Kickoff Sessions

On episode #187 of Kickoff Sessions, we sit down with Shan Hanif, the mastermind behind Genflow, a $100M+ agency that helps creators launch their business.Shan shares his experience working with top creators like Logan Paul, Iman Gadzhi, Mike Thurston, and Ali Abdaal and how he helped them monetise their brand.Shan shares his strategies for audience building and analysing growth metrics. We also touch on client success strategies, the significance of being a student of the game, and the challenges and mindset shifts involved in transitioning from a creator to an entrepreneur.We also break down Genflow's valuation at $100 million, with Shan explaining the origins of this figure, the development of intellectual property, and the importance of IP for an agency. Shan shares his learnings on focus, prioritisation, and maintaining dedication to a singular idea, so make sure to watch till the end!Enjoyed the episode? Leave us a 5-star rating on Spotify and a review on Apple Podcasts.Shan Hanif’s Socials:Instagram: https://www.instagram.com/shanhanif/?hl=enCheck Out GenFlow: https://genflow.com/My Socials:Instagram: https://bit.ly/3LFbEgELinkedIn: https://bit.ly/3FCS3JATwitter: https://bit.ly/3ExJ26Z⏺️ Voics: https://www.voics.co/🗞️ Newsletter: https://bit.ly/3KftBCP🎤 Podcast Accelerator: https://bit.ly/3f1ir81📞 Schedule Free Call: https://bit.ly/3GsNyTU⭐ Leave a Spotify Review: https://spoti.fi/36RrL9Y🎙️ Leave an Apple Review: https://apple.co/3uCwViF(00:00) Preview (01:00) Introducing Shan Hanif and GenFlow’s Origin Story(02:53) Shan’s Philosophy on Monetizing Audiences(05:42) Breaking Down GenFlow’s Business Model(08:12) How Did Shan Learn About The Creator Economy? (11:52) The Challenges of Scaling An Agency (16:16) Strategies for Content Creators Seeking Growth(19:04) Who Is Shan’s Ideal Client?(23:41) What Makes Chris Williamson Stand Out?(26:56) The Key to Successful Creator-Brand Alignment(30:06) Is Hate Taking Over The Internet Now? (34:27) Decoding Andrew Tate's Marketing Strategy(40:01) What's the Transition Like from Creator to Entrepreneur?  (43:22) How Does GenFlow Make Money?(49:10) Managing Financial Investments in Creator Projects(51:52) How To Stay Focused with Multiple Ventures?(54:34) Shan Hanif On The Future of ContentSupport the show

On episode #186 of Kickoff Sessions, we sit down with Tom Garner, founder of modercreator.io, Push Label and the host of the Sparks Podcast.In this episode, Tom breaks down the essence of living an intentional life, emphasizing the significance of having a clear path and purpose. He shares his personal story, highlighting how he shifted his beliefs and actions to create a life of meaning and success. Tom also dives deep into the concepts of rewiring thoughts for a positive life output, and the importance of aligning actions with one’s core purpose. Tom explains his approach to creating unique content in an era dominated by AI, highlighting the balance between creativity and technology. Tom also shares his experiences in overcoming significant challenges and mistakes, underlining the learning process and the wisdom that comes from going through the journeyIf you're looking to transform your life and business, this podcast is tailored for you.Enjoyed the episode? Leave us a 5-star rating on Spotify and a review on Apple Podcasts.Tom’s Socials:Instagram: https://www.instagram.com/tomspark_/YouTube: https://www.youtube.com/@tomspark_My Socials:Instagram: https://bit.ly/3LFbEgELinkedIn: https://bit.ly/3FCS3JATwitter: https://bit.ly/3ExJ26Z⏺️ Voics: https://www.voics.co/🗞️ Newsletter: https://bit.ly/3KftBCP🎤 Podcast Accelerator: https://bit.ly/3f1ir81📞 Schedule Free Call: https://bit.ly/3GsNyTU⭐ Leave a Spotify Review: https://spoti.fi/36RrL9Y🎙️ Leave an Apple Review: https://apple.co/3uCwViF(00:00) Preview (00:54) How To Live An Intentional Life(03:54) How Did Tom Find Purpose?(08:23) Stepping Out Of Your Comfort Zone(12:07) Making Purpose, Profit, and Peace Actionable (15:16) Changing Your Identity and Habits For Personal Growth(18:15) The Role of Authenticity in Branding and Business (24:48) Tom’s Proven Marketing Strategies (28:49) The Importance of Storytelling and Branding in Business(33:09) Learning from Clients and Refining Business Offers (39:29) Tom’s Personal Branding Blueprint(44:18) The Role of Artistry in Business and Marketing(48:49) Staying in the Bit: Repeating Key Messages(54:09) How To Deliver Value Through Content (56:30) The Role of Creativity in Business and Personal Development(59:17) Balancing Student and Teacher Roles in Business(01:03:09) Decoding the Art of Persuasion(01:10:03) Overcoming Self-Doubt and Limiting Beliefs(01:13:47) Dealing with Everyday Challenges as an Entrepreneur(01:17:38) Strategic Thinking and Scaling in BusinessSupport the show

