

Wisenetix Podcast
Wisenetix
In the Wisenetix Podcast, we host conversations with the brightest minds of digital marketing and business in the agriculture industry.
Episodes
Mentioned books

Dec 26, 2024 โข 39min
Jean Pedro de Quadros: Strategic Planning in Agribusiness | Ep. 69
In this special rerun of the Wisenetix Podcast, we bring back a conversation with Jean Pedro de Quadros, an executive manager at Bretanha AMVC, who shares his perspective on the challenges and innovations shaping the swine and pork industry. Jean touches on topics like project management, improving supply chain efficiency, and adapting American management models to the Brazilian market. Donโt miss this opportunity to hear from a top expert in the field!"One of the key differences between Brazil and the US is the long-term vision American producers have, with agreements spanning ten years."๐ ๐ฒ๐ฒ๐ ๐๐ต๐ฒ ๐ด๐๐ฒ๐๐: Jean Pedro de Quadros holds a Veterinary Medicine degree from Universidade Federal de Pelotas and an MBA in Business Management from Fundaรงรฃo Getulio Vargas. With experience across Brazil, the U.S., and Australia, he specializes in swine management, project execution, and supply chain optimization. Currently an Executive Manager at Bretanha AMVC, Jean shares expertise in fostering partnerships and integrating innovative farm practices.What will you learn: (00:00) Highlight(00:37) Introduction(02:45) Career milestones(07:08) Importance of relationships(13:52) American model adaptation(19:40) Management disparities(24:45) Benefits of outsourcing(32:50) Final Questions๐๐ถ๐๐๐ฒ๐ป ๐ผ๐ป ๐๐ฝ๐ฝ๐น๐ฒ ๐ฃ๐ผ๐ฑ๐ฐ๐ฎ๐๐๐, ๐ฆ๐ฝ๐ผ๐๐ถ๐ณ๐ ๐ผ๐ฟ ๐ฎ๐ป๐ ๐บ๐ฎ๐ท๐ผ๐ฟ ๐ฝ๐น๐ฎ๐๐ณ๐ผ๐ฟ๐บ.Website: WisenetixInstagram: WisenetixLinkedIn: Wisenetix

Dec 19, 2024 โข 35min
Georgia Adams: Holistic Cattle Consulting | Ep. 68
In this episode of the Wisenetix Podcast, Georgia Adams, a ruminant nutrition consultant from Grand Valley Fortifiers, takes us into the dynamic world of cattle consultancy. Georgia talks about sustainable farming practices, customized nutrition plans, and the human side of working with producers. She shares practical advice for improving farm efficiency, boosting profitability, and fostering meaningful relationships with clients. Tune in on your favorite podcast platform for an engaging conversation about the future of agriculture and consultancy!"A holistic consultancy approach evaluates every aspect of an operation, connecting animal performance, resource allocation, and profitability goals."๐ ๐ฒ๐ฒ๐ ๐๐ต๐ฒ ๐ด๐๐ฒ๐๐: Georgia Adams, a ruminant consultant at Grand Valley Fortifiers, holds a Bachelorโs degree in Agribusiness from Curtin University, with a major in Animal Production. With extensive experience across Australia and Canada, Georgia specializes in optimizing cattle nutrition, herd health, and farm management strategies. Her passion for sustainable agriculture and producer support shapes her holistic consulting approach.What will you learn: (00:00) Highlight(00:55) Introduction(06:17) Holistic consultancy(09:31) Key factors (14:40) Cattle & poultry(17:37) Communication strategies(27:09) Tips for new consultants(28:30) Final Questions๐๐ถ๐๐๐ฒ๐ป ๐ผ๐ป ๐๐ฝ๐ฝ๐น๐ฒ ๐ฃ๐ผ๐ฑ๐ฐ๐ฎ๐๐๐, ๐ฆ๐ฝ๐ผ๐๐ถ๐ณ๐ ๐ผ๐ฟ ๐ฎ๐ป๐ ๐บ๐ฎ๐ท๐ผ๐ฟ ๐ฝ๐น๐ฎ๐๐ณ๐ผ๐ฟ๐บ.Website: WisenetixInstagram: WisenetixLinkedIn: Wisenetix

