

Outcomes Rocket
Saul Marquez
At Outcomes Rocket, we are the shared knowledge hub for healthcare's toughest problems. Our goal is twofold and clear. To help inspire and guide our listeners to 1. Improve patient outcomes and 2. Experience business success in healthcare. Tune in to learn more!
Episodes
Mentioned books

Sep 19, 2022 • 20min
MM: Be Unique: Marketing for Healthcare Costumers with Mansi Shah, CEO, and Co-founder of the Functional Wellness Network
In marketing, you really need to ask yourself: what makes your practice unique?
In this episode of Marketing Mondays, we are joined by Dr. Mansi Shah, a gut health guru, business systems coach, CEO, and co-founder of the Functional Wellness Network. She talks about how wanting to practice with freedom led her to create her own system and her own whole gut health protocol. This decision led to fruitful results, creating the blueprint for new marketing systems for doctors and practitioners. She explains how her marketing system is based on attraction, presenting herself as a stand-out figure through her unique identity, establishing her as an authority for a specific niche. She discusses why healthcare is moving towards holistic medicine and wellness, and also speaks about finding the right fit before working in marketing with healthcare clients.
Tune in to this episode to learn about the future of health and wellness marketing!
Click this link to the show notes, transcript, and resources: outcomesrocket.health

Sep 16, 2022 • 11min
This Week on the Outcomes Rocket Network / September 12th - 16th 2022
This episode is brought to you by Provider Solutions and Development, the leaders in physician and APC recruitment that deliver top-tier candidates for the right roles. Visit info.PSDconnect.org/outcomesrocket to start the conversation today, and get tailored support, dedicated recruitment, and efforts that lead to provider retention and longevity.
Welcome to the weekly summary of what happened this week in the Outcomes Rocket Network! We got incredible episodes, and here’s what we got:
On our main channel, the Outcomes Rocket Podcast, Saul had Jason Hannon, executive director, and CEO at Mainstay Medical, talk about ReActiv8, a new groundbreaking therapy approach to help patients with back pain. Listen to it here: bit.ly/JasonHannon
For Marketing Mondays, Andreea Borcea interviewed Brian Maurer, co-founder of Bristle Health. They talked about how Bristle makes oral microbiome tests to facilitate taking care of your own oral health, highlighting its importance, and why it’s been a marketing challenge for them. Tune in to that episode here: http://bit.ly/MM-BrianMaurer
The SONSIEL Podcast, welcomed Andrea Jaramillo, a hospice nurse, forest therapy guide, and nurse farmer. In this episode, they discussed finding what nursing means to you and designing a career that is sustainable for yourself and that makes you happy. Listen here: https://lnkd.in/gRzF2vyC
The Sempre Health Podcast, hosted by Kyle Wildnauer-Haigney, had Bharti Rai, Vice President of Commercial Excellence, Insights, and Analytics at Novartis. They talked about how pharma as an industry has got to look at healthcare as a whole as opposed to medication only. Tune in to listen here: bit.ly/SEMPRE-BhartiRai
On the Future of Global Informatics, host TJ Southern, interviewed Madeline Stadler, a nurse at Duke University Hospital. Madeline reflected on her education and highlights the importance of knowledge application and practice in the field. Listen to it here: https://lnkd.in/dQvgf4Ss
LabOps Leadership Podcast, hosted by Samantha Black, invited Larina Burke, Laboratory Manager at Hyasynth Bio. They talked about her role as a laboratory manager in a small company, how Hyasynth Bio is the only company that produces a CBD isolate from yeast fermentation, and how being a part of the LabOps Unite Community has opened up many new opportunities for her. Tune in here: bit.ly/LabOps-LarinaBurke
We had another episode on our main channel, the Outcomes Rocket Podcast, Saul had Tony Benedict, CEO at Omicron Partners. He talked about how the fundamental business model for delivering patient care has not changed in about half a century and why the healthcare industry is about 20 years behind other industries from both a technology and operations perspective. Listen here: http://bit.ly/TonyBenedict
Tune in every week to discover something new about this industry! See you next week!
Click this link to the show notes, transcript, and resources: outcomesrocket.health