Welcome back to another Q&A session on Kickoff Sessions. This session is a deep dive into your questions on business, fitness, money and lifestyle changes. You'll hear about the practical steps I recommend for getting started, my approach to staying fit while building a business, and how quitting alcohol has impacted my life. I'll also dive into creating content, staying consistent, and how to avoid the pitfalls of toxic online behaviours. Liked the podcast? Hit us with a 5-star on Spotify and leave a review on Apple Podcasts. My Socials:- Instagram: https://bit.ly/3LFbEgE- LinkedIn: https://bit.ly/3FCS3JA- Twitter: https://bit.ly/3ExJ26Z⏺️ Voics: https://www.voics.co/🗞️ Newsletter: https://bit.ly/3KftBCP🎤 Podcast Accelerator: https://bit.ly/3f1ir81📞 Schedule Free Call: https://bit.ly/3GsNyTU⭐ Leave a Spotify Review: https://spoti.fi/36RrL9Y🎙️ Leave an Apple Review: https://apple.co/3uCwViF(00:00) Preview and Introduction(01:25) What Are The Biggest Losses You've Had in Business?(04:55) Has Money Changed You As A Person?(08:58) Are You Going To Live In Ireland Again?(14:04) What Do You Want Your Life To Look Like When You're 83?(16:55) How Do You Prioritize Your Tasks?(18:55) What Would You Do If You Won The Lottery?(21:33) What Are 5 Things You Need For a YouTube Channel?(25:50) Advice For Young Men Building a Side Hustle?(29:55) Tips For Asking Better Questions in a Podcast?(32:50) Advice For Building a Personal Brand From 0?(37:00) How Did You Monetise Kickoff Sessions During Your 9-5?(39:50) Will Creating Content Get You Clients?(43:50) One Guest You Want to Interview That You Disagree With?(47:50) One Moment You Felt in Full Flow During a Podcast?(50:48) Does Your Sobriety Only Involve Alcohol?(54:12) What Are Your Physique Goals Right Now?(57:10) Long Term Vision of Kickoff Sessions?Support the show

Watch This NEXT: https://www.youtube.com/watch?v=HlK2P76_ZZsOn episode #184 of Kickoff Sessions we’re back to where it all started - Bangkok. We got a special pod today as we sat down with Jack Hopkins aka the CEO of Testosterone.In this episode, Jack provides the exact framework he used to build his business to over $100k per month in revenue. He stresses on the importance of focusing on personal development first before trying to scale a business. He reveals the secrets to getting your mindset, habits, and health in order. Jack also talks about the power of creating viral content and how he consistently tests new content strategies aligned with his core brand. Mastering high-ticket offers is also crucial for hitting the $100k milestone. Jack reflects on the common pitfalls that come when you start earning big money, and the ability to stay grounded, pay yourself first, and appreciate the journey. We also explore the connection between business and fitness, managing pressure and the lessons he has learnt from training for his upcoming fight.If you enjoyed this podcast, please consider leaving a 5-star rating on Spotify and a review on Apple Podcasts.Jack’s Socials:YouTube: https://www.youtube.com/@JackhopkinsCEOInstagram: https://www.instagram.com/jackhopfitness/?hl=enNew Elite Private Network. ⚜️ - https://www.newelite.org/accessMy Socials:Instagram: https://bit.ly/3LFbEgELinkedIn: https://bit.ly/3FCS3JATwitter: https://bit.ly/3ExJ26Z⏺️ Voics: https://www.voics.co/🗞️ Newsletter: https://bit.ly/3KftBCP🎤 Podcast Accelerator: https://bit.ly/3f1ir81📞 Schedule Free Call: https://bit.ly/3GsNyTU⭐ Leave a Spotify Review: https://spoti.fi/36RrL9Y🎙️ Leave an Apple Review: https://apple.co/3uCwViF(00:00) Preview and Introduction (01:25) Dropping the CEO of Testosterone Title (07:54) Why You Should Lean Into What Works on YouTube (12:52) How To Find Purpose and Be Who You Want to Be (16:39) How To Get To 100k/month(20:13) Mastering Persuasion and Influence in Sales (24:41) The Value Equation in Online Business (30:38) Why You Should Stay Selfish and Pay Yourself First (37:23) The Purple Cow Concept (39:16) Why You Should Be Constantly Testing Your Content(43:13) Align Your Personal Brand To Your Business(50:13) Do Friendships Change with Success (56:15) Appreciating the Process and Living in the Moment(59:57) Manifestation vs Mental Masturbation (01:02:47) Key Book Influences (01:08:46) The 100K BreakthroughSupport the show

