Woman Owned: The Growth Podcast for Women Entrepreneurs

Lainey Lui is a world-renowned celebrity gossip and news maven, a reporter on CTV’s etalk, and the Co-Host of the CTV’s new daytime talk show, The Social. She is the founder and Editor of the Lainey Gossip blog, a website that attracts millions of celebrity gossip enthusiasts per month and has covered hot celebrity stories such as Prince Harry’s and Meghan Markle’s Royal Wedding, Prince William’s and Kate Middleton’s Royal Wedding, as well as events such as the Oscar’s Red-Carpet event and SuperBowl XLII. Additionally, she has appeared on several major media outlets including CNN, CBS, and CTV and is recognized as one of Canada’s top celebrity and pop culture experts. Keep Reading >> Lainey joins me today to discuss why we need to prioritize women’s conversations more than we currently do and shares how she became a maven in the celebrity gossip space. She shares behind-the-scenes glimpses of how her blog got started and became so popular as well as how she manages her day-to-day tasks and responsibilities at a high-level. She also shares why she believes today’s culture often views gossip as “frivolous” and what she has learned about building a strong professional network.   “We have always gossiped as human beings. The urge to gossip is very human.” - Lainey Lui   Today on the Fierce Feminine Leadership Podcast: The driving force behind her fascination with celebrity culture. The connection between women’s interests and the belief that gossip is frivolous. Why she believes everyone can be an expert at celebrity culture. How the Lainey Gossip blog became so popular. How she turned her blog into a powerhouse career. Lessons she has learned about building a strong, professional network. The importance of safeguarding and nurturing relationships. How she manages her time. Her views on multitasking. The top 5 celebrities she would invite to dinner.   Fierce Leadership Quotes: “Celebrity culture is a mirror of our society.” - Lainey Lui “Make the most of a minute.” - Lainey Lui “I try to do three things at the same time. Sometimes it works and sometimes it doesn’t.” - Lainey Lui     Triple Down on Your Personal Brand Are you ready to grow your business, increase your impact, and build a powerhouse personal brand? Learn how to build a powerhouse personal brand that can help you open new doors of opportunities for your business and career. Grab our free whitepaper: 7 Unconventional Strategies to Build Your Personal Brand. Head over to EleanorBeaton.com/Brand to grab your copy of this powerful whitepaper and begin your journey to impact the world!   Grab Your Ticket to the Power. Presence. Position. 3-Day Workshop! Are you ready to ramp up your leadership skills, have more confidence in your instincts, cope with criticism and lead with conviction? Are you ready to unleash your inner-CEO and authentically position yourself in a category of ONE? Join me in Toronto, Canada on November 2-4 for the Power. Presence. Position. Workshop - the 3-day workshop designed to help you up-level your power, presence, and position within your business or organization. Grab your ticket to the Power. Presence. Position. 3-Day Workshop today!   Dial Up Your Impact, Influence, and Income in 2018       Are you ready to take your leadership and influence to the next level in 2018? Join the Impact & Influence Leadership Lab for Women with Eleanor Beaton – the world’s premier leadership training and implementation program designed specifically for female leaders! This is a 8-week mentoring program for professional, ambitious women in business who are ready to take their leadership skills to the next level and truly step into their power. Visit the Leadership Lab for Women website to see all of the amazing content, tools, and services you will receive by registering today to claim your seat at the table!     Love the show? Let us know! Are you a fan of the Fierce Feminine Leadership Podcast? If the tips and interviews we share in each episode have helped you gain the confidence and inspiration to become a better, more powerful leader, head on over to iTunes, subscribe to the show and leave your honest review to let us know! Each month, one lucky podcast reviewer will be selected to receive a free coaching session with me – Eleanor Beaton! What are you waiting for? Head on over to iTunes, subscribe and leave a review to enter your name into this month’s drawing!    And, if you really want to ramp up your fierceness… Reach out to us for a free 30-minute Bold Women in Business Makeover Session with me or one of the fabulous coaches on my team! Explore your path and discover how you can be the fiercest lady-boss possible. Visit EleanorBeaton.com/discover.  

