Community Creators with Shana Lynn

In this engaging discussion, Julia McCoy, an expert in AI-powered copywriting and SEO, shares her insights on navigating the evolving landscape of writing. She highlights the importance of emotional engagement and storytelling in copywriting, suggesting that personal connections are crucial in today's AI-driven world. Julia also presents a structured framework called 'craft' to help writers optimize AI-generated content, enriching it with their unique experiences. This conversation is a must-listen for anyone looking to thrive in content creation!

There’s an often overlooked aspect of business that can significantly impact your retention rate. It tends to operate quietly in the background, going unnoticed in the hustle and bustle of daily operations. However, the key to unlocking a goldmine of potential lies in bringing this element to the forefront. By dedicating your attention and adopting a proactive approach, you can transform it into a powerful driver of customer retention. Shana will dive into what this area is and how focusing on it can yield substantial benefits for your business.Key Takeaways:Intro (00:00)Shana always ask one question whenever someone claims that an aspect of their business is thriving (00:57)Why is having a great customer support department or customer support process very important? (02:02)What are the three things that Shana sees as KPI metrics for customer support teams? (05:00)Shana's advice on training your customer support team (09:03)How do we reduce tickets? (18:56)Episode wrap-up (19:56)Additional Resources:Action Priority Matrix Podcast Episode: https://www.shanalynn.com/podcast/project-prioritization-made-easy-how-to-use-the-action-priority-matrixLearn how to work with Shana: https://www.shanalynn.com/FREE 7-minute Community Training: https://connect.communitycultivated.com/trainingFREE Community Creators Hub: https://connect.communitycultivated.com/hubLearn more about Shana’s Community Training Program: https://www.shanalynn.com/cultivateConnect with Shana: https://www.instagram.com/shanaspeaksCommunity Creators is a podcast for online entrepreneurs looking to learn more about creating thriving communities and empowering their community teams.Be sure to follow the podcast, so you never miss an episode!

If you run events for your business or have ever considered hosting one, this episode is a must-listen. Shana is joined by Phil Mershon, the mastermind behind Social Media Marketing World, one of the largest events in our industry. He will discuss essential strategies for ensuring that attendees feel connected and have an outstanding experience, both before and during the event.Key Takeaways:Intro (00:00)Phil’s favorite community (01:43)Philosophy about event creation (05:20)Two different parts of a customer journey according to Phil (08:57)What other key elements of the event contribute to building connection, community, and culture? (16:42)How do you shift people's thinking so they see the event's content as just one part of the overall experience? (25:32)Episode wrap-up (48:56)Additional Resources:Phil’s website: https://www.philmershon.com/Phil’s FREE article on community building: https://www.philmershon.com/bonusUnforgettable Book: https://www.philmershon.com/unforgettable-book/Phil’s Social Media Account: Facebook: https://www.facebook.com/phil.mershonInstagram: https://www.instagram.com/phil_mershon/LinkedIn: https://www.linkedin.com/in/philmershon/X (formerly Twitter): https://www.twitter.com/phil_mershon/Learn how to work with Shana: https://www.shanalynn.com/FREE 7-minute Community Training: https://connect.communitycultivated.com/trainingFREE Community Creators Hub: https://connect.communitycultivated.com/hubLearn more about Shana’s Community Training Program: https://www.shanalynn.com/cultivateConnect with Shana: https://www.instagram.com/shanaspeaksCommunity Creators is a podcast for online entrepreneurs looking to learn more about creating thriving communities and empowering their community teams.Be sure to follow the podcast, so you never miss an episode!

In today's episode, Shana will discuss with her guest, Blake Fly, how the subtle art of unexpected appreciation can generate a significant return on investment for your business. They'll also guide you through a simple formula to help make this practice a daily habit.Check out the full episode: https://www.shanalynn.com/podcast/how-this-one-question-can-be-rocket-fuel-for-your-business-with-blake-flyKey Takeaways:Intro (00:00)How does that build these unforgettable relationships according to Blake? (00:28)What seven words does Blake consider to be an excellent catalyst for initiating this topic? (04:54)Episode wrap-up (07:13)Additional Resources:Blake’s FREE Video Series: https://instantconnecting.com/Blake’s website: https://blakefly.com/Blake’s Social Media Account: Instagram: https://www.instagram.com/blakeflyFacebook: https://www.facebook.com/blakefleischackerLearn how to work with Shana: https://www.shanalynn.com/FREE 7-minute Community Training: https://connect.communitycultivated.com/trainingFREE Community Creators Hub: https://connect.communitycultivated.com/hubLearn more about Shana’s Community Training Program: https://www.shanalynn.com/cultivateConnect with Shana: https://www.instagram.com/shanaspeaksCommunity Creators is a podcast for online entrepreneurs looking to learn more about creating thriving communities and empowering their community teams.Be sure to follow the podcast, so you never miss an episode!