On episode #183 of Kickoff Sessions, we sat down with Eric Siu, founder of Single Grain, a Growth Marketing agency, and the voice behind the ‘Marketing School’ and ‘Leveling Up with Eric Siu’ podcast. We explore the future of podcasting, strategies to grow your business, and Eric’s motivation behind creating content. In this episode, Eric shares his personal journey through podcasting, from 270 downloads to over 100 million today. We delve into the nuances of creating creation, stressing the balance between quality and experimenting with new types of content.As we wrap things up, Eric goes deep on the future of branding and content. Eric shares his two cents on how storytelling emerges as the important tool for those aspiring to make a mark in the content space, emphasizing its relevance across various domains as well. If you enjoyed this podcast, please consider leaving a 5-star rating on Spotify and a review on Apple Podcasts.Eric’s Socials:- LinkedIn: https://www.linkedin.com/in/ericosiu/My Socials:- Instagram: https://bit.ly/3LFbEgE- LinkedIn: https://bit.ly/3FCS3JA- Twitter: https://bit.ly/3ExJ26Z⏺️ Voics: https://www.voics.co/🗞️ Newsletter: https://bit.ly/3KftBCP🎤 Podcast Accelerator: https://bit.ly/3f1ir81📞 Schedule Free Call: https://bit.ly/3GsNyTU⭐ Leave a Spotify Review: https://spoti.fi/36RrL9Y  Leave an Apple Review: https://apple.co/3uCwViF(00:00) Preview and Introduction(02:53) Eric Siu’s Principles of Content Creation (05:00) Eric’s Core Business Values(08:11) Breaking Down The Success of Single Grain(10:15) Developing an Entrepreneurial Mindset(13:12) Multitasking in Business: Good or Bad?(17:33) How To Choose The Right Projects & Maintain Focus (24:24) Eric's Startup Experiences (27:04) Breaking Down Business Models: Agency vs. Tech/SaaS(30:45) Why Networking Is The #1 Skill Everyone Should Have  (35:08) Thinking Long Term and Having the Right Peer Group(38:23) Why Research Is Important in Content Creation(43:37) Storytelling in Sales & Marketing (50:38) Building Brand Equity and Creating Unique ContentSupport the show

On episode #182 of Kickoff Sessions, we sat down with Mark Sisson, an American fitness author, food blogger, former distance runner, triathlete, and Ironman.Mark is renowned for his contribution to the health industry as a New York Times bestselling author, founder of Primal Nutrition and Primal Kitchen, and is the publisher of MarksDailyApple.com – a blog that has remained at the pinnacle of health and fitness discussions for over a decade.In the episode, Mark takes us through the process of building a $200 million brand, delving deep into the similarities between the challenges faced in Ironman events and entrepreneurship and how these experiences shaped his business acumen. We touch upon his journey from embracing discomfort in sports to finding a balance in life, discussing his evolving work ethic, and the core values that contributed to the success of his ventures such as Mark's Daily Apple and Primal Kitchen. As we reflect on the evolution of his entrepreneurial and athletic pursuits, Mark elaborated on the highs and lows of his entrepreneurial journey, the challenges of managing relationships while building a massive business, and his stance on employment. Emphasising the importance of adaptability, he highlighted his own reinventions at pivotal ages and the significance of content marketing across diverse platforms as well.Mark shares his strategies for goal-setting, handling potential pitfalls, and the criticality of timing in business as well. Be sure to watch till the end as Mark reveals the practices he adopts to enhance his longevity.If you enjoyed this podcast, please consider leaving a 5-star rating on Spotify and a review on Apple Podcasts. Mark’s Socials:- Twitter: https://twitter.com/Mark_Sisson- Check out Peluva: https://peluva.com/My Socials:- Instagram: https://bit.ly/3LFbEgE- LinkedIn: https://bit.ly/3FCS3JA- Twitter: https://bit.ly/3ExJ26Z(00:00) Preview and Introduction(01:12) The Similarities between Endurance Sports & Entrepreneurship(04:36) Benefits of Delaying Gratification (09:04) What Keeps Mark Driven?(12:13) Intrinsic vs. Extrinsic Motivators in Life(16:15) The Importance of Pursuing Your Natural Abilities(17:25) Balancing Work and Personal Life(20:14) Does Money Solve ALL Your Problems?(24:18) The Essence of Living in the Moment(26:34) Mark's Entrepreneurial Evolution & Insights into the Footwear Business(37:25) Primal Kitchen's Market Position & Challenges(45:02) Transitioning from Primal Kitchen to Starting Peluva(50:43) Why Foot Health Is Important(58:53) Where is Modern Medicine Headed?(01:01:49) Walking Barefoot and its Impact on Health⏺️ Voics: https://www.voics.co/🗞️ Newsletter: https://bit.ly/3KftBCP🎤 Podcast Accelerator: https://bit.ly/3f1ir81📞 Schedule Free Call: https://bit.ly/3GsNyTU⭐ Leave a Spotify Review: https://spoti.fi/36RrL9Y  Leave an Apple Review: https://apple.co/3uCwViFSupport the show

