

Marketer of the Month
Outgrow
“The difficulty”, writes Keynes, “lies not in the new ideas, but in escaping from the old ones.” Outgrow’s Marketer of the Month podcast documents this tussle of the old and the new across 21 different industries. Tune in to listen to thought-provoking guests ranging from the leaders of Fortune 500 companies, Tech Unicorns, Governments, Anonymous Collective, Media, Pulitzer Prize Winners, Professors, and (of course) Tiktokers!
Episodes
Mentioned books

Oct 8, 2025 • 47sec
Snippet: Igor Mikhalev, Partner and Head of Emerging Technologies Strategy, EY-Parthenon on AI and Human Creativity
Igor Mikhalev, Partner and Head of Emerging Technologies Strategy, EY-Parthenon, emphasizes that while AI has traditionally been used to optimize tasks like refining marketing messages or improving conversion strategies, its real potential lies in augmenting human creativity rather than replacing it. He advocates for a balance where AI supports experimentation and exploration, enabling teams to dream bigger and envision possibilities beyond what the raw data suggests. AI becomes an innovation partner, enhancing human ingenuity instead of constraining it.Listen to the full podcast now- https://bit.ly/41yIYPc#AI #HumanCreativity #Innovation #DataDriven #MarketingTech #IgorMikhalev #Outgrow"

Oct 7, 2025 • 2min
Snippet: Mareme Dieng, Partner at 500 Global and a Forbes Afrique 30 Under 30 honoree on Green Innovation & Entrepreneurship Culture
Mareme on Green Innovation & Entrepreneurship CultureMareme Dieng, Partner at 500 Global and a Forbes Afrique 30 Under 30 honoree, explains, “How do we let green ignite excitement in the world, even by itself?”She believes that culture plays a crucial role in shaping entrepreneurship:"In the U.S., young people are taught early to spot opportunities. It’s not just about building companies, it’s about recognizing why and how you build them."🌍✨ Supporting this culture is key to making innovation sustainable and impactful globally.Listen to the full podcast now- http://bit.ly/4nKkTOK#GreenInnovation #Entrepreneurship #MaremeDieng #SustainableBusiness #OpportunityMindset #InnovationCulture #StartupLife

Oct 6, 2025 • 43sec
Snippet: Matthew Blakemore CEO at AI Caramba! on AI Regulation & Industry Motives
Matthew Blakemore, CEO at AI Caramba!, reflects on the recent debates around AI regulation with a healthy dose of scepticism. He highlights how companies like OpenAI, having already secured a competitive advantage through their vast training data, may now be pushing for regulation not purely from an ethical standpoint, but as a way to protect their lead and limit competition.He acknowledges the importance of frameworks like the upcoming EU AI Act, which will play a critical role in shaping how AI is built and deployed in the future. The real test is ensuring safety and accountability without stifling innovation and fair competition.Listen to the full podcast now- https://bit.ly/40GZ9bw#AI #EUAIAct #MatthewBlakemore #TechRegulation #ArtificialIntelligence #Outgrow

Sep 26, 2025 • 30sec
Snippet: Igor Mikhalev, Partner and Head of Emerging Technologies Strategy, EY-Parthenon on the Perfect Balance of Art and Science in Innovation
Igor Mikhalev, Partner and Head of Emerging Technologies Strategy, EY-Parthenon, explains that creating innovative solutions is both an art and a science.Science provides the data, a clear, centered perspective of where the world is and where it was just days ago.But true breakthroughs, he says, come from human creativity and ingenuity, stretching the limits of what’s possible.""The symbiosis of data and human imagination is where the real magic happens,"" Igor emphasizes.✨ Data guides us. Creativity drives us forward.Listen to the full podcast now- https://bit.ly/41yIYPc#IgorMikhalev #Innovation #ArtAndScience #Creativity #DataDriven #FutureOfTech #Inspiration #TechThoughts"

Sep 25, 2025 • 1min
Snippet: Kai Hackbarth, Head of Product and Solutions at Bosch on Why Open Standards & Open Source Drive Innovation
Kai Hackbarth, Head of Product and Solutions at Bosch, shares that he has been a strong believer in open standards because they are what bring communities together and enable the growth of ecosystems.He explains that alongside open standards, open source plays a crucial role. At Bosch, this has been a long-standing commitment, with the company actively promoting initiatives like the Eclipse Foundation and building open-source projects that form the foundation of their IoT platform.🤝 Collaboration. 🌐 Ecosystems. 🔓 Open Source.Listen to the full podcast now- https://bit.ly/40cXhHb#Outgrow #KaiHackbarth #Bosch #OpenSource #IoT #OpenStandards #EcosystemInnovation