As a woman, it can be challenging to gain the respect you deserve if you are working in a male-dominate industry and now one knows that better than today's guest. Keep Reading >> Elem Rinomato’s journey into the construction industry began at the tender age of 8 when she asked her father the simple question, “Daddy, what is drywall?” Today, she is the president of Torino Drywall, a company that builds wall and ceiling system for high-rise and low-rise residential and commercial construction projects as well as the owner of Country Homes – a residential home construction company for the Greater Toronto Area. She is also the Vice President of the Rinomato group of commercial companies, the Vice President of the Board of Directors of the Interior Systems Contractors Association, and a board member of the local apprenticeship committee. Elem is an incredibly fierce feminine leader in the construction industry, and today, she joins me on the show to share her story. She explains what it was like to be the only woman in the boardroom and how she overcame gender bias in a male-dominated business world.   “At the end of the day, one of the only things you have in life is the ability to make your own decisions. If you don’t voice your opinion, if you don’t say how you really feel, you become guilty of letting other people make choices for you.” – Elem Rinomato   Today on the Fierce Feminine Leadership Podcast: What she did to set her company apart from her competitors. What it was like to be the only woman in the room – and how she earned the respect of her male counterparts. How to get your voice heard in a male-dominant industry. How removing negativity – and negative people – from your life helps you shift your mindset and become a powerhouse businesswoman. Female intuition and how it helps you achieve success. Why energy, authenticity, and attitude in business is more important than facts, education, money, circumstances, failures, and success. Overcoming the fear of success.   Elem Rinomato’s Top 3 Success Strategies: Know your stuff. Attitude is everything. Believe in yourself.   Love the show? Let us know!   Are you a fan of the Fierce Feminine Leadership Podcast? If the tips and interviews we share in each episode have helped you gain the confidence and inspiration to become a better, more powerful leader, head on over to iTunes, subscribe to the show and leave your honest review to let us know! Each month, one lucky podcast reviewer will be selected to receive a free coaching session with me – Eleanor Beaton!    What are you waiting for? Head on over to iTunes, subscribe and leave a review to enter your name into this month’s drawing!    And, if you really want to ramp up your fierceness…    Reach out to us for a free 30-minute Bold Women in Business Makeover Session with me or one of the fabulous coaches on my team!    Explore your path and discover how you can be the fiercest lady-boss possible. Visit EleanorBeaton.com/Discover.     

When it comes to personal branding, there is a lot of conventional wisdom, information, and insight floating around the internet. From articles in business magazines and on LinkedIn to professional development workshops, training, and books - there are dozens of “experts” teaching others how to build their personal brand through conventional methods and wisdom. On the surface, most of this advice seems reasonable. However, if you dig a little deeper, you will likely find that the advice and wisdom they share is often counterproductive, ineffective, and even damaging. Keep Reading >>   On today’s episode, I’m discussing why everything you’ve learned about building your personal brand is wrong. I share the three most common myths about building your personal brand, how believing these myths can actually hold you back from achieving your professional goals, and how they can prevent you from showing up as the strong, confident, fierce feminine leader we know you can be. I also explain why your personal brand should be viewed as the byproduct of your decision to be deliberate and intentional and why the way you present yourself and your brand should reinforce your ideas, values, and mission in this world.    “I wouldn’t be where I am today if I had listened to the bad, but conventional, advice I received about personal branding.” - Eleanor Beaton   Today on the Fierce Feminine Leadership Podcast:   The importance of aligning your personal brand with your instincts and values. Why building your personal brand is not a “fluff-filled activity.” The dangers of taking advice from people with “unconscious competence.” Why your reputation is critical to your long-term success. Why your presentation should reinforce your ideas. Why the idea that your personal brand is your lead indicator is wrong The importance of viewing your personal brand as the lag indicator - not the compass. Why your brand should be a natural byproduct of you being true to the things that matter most to you.  Top 3 Myths About Personal Branding: Don’t build your personal brand. Presentation trumps ideas. Building a personal brand constricts your freedom of expression and decisiveness. Fierce Leadership Quotes: “Bold presentation is going to be most powerful when it reinforces your ideas.” “A brand is a return on investment. It is a lag indicator that you build from being intentional about your values, what you bring to the world, and the contribution you want to make.” Don’t lead with brand. Brand is the afterglow. Action and intention are the things that are going to get you where you want to go.”   Triple Down on Your Personal Brand Are you ready to grow your business, increase your impact, and build a powerhouse personal brand? Learn how to build a powerhouse personal brand that can help you open new doors of opportunities for your business and career. Grab our free whitepaper: 7 Unconventional Strategies to Build Your Personal Brand. Head over to EleanorBeaton.com/Brand to grab your copy of this powerful whitepaper and begin your journey to impact the world!   Grab Your Ticket to the Power. Presence. Position. 