On episode #181 of Kickoff Sessions, we sat down with Eric Jorgenson, investor, entrepreneur, and writer behind "The Almanack of Naval Ravikant." In this episode we dive deep into Eric's latest book, "The Anthology of Balaji: A Guide to Technology, Trust, and Building the Future." Balaji Srinivasan is an American entrepreneur and investor. He was the co-founder of Counsyl, the former Chief Technology Officer of Coinbase, and former general partner at the venture capital firm Andreessen Horowitz.Our conversation kicks off with an exploration of the book's core themes, focusing on the role of technology as a foundation for human progression. Shifting gears, we delve into the broader implications of government regulations on sectors like medical, finance, and AI, highlighting the contrast between the rapid advancements in countries like China compared to the regulatory hurdles in the U.S. We also explore the profound impact of media on shaping societal perceptions, the vital role of having credible information, and the evolving landscape of truths in our modern world. We also discuss the unique challenges startups face, the art of assessing investments, and the ever-growing realm of podcasting.Check out Eric Jorgenson’s Latest Book, “The Anthology of Balaji” - https://balajianthology.com/My Socials:- Instagram: https://bit.ly/3LFbEgE- LinkedIn: https://bit.ly/3FCS3JA- Twitter: https://bit.ly/3ExJ26Z⏺️ Voics: https://www.voics.co/🗞️ Newsletter: https://bit.ly/3KftBCP🎤 Podcast Accelerator: https://bit.ly/3f1ir81📞 Schedule Free Call: https://bit.ly/3GsNyTU⭐ Leave a Spotify Review: https://spoti.fi/36RrL9Y  Leave an Apple Review: https://apple.co/3uCwViF(00:00) Preview and Introduction(01:54) What is Eric's Writing Process?(02:53) Analysing Balaji Srinivasan's Ideas(04:37) Human Advancement Through Technology?(10:21) Breaking Down the Importance of Fair use of Technology (14:32) Implication of Government Intervention and Regulations(18:44) Learning From Other Countries (22:05) Is the Internet Disrupting Traditional Media?(31:00) Aligning Societal Beliefs with Mathematical Truths(35:24) Navigating Personal Growth Strategies (42:59) Effective Business Models and Market Strategies(55:47) Leveraging Technology for The Greater Good(01:02:04) Where is The Podcast Industry Heading?(01:05:39) The Future of YouTube (01:18:11) Importance of Innovation in Business Support the show

Watch This NEXT: https://www.youtube.com/watch?v=HlK2P76_ZZsOn episode #180 of Kickoff Sessions we sat down with Peter Schiff, CEO and Chief Global Strategist of Euro Pacific Capital Inc. In this episode, we delve deep into Schiff's views on the looming financial crisis, with a focus on the repercussions of excessive global debt. Schiff opens up about the criticisms and challenges he faced regarding his Pacific Bank and clears the air about its operations.The conversation transitions to global geopolitics, as Schiff shares his take on the Israel-Palestine situation and its potential global impact. Rounding off, we gain a clearer understanding of Schiff's investment strategies for young individuals in current economic uncertainties and his perspective on the possibility of a return to the gold standard.With an illustrious career as a financial commentator, Schiff brings his insights on the global financial landscape, drawing from his experience and shares his perspective on the economic challenges that lie ahead.If you enjoyed this podcast, please consider leaving a 5-star rating on Spotify and a review on Apple Podcasts.Peter Schiff’s Socials: Twitter: https://twitter.com/PeterSchiffMy Socials:- Instagram: https://bit.ly/3LFbEgE- LinkedIn: https://bit.ly/3FCS3JA- Twitter: https://bit.ly/3ExJ26Z⏺️ Voics: https://www.voics.co/🗞️ Newsletter: https://bit.ly/3KftBCP🎤 Podcast Accelerator: https://bit.ly/3f1ir81📞 Schedule Free Call: https://bit.ly/3GsNyTU⭐ Leave a Spotify Review: https://spoti.fi/36RrL9Y  Leave an Apple Review: https://apple.co/3uCwViF(00:00) Preview (00:51) What is the Root of the Financial Crisis?(05:55) Controversy Surrounding Pacific Bank(12:30) Understanding the Pacific Bank Allegations(18:13) What is the Role of The Government in Banking?(27:36) Media Conspiracies and Its Impact (33:32) Peter’s Investment Advice (37:08) What is The Gold Standard?(42:26) The New Age of MoneySupport the show