Dec 12, 2024 โข 40min
Louis Gauthier: Data-Driven Farming | Ep. 67
In this episode of the Wisenetix Podcast, Louis Gauthier, Managing Director of Doriane, talks about the groundbreaking changes in agricultural data management and research. He explores how innovations are making data collection more efficient and helping decision-making through machine learning. Louis also shares his thoughts on the challenges and trends that are shaping the future of the industry. Discover how new technologies are improving efficiency and fostering collaboration across the agricultural value chain. Tune in to learn more about the growing impact of digital solutions in agronomy!"Agriculture is entering a new era of digitalization, where data management drives smarter, more sustainable decisions."๐ ๐ฒ๐ฒ๐ ๐๐ต๐ฒ ๐ด๐๐ฒ๐๐: Louis Gauthier, Managing Director and Co-owner of Doriane, is an innovator with a background in economy and digital transformation. He leads a team specializing in agricultural research and data management, delivering software solutions that optimize field trials and decision-making processes. As a graduate of Emlyon Business School, Louis's expertise drives advancements in agronomy, emphasizing sustainability and efficiency.What will you learn: (00:00) Highlight(00:30) Introduction(05:18) Agricultural digitalization(08:50) Data management(15:42) Machine learning (25:06) Data sharing(31:01) Adoption barriers(33:04) Final Questions๐๐ถ๐๐๐ฒ๐ป ๐ผ๐ป ๐๐ฝ๐ฝ๐น๐ฒ ๐ฃ๐ผ๐ฑ๐ฐ๐ฎ๐๐๐, ๐ฆ๐ฝ๐ผ๐๐ถ๐ณ๐ ๐ผ๐ฟ ๐ฎ๐ป๐ ๐บ๐ฎ๐ท๐ผ๐ฟ ๐ฝ๐น๐ฎ๐๐ณ๐ผ๐ฟ๐บ.Website: WisenetixInstagram: WisenetixLinkedIn: Wisenetix

Dec 5, 2024 โข 41min
Grady Fain & Dr. Megan Bible: Protein and Sustainability | Ep. 66
In this episode of the Wisenetix Podcast, Grady Fain and Dr. Megan Bible from Hamlet Protein share exciting advancements in animal nutrition and sustainability. They talk about innovative approaches to protein kinetics and ways to minimize anti-nutritional factors, all aimed at improving the health of young animals. Discover how fostering strong partnerships can drive meaningful progress in the agriculture industry. Tune in to hear practical strategies that are reshaping the future of animal agriculture!โScientific innovations like protein kinetics address feed inefficiencies by improving the synchronization of nutrient absorption, fostering better growth and animal health.โ๐ ๐ฒ๐ฒ๐ ๐๐ต๐ฒ ๐ด๐๐ฒ๐๐: Grady Fain, Vice President and Regional Director at Hamlet Protein brings 40 years of experience in agriculture, with a focus on leadership and innovation. Dr. Megan Bible, a Nutritionist at Hamlet Protein, holds a Ph.D. in Swine Nutrition from Oklahoma State University and leverages her expertise to deliver research-backed solutions.What will you learn: (00:00) Highlight(00:30) Introduction(03:31) Hamlet Protein(06:39) North America challenges(09:56) Pillars of company culture(18:38) Anti-nutritional factors(22:55) Protein kinetics(35:00) Final Questions๐๐ถ๐๐๐ฒ๐ป ๐ผ๐ป ๐๐ฝ๐ฝ๐น๐ฒ ๐ฃ๐ผ๐ฑ๐ฐ๐ฎ๐๐๐, ๐ฆ๐ฝ๐ผ๐๐ถ๐ณ๐ ๐ผ๐ฟ ๐ฎ๐ป๐ ๐บ๐ฎ๐ท๐ผ๐ฟ ๐ฝ๐น๐ฎ๐๐ณ๐ผ๐ฟ๐บ.Website: WisenetixInstagram: WisenetixLinkedIn: Wisenetix

