

Lift Free And Diet Hard with Andrew Coates
Andrew Coates
The Lift Free and Diet Hard Podcast dives deep into the science and practice of living a strong, healthy, and intentional life. Hosted by Andrew Coates, the show brings together inspiring guests to share insights, stories, and practical advice that empower listeners to build confidence, make informed choices, and stay resilient in their fitness and wellness journeys. Every episode encourages thoughtful exploration of what it means to lift free, diet hard, and live fully.
Episodes
Mentioned books

Oct 11, 2018 • 1h 15min
James Hoffmann and Mike Israetel EP 59: Lock Stock And Two Smoking Meatheads
Doctors Mike Israetel and James Hoffmann from RP join us to talk about their experience working together, what overtraining is and isn't, important considerations for recovery from training, the occurrence of deception in our industry, and a very thoughtful discussion about the pitfalls of fitness professionals making their message more about politics and social issues than actual fitness and nutrition. Special Guests: Dr. Mike Israetel and James Hoffman.

Oct 4, 2018 • 1h 7min
Travis Pollen EP 58: Guardian Of Science
Travis Pollen joins us to talk about injury risks for everyday people and athletes while working out, why people ask for core training, what they really mean, and why it can be important. Travis details his experience as a Paralympic American record holding swimmer. We discuss how our industry can sometimes fixate on the bad mainstream information yet often miss communicating effectively to the mainstream audience we are trying to help. Special Guest: Travis Pollen.

Sep 27, 2018 • 1h 1min
Carolina Belmares EP 57: I Stand In Wonder
Carolina Belmares has enjoyed a great deal of success as a result of blind determination and the fearlessness to jump at opportunities as they presented themselves to her in her career. She shares the story of her career so far. Carolina talks about how "there is no perfect time to start", prioritizing ones self when life isn't going perfectly, the importance of not taking mental health for granted in the pursuit of physical health, our need to "fill up" physical and emotional spaces and why its ok not to, and a thoughtful discussion on taking a very human and balanced view when discussing controversial or delicate social issues. Special Guest: Carolina Belmares.

Sep 20, 2018 • 1h 8min
Mike Doehla and Michael Alessi EP 56: White Knuckle Nutrition
Mike Doehla and Mike Alessi the minds behind the success of their company Stronger U join us and discuss how they found success with a business founded on "the anti-diet", their hatred for the word macros, and most of all their unique vision for how we should work with people and their nutrition. The Mike's sell long term and sustainable in a sea of fast and easy and they care about their clients when all too often our industry says it does but actions show otherwise.Special Guests: Michael Alessi and Mike Doehla.

Sep 13, 2018 • 59min
James Krieger and Brad Dieter EP 55: Not All Bros Are Created Equal
Brad Dieter and James Krieger aka the nice guys, are back to talk about the main claims behind the current popular fad diets compared with the truth, a deep discussion about fear and misinformation about fructose and high fructose corn syrup. Why James said "not all reps are created equal", and why Brad once said "Bmr might be the most useless piece of data for most people who are striving for weight loss". Special Guests: Brad Dieter and James Krieger.

Sep 6, 2018 • 1h 3min
Lee Boyce EP 54: Talking Tall
Lee Boyce shares his unflitered thoughts on his experience in the fitness industry, some of the systemic problems and key successes. We get Lee's thoughts on how the industry can contribute to unhealthy minds and diminished self worth. We expose the practice of trainers lying about their credentials and experience and why this is silly. We discuss how many trainers enter the industry with big dreams of coaching high level athletes and/or celebrities, how unrealistic this is, and how its not much different than everyday people to begin with. Lee also opens up about his experiment to lift every day for a year, the pros and cons. Special Guest: Lee Boyce.

Aug 30, 2018 • 1h 7min
Episode 53: Mike Howard EP 53: A Beautiful Mindset
Mike Howard discusses mindset with us in depth. We tackle self forgiveness and negative self talk, cognitive biases that take people off track, the dangers of rigid dietary approaches, and some mindset strategies for overall health. Special Guest: Mike Howard.

Aug 16, 2018 • 41min
Jonathan Goodman EP 51: Ergo Fitness - The Architect of Online Training
Jon Goodman joins us and shares his recent professional focus. The challenge behind creating the Fitness Marketing Monthly and the upcoming class of The Online Trainer Academy. Jon's thoughts on how to approach the latest hottest marketing trends vs focusing on what works for you. Jon also shares how he hasn't ever formally hired a coach or mentor, somehow figuring it all out, yet understanding and explaining the true value of a coach and what to look for. Special Guest: Jonathan Goodman.Links:Settings - Fireside

Aug 9, 2018 • 1h 7min
Dean Somerset EP 50: Fast And The Fitness
Dean Somerset returns for our milestone #50 episode to talk about what he's been up to since becoming a private independant trainer. We talk about the differences between starting in the industry now vs when he began and what this means to potential clients, Dean's thoughts on emerging fitness industry trends and consumer wants, and good and bad gym policies. Add to this the apparwnt rush.
Dean adds his perspective on handling the not so straight forward challenges with clients who are dealing with personal and emotional obstacles to their fitness goals. We also couldn't leave out some thoughts on Dean's love for all things pro wrestling.Special Guest: Dean Somerset.

Aug 2, 2018 • 48min
Peter Dupuis EP 49: Major League Fitness
Cressey Sports Performance is a legendary gym and atheltic training facility, most noted for working with Cy Young award winning MLB pitchers all the way to minor league and high school athletes. Pete Dupuis, co-founder and general manager of CSP has long enjoyed life away from the spotlight.
Pete joins us to talk about his personal brand and work outside CSP, a committment to authenticity and how its driven success with CSP, and the pros and cons of putting your own name on a gym or fitness business.
We explore why we appear to see more injuries among young athletes and a great discussion of balancing work with family time. Special Guest: Peter Dupuis.