Shana found herself unexpectedly emotional at her three-year-old's muffins with moms event. Unlike the other mothers who might shed tears out of love or the joy of the special moment, Shana's tears stemmed from a different source. Some might attribute her reaction to pregnancy hormones, which likely played a part since she's not usually prone to crying. Regardless, her experience this morning taught her some valuable lessons that she wants to share.Key Takeaways:Intro (00:00)What are those things that when we accommodate special needs and recognize those often overlooked? (10:16)How can you go above and beyond to accommodate and recognize individuals rather than just the group? (11:21)How can we create a safe space for them? (15:48)Episode wrap-up (17:28)Additional Resources:Learn how to work with Shana: https://www.shanalynn.com/FREE 7-minute Community Training: https://connect.communitycultivated.com/trainingFREE Community Creators Hub: https://connect.communitycultivated.com/hubLearn more about Shana’s Community Training Program: https://www.shanalynn.com/cultivateConnect with Shana: https://www.instagram.com/shanaspeaksCommunity Creators is a podcast for online entrepreneurs looking to learn more about creating thriving communities and empowering their community teams.Be sure to follow the podcast, so you never miss an episode!

In September of 2023, Ali Kay had 1,400 members in her membership program, which was just under two years old. Remarkably, a week later, she grew her membership to over 4,500 members following a $10 workshop, achieving an impressive conversion rate of over 40 percent. In this episode, she will break down her strategies and share how she accomplished this incredible growth.Key Takeaways:Intro (00:00)Ali’s favorite community (01:54)When does Ali started her membership business (04:05)What was Ali's community or sphere of influence like before she launched her membership program? (05:37)How did Ali conduct her launch? (07:19)If someone wanted to execute this kind of launch, what advice does Ali offer, or what key points does she believe are crucial? (31:20)Did Ali manage her own ads for the launch, or does she have an ads manager? (40:45)Episode wrap-up (48:03)Additional Resources:Ali’s website: https://alikaystudio.com/Ali’s Social Media Accounts:Facebook - https://www.facebook.com/AliKayArtStudio/Instagram - https://www.instagram.com/ali_kay_studio/Learn how to work with Shana: https://www.shanalynn.com/FREE 7-minute Community Training: https://connect.communitycultivated.com/trainingFREE Community Creators Hub: https://connect.communitycultivated.com/hubLearn more about Shana’s Community Training Program: https://www.shanalynn.com/cultivateConnect with Shana: https://www.instagram.com/shanaspeaksCommunity Creators is a podcast for online entrepreneurs looking to learn more about creating thriving communities and empowering their community teams.Be sure to follow the podcast, so you never miss an episode!

Shana interviewed branding and marketing expert Lauren Tickner, who achieved millionaire status by 23 through her online business. Lauren explains how she tailors her content and its corresponding calls to action depending on where potential customers are at in the buying process.Check out full episde here: https://www.shanalynn.com/podcast/millionaire-sales-secrets-and-the-power-of-personal-branding-with-lauren-ticknerKey Takeaways:Intro (00:00)How does Lauren distinguish between the three funnel content and her call to action different for the three? (00:32)How does VSL work and how can you get these results according to Lauren? (02:31)Episode wrap-up (04:14)Additional Resources:Lauren’s website: https://impactschoolmethod.com/ Lauren’s Social Media Account: Instagram: https://www.instagram.com/laurentickner/ Twitter: https://twitter.com/laurentickner Facebook: https://www.facebook.com/lauren.tickner/ LinkedIn: https://www.linkedin.com/in/laurentickner/ YouTube: https://www.youtube.com/c/laurentickner Impact School’s Social Media Accounts:Instagram: https://www.instagram.com/impact_school/ Facebook: https://www.facebook.com/impactschoolpodcast LinkedIn: https://www.linkedin.com/company/impact-school/ YouTube: https://www.youtube.com/@impact_school Impact School’s podcast: https://open.spotify.com/show/2wJpmySw3FtVe5uvT2kaAR Learn how to work with Shana: https://www.shanalynn.com/FREE 7-minute Community Training: https://connect.communitycultivated.com/trainingFREE Community Creators Hub: https://connect.communitycultivated.com/hubLearn more about Shana’s Community Training Program: https://www.shanalynn.com/cultivateConnect with Shana: https://www.instagram.com/shanaspeaksCommunity Creators is a podcast for online entrepreneurs looking to learn more about creating thriving communities and empowering their community teams.Be sure to follow the podcast, so you never miss an episode!https://www.shanalynn.com/podcast/millionaire-sales-secrets-and-the-power-of-personal-branding-with-lauren-tickner

