The Speed of Culture Podcast
To thrive in a rapidly evolving landscape, brands must move at The Speed of Culture. Join Matt Britton, Founder and CEO of Suzy, and key industry leaders, as they dive deep into shifting consumer trends within their industry, why it matters now, and how you can keep up. Hosted on Acast. See acast.com/privacy for more information.
Latest episodes
Jan 10, 2023 • 33min
The Advertising Playbook for Insurance Brands with Garth Knutson, Chief Marketing Officer at Aflac
Garth Knutson, Chief Marketing Officer at Aflac, joins Suzy Founder and CEO Matt Britton on the latest episode of The Speed of Culture podcast in collaboration with Adweek. They discuss the role of advertising for a health insurance company and how to lead a winning marketing strategy to succeed in the industry.Follow Suzy on Twitter: @AskSuzyBizSubscribe to The Speed of Culture on your favorite podcast platform.And if you have a question or suggestions for the show, send us an email at suzy@suzy.com. Hosted on Acast. See acast.com/privacy for more information.
Dec 20, 2022 • 51min
Year One of The Speed of Culture: 2022's Greatest Hits
On the end-of-year episode of The Speed of Culture podcast, Suzy Founder and CEO Matt Britton runs through the highlights of our most popular episodes from 2022. Hear the fast-growing consumer trends from big brands like Cadillac, TikTok, Samsung, Budweiser, and more!Follow Suzy on Twitter: @AskSuzyBizSubscribe to The Speed of Culture on your favorite podcast platform.And if you have a question or suggestions for the show, send us an email at suzy@suzy.com. Hosted on Acast. See acast.com/privacy for more information.
Dec 13, 2022 • 38min
Media Innovation for Marketers: Changes and Challenges with Leah Meranus, Chief Media Officer at Dentsu X
Leah Meranus, Chief Media Officer at Dentsu X, joins Suzy Founder and CEO Matt Britton on this episode of The Speed of Culture podcast in collaboration with Adweek. They discuss the industry's evolution and Leah outlines how Dentsu X helps innovative brands stay ahead of the curve.Follow Suzy on Twitter: @AskSuzyBizSubscribe to The Speed of Culture on your favorite podcast platform.And if you have a question or suggestions for the show, send us an email at suzy@suzy.com. Hosted on Acast. See acast.com/privacy for more information.
Dec 6, 2022 • 57min
Special Edition: How Holiday Shopping Trends Impact 2023 Retail Spending
On the latest episode of The Speed of Culture podcast, Rachel Tipograph, Founder & CEO of MikMak, joins Suzy Founder and CEO Matt Britton on a special webinar edition to examine consumer spending habits and marketing trends. We look behind the curtain as Rachel shares insights from MikMak’s latest research.Follow Suzy on Twitter: @AskSuzyBizSubscribe to The Speed of Culture on your favorite podcast platform.And if you have a question or suggestions for the show, send us an email at suzy@suzy.com. Hosted on Acast. See acast.com/privacy for more information.
Nov 29, 2022 • 30min
Once Iconic, Always Iconic: How Cadillac Wins at Brand Marketing with Melissa Grady Dias, Chief Marketing Officer at Cadillac
Melissa Grady Dias, Chief Marketing Officer at Cadillac, joins Suzy Founder and CEO Matt Britton on the latest episode of The Speed of Culture podcast in collaboration with Adweek. They discuss how Cadillac appeals to new generations yet remains iconic through brand marketing strategies.Webinar Registration: bit.ly/3TZqcKfFollow Suzy on Twitter: @AskSuzyBizSubscribe to The Speed of Culture on your favorite podcast platform.And if you have a question or suggestions for the show, send us an email at suzy@suzy.com. Hosted on Acast. See acast.com/privacy for more information.
Nov 22, 2022 • 33min
Scaling a CPG Brand in 2022 & Beyond with Mark Edmonson, CMO at Materne North America, GoGo squeeZ
On the latest episode of The Speed of Culture podcast, Mark Edmonson, CMO at Materne North America, GoGo squeeZ, joins Suzy Founder and CEO Matt Britton to discuss marketing in a rapidly evolving environment. Mark shares his journey and demystifies the process of growing and scaling a major brand like GoGo squeeZ.Webinar Registration: bit.ly/3TZqcKfFollow Suzy on Twitter: @AskSuzyBizSubscribe to The Speed of Culture on your favorite podcast platform.And if you have a question or suggestions for the show, send us an email at suzy@suzy.com. Hosted on Acast. See acast.com/privacy for more information.
Nov 17, 2022 • 43min
The Future of the Consumer in 2023 with Matt Britton, Founder and CEO of Suzy
Consumers have seen disruptions and innovations since the onset of the global pandemic. As the world resets and looks towards the future amid continued economic uncertainty, what recent evolutions will remain true and what previous trends will experience radio silence as we head into 2023? On today's special edition of the Speed of Culture Podcast, Suzy Founder and CEO, Matt Britton will dive deep into where we've been over the past two years, the landscape for 2023, and what emerging trends might be bubbling up.Follow Suzy on Twitter: @AskSuzyBizSubscribe to The Speed of Culture on your favorite podcast platform.And if you have a question or suggestions for the show, send us an email at suzy@suzy.com Hosted on Acast. See acast.com/privacy for more information.
Nov 15, 2022 • 28min
The World is Yours to Take: How Budweiser is Preparing for Their Largest Global Campaign with Todd Allen, Vice President of Global Marketing at Budweiser
Todd Allen, Vice President of Global Marketing at Budweiser, joins Suzy Founder and CEO Matt Britton on the latest episode of The Speed of Culture podcast in collaboration with Adweek. Together, they discuss how to lead brand marketing initiatives on a global scale and Budweiser’s largest campaign yet as a global partner of the FIFA World Cup for over 30 years.Follow Suzy on Twitter: @AskSuzyBizSubscribe to The Speed of Culture on your favorite podcast platform.And if you have a question or suggestions for the show, send us an email at suzy@suzy.com. Hosted on Acast. See acast.com/privacy for more information.
Nov 8, 2022 • 28min
How YouTube Drives the Creator Economy with Adam Stewart, Vice President of Sales at Google and YouTube
Adam Stewart, Vice President of Sales at Google and YouTube, joins Suzy Founder and CEO Matt Britton on the latest episode of The Speed of Culture podcast. They discuss how YouTube and Google help shape and drive the creator economy and what opportunities they bring creators, advertisers, merchants, and users. Follow Suzy on Twitter: @AskSuzyBizSubscribe to The Speed of Culture on your favorite podcast platform.And if you have a question or suggestions for the show, send us an email at suzy@suzy.com. Hosted on Acast. See acast.com/privacy for more information.
Nov 1, 2022 • 32min
Empowering Gen Z through Sustainability and Innovation with Michelle Crossan-Matos, CMO at Samsung Electronics America
On this episode of The Speed of Culture, host Matt Britton is joined by Samsung Electronics CMO Michelle Crossan-Matos. Together, they discuss Samsung's consumer marketing transformation, which focuses on Gen Z, innovation, sustainability, the metaverse, Web3, and AI. Michelle shares the importance of building sustainable, personalized, and connected products for people to express their personal needs and desires. Hosted on Acast. See acast.com/privacy for more information.