3-Day Workshop! Are you ready to ramp up your leadership skills, have more confidence in your instincts, cope with criticism and lead with conviction? Are you ready to unleash your inner-CEO and authentically position yourself in a category of ONE? Join me in Toronto, Canada on November 2-4 for the Power. Presence. Position. Workshop - the 3-day workshop designed to help you up-level your power, presence, and position within your business or organization. Grab your ticket to the Power. Presence. Position. 3-Day Workshop today!   Dial Up Your Impact, Influence, and Income in 2018       Are you ready to take your leadership and influence to the next level in 2018? Join the Impact & Influence Leadership Lab for Women with Eleanor Beaton – the world’s premier leadership training and implementation program designed specifically for female leaders! This is a 8-week mentoring program for professional, ambitious women in business who are ready to take their leadership skills to the next level and truly step into their power. Visit the Leadership Lab for Women website to see all of the amazing content, tools, and services you will receive by registering today to claim your seat at the table!     Love the show? Let us know! Are you a fan of the Fierce Feminine Leadership Podcast? If the tips and interviews we share in each episode have helped you gain the confidence and inspiration to become a better, more powerful leader, head on over to iTunes, subscribe to the show and leave your honest review to let us know! Each month, one lucky podcast reviewer will be selected to receive a free coaching session with me – Eleanor Beaton! What are you waiting for? Head on over to iTunes, subscribe and leave a review to enter your name into this month’s drawing!    And, if you really want to ramp up your fierceness… Reach out to us for a free 30-minute Bold Women in Business Makeover Session with me or one of the fabulous coaches on my team! Explore your path and discover how you can be the fiercest lady-boss possible. Visit EleanorBeaton.com/discover.    

Michelle Froah is the Vice President of Marketing Excellence, Strategy, and Integration at Samsung Electronics America. She played a crucial role in the marketing efforts of Samsung to regain consumer trust after the recall of Galaxy Notes 7. She is also the director of Brandable, a Singapore-based marketing and branding consultancy company.

Andrea Mallard is the Chief Marketing Officer at Athleta, an ethical apparel brand recognized for their yoga wear and clothing line designed to inspire women and girls to reach their full potential. Andrea received her bachelor’s degree in International Politics and English Literature from Queens University in 1999 and her master’s degree in Media from the London School of Economics in 2001 - graduating at the very top of her class at both schools. After graduating college, she began working with IDEO, Omada Health, and, later, held a seat on the Board of Advisors for the German company, Unu Motors.

Do you strongly believe that working hard produces its own results and rewards? That if you work hard enough, you won’t need to “toot your own horn” and share your accomplishments with others because, ultimately, your hard work is proof of your success and accomplishments? Keep Reading >> Many brilliant, high-achieving professional women shy away from talking about themselves, their accomplishments, and their successes because they don’t want to come off as obnoxious or leave the impression that they are bragging. What many of these fierce ladies may not realize, though, is that sharing their accomplishments with the world helps them claim their power, their authority, and their voice. So, how can you subtly toot your own horn without coming off as obnoxious or braggy? That, my fierce friends, is exactly what I’m going to share with you today! I’m sharing five powerful strategies to help you share your accomplishments and successes without sounding like you have a chip on your shoulder.   “As you advance, that hard work and the results become table stakes.”   Today on the Fierce Feminine Leadership Podcast: Why sharing your accomplishments are critical to your potential for advancement How to share your accomplishments without sounding obnoxious The importance of scheduling weekly, bi-weekly, or monthly “check-ins” with your boss or clients   5 Tips to Subtly Toot Your Own Horn: Talk about your team, their results, while making it clear that you are in the driver’s seat Take your boss and your client out to lunch Get recommendations on LinkedIn Use the power of stories Share what you have learned.   Mentioned in This Episode: Episode 184: How to Have a Big Career Inside a Big Company with Ayne O’Flynn     Love the show? Let us know!                                                          Are you a fan of the Fierce Feminine Leadership Podcast? If the tips and interviews we share in each episode have helped you gain the confidence and inspiration to become a better, more powerful leader, head on over to iTunes, subscribe to the show and leave your honest review to let us know! Each month, one lucky podcast reviewer will be selected to receive a free coaching session with me – Eleanor Beaton!                                                           What are you waiting for? Head on over to iTunes, subscribe and leave a review to enter your name into this month’s drawing!                                                                                         And, if you really want to ramp up your fierceness…                                                           Reach out to us for a free 30-minute Bold Women in Business Makeover Session with me or one of the fabulous coaches on my team!                                                           Explore your path and discover how you can be the fiercest lady-boss possible. Visit EleanorBeaton.com/Discover.                                                                                                                                A Special Thank You to Our Sponsors                                                         This episode was made possible by our wonderful sponsors, BMO – Bank of Montreal – The Bank for Women.                                                   Join the conversation at BMO for Women to gain the insight, knowledge, and support you need to succeed and to truly understand how to manage your money!          

