Marketer of the Month

Hugo Hamad, Head of AI/Gen AI Factory, AXA en France, ex-director of AI, Decathlon, points out a common pitfall in how organizations approach AI adoption. “Many companies invest in platforms, clusters, and big data without realizing that what we truly need are data engineers, ML engineers, and AI experts,” he explains.He continues, “Some businesses focus only on hiring data scientists. But in reality, we need much more than data scientists alone to deliver real value and build AI solutions.”According to Hugo, tech companies often emphasize practice and talent but neglect implementing the right AI technologies and tools. “To succeed, we must concentrate on three pillars: process, platform, and people. Only then can we deliver meaningful AI solutions, whether for clients or internal teams.”⚡ The AI equation isn’t complete without balance: People + Process + Platform.Listen to the full podcast now- https://bit.ly/46iLetz#AI #MachineLearning #DataScience #FutureOfWork #TechInnovation #DigitalTransformation #Decathlon

Kamini Belday, Head of Global Payments, IBM Cloud, highlights that “fraud is at the center of everything we do.” She explains that the real challenge isn’t just combating fraud after it happens, but predicting and preventing it with the power of predictive AI, something she finds far more exciting for the future of global payments.“Whether it’s your checking account, mortgage, stablecoin, or card credentials in your Apple Wallet, security must travel with you everywhere.” The goal, she explains, is to ensure people can use the same secure credentials seamlessly across different payment methods, devices, and geographies, without losing trust or time.🌍💳 AI + interoperability = the foundation of a safer, faster, global payments ecosystem.Listen to the full podcast now- http://bit.ly/4o4zeWl#KaminiBelday #IBMPayments #Fintech #PredictiveAI #FraudPrevention #GlobalPayments #Outgrow"

Combatting Climate Change with Philipp Schulte 🌍Throwback to Philipp Schulte, CEO of Giesecke+Devrient Mobile Security, who emphasizes the importance of efficiency and waste reduction in combating climate change. He shares how his firm is heavily invested in E-sim technology, which boasts a 42% carbon reduction advantage compared to traditional plastic SIM cards.Watch the full episode here 👉 https://premade.outgrow.us/interview-with-philipp-schulte#ClimateChange #Sustainability #ESim #Efficiency #CarbonReduction #GieseckeDevrient

Igor Mikhalev is a Partner and Head of Disruptive Strategies at EY Parthenon globally, where he spearheads emerging technology initiatives and champions Capitalism 2.0 principles. With a vision that extends far beyond traditional business metrics, Igor advocates for stakeholder-centric models that prioritize human well-being, equity, and authentic purpose-driven connections.On The Menu:1. Capitalism 2.0: Stakeholder impact over shareholder returns.2. Data vs Creativity: Art and science symbiosis in campaigns.3. Emotional Intelligence: AI's role in brand narratives.4. Authentic Communication: Sincerity over corporate jargon.5. Decentralized Technologies: Peer-to-peer value exchange revolution.6. AI Augmentation: Enhancing human potential over replacement.7. Measurement Revolution: GDP to well-being metrics transformation.Click here for a free trial: https://bit.ly/495qC9UFollow us on social media to hear from us more -Facebook- https://bit.ly/3ZYLiewInstagram- https://bit.ly/3UsdrtfLinkedin- https://bit.ly/43pdmdUTwitter- https://bit.ly/43qPvKXPinterest- https://bit.ly/3KOOa9uHappy creating!#IgorMikhalev #EY #Outgrow #Marketing #AI #MarketerOfTheMonth #Podcastoftheday #Marketingpodcast

Brice van de Walle is the Executive Vice President of Core Payments Europe at Mastercard, bringing extensive expertise in the global payments ecosystem. As a passionate payments professional, he has driven transformative initiatives across multiple regions and markets, demonstrating exceptional leadership in market development, sales, product management, and business strategy.On The Menu:1. Competition Driving Innovation in Payment Ecosystem Security.2. Tokenization eliminates Manual Card Entry for Seamless Checkout.3. Click to Pay and Passkeys Revolutionizing User Experience.4. European Consumer Expectations for Speed, Security, and Trust.5. Traditional Card Payments Adapting to Digital Wallet Competition.6. Mastercard's Partnership Strategy with Fintech Innovators Explained.7. Balancing Security Verification with Frictionless User Experience Demands.Click here for a free trial: https://bit.ly/495qC9UFollow us on social media to hear from us more -Facebook- https://bit.ly/3ZYLiewInstagram- https://bit.ly/3UsdrtfLinkedin- https://bit.ly/43pdmdUTwitter- https://bit.ly/43qPvKXPinterest- https://bit.ly/3KOOa9uHappy creating!#BriceVanDeWalle #Mastercard #Outgrow #Tokenization #DebitCards #MarketerOfTheMonth #Podcastoftheday #Marketingpodcast