On episode #179 of Kickoff Sessions we sat down with Javier Ramírez Lugo, Founder of Cuota, a B2B sales consultancy that has helped over 50 venture-backed startups increase revenue by optimizing sales.In this episode, Javier takes us through WeWork's rise in 2010 and delves into the pivotal moments and challenges the company faced. As a top-performing sales leader, Javier unravels key sales strategies, from understanding your ideal customer to leveraging the untapped power of LinkedIn for business growth. Dive deeper into the intricacies of market segmentation, and learn how to navigate the complex world of sales cycles, recognizing red flags and handling objections. As we wrap up, Javier also sheds light on when and how founders should consider scaling up and making wise hiring decisions.If you enjoyed this podcast, please consider leaving a 5-star rating on Spotify and a review on Apple Podcasts.Javier’s Socials: - LinkedIn: https://www.linkedin.com/in/javier-ramirez-lugo/My Socials:- Instagram: https://bit.ly/3LFbEgE- LinkedIn: https://bit.ly/3FCS3JA- Twitter: https://bit.ly/3ExJ26Z⏺️ Voics: https://www.voics.co/🗞️ Newsletter: https://bit.ly/3KftBCP🎤 Podcast Accelerator: https://bit.ly/3f1ir81📞 Schedule Free Call: https://bit.ly/3GsNyTU⭐ Leave a Spotify Review: https://spoti.fi/36RrL9Y  Leave an Apple Review: https://apple.co/3uCwViF(00:00) Preview and Intro(06:10) What is the Founder's Role in Sales?(14:30) The Importance of Personalized Sales (18:06) Leveraging Video in Sales(23:24) Breaking Down Market Segmentation(30:12) Tackling Sales Challenges(41:15) Handling Sales Objections(51:44) LinkedIn's Sales Potential(59:13) Effective Sales Scaling & Hiring(01:06:34) Conclusion & Final InsightsSupport the show

On episode #178 of Kickoff Sessions we sat down with Rob Hoffman, Co-Founder and CEO of Contact Studios. Rob's journey includes steering two media companies to over 2 million monthly visitors, building a digital community of 14 million strong, establishing two 7-figure businesses and generating over $10 million in revenue for his clients. In this episode, Rob shares his insights on the art and science of content, emphasizing the importance of creating irresistible content. He delves into content as a service, discussing its benefits and limitations, and offers strategies to enhance video content and boost click-through rates.Rob provides practical advice on growing subscribers, measuring retention rates, and avoiding common content creator mistakes. We also touch on the future of video content, addressing the rise of mediocrity, storytelling principles, and the balance between quality and quantity. Rob’s Socials: LinkedIn: https://www.linkedin.com/in/rob-hoffman-ceo/Twitter: https://twitter.com/rob_hoffman_My Socials:- Instagram: https://bit.ly/3LFbEgE- LinkedIn: https://bit.ly/3FCS3JA- Twitter: https://bit.ly/3ExJ26Z⏺️ Voics: https://www.voics.co/🗞️ Newsletter: https://bit.ly/3KftBCP🎤 Podcast Accelerator: https://bit.ly/3f1ir81📞 Schedule Free Call: https://bit.ly/3GsNyTU⭐ Leave a Spotify Review: https://spoti.fi/36RrL9Y  Leave an Apple Review: https://apple.co/3uCwViF(00:00) Preview(02:56) Perfecting the Content Creation Process(05:50) Rob’s Entrepreneurship Journey(13:37) Why It's Important To Know How to Sell(14:01) Strategies to Monetise Your Content (25:55) Tailoring Content for YouTube, Instagram & LinkedIn(38:36) Intellectual Property in Content(45:26) Retention Strategies That Work(51:38) Life Living in Bali & Columbia (01:07:51) The Expat Experience & Personal GrowthSupport the show