Sue Jacobson is the founder and CEO of Jacobson Strategic Communications, a media and public relations firm brainstormed with legendary GE CEO Jack Welsh and New York Times bestselling author Susie Welch in 2010. She has provided public relations services to dozens of companies and organizations including the University of Pennsylvania, Education Testing Services, Pennsylvania Tourism Economic Development, the Salvation Army, and the Jack Welch Management Institute. Currently, she serves on the board of the National PBS Foundation, the Philadelphia Chamber of Commerce, the Marian Anderson Award, the Settlement Music School, and Business Forward. Additionally, she is the Commissioner of the Pennsylvania Commission of Women. Keep Reading >> Sue joins me today to discuss the power of having the confidence to take risks and continually challenge yourself. She explains the importance of believing it’s okay to make mistakes, why it’s critical to lean into challenges and obstacles, and the importance of building trust within your organization. She also shares the challenges she has faced throughout her career regarding limiting beliefs and self-doubt, how she overcame those challenges, and how having the courage to take risks has impacted the success of her career.   “When you truly believe that it is okay to make mistakes, you pick yourself up, admit it and move on; you aren’t run by fear and you learn to lean into things. Then that allows you to take risks.” - Sue Jacobson   Today on the Fierce Feminine Leadership Podcast: How her childhood and upbringing paved the way for her successful career. Lessons she has learned throughout her career. How taking risks has impacted her success. The importance of believing it’s okay to make mistakes. Her challenges with limiting beliefs and self-doubt and how she overcame them. The importance of leaning into challenges and obstacles. How her communications firm got started. The importance of building trust within your organization - and how to do it. Building a company based on trust and flexibility. The most memorable milestones she has accomplished throughout her career. How social media has impacted strategic communications for businesses and organizations. The importance of including social media in your communications strategy.   Sue Jacobson’s Strategic Communications Advice for Fierce Feminine Leaders: Speak your mind. Be open to being wrong. Be authentic. Respect everybody. Laser-focus on what other people are saying.   Fierce Leadership Quotes: “Trust the people around you. Let them take risks, believe in them, trust them and help them grow and move forward.” - Sue Jacobson “Lean into your mistakes. Admit them, move on, and learn from them.” - Sue Jacobson “Empower others. Really care about other people and helping them grow. Listen to them and their needs and make sure you respond to them.” - Sue Jacobson   Triple Down on Your Personal Brand Are you ready to grow your business, increase your impact, and build a powerhouse personal brand? Learn how to build a powerhouse personal brand that can help you open new doors of opportunities for your business and career. Grab our free whitepaper: 7 Unconventional Strategies to Build Your Personal Brand. Head over to EleanorBeaton.com/Brand to grab your copy of this powerful whitepaper and begin your journey to impact the world!   Grab Your Ticket to the Power. Presence. Position. 3-Day Workshop! Are you ready to ramp up your leadership skills, have more confidence in your instincts, cope with criticism and lead with conviction? Are you ready to unleash your inner-CEO and authentically position yourself in a category of ONE? Join me in Toronto, Canada on November 2-4 for the Power. Presence. Position. Workshop - the 3-day workshop designed to help you up-level your power, presence, and position within your business or organization. Grab your ticket to the Power. Presence. Position. 3-Day Workshop today!     Dial Up Your Impact, Influence, and Income in 2018       Are you ready to take your leadership and influence to the next level in 2018? Join the Impact & Influence Leadership Lab for Women with Eleanor Beaton – the world’s premier leadership training and implementation program designed specifically for female leaders! This is a 8-week mentoring program for professional, ambitious women in business who are ready to take their leadership skills to the next level and truly step into their power. Visit the Leadership Lab for Women website to see all of the amazing content, tools, and services you will receive by registering today to claim your seat at the table!     Love the show? Let us know! Are you a fan of the Fierce Feminine Leadership Podcast? If the tips and interviews we share in each episode have helped you gain the confidence and inspiration to become a better, more powerful leader, head on over to iTunes, subscribe to the show and leave your honest review to let us know! Each month, one lucky podcast reviewer will be selected to receive a free coaching session with me – Eleanor Beaton! What are you waiting for? Head on over to iTunes, subscribe and leave a review to enter your name into this month’s drawing!    And, if you really want to ramp up your fierceness… Reach out to us for a free 30-minute Bold Women in Business Makeover Session with me or one of the fabulous coaches on my team! Explore your path and discover how you can be the fiercest lady-boss possible. Visit EleanorBeaton.com/discover.  