Sep 15, 2022 • 19min
An Incomer Perspective to the Healthcare Businesses with Tony Benedict, CEO at Omicron Partners
Business transformation transcends just updating technology. In this episode, we hear from Tony Benedict, CEO at Omicron Partners, about how he’s helping healthcare businesses transform and keep up with other industries in technology and operation matters. He explains how his background and experience outside of healthcare gave him the perspective to bring forward-thinking practices and better organization to the industry.
Tony speaks of innovation in better organization, project management, and tackling everything that might affect operating expenses. He also discusses the benefits and setbacks of Group Purchasing Organizations, telehealth, and patient monitoring technology healthcare.
Tune in to this episode to learn about how business transformation can happen in healthcare!
Click this link to the show notes, transcript, and resources: outcomesrocket.health

Sep 15, 2022 • 19min
LabOps: What is it like being a LabOps Manager in the startup world? with Larina Burke, Laboratory Manager at Hyasynth Bio
Managing LabOps might always look the same, but every day is an opportunity to create a new relationship.
In this episode, Larina Burke, Hyasynth Bio Laboratory Manager, talks about her role as a laboratory manager in a small company. She starts by explaining how Hyasynth Bio is the only company that engineers and ferments yeast to produce a pure CBD isolate used as an ingredient in many personal care products. As a lab manager, she has a broad spectrum of responsibilities, but she highlights leadership, relationship building, and developing communication as some of the most crucial. Larina talks about the importance of identifying challenges in your lab team and recognizing members’ strengths to promote learning and improvement. She shares how being a part of the LabOps Unite community has opened up many new opportunities and experiences, allowing her to connect and learn from fellow professionals in the field.
Tune in to this episode to learn how being a lab manager means motivating and empowering your team members to be better!
Click this link to the show notes, transcript, and resources: outcomesrocket.health

Sep 14, 2022 • 25min
FOGI: I’m here, now what? A New Graduate’s Perspective on Education Around Nursing Informatics with Madeline Stadler, Registered Nurse at Duke University Hospital
Did you know? It's an exciting time to become involved in informatics!
In this episode of the Future of Global Informatics, TJ Southern sits down to talk with Madeline Stadler, a nurse at Duke University Hospital, about education around nursing informatics. Madeline recently graduated from Duke, where she got her Quantitative Management Health Analytics Master’s Degree, and is currently looking at how to get more involved in the informatics space, which is why she reached out to TJ and started a conversation around the subject. Madeline shares that she feels excited about the operations side of nursing informatics and running units with improved workflows. They discuss Duke University’s informatics program and the benefits a new graduate can take from it. Madeline reflects on her education and highlights the importance of knowledge application and practice in the field. This episode was a delightful coaching session and chat.
Tune in to listen to a new nursing informatics graduate and learn from her experience!
Click this link to the show notes, transcript, and resources: outcomesrocket.health

Sep 14, 2022 • 22min
SEMPRE: Seeing Healthcare from a Different Perspective, A New Challenge for the Pharma Industry with Bharti Rai, Vice President of Commercial Excellence, Insights, and Analytics at Novartis
Pharma as an industry has got to look at healthcare as a whole instead of medication only. In this episode, Bharti Rai, Vice President of Commercial Excellence, Insights, and Analytics at Novartis, talks about how digital transformation in pharmaceuticals and life sciences can improve healthcare outcomes beyond the medications themselves. She talks about how data insights and analytics can refine the journey for both customers and providers by orienting care around the patients driven by the available data.
Bharti speaks about how pharma is well-positioned to add value to the healthcare ecosystem from its financial standpoint and its wide range of possibilities with patient care “beyond the pill.” She shares a setback she had when integrating her personal life with work and how that could be a behavioral mindset issue, just like some problems patients face.
Tune in to this episode to listen about disruption and transformation that are promising in pharma and healthcare!
Click this link to the show notes, transcript, and resources: outcomesrocket.health

