray Edwards Connect With Us! Instagram YouTube Twitter LinkedIn www,findmycatalyst.com Please share this podcast episode with friends and colleagues and leave us a review and rating via your favorite podcast platform.

Jun 26, 2023 • 55min
Building Business Connections with Vincent Pugliese - 337
“The doors that have opened, the opportunities that have happened, the stories that I get to tell, it all comes from the connections that I've been able to make and the people that have been so generous to open up worlds to me.” - Vincent Pugliese Vincent Pugliese Vincent Pugilese is a renowned entrepreneur and top-notch author, who has excelled in his field by tapping into the immense potential of focused networking. Vincent has gained immense experience in establishing meaningful connections with others to attain joint success. In his insightful book, The Wealth of Connection, Vincent shares valuable advice for solopreneurs and small business owners who aspire to build impactful relationships and succeed in their ventures. In this episode you will learn: The vital elements of entrepreneurial accomplishment and business growth. How to unravel the blueprint to building a self-reliant income that propels your financial freedom. The importance of networking and cultivating meaningful relationships Episode Resources: https://totallifefreedom.com The Wealth of Connection: A New Approach To Making Business Personal Catch up on our last 3 episodes: AIR: A Blueprint for Sales & Business Success Read This Or Die with Ray Edwards Experience Mindset with Tiffani Bova Connect With Us! Instagram YouTube Twitter LinkedIn www,findmycatalyst.com Please share this podcast episode with friends and colleagues and leave us a review and rating via your favorite podcast platform.

Jun 19, 2023 • 37min
AIR - A Blueprint for Sales & Business Success - 336
“When you're building a product or a business, for that matter, a business is just a business or a product is just a product until someone or something gives it meaning.” - Cassie Tucker AIR - Courting of a Legend This week, Cassie Tucker joins Mke to discuss key lessons from AIR, that apply to business, life, and sales. AIR, is the recent movie directed by Ben Affleck, that covers the courting of Michael Jordan into the NIKE brand. Cassie Tucker Cassie is a highly-regarded marketing strategist and branding expert, known for her innovative approach to helping entrepreneurs create meaningful connections with their customers. With years of experience working with emerging businesses, Cassie brings a wealth of knowledge on creating memorable brands that resonate with target audiences. A true believer in the power of storytelling, she understands the importance of crafting powerful narratives to drive sales and forge emotional connections with consumers. In this episode you will learn: The impact of an authentic, meaningful and emotional brand narrative and story. The importance of understanding your competitors and setting expectations. The benefits of joining forces and capitalizing on individual strengths. Episode Resources: Cassie on LinkedIn Cassie on Instagram Marketing Strategy + Copywriting with Cassie Ford vs. Ferrari episode with Jeff Bajorek Catch up on our last 3 episodes: Read This or Die with Ray Edwards Experience Mindset with Tiffani Bova Building a Winning Culture: Lessons from the Frontlines with Dan Bradley Connect With Us! Instagram YouTube Twitter LinkedIn www,findmycatalyst.com Please share this podcast episode with friends and colleagues and leave us a review and rating via your favorite podcast platform.

Jun 12, 2023 • 30min
Read This or Die with Ray Edwards - 335
“Integrity becomes important to you when you realize it may be one of the last things you have any control over. We can be in integrity instantly when we own up to, and fess up to, where we really are, as opposed to where we want people to think we are mentally, emotionally, physically, financially.” - Ray Edwards Ray Edwards Ray Edwards is a renowned copywriter and a friend. Ray's incredible journey of overcoming adversity and embracing life has been nothing short of inspiring. From redefining his identity to learning how to live the best possible life with Parkinson's, Ray has shown immense courage and resilience. He is the author of Read This or Die and How to Write Copy That Sells. In this episode you will learn: How to master the PASTOR framework to enhance your writing and marketing skills. How cultivating integrity and positive self-talk for personal growth and success is vital. About Ray's experience with groundbreaking surgery for Parkinson's treatment. Episode Resources: Read This or Die on Amazon How to Write Copy That Sells on Amazon Episode 238 of the Find My Catalyst podcast - Ray Edwards - Copywriting, Sales and Coffee Catch up on our last 3 episodes: Experience Mindset with Tiffani Bova Building a Winning Culture: Lessons from the Frontlines with Dan Bradley Slap Shots and Sales Strategies with Jacquelyn Nicholson Connect With Us! Instagram YouTube Twitter LinkedIn www.findmycatalyst.com Please share this podcast episode with friends and colleagues and leave us a review and rating via your favorite podcast platform.

Jun 5, 2023 • 46min
Experience Mindset with Author Tiffani Bova - 334
"We wanted to understand what were the key attributes within the employee that had the greatest impact on customer. Trust was one of them" - Tiffany Bova Tiffani Bova is a Growth Evenagilist at Salesforce and a 2x Author. She has over 30 years of experience in the technology industry, specializing in customer and employee experiences. Tiffani has led teams in various settings, from startups to Fortune 500 companies, and understands the importance of nurturing positive experiences for both customers and employees. She is the author of The Experience Mindset. In this episode you will learn: How to discover the significance of merging employee and customer experiences for mutual growth. How to declutter technological processes while enhancing data management. Foster a culture of innovation to propel your business beyond the competition. Episode Resources: Tiffani on LinkedIn Tiffani on Twitter Tiffani on Instagram What’s Next Podcast The Experience MIndset Catch up on our last 3 episodes: Building a Winning Culture: Lessons from the Frontlines with Dan Bradley Slap Shots and Sales Strategies with Jacquelyn Nicholson Breaking Through Goal-Setting Roadblocks Connect With Us! Instagram YouTube Twitter LinkedIn www.catalystsale.com Please share this podcast episode with friends and colleagues and leave us a review and rating via your favorite podcast platform.