Outcomes Rocket

Having the right tools in place the first time can make all the difference for patients and families navigating behavioral health. In this episode, Janelle Bierdeman, a nationally certified school psychologist and the Manager of the Healthcare Solutions Group at MHS (Multi-Health Systems), shares her journey from direct care with children and families to driving systems-level transformation in behavioral health. She reflects on the risks of poor assessments, outdated systems, and the importance of rigorous tools to ensure providers deliver the right care from the start. Drawing on her perspective as both a professional and a parent of neurodivergent children, Janelle emphasizes the need for tailored assessments, clinician involvement in digital tools, and cross-cultural insights from North America and Europe. She also highlights a UK success story scaling patient assessments from 25 to 2,500 per month, and sees AI as a powerful way to reduce administrative burdens and free providers to spend more time with patients. Tune in and learn how technology, when done right, can truly expand access to quality behavioral health care! Resources: Connect with and follow Janelle Bierdeman on LinkedIn. Follow MHS on LinkedIn and explore their website.

This podcast is brought to you by Outcomes Rocket, your exclusive healthcare marketing agency. Learn how to accelerate your growth by going to outcomesrocket.com Far too many women veterans are overlooked, leading to gaps in care, resources, and recognition. In this episode brought to you by Luminary Labs, Wanda Wright, Director of the Office for Veteran and Military Academic Engagement at Arizona State University, shares her mission to advocate for women veterans and improve access to resources. She explains that many women do not recognize themselves as veterans, which, combined with cultural bias and lack of awareness, leads to higher rates of suicide and homelessness compared to men. Director Wright highlights the importance of asking “Have you served?” in healthcare settings and stresses that collaboration among the VA, state agencies, nonprofits, and local groups is essential to provide effective support, especially in rural areas. While progress has been made with more women joining the military and rising to leadership, she emphasizes that continued advocacy and community involvement are crucial to breaking down barriers and saving lives. Tune in as Wanda Wright shares her powerful journey and insights on breaking barriers, advocating for women veterans, and building stronger systems of support! Resources: Connect with and follow Wanda Wright on LinkedIn. Follow the Arizona State University on LinkedIn and visit their Office for Veteran and Military Academic Engagement website. Check out Wanda Wright’s paper, The Social Determinants of Suicide among Female Service Members and Veterans: Running Title: Social Determinants of Suicide, here. 

This podcast is brought to you by Outcomes Rocket, your exclusive healthcare marketing agency. Learn how to accelerate your growth by going to⁠ outcomesrocket.com Peace of mind in healthcare is just as important as access to care itself. In this episode, Dr. David Berg, Founder and CEO of Redirect Health, contrasts his experiences with Canadian and U.S. healthcare, noting that while America offers world-class medical care, it often leaves patients without confidence or peace of mind. He explains that uncertainty about affordability and access creates anxiety long before patients enter the system. Redirect Health addresses this by offering a free entry point into care through technology, virtual access, and advocacy, while focusing on logistics, how, and where care is delivered, as the key to lowering costs. David stresses that the U.S. doesn’t lack funding; it must redirect resources toward delivering real value and peace of mind. Tune in and learn how healthcare logistics and advocacy can transform both cost and access! Resources: Connect with and follow Dr. David Berg on LinkedIn. Follow Redirect Health on LinkedIn and visit their website! Listen to David’s previous interview on our podcast here! Email David directly here.

This podcast is brought to you by Outcomes Rocket, your exclusive healthcare marketing agency. Learn how to accelerate your growth by going to outcomesrocket.com Strong science isn’t just a checkbox; it’s a growth strategy that can set digital health startups apart in crowded markets. In this episode, Dr. Jennifer Huberty, CEO & founder of Fit Minded, explores how behavioral health companies at any stage can build scientific credibility without depleting their resources. She stresses that many startups fail to recognize the value of the data they already possess: data that can drive business decisions, fuel marketing narratives, and even lead to peer-reviewed publications. Jennifer walks through cost-effective research strategies, such as retrospective analyses and national surveys, while cautioning against fragmented, one-off studies that lack strategic alignment. She also introduces the idea of “traveling science,” a framework for making research actionable across departments, and emphasizes that trust, transparency, and clear alignment with business goals are essential for impactful, lasting research partnerships. Tune in and learn how to leverage research not just for credibility, but for growth, clarity, and competitive advantage in the behavioral health tech landscape! Resources: Connect with and follow Dr. Jennifer Huberty on LinkedIn. Follow Fit Minded on LinkedIn and explore their website. 

This podcast is brought to you by Outcomes Rocket, your exclusive healthcare marketing agency. Learn how to accelerate your growth by going to⁠ outcomesrocket.com No one should have to wait weeks to get the care they desperately need because of administrative bottlenecks. In this episode, Zain Qayyum, founder and co-CEO of Medsender, shares how AI is transforming healthcare operations by removing inefficiencies that delay patient care. He describes his journey from pre-med to tech entrepreneur after experiencing frustrations with outdated processes like faxing and data entry. Zain explains how Medsender’s AI platform automates referral intake, insurance verification, scheduling, and chart creation, cutting processing times from weeks to seconds, while highlighting the importance of agentic AI in handling critical tasks reliably. He also reflects on why specialty groups benefit most from this automation, the persistence of fax machines in healthcare, and personal lessons from Atomic Habits about how small, consistent changes lead to big results. Tune in and learn how AI is reshaping healthcare workflows and why speed and accessibility matter more than ever! Resources: Connect with and follow Zain Qayyum on LinkedIn. Follow Medsender on LinkedIn and visit their website! Email Zain directly here.