Sep 13, 2022 • 29min
SONSIEL: Time of Crisis is Time for Opportunity: Redesigning Your Nurse Career with Andrea Jaramillo, Hospice & Clinical Research Nurse, Nurse Consultant and Certified Forest Therapy Guide
Right now, it is all about finding what recharges us as nurses.
This week’s guest on the SONSIEL Podcast is Andrea Jaramillo, a hospice nurse, forest therapy guide, and nurse farmer. She talks with host Hiyam Nadel about finding what nursing means to you and designing a career that is sustainable for yourself and makes you happy. After suffering from burnout, Andrea took the time to rediscover herself as a nurse before coming back to the patients. She transitioned from labor and delivery to hospice and became interested in forest therapy and farming. She explains how forest therapy connects people with nature and their health gets better. She discusses food and why it’s important to consider it, as a social determinant of health, where patients get their food, and what their options are.
Tune in to this episode and get inspired to find what nursing means to you to better the care that we provide for our patients!
Click this link to the show notes, transcript, and resources: outcomesrocket.health

Sep 12, 2022 • 30min
MM: Oral Health, a Marketing Challenge with Brian Maurer, Co-Founder at Bristle
A lot of people don’t think they should care that much for their oral health, but it’s quite the opposite.
In this episode of Marketing Mondays, we are joined by Brian Maurer, co-founder of Bristle Health. He talks about how Bristle makes oral microbiome tests to facilitate taking care of your oral health, highlighting its importance, and why it’s been a marketing challenge for them, as there’s an education component intertwined to convince consumers they should care. He explains why having a release on Reddit and Hacker News helped Bristle understand the questions and hesitations people would have around their offering and product. Brian discusses SEM and Influencer marketing as ways to connect and build trust with potential consumers. He speaks of working with dentists and hygienists and how it was game-changing to find people who want to have those deeper conversations with their patients about how their oral health is impacting them.
Tune in to this episode to learn about the importance of prevention-focused oral health and how it’s being marketed!
Click this link to the show notes, transcript, and resources: outcomesrocket.health

Sep 12, 2022 • 21min
ReActiv8 Restorative Neurostimulation: A Novel, Long-term Treatment Option for Mechanical Chronic Low Back Pain with Jason Hannon, CEO and Executive Director at Mainstay Medical International
Creating a different approach to helping patients with back pain is a daunting task, but ReActiv8 is doing it with flying colors.
In this episode, we hear from Jason Hannon, executive director, and CEO at Mainstay Medical, about ReActiv8, a new groundbreaking therapy approach to help patients with back pain; This is the first back pain therapy focused on the cause and not just on its symptoms. Jason explains how ReActiv8 works through neural stimulation with the patient’s participation to activate the muscle-generating stability in the spine. He discusses the results of a three-year study that show significant improvement for the patients who participated, an exciting outcome for back pain treatment. He also speaks of the challenges that come with entering the market after being so research-driven while being excited about what this type of therapy could represent for chronic pain management.
Tune in to this episode to learn how ReActiv8 could be a paradigm shift for back pain treatment!
Click this link to the show notes, transcript, and resources: outcomesrocket.health

Sep 9, 2022 • 8min
This Week on the Outcomes Rocket Network / September 5th - 9th 2022
This episode is brought to you by Provider Solutions and Development, the leaders in physician and APC recruitment that deliver top-tier candidates for the right roles. Visit info.PSDconnect.org/outcomesrocket to start the conversation today, and get tailored support, dedicated recruitment, and efforts that lead to provider retention and longevity.
Welcome to the weekly summary of what happened this week in the Outcomes Rocket Network! We got incredible episodes, and here’s what we got:
For Marketing Mondays, Andreea Borcea, talked with Thomas Johnson, an executive wellness coach, CEO, and founder of GetUpNGetFit Wellness & Fitness Coaching Concierge, and host of the How May I Serve You Podcast. Tune in to that episode here.
The SONSIEL Podcast, welcomed Danika Meyer, nursing professional and Product Owner at Cook Children’s Health Care System, and Joshua Littlejohn, Product Manager of Nurse Experience at IntelyCare. Listen here.
On the Future of Global Informatics, host TJ Southern interviews the director of the Center of Innovations in Care Delivery at Mass General Hospital and SONSIEL’s podcast host Hiyam Nadel. Listen here.
LabOps Leadership Podcast, hosted by Samantha Black, invites Karen Correa, Vice President and Head of Global Clinical Operations at Takeda. Tune in here.
On our main channel, the Outcomes Rocket Podcast, Saul had Mariya Filipova, CIO of CareQuest Innovation Partners. Listen here!
Tune in every week to discover something new about this industry! See you next week!
Click this link to the show notes, transcript, and resources: outcomesrocket.health