The Speed of Culture Podcast
ADWEEK & Suzy
To thrive in a rapidly evolving landscape, brands must move at The Speed of Culture. Join Matt Britton, Founder and CEO of Suzy, and key industry leaders, as they dive deep into shifting consumer trends within their industry, why it matters now, and how you can keep up. Hosted on Acast. See acast.com/privacy for more information.
Episodes
Mentioned books
Jul 25, 2023 • 38min
From Meaningful Storytelling to Measurable Success with Dana Marineau, Chief Marketing Officer at Rakuten
Dana Marineau, Chief Marketing Officer at Rakuten, joins Suzy Founder and CEO Matt Britton on the latest episode of The Speed of Culture podcast in collaboration with Adweek. Dana shares her perspective on the evolution of digital marketing in the gaming industry, her team's role in transforming Rakuten's brand image, and their strategies for building brand awareness in a competitive market.Follow Suzy on Twitter: @AskSuzyBizFollow Dana Marineau on LinkedInSubscribe to The Speed of Culture on your favorite podcast platform.And if you have a question or suggestions for the show, send us an email at suzy@suzy.com Hosted on Acast. See acast.com/privacy for more information.
Jul 20, 2023 • 25min
Playing the Field with FIFA: How Frito-Lay Approaches Modern Marketing with Brett O'Brien, CMO at Frito-Lay North America
Brett O'Brien, Chief Marketing Officer at Frito-Lay North America, joins Suzy Founder and CEO Matt Britton on the latest episode of The Speed of Culture podcast in collaboration with Adweek. They explore Brett’s focus on transparency in the food industry, the power of sports in driving brand awareness, the importance of growth and consumer-centricity in marketing.Follow Suzy on Twitter: @AskSuzyBizFollow Brett O'Brien on LinkedInSubscribe to The Speed of Culture on your favorite podcast platform.And if you have a question or suggestions for the show, send us an email at suzy@suzy.com Hosted on Acast. See acast.com/privacy for more information.
Jul 18, 2023 • 40min
The Power of Brand with Adrienne Lofton, Vice President of Global Consumer Marketing at Google
Adrienne Lofton, Vice President of Global Consumer Marketing at Google, joins Suzy Founder and CEO Matt Britton on the latest episode of The Speed of Culture podcast in collaboration with Adweek. Adrienne discusses her career journey and the power of brand in marketing. She also shares Google's innovative culture, the fast-paced nature of the tech industry, and the importance of diversity and inclusion in the workplace.Follow Suzy on Twitter: @AskSuzyBizFollow Adrienne Lofton on LinkedInSubscribe to The Speed of Culture on your favorite podcast platform.And if you have a question or suggestions for the show, send us an email at suzy@suzy.com Hosted on Acast. See acast.com/privacy for more information.
Jul 11, 2023 • 31min
The First Influencer: Exploring Paris Hilton’s Journey from Icon to Entrepreneur with Krystal Hauserman, Chief Marketing Officer of 11:11 Media
Krystal Hauserman, Chief Marketing Officer of 11:11 Media, joins Suzy Founder and CEO Matt Britton on the latest episode of The Speed of Culture podcast in collaboration with Adweek. Krystal dives deep into the exciting future of Paris Hilton’s global company, 11:11 Media, and sheds light on Hilton's remarkable journey from icon to entrepreneur.Follow Suzy on Twitter: @AskSuzyBizFollow Krystal Hauserman on LinkedInSubscribe to The Speed of Culture on your favorite podcast platform.And if you have a question or suggestions for the show, send us an email at suzy@suzy.com Hosted on Acast. See acast.com/privacy for more information.
5 snips
Jul 4, 2023 • 25min
Catching a Ride with Uber: The Brand's Evolution into the Advertising Space with Mark Grether, Vice President, General Manager at Uber Advertising
Mark Grether, Vice President, General Manager of Uber’s advertising business, joins Suzy Founder and CEO Matt Britton on the latest episode of The Speed of Culture podcast in collaboration with Adweek. Together, they dive deep into the world of Uber advertising and its transformation into a dominant retail media network. Mark reveals how Uber’s advertising business harnesses first-party data to engage consumers, measure ROI, and offer exciting advertising opportunities on both the delivery and mobility sides.Follow Suzy on Twitter: @AskSuzyBizFollow Mark Grether on LinkedInSubscribe to The Speed of Culture on your favorite podcast platform.And if you have a question or suggestions for the show, send us an email at suzy@suzy.com Hosted on Acast. See acast.com/privacy for more information.
