Marketer of the Month

🔐 Tokenization isn't just security, it's intelligence.For Brice van de Walle, Executive Vice President of Core Payments Europe at Mastercard, the future of fraud prevention lies in tokens that are uniquely bound to specific merchants and use cases.No more stolen card data being reused. No more fraudulent transactions across multiple merchants. Just secure, merchant-specific tokens that work where they're meant to, and nowhere else. 🛡️Capture a token from your ride-sharing app? Try using it elsewhere. It won't work. That's the power of tokenization. ✨A smarter approach to payments. A safer experience for everyone. That's what next-gen fraud prevention looks like. 💳Listen to the full podcast now- https://premade.outgrow.us/interview-with-Brice-van-de-Walle?utm_campaign=podcast&utm_medium=organic_social&utm_source=linkedin#Tokenization #PaymentSecurity #FraudPrevention #Fintech #DigitalPayments #CyberSecurity #PaymentInnovation #SecureCheckout #Mastercard

John Hearty leads AI Governance at Mastercard, ensuring that AI systems the company builds or buys are fair, transparent, and effective. He drives responsible AI adoption, engages regulators, and advances tools, training, and research to embed AI ethics across the organization. With a background in R&D and global payments infrastructure, John holds 40+ patents and serves on ISO AI standards committees. On The Menu:Trust as foundation: Mastercard's AI governance philosophy explainedEvaluating AI systems for efficacy, fairness, and transparencyGenerative AI's transformative impact on marketing and creativityBuilding responsible AI solutions with external suppliers effectivelyThe evolution from R&D to AI governance leadershipThe future of marketing in chatbot and agent-based systemsCreating shared AI capabilities that elevate entire organizations

🌟 Mentorship Means Seeing Potential Before They See It ThemselvesAccording to Kamini Belday, Head of Global Payments, IBM Cloud, true leadership is about lifting others up.Early in her career, Kamini walked into rooms where few people looked like her or talked like her. The finance and tech world was overwhelmingly male-dominated. But leaders saw her potential and nominated her for roles she didn't think she was ready for.They recognized her skills and her ability to lead. That belief accelerated her career in ways she never imagined.Now, as a mentor at Money 20/20's Rise Up and Amplify program, Kamini feels a deep sense of responsibility:✨ To help others see their own potential💪 To advocate for women in male-dominated industries🤝 To create the support system that once changed her trajectory🚀 To prove that representation and advocacy are essential"It's not about making myself known as a mentor. It's about helping others see their potential, like how my mentors saw mine. That's the difference I want to make."When we lift others up, we don't just change careers. We change cultures.Listen to the full podcast now- https://premade.outgrow.us/interview-with-kamini-belday?utm_campaign=podcast&utm_medium=organic_social&utm_source=linkedin#WomenInTech #Mentorship #Leadership #DiversityInFinance #Money2020 #RiseUpAndAmplify #WomenInFintech #RepresentationMatters #PayItForward

The Changing Economics of IoT 🌐In this clip, Kai Hackbarth, Head of Product & Solutions at Bosch, talks about the ongoing consolidation in the IoT industry and why many businesses are rethinking their approach. He explains how high infrastructure costs in SaaS and PaaS models have made it challenging for companies to achieve profitability, even with large-scale data platforms.Kai also highlights a growing trend toward on-premise IoT deployments, as organizations look to better manage costs and retain greater control over their data and operations.His insights reveal how the IoT landscape is shifting from expansive cloud models to smarter, more sustainable hybrid approaches.Listen to the full episode- https://premade.outgrow.us/interview-with-kai-hackbarth?utm_campaign=podcast&utm_medium=organic_social&utm_source=linkedin#Bosch #IoT #SaaS #PaaS #DigitalTransformation #OnPremise #SmartTechnology #CloudComputing #DataManagement #BusinessStrategy #ConnectedSolutions #TechInnovation

Building a Compliant and Scalable FinTech Ecosystem💡 Pavan Bachwal, VP and Head of Ericsson Financial Services at Ericsson, explains how Ericsson is empowering banks, fintechs, and OTT players in Europe with a stable, scalable, and compliant technology foundation.🔐 With a strong focus on regulatory and security compliance, from PSD2 and GDPR to SWIFT integrations and PCI certifications, Ericsson ensures that its financial services platform meets the highest global standards.🌍 By offering technology that evolves with the market, Pavan and his team enable customers across Europe and other developed regions to innovate confidently, stay compliant, and deliver seamless digital financial experiences.Listen to the full podcast now- https://premade.outgrow.us/interview-with-pavan-bachwal?utm_campaign=podcast&utm_content=matthew_blakemore&utm_medium=organic_social&utm_source=mom-spotify#FinTech #DigitalTransformation #Compliance #RegTech #Innovation #BankingTechnology #APIs #FinancialServices #Security #Leadership #Ericsson #Europe