  Sramana Mitra is Founder of One Million by One Million, the first and only global virtual accelerator. She is the author of the Entrepreneur Journeys book series as well as the Vision India 2020 and Billion Dollar Unicorns books. As an entrepreneur and CEO, she successfully ran multiple businesses, including Intarka, DAIS Infotech, and Uuma, Inc. and holds a master’s degree in Electrical Engineering and Computer Science from MIT. Keep Reading >> Sramana joins me today to explain what “unicorn businesses” are and why entrepreneurs need to stop chasing these unicorns. She shares the formula that she believes makes up a successful business, why over 99% of venture capital deals are typically rejected when seeking financing, and the parameters your business needs to meet to be considered a “fundable business.” She also explains the difference between a “real entrepreneur” and a “pseudo-entrepreneur” and why she believes smaller, profitable businesses should be celebrated.   “We are trying to create fortune in the middle of the pyramid. We do not believe that excess is a requirement for success.” - Sramana Mitra   Today on the Fierce Feminine Leadership Podcast: The impact that growing up in India had on her success and career. What prompted her to start her current company. Why over 99% of entrepreneurs seeking venture capital financing for their companies are rejected. Factors that must be present to receive venture capital funding. Challenges associated with presenting an alternative, controversial opinion and framework to venture capital funding. How she helps entrepreneurs with funding announcements. What are “unicorn businesses?” How Silicon Valley’s views of entrepreneurs and entrepreneurship have evolved over the years. The difference between “real entrepreneurs” and “pseudo-entrepreneurs.” Why technology is becoming an oligarchy and how it impacts entrepreneurs. How she finds time to feed her intellectual appetite, analyze trends, and be a thought-leader.   Resources Mentioned: Economist Magazine   Sramana Mitra’s Advice for Fierce Feminine Leaders: Surround yourself with smart people who are deep thinkers. Read publications that will give you a broad view of what is happening in the world.   Fierce Leadership Quotes: “Venture capital is an optional tool of building a business.” “I think $500,000 a year is a success; $1-Million a year is a success; $2-Million a year is a success because all of those are really difficult to do. “Building a business is very difficult to do. Building a profitable business is very difficult to do and whatever scale people are comfortable and successful doing it at needs to be celebrated.   Connect with Sramana Mitra: One Million by One Million Billion Dollar Unicorns book Entrepreneur Journeys book series Vision India 2020 book     Triple Down on Your Personal Brand Are you ready to grow your business, increase your impact, and build a powerhouse personal brand? Learn how to build a powerhouse personal brand that can help you open new doors of opportunities for your business and career. Grab our free whitepaper: 7 Unconventional Strategies to Build Your Personal Brand. Head over to EleanorBeaton.com/Brand to grab your copy of this powerful whitepaper and begin your journey to impact the world!   Dial Up Your Impact, Influence, and Income in 2018       Are you ready to take your leadership and influence to the next level in 2018? Join the Impact & Influence Leadership Lab for Women with Eleanor Beaton – the world’s premier leadership training and implementation program designed specifically for female leaders! This is a 8-week mentoring program for professional, ambitious women in business who are ready to take their leadership skills to the next level and truly step into their power. Visit the Leadership Lab for Women website to see all of the amazing content, tools, and services you will receive by registering today to claim your seat at the table!     Love the show? Let us know! Are you a fan of the Fierce Feminine Leadership Podcast? If the tips and interviews we share in each episode have helped you gain the confidence and inspiration to become a better, more powerful leader, head on over to iTunes, subscribe to the show and leave your honest review to let us know! Each month, one lucky podcast reviewer will be selected to receive a free coaching session with me – Eleanor Beaton! What are you waiting for? Head on over to iTunes, subscribe and leave a review to enter your name into this month’s drawing!    And, if you really want to ramp up your fierceness… Reach out to us for a free 30-minute Bold Women in Business Makeover Session with me or one of the fabulous coaches on my team! Explore your path and discover how you can be the fiercest lady-boss possible. Visit EleanorBeaton.com/discover.  

