Pharma as an industry has got to look at healthcare as a whole instead of medication only. In this episode, Bharti Rai, Vice President of Commercial Excellence, Insights, and Analytics at Novartis, talks about how digital transformation in pharmaceuticals and life sciences can improve healthcare outcomes beyond the medications themselves. She talks about how data insights and analytics can refine the journey for both customers and providers by orienting care around the patients driven by the available data.
Bharti speaks about how pharma is well-positioned to add value to the healthcare ecosystem from its financial standpoint and its wide range of possibilities with patient care “beyond the pill.” She shares a setback she had when integrating her personal life with work and how that could be a behavioral mindset issue, just like some problems patients face.
Tune in to this episode to listen about disruption and transformation that are promising in pharma and healthcare!
Click this link to the show notes, transcript, and resources: outcomesrocket.health
Outcomes Rocket