🎙️ Making AI Simple (Again): Samuel Beek, Chief Product Officer, VEEDAs VEED transitioned deeper into the AI space, some users felt overwhelmed by new features. Instead of ignoring that feedback, the team doubled down on simplicity, investing in better discovery and adding an AI agent you can literally talk to for edits.Because great products aren’t just powerful, they’re easy, intuitive, and human.A thoughtful reminder that innovation isn’t about adding more, it’s about making what’s already there feel effortless.Listen to the full podcast now-https://premade.outgrow.us/interview-with-Samuel-Beek?utm_campaign=podcast&utm_content=eric_tak&utm_medium=organic_social&utm_source=linkedin&utm_term=sg#VEED #ProductLeadership #CPO #AIUX #UserExperience #ProductDesign #SaaS #TechInnovation #BuildInPublic #AIFeatures #ProductStrategy

🎯 Data isn’t just important, it’s everything.For Rollo Goldstaub, Global Head of Sports Partnerships at TikTok, every decision in the sports sector must be backed by evidence, not opinion. 📊From using data-driven insights to shape partnerships like TikTok’s upcoming collaboration with DAZN for the Club World Cup 🏆 to recognizing early adopters who embrace new trends first, Rollo highlights how real growth belongs to those who act fast and back it with facts. ⚡TikTok’s research even shows one universal truth among all sports fans: match highlights reign supreme! ⚽🔥Listen to the full podcast now- https://premade.outgrow.us/interview-with-Rollo-Goldstaub?utm_campaign=podcast&utm_content=eric_tak&utm_medium=organic_social&utm_source=linkedin&utm_term=sg#SportsBusiness #TikTokSports #DataDriven #DigitalPartnerships #SportsMarketing #RolloGoldstaub #Innovation #FanEngagement #SocialMedia

⚙️ Optimizing Data for Better ROI and Efficiency💡 Pavan Bachwal, VP and Head of Ericsson Financial Services at Ericsson, shares how data is a continuous journey of learning and improvement. His team constantly works to enhance how their APIs and features are used by customers, driving faster turnaround times and reducing the total cost of ownership.📊 By studying how customers interact with different capabilities, Pavan and his team focus on improving performance, cutting operational costs, and boosting ROI. Every data insight contributes to smarter consultancy, quicker issue resolution, and more effective business execution, creating meaningful value for both Ericsson and its clients.Listen to the full podcast now- https://premade.outgrow.us/interview-with-pavan-bachwal?utm_campaign=podcast&utm_content=matthew_blakemore&utm_medium=organic_social&utm_source=mom-spotify#DataDriven #DigitalTransformation #Analytics #BusinessEfficiency #Innovation #CustomerSuccess #APIs #ROI #Leadership #TechInsights #Ericsson #FinTech

Public + Private Innovation Will Shape the Future of PaymentsEric Tak, Head of Division, Digital Euro Product Proposition, European Central Bank, emphasized that while crypto isn’t likely to take off in everyday retail payments yet, the bigger picture lies in the collaboration between the public and private sectors.The Digital Euro will provide a secure, stable platform for basic payments, a foundation on top of which licensed financial institutions and fintech players can build new services, user experiences, and value-added layers.In other words, the innovation isn’t replaced, it’s enabled.The Digital Euro sets the rails.The private sector drives the train. Listen to the full podcast now- https://bit.ly/4lk6zer#DigitalEuro #CentralBankDigitalCurrency #ECB #PaymentsInnovation #Fintech #FutureOfMoney #FinancialInfrastructure #PublicPrivatePartnership #EuropeFintech #CBDC

🎥 From Chat to Creation: Meeting Users Where They Already Are- Samuel Beek, Chief Product Officer, VEEDWhen the ChatGPT Store launched, the team at VEED didn’t wait for perfect data or lengthy analysis. They built the bot as an experiment, something small, fast, and curious.And it took off.Constantly ranking in the top 10 ChatGPT apps, it proved that sometimes the smartest move isn’t over-optimizing, it’s shipping and seeing how real users respond.A seamless link from words → visuals.A reminder that: Creativity + Speed can unlock some of your most successful features.Listen to the full podcast now- https://premade.outgrow.us/interview-with-Samuel-Beek#VEED #ProductLeadership #CPO #ChatGPTApps #AIProducts #BuildInPublic #ProductStrategy #UserExperience #VideoEditing #TechInnovation