Jun 27, 2023 • 49min
At the Forefront of Culture with Dr. Marcus Collins, Clinical Assistant Professor of Marketing at University of Michigan
Dr. Marcus Collins, Clinical Assistant Professor of Marketing at the University of Michigan and best-selling author of For the Culture, joins Matt Britton again on a new episode of The Speed of Culture podcast brought to you in collaboration with Adweek. Join Matt and Marcus in a fascinating discussion about the role of culture in our everyday lives and its impact on consumer behavior and brands.Follow Suzy on Twitter: @AskSuzyBizFollow Marcus Collins on LinkedInSubscribe to The Speed of Culture on your favorite podcast platform.And if you have a question or suggestions for the show, send us an email at suzy@suzy.com Hosted on Acast. See acast.com/privacy for more information.
Jun 22, 2023 • 38min
Modernizing an Iconic Brand with Linda Lee, CMO, Meals & Beverages at Campbell Soup Company
Linda Lee, CMO, Meals & Beverages at Campbell Soup Company, joins Suzy Founder and CEO Matt Britton on the latest episode of The Speed of Culture podcast in collaboration with Adweek. In this episode, discover Linda's unconventional path from engineering to marketing, her invaluable experiences at Procter & Gamble and General Mills, and her deep insights into what it takes to solve complex problems and thrive in the fast-paced world of marketing.Follow Suzy on Twitter: @AskSuzyBizFollow Linda Lee on LinkedInSubscribe to The Speed of Culture on your favorite podcast platform.And if you have a question or suggestions for the show, send us an email at suzy@suzy.com Hosted on Acast. See acast.com/privacy for more information.
Jun 20, 2023 • 32min
The Art of Failing: Erika Ayers, CEO of Barstool Sports on Failing Fast and Why It Matters to Drive Success
Erika Ayers, CEO of Barstool Sports, joins Suzy Founder and CEO Matt Britton on the latest episode of The Speed of Culture podcast in collaboration with Adweek. Erika reveals the essential elements for achieving successful company expansion and scaling its culture, along with insights into the evolving media landscape.Follow Suzy on Twitter: @AskSuzyBizFollow Erika Ayers on LinkedInSubscribe to The Speed of Culture on your favorite podcast platform.And if you have a question or suggestions for the show, send us an email at suzy@suzy.com Hosted on Acast. See acast.com/privacy for more information.
Jun 12, 2023 • 29min
Transforming Slurpee for a New Generation with Marissa Jarratt, EVP, Chief Marketing and Sustainability Officer at 7-Eleven
Marissa Jarratt, EVP, Chief Marketing and Sustainability Officer at 7-Eleven, joins Matt Britton on this special episode of The Speed of Culture podcast in collaboration with Adweek. Together, they explore the history of Slurpee, how Omar Knedlik stumbled upon the idea of a frozen beverage, and 7-Eleven's new "Anything Flows" campaign. Marissa also discusses the importance of sustainability at 7-Eleven and the ambitious goals 7-Eleven has set for itself to achieve in the future.Follow Suzy on Twitter: @AskSuzyBizFollow Marissa Jarratt on LinkedInSubscribe to The Speed of Culture on your favorite podcast platform.And if you have a question or suggestions for the show, send us an email at suzy@suzy.com Hosted on Acast. See acast.com/privacy for more information.
Jun 6, 2023 • 33min
Embrace the Slop with Andrea Brimmer, Chief Marketing and PR Officer at Ally
Andrea Brimmer, Chief Marketing and PR Officer at Ally, joins Suzy Founder and CEO Matt Britton on the latest episode of The Speed of Culture podcast in collaboration with Adweek. Andrea highlights the importance of brand building within the banking space, the remarkable success story of Ally as a pioneering digital-only bank, and how the company uses gamification to cultivate financial literacy.If you're interested in being a guest on the show, we'd love to hear from you. Just fill out this quick form at https://bit.ly/3L7YNEK and we'll be in touch!Follow Suzy on Twitter: @AskSuzyBizFollow Andrea Brimmer on LinkedIn: https://bit.ly/3OS50a5Subscribe to The Speed of Culture on your favorite podcast platform.And if you have a question or suggestions for the show, send us an email at suzy@suzy.com Hosted on Acast. See acast.com/privacy for more information.