Have you ever poured your heart and soul into building something, only to find it hard to let go even when it's ready to run on its own? That's the situation many successful entrepreneurs face. They've invested so much time and effort creating strong systems and a reliable team, yet the urge to micromanage or stay constantly involved persists. This constant busyness can rob you of the chance to enjoy the fruits of your labor and explore other aspects of life. Let's dig deeper into why this happens and explore strategies to help you finally step back and achieve a healthier work-life balance.Key Takeaways:Intro (00:00)What is the thing that isn't your role and should be someone's responsibility? (08:00)What keeps you going back to your community if it's not for the number of likes or comments? (09:40)Why does it matter to get in touch with your creative side according to Shana? (11:02)Episode wrap-up (14:40)Additional Resources:Learn how to work with Shana: https://www.shanalynn.com/FREE 7-minute Community Training: https://connect.communitycultivated.com/trainingFREE Community Creators Hub: https://connect.communitycultivated.com/hubLearn more about Shana’s Community Training Program: https://www.shanalynn.com/cultivateConnect with Shana: https://www.instagram.com/shanaspeaksCommunity Creators is a podcast for online entrepreneurs looking to learn more about creating thriving communities and empowering their community teams.Be sure to follow the podcast, so you never miss an episode!

In today's episode, we look into a crucial aspect often overlooked in business growth: authenticity. Despite knowing all the strategies and tactics, if your business feels stagnant, it might be because you're not authentically representing yourself. Our guest, Tracy Harris, a seven-figure CEO shares insights on how to show up confidently and authentically in your business and content. If you're seeking to unlock your full potential, this episode is a must-listen. Key Takeaways:Intro (00:00)Tracy’s insights of lacking authenticity in business and stresses the importance of staying true to oneself (04:20)Process of transitioning towards authenticity and acknowledges the influence of mentors and groups (10:59)Two essential tools to help you discover your authentic self according to Tracy (30:55)What does authentic mean according to Tracy (38:25)Episode wrap-up (48:41)Additional Resources:Tracy’s website: https://tracyharris.co/Unlock your future self with Tracy’s FREE Guided Visualization: https://tracyharris.co/futureselfMums With Hustle Podcast:https://podcasts.apple.com/au/podcast/mums-with-hustle-podcast/id1044168565Learn how to work with Shana: https://www.shanalynn.com/FREE 7-minute Community Training: https://connect.communitycultivated.com/trainingFREE Community Creators Hub: https://connect.communitycultivated.com/hubLearn more about Shana’s Community Training Program: https://www.shanalynn.com/cultivateConnect with Shana: https://www.instagram.com/shanaspeaksCommunity Creators is a podcast for online entrepreneurs looking to learn more about creating thriving communities and empowering their community teams.Be sure to follow the podcast, so you never miss an episode!

Want to unlock the secrets of writing copy that drives sales and inspires action? Join Shana for an insightful conversation with Anna Powers. Anna is a conversion copywriting expert, a certified trainer, and even a lawyer.Don't miss this chance to gain valuable insights into the world of persuasive copywriting.Check out the Full Episode: https://www.shanalynn.com/podcast/create-clickworthy-copy-that-keeps-your-customers-engaged-with-anna-powersKey Takeaways:Intro (00:00)What is the difference practically when it comes to conversion copywriting? (00:48)Episode wrap-up (06:54)Additional Resources:Anna’s website: https://www.saraannapowers.comDownload the free Guide to the Business of Copywriting and get started turning your words into wealth: https://www.saraannapowers.com/guideAnna’s Social Media Accounts:Instagram: https://www.instagram.com/saraannapowers/Facebook: https://www.facebook.com/saraannapowersThreads: @saraannapowersLearn how to work with Shana: https://www.shanalynn.com/FREE 7-minute Community Training: https://connect.communitycultivated.com/trainingFREE Community Creators Hub: https://connect.communitycultivated.com/hubLearn more about Shana’s Community Training Program: https://www.shanalynn.com/cultivateConnect with Shana: https://www.instagram.com/shanaspeaksCommunity Creators is a podcast for online entrepreneurs looking to learn more about creating thriving communities and empowering their community teams.Be sure to follow the podcast, so you never miss an episode!