Nov 28, 2024 โข 35min
Jim Lamancusa: Eco-Friendly Pet Food | Ep. 65
Hello there!In this episode of the Wisenetix Podcast, Jim Lamancusa, Executive Director of the Pet Sustainability Coalition, brings a wealth of knowledge on sustainability in todayโs agriculture and pet industries. Drawing from years of experience helping organizations adopt eco-friendly practices, Jim shares practical strategies for brands looking to innovate and cut down on their environmental impact while still meeting customer expectations. Join us to learn how businesses can grow responsibly and create positive change across agriculture and pet care!"Meeting the rising demand for sustainable practices is no longer optional; itโs the key to consumer loyalty and growth."๐ ๐ฒ๐ฒ๐ ๐๐ต๐ฒ ๐ด๐๐ฒ๐๐: Jim Lamancusa, Executive Director of the Pet Sustainability Coalition, combines extensive experience in sales and marketing with a passion for sustainable innovation. With an MBA and over 20 years in consumer goods, Jim has founded companies, led industry growth initiatives, and currently drives sustainability practices within the pet industry.What will you learn: (00:00) Highlight(00:45) Introduction(01:38) Consumer goods(09:05) Customer needs(11:31) Rapid growth(14:03) Innovative packaging(23:24) Sustainable practices(29:37) Final Questions๐๐ถ๐๐๐ฒ๐ป ๐ผ๐ป ๐๐ฝ๐ฝ๐น๐ฒ ๐ฃ๐ผ๐ฑ๐ฐ๐ฎ๐๐๐, ๐ฆ๐ฝ๐ผ๐๐ถ๐ณ๐ ๐ผ๐ฟ ๐ฎ๐ป๐ ๐บ๐ฎ๐ท๐ผ๐ฟ ๐ฝ๐น๐ฎ๐๐ณ๐ผ๐ฟ๐บ.Website: WisenetixInstagram: WisenetixLinkedIn: Wisenetix

Nov 21, 2024 โข 35min
Sebastian Marten: Strategic Agri-Innovation | Ep. 64
Hello there!In this episode of the Wisenetix Podcast, Sebastian Marten from Adisseo shares insights on creating resilient, sustainable strategies for the agriculture industry. Marten discusses ways to align global market demands with tailored regional solutions, find the right balance between sustainability and performance, and encourage collaboration across different sectors. Get a glimpse into the changing landscape of agriculture and digital marketing. Tune in to explore new advancements in agricultural business practices!"Effective strategies in agriculture mean simplifying complexity for stakeholder engagement and long-term success."๐ ๐ฒ๐ฒ๐ ๐๐ต๐ฒ ๐ด๐๐ฒ๐๐: Sebastian Marten, Executive Director of Adisseoโs Strategic Business Unit Specialties, brings over 20 years of expertise in agriculture and business transformation. With an MBA from the University of Mรผnster and further studies at IMD and INSEAD, Martenโs leadership focuses on sustainable and impactful growth in agriculture.What will you learn: (00:00) Highlight(00:43) Introduction(05:31) Business strategy principles(06:59) Simplifying complex markets(11:18) Global consumer trends(13:51) Nutrition and health focus(25:06) Sustainability vs. productivity(29:35) Final Questions๐๐ถ๐๐๐ฒ๐ป ๐ผ๐ป ๐๐ฝ๐ฝ๐น๐ฒ ๐ฃ๐ผ๐ฑ๐ฐ๐ฎ๐๐๐, ๐ฆ๐ฝ๐ผ๐๐ถ๐ณ๐ ๐ผ๐ฟ ๐ฎ๐ป๐ ๐บ๐ฎ๐ท๐ผ๐ฟ ๐ฝ๐น๐ฎ๐๐ณ๐ผ๐ฟ๐บ.Website: WisenetixInstagram: WisenetixLinkedIn: Wisenetix