This podcast is brought to you by Outcomes Rocket, your exclusive healthcare marketing agency. Learn how to accelerate your growth by going to outcomesrocket.com The caregiving crisis in America is not just personal; it’s systemic, invisible, and urgently needs redesign. In this episode, Paurvi Bhatt, public health expert and founder of ThirdEyeFocus, explores the complex intersections between caregiving, healthcare systems, cultural identity, and systemic equity. Reflecting on her experience as a first-generation Indian-American and longtime caregiver, she reveals how immigrant backgrounds shape both personal and professional choices, and how informal caregiving functions as an invisible backbone of healthcare. Paurvi critiques the gap between healthcare innovation and its practical use at home, highlighting the emotional isolation caregivers face and the lack of support and reimbursement for their work. She calls for moving beyond vague notions of “impact” by demanding measurable results and urges leaders to resist technology-driven detachment in favor of genuine human connection. Tune in and learn how we must reimagine care, connection, and accountability, starting not from systems, but from the human stories we’re ignoring! Resources: Connect with and follow Paurvi Bhatt on LinkedIn. Follow ThirdEyeFocus on LinkedIn.

In today’s challenging healthcare landscape, only innovations that solve the industry’s most significant problems will thrive. In this episode, Peter Micca, Managing Partner at Caduceus Capital Partners, emphasized that innovation and technology are key to making healthcare more affordable, accessible, and efficient. He noted that the most successful healthcare startups address significant industry challenges, such as cost, access, and social determinants of health, while understanding the payer system and working with existing market players. Beyond AI, Peter highlighted promising areas like sensors, robotics, remote patient monitoring, and solutions targeting aging populations and loneliness. He shared that Caduceus focuses on helping proven companies scale through capital, advisory support, and deep industry relationships. His advice to healthcare founders is to clearly define the problem they solve, deeply understand their customers, and ensure their innovation directly addresses real market needs. Tune in to hear Peter Micca share how Caduceus Capital Partners is scaling game-changing technologies that are transforming cost, access, and care delivery! Resources: Connect with and follow Peter Micca on LinkedIn. Follow Caduceus Capital Partners on LinkedIn and discover their website! Check out Caduceus’s whitepaper, The Growing Investment Opportunities in Digital Healthcare Innovation, here!

This podcast is brought to you by Outcomes Rocket, your exclusive healthcare marketing agency. Learn how to accelerate your growth by going to outcomesrocket.com A key takeaway from this interview is that the most effective path to value-based care starts with building trust, proving outcomes, and aligning your pitch with what payers already prioritize. In this episode, David Ricupero,  Director of Business Development at Affect Therapeutics and Creator of the Out-of-Pocket Course: How to Contract with Payors, explains the full journey of payer contracting, from initial applications to advanced value-based agreements. He covers how to join payer networks, manage closed systems, and prepare key documents and timelines. David explores various value-based care models, illustrating how risk and complexity grow from pay-for-performance to full capitation, and highlights the importance of combining traditional applications with strategic conversations. He also offers practical tips for avoiding “payer purgatory,” identifying payer goals, and asking the right questions during shared savings negotiations. Tune in and learn how to navigate the nuances of payer-provider relationships and set up sustainable, rewarding contracts that truly expand access to care! Resources: Connect with and follow David Ricupero on LinkedIn. Follow Affect Therapeutics on LinkedIn and explore their website.  Register for the “How to Contract with Payors” course here.

This podcast is brought to you by Outcomes Rocket, your exclusive healthcare marketing agency. Learn how to accelerate your growth by going to⁠ outcomesrocket.com One of the most urgent and overlooked innovations in healthcare today is listening deeply and differently. In this episode, Dr. Adrienne Boissy, Chief Medical Officer at Qualtrics, explores the vital role of experience management in healthcare and the systemic challenges of embedding empathy at scale. She explains how Qualtrics is leveraging AI and data from over 150 channels to transform both patient and employee experiences. The 2025 Healthcare Trends Report reveals a looming retention crisis, with nearly 30% of physicians and even more nurses considering leaving their roles. Dr. Boissy also discusses the growing adoption of AI tools like ambient listening, the tension between trust and convenience, and the ethical urgency of building emotionally safe healthcare environments. Tune in and learn how transforming human experience in healthcare starts with the simple act of listening, done right, at scale, and with empathy! Resources: Connect with and follow Dr. Adrienne Boissy on LinkedIn. Follow Qualtrics on LinkedIn and explore their website. Email Adrienne directly here. Read the 2025 Healthcare Trends Report by Qualtrics here.

This podcast is brought to you by Outcomes Rocket, your exclusive healthcare marketing agency. Learn how to accelerate your growth by going to outcomesrocket.com Addiction recovery is not a solitary journey, and support from peers can make all the difference. In this episode, Matthew Serel, CEO of You Are Accountable, Inc., shares his journey from addiction to long-term recovery and how it inspired him to build a platform offering peer support, toxicology monitoring, and care coordination. He highlights critical gaps in the recovery process, such as fragmented care and poor communication among providers. Matthew emphasizes the power of peer support rooted in lived experience, which helps individuals overcome shame and stay engaged in their recovery. He also discusses the need for collaboration across providers, payers, and peers, and how technology can enhance, not replace, human connection in addiction recovery. Tune in and learn how peer support and a balanced use of technology can reshape the future of addiction care! Resources: Connect with and follow Matthew Serel on LinkedIn. Email Matthew Serel here.  Follow You Are Accountable, Inc. on LinkedIn and explore their website.