"A digital euro would be a separate balance and a service distributed through your bank or another financial institution, just like a PayPal account you can top up and use for payments."– Eric TakEric Tak , Head of Division, Digital Euro - Product Proposition, European Central Bank, explains that funding could happen in multiple ways, directly during a transaction, up front, or even on a regular schedule.It could live inside your banking app, as a standalone app, or even take the form of accessible cards for those less digitally savvy.The vision? A seamless, inclusive payment experience that works for everyone, from tech early adopters to those who still prefer physical cards.Listen to the full podcast now- http://bit.ly/4fH4TJF#DigitalEuro #FutureOfPayments #BankingInnovation #EricTak #Fintech #Payments #Outgrow "

🚗 From rubber to data: The transformation of the automobile."A tire is just a tire… until you connect it."Kai Hackbarth, Head of Product and Solutions at Bosch, believes we’re entering a new era where cars are no longer just machines; they're intelligent, connected ecosystems. With 5G, car-to-infrastructure communication, and software-defined platforms, the automotive space is evolving rapidly.From connected tires that impact fuel efficiency and safety to location-based services built into the very fabric of mobility, Kai emphasizes that we're only scratching the surface.Listen to the full podcast now- http://bit.ly/4mQwCdx#SmartMobility #SoftwareDefinedVehicles #AutomotiveTech #5G #ConnectedCars #Outgrow

Building at Speed: Oz Alon on Scaling Across Continents and Industries 🚀Oz Alon, Co-founder and CEO of HoneyBook, dives into the cross-border expansion of his startup, how moving between San Francisco and Tel Aviv shaped his leadership, and what it takes to grow a business that’s truly global. With a decade of experience compressed into a journey of high-speed innovation, his insights are essential for any founder navigating growth today.Listen to the full podcast now- http://bit.ly/4oG1U8p#Outgrow #StartupGrowth #TechLeadership #GlobalTeams #BusinessSuccess #FounderJourney #Entrepreneurship

"Even young people, the most digitally savvy, are also the ones seeking the most human interactions with their banks."As Sophie Heller, COO of Group BNP Paribas, puts it, the future of banking isn’t about choosing between digital or human; it’s about building both in parallel to create more touchpoints, more trust, and now with generative AI, even more personalized assistance.Listen to the full podcast now- http://bit.ly/3JncW2e#DigitalTransformation #GenAI #CustomerExperience #BankingInnovation #Outgrow #AI

Pavan Bachwal is a seasoned fintech leader with over 20 years of global experience in executive management, marketing, and GTM strategy. As vice president and head of financial services at Ericsson, he combines deep technical know-how with strategic marketing to drive innovation, partnerships, and customer value across markets. On The Menu:1. Leveraging Transaction Data for Competitive Advantage - API usage and feature optimization.2. Adapting African Mobile Money Success for Europe - Regulatory and market differences.3. Parental Control Innovation for European Markets - Family-focused financial services features.4. Four Pillars of Robust Go-to-Market Strategy - Technology, people, organization, licensing.5. Evolutionary vs Revolutionary Geographic Expansion - Stepwise growth over hockey stick dreams.6. Future of FinTech Marketing Trends - AI, digital assets, and real-time transactions.7. Compliance Requirements for European Deployment - GDPR, SAPA, SWIFT integrations.Click here for a free trial: https://bit.ly/495qC9UFollow us on social media to hear from us more -Facebook- https://bit.ly/3ZYLiewInstagram- https://bit.ly/3UsdrtfLinkedin- https://bit.ly/43pdmdUTwitter- https://bit.ly/43qPvKXPinterest- https://bit.ly/3KOOa9uHappy creating!#PavanBachwal #Ericsson #Outgrow #ProductLaunches #Data #MarketerOfTheMonth #Podcastoftheday #Marketingpodcast