Brilliant women like you are brave enough to create their own businesses, build an exceptional team, and have life-changing ideas they want to share with the world. Sadly, not all brilliant women are brave enough to speak in front of an audience or make their voice heard in a boardroom or show their capable and competent selves because of this genuine and crippling fear - the fear of being visible. Keep Reading >> Today, I’m going to define visibility and share why many brilliant women struggle with it, and how having this fear negatively affects your career, business, and leadership presence. I’ll also explain how you can overcome it with smart, straightforward strategies so that you can peel away the self-doubt and start breathing life into your ideas by showing the powerful and authentic you.   You cannot inspire others if you are not willing to be seen and heard for who you authentically are.   Today on the Fierce Feminine Leadership Podcast: What is Impostor Syndrome How to recognize if you’re uncomfortable with your own visibility What visibility is and what it’s not The relationship between visibility and leadership effectiveness The vital role visibility plays if you want to take the next step in your career Why visibility is important Common ways women hide from visibility Describing what “Tall Poppy Syndrome” is Reasons why women suffer so much with visibility The visibility code   The Visibility Code: Identify the real problem. Investigate your visibility story. Get a new judge and jury. Get clear on what you want to say. Take a leap.   Find Your Voice. Change Your World!    Join our 3-day leadership retreat: Your Million Dollar Message: Find Your Voice, Craft Your Strategy, Change the World to learn how your message can help you change the way you speak, lead, and run your business!   You will learn: Day 1: Where to Find the Speaking Gigs that will Explode Your Visibility Day 2: How to Craft an Expert Talk - and How to Tailor Your Expert Talk to Any Speaking Situation Day 3: How to Establish Yourself as the Preeminent Expert in your field   The Million Dollar Message Retreat: Find Your Voice, Craft Your Strategy, Change the World retreat starts November 10, 2017! There are only a few spots left so head over to YourMillionDollarMessageRetreat.com to claim your spot today!   Love the show? Let us know!  Are you a fan of the Fierce Feminine Leadership Podcast? If the tips and interviews we share in each episode have helped you gain the confidence and inspiration to become a better, more powerful leader, head on over to iTunes, subscribe to the show and leave your honest review to let us know! Each month, one lucky podcast reviewer will be selected to receive a free coaching session with me – Eleanor Beaton! What are you waiting for? Head on over to iTunes, subscribe and leave a review to enter your name into this month’s drawing!    And, if you really want to ramp up your fierceness… Reach out to us for a free 30-minute Bold Women in Business Makeover Session with me or one of the fabulous coaches on my team! Explore your path and discover how you can be the fiercest lady-boss possible. Visit EleanorBeaton.com/Discover.   Dial Up Your Impact, Influence, and Income in 2017 Are you ready to take your leadership and influence to the next level in 2018? Join the Impact & Influence Leadership Lab for Women with Eleanor Beaton – the world’s premier leadership training and implementation program designed specifically for female leaders! This is an 8-week mentoring program for professional, ambitious women in business who are ready to take their leadership skills to the next level and truly step into their power. Visit the Leadership Lab for Women website to see all of the amazing content, tools, and services you will receive by registering today to claim your seat at the table!   5 Ways Ambitious Career Women Give Their Power Away at Work Free Training   Are you ready to realize where your power leaks are and how to plug them? Join us for the 90-minute Free Master Class: 5 Ways Ambitious Career Women Give Their Power Away at Work!   You will learn…   5 surprising power leaks that derail the careers of highly ambitious female leaders How to tell if a lack of self-awareness is holding you back from opportunity and threatening your reputation Why so many professional women struggle to transform from being a do-er to being a leader Why the failure to change could keep you overlooked and underpaid Proven strategies to boost your confidence and personal power - even in the most competitive work environments and cultures      

If you want to make a strong impact in the world while doing the work you love, you need to build your personal brand. Many fierce leaders struggle with building their personal brand, so they turn to information on the internet or published books to seek tips and strategies that will help them create the brand they desire. Unfortunately, most of these tips and strategies are either outdated or ineffective.