Nov 14, 2024 โข 44min
Chris Mateo: Bridging Technical Skills and Business | Ep. 63
Hello there!In this special rerun of the Wisenetix Podcast, we bring back a conversation with Chris Mateo, Vice President of Sales and Nutrition Consulting at Standard Nutrition Services. With over 20 years of experience in agriculture, Chris offers valuable insights on navigating the shift between technical, commercial, and management roles. He highlights the crucial role a technical background plays in shaping business strategy and shares how adjusting to different market environments influences leadership in the agriculture industry. Donโt miss out on practical advice for advancing your career in agriculture and marketing. Available now on all major platforms!"Work and life experiences are crucial building blocks of career progression. Embracing mistakes and navigating diverse relationships fuel our growth."๐ ๐ฒ๐ฒ๐ ๐๐ต๐ฒ ๐ด๐๐ฒ๐๐: Dr. Christopher Mateo holds a Doctor of Veterinary Medicine (DVM) and a Ph.D. in Animal Sciences from South Dakota State University, with a Master's in Animal Science from the University of the Philippines Los Baรฑos. With over 20 years of experience, he has held leadership roles in the feed, animal health, and nutrition industries. Currently, as VP of Sales and Nutrition Consulting at Standard Nutrition, Chris leverages his expertise to provide impactful solutions.What will you learn: (00:00) Highlight(00:37) Introduction(03:38) Career achievements(06:46) Role transitions(10:40) Technical knowledge application(14:22) Technical vs. sales(19:54) Managing different markets(35:07) Final Questions๐๐ถ๐๐๐ฒ๐ป ๐ผ๐ป ๐๐ฝ๐ฝ๐น๐ฒ ๐ฃ๐ผ๐ฑ๐ฐ๐ฎ๐๐๐, ๐ฆ๐ฝ๐ผ๐๐ถ๐ณ๐ ๐ผ๐ฟ ๐ฎ๐ป๐ ๐บ๐ฎ๐ท๐ผ๐ฟ ๐ฝ๐น๐ฎ๐๐ณ๐ผ๐ฟ๐บ.Website: WisenetixInstagram: WisenetixLinkedIn: Wisenetix

Nov 7, 2024 โข 39min
Amos Petersen: AI in Farming Solutions | Ep. 62
Hello there!In this episode of the Wisenetix Podcast, Amos Petersen, CEO of FarrPro, talks about the future of agriculture and the growing connection between technology and farming. Petersen offers valuable insights into how artificial intelligence (AI) and data are playing an increasingly important role in improving both animal health and farm productivity. With an emphasis on sustainability in the pork industry, he explains how generative AI and monitoring systems are changing the way farms operate. Tune in to discover how technology is reshaping both agriculture and business!"We can monitor animal health 24/7, predict lameness early, and improve outcomes through AI-powered monitoring systems."๐ ๐ฒ๐ฒ๐ ๐๐ต๐ฒ ๐ด๐๐ฒ๐๐: Amos Petersen is the Founder and CEO of FarrPro and AIPEX, specializing in AgTech and Generative AI systems. With a Bachelorโs in Economics and Electrical Engineering from the University of Iowa, he designs AI solutions that improve animal health and welfare in the agriculture sector. Amosโs work with FarrPro aims to sustainably enhance farm productivity through innovative digital health systems.What will you learn: (00:00) Highlight(00:28) Introduction(05:36) AI in agriculture(09:51) Farming technology challenges(12:36) Monitoring animal behavior(18:46) Preventive health system(29:50) Future of animal monitoring(34:51) Final Questions๐๐ถ๐๐๐ฒ๐ป ๐ผ๐ป ๐๐ฝ๐ฝ๐น๐ฒ ๐ฃ๐ผ๐ฑ๐ฐ๐ฎ๐๐๐, ๐ฆ๐ฝ๐ผ๐๐ถ๐ณ๐ ๐ผ๐ฟ ๐ฎ๐ป๐ ๐บ๐ฎ๐ท๐ผ๐ฟ ๐ฝ๐น๐ฎ๐๐ณ๐ผ๐ฟ๐บ.Website: WisenetixInstagram: WisenetixLinkedIn: Wisenetix