Sep 24, 2025 • 1min
Snippet- Tanis Jorge, Founder of The Cofounder's Hub and Trulioo on Wearing Every Hat to Finding Your True Role
Tanis Jorge, Founder of The Cofounder's Hub and Trulioo, reflects on the natural evolution every founder experiences. In the early days, she explains, entrepreneurs must be a jack of all trades, handling everything from marketing and bookkeeping to, as she humorously puts it, “being the janitor in your food room.”""Specialization happens eventually, and that’s healthy. Founders need to discover where they’re best suited in their own business and let go of the rest,"" Tanis emphasizes.Growth requires evolution. Listen to the full podcast now- https://bit.ly/4m4OyA4#TanisJorge #Entrepreneurship #Startups #FounderJourney #BusinessGrowth #Leadership"

Sep 23, 2025 • 1min
Snippet- Eric Tak Head of Division, Digital Euro - Product Proposition, European Central Bank on Ensuring Privacy in Digital Payments
Eric Tak, Head of Division, Digital Euro - Product Proposition, European Central Bank, emphasizes that while most people today have few problems paying digitally, there are still challenges for those without modern smartphones or who prefer not to use them. “We see these pockets where people struggle,” he explains.Eric adds, “Privacy remains the biggest concern for more than 50% of people when paying digitally. That’s why we aim to offer not just high privacy, but even cash-like anonymity for offline digital euro transactions.”“We want to make sure these transactions can never be stored, retrieved, or seen by anyone else,” Eric says.🔐 Privacy. Anonymity. Freedom of Choice. Listen to the full podcast now- https://bit.ly/4lk6zer#DigitalEuro #ECB #PrivacyMatters #FutureOfPayments #Fintech #Innovation #Outgrow

Sep 19, 2025 • 35sec
Snippet: Rolandas Juteika CEO & Chairman of the Board at Revolut Securities Europe and Head of Wealth and Trading at Revolut on Why FinTechs Lead the Way
Rolandas Juteika, CEO & Chairman of the Board at Revolut Securities Europe and Head of Wealth and Trading at Revolut, explains, “FinTech companies are faster, more flexible, and cheaper compared to traditional banks.”He says, “They don’t struggle with old, inflexible core systems. Instead, they’re plug-and-play businesses, easily integrating new services.”⚡💡 The real game-changer is the speed of innovation and adoption of new technologies, giving FinTechs a huge competitive advantage.Listen to the full podcast now- https://bit.ly/3In0WgB#FinTech #Innovation #DigitalBanking #RolandasJuteika #TechAdvantage #StartupGrowth #FutureOfFinance

Sep 8, 2025 • 18min
EPISODE 236- Growthbusters: VEED's CPO Samuel Beek on Shipping Fast, Learning Faster
Samuel Beek is the Chief Product Officer at VEED.IO, one of the world’s fastest-growing online video editing platforms. With a strong background in engineering and design, Sam combines creativity with strategic thinking to build tools that empower millions of content creators globally. On The Menu:1. Creative pragmatism philosophy in product decision-making2. AI-first approach to video editing innovation3. Growth hacking through Google search trend analysis4. Building VEED's ChatGPT store integration success5. Cross-departmental collaboration between product, engineering, and marketing6. Social media addiction challenges for tech leaders7. Future vision for AI-generated versus human-created contentClick here for a free trial: https://bit.ly/495qC9UFollow us on social media to hear from us more -Facebook- https://bit.ly/3ZYLiewInstagram- https://bit.ly/3UsdrtfLinkedin- https://bit.ly/43pdmdUTwitter- https://bit.ly/43qPvKXPinterest- https://bit.ly/3KOOa9uHappy creating!#SamuelBeek #Veed #Outgrow #Marketing #Shipping #MarketerOfTheMonth #Podcastoftheday #Marketingpodcast

Sep 6, 2025 • 1min
Snippet- Hugo Hamad Head of AI/Gen AI Factory, AXA en France, ex-director of AI, Decathlon on Building Real Value with AI
Hugo Hamad, Head of AI/Gen AI Factory, AXA en France, ex-director of AI, Decathlon, points out a common pitfall in how organizations approach AI adoption. “Many companies invest in platforms, clusters, and big data without realizing that what we truly need are data engineers, ML engineers, and AI experts,” he explains.He continues, “Some businesses focus only on hiring data scientists. But in reality, we need much more than data scientists alone to deliver real value and build AI solutions.”According to Hugo, tech companies often emphasize practice and talent but neglect implementing the right AI technologies and tools. “To succeed, we must concentrate on three pillars: process, platform, and people. Only then can we deliver meaningful AI solutions, whether for clients or internal teams.”⚡ The AI equation isn’t complete without balance: People + Process + Platform.Listen to the full podcast now- https://bit.ly/46iLetz#AI #MachineLearning #DataScience #FutureOfWork #TechInnovation #DigitalTransformation #Decathlon