Oct 31, 2024 โข 32min
Kate Chamberlin: How to Simplify Complex Ideas | Ep. 61
Hello there!In this episode of the Wisenetix Podcast, Kate Chamberlin, Business Development Manager at AgSource, talks about the importance of strong communication in the agriculture and marketing sectors. She shares her journey from animal science to business development and highlights the key communication skills that help her connect with both internal teams and external partners. Donโt miss her insights on how clear, purposeful communication can help drive success in the agriculture industry. Catch the episode now on all major platforms!"Pitching an idea effectively is critical. Without communication, even the best technical knowledge canโt move forward."๐ ๐ฒ๐ฒ๐ ๐๐ต๐ฒ ๐ด๐๐ฒ๐๐: Kate Chamberlin holds an MBA in Business, Management, and Marketing from Western Michigan University and a Bachelor's in Animal Sciences from Michigan State University. With a diverse background spanning dairy nutrition and business analytics, she now leads business development at AgSource. Kateโs experience across multiple roles in the agriculture industry makes her a standout professional.What will you learn: (00:00) Highlight(00:24) Introduction(03:18) Importance of networking(04:43) Business development(05:43) Simplifying complex ideas(09:17) Communication for success(17:36) Storytelling in business(28:20) Final Questions๐๐ถ๐๐๐ฒ๐ป ๐ผ๐ป ๐๐ฝ๐ฝ๐น๐ฒ ๐ฃ๐ผ๐ฑ๐ฐ๐ฎ๐๐๐, ๐ฆ๐ฝ๐ผ๐๐ถ๐ณ๐ ๐ผ๐ฟ ๐ฎ๐ป๐ ๐บ๐ฎ๐ท๐ผ๐ฟ ๐ฝ๐น๐ฎ๐๐ณ๐ผ๐ฟ๐บ.Website: WisenetixInstagram: WisenetixLinkedIn: Wisenetix

Oct 24, 2024 โข 28min
Justin Whitley: Patented Technology in Agriculture | Ep. 60
Hello there!In this episode of the Wisenetix Podcast, Justin Whitley, CEO of Drylet Inc., opens up about leadership, growth, and overcoming obstacles in the agriculture industry. He talks about Dryletโs cutting-edge waste management solutions and their exciting move into renewable natural gas. Justin also reflects on how his diverse career, spanning roles from livestock extension to sales and management, has influenced his flexible leadership approach. Catch the episode on major platforms for actionable strategies and valuable business insights.โHaving a patented product is a game changer. Itโs both exclusive and effective, which makes it easier to sell.โ๐ ๐ฒ๐ฒ๐ ๐๐ต๐ฒ ๐ด๐๐ฒ๐๐: Justin Whitley, CEO of Drylet Inc., brings a wealth of experience from his extensive career in the agriculture and livestock industries. With a Master of Science in Animal Science from North Carolina State University, Justin has transitioned through various leadership roles, emphasizing adaptability and innovation. His focus at Drylet Inc. includes expanding the companyโs verticals into natural gas and waste management.What will you learn: (00:00) Highlight(00:28) Introduction(01:46) From sales to CEO(08:43) Multiple business verticals(10:18) Patented products(11:36) Proactive & reactive leadership(19:28) Adapting to diverse industries(25:32) Final Questions๐๐ถ๐๐๐ฒ๐ป ๐ผ๐ป ๐๐ฝ๐ฝ๐น๐ฒ ๐ฃ๐ผ๐ฑ๐ฐ๐ฎ๐๐๐, ๐ฆ๐ฝ๐ผ๐๐ถ๐ณ๐ ๐ผ๐ฟ ๐ฎ๐ป๐ ๐บ๐ฎ๐ท๐ผ๐ฟ ๐ฝ๐น๐ฎ๐๐ณ๐ผ๐ฟ๐บ.Website: WisenetixInstagram: WisenetixLinkedIn: Wisenetix