Community Creators with Shana Lynn

Community building is often overlooked as we build systems, processes, and automate to get people to make progress in our programs. Shana will discuss what you need to know and implement to create more connections in your community. Enjoy watching!Key Takeaways:Intro (00:00)Why has engagement been super high inside of the community? (02:07)Authenticity and Integrity (02:57)What are uncommon commonalities? (04:03)How do we help people uncover those aspects of each other inside of our community? (05:25)Episode wrap-up (12:08)Additional Resources:Learn how to work with Shana: https://www.shanalynn.com/FREE 7-minute Community Training: https://connect.communitycultivated.com/trainingFREE Community Creators Hub: https://connect.communitycultivated.com/hubLearn more about Shana’s Community Training Program: https://www.shanalynn.com/cultivateConnect with Shana: https://www.instagram.com/shanaspeaksCommunity Creators is a podcast for online entrepreneurs looking to learn more about creating thriving communities and empowering their community teams.Be sure to follow the podcast, so you never miss an episode!

Shana had a client who canceled their group coaching session. But instead of seeing it negatively, she sees it as a chance to become more enlightened. She will discuss why cancellations aren't always a bad thing in this episode and provide advice on how to view them in a different perspective.Key Takeaways:Intro (00:00)Mindset around cancellations (00:36)Other form of cancellation (01:30)Episode wrap-up (10:29)Additional Resources:Learn how to work with Shana: https://www.shanalynn.com/FREE 7-minute Community Training: https://connect.communitycultivated.com/trainingFREE Community Creators Hub: https://connect.communitycultivated.com/hubLearn more about Shana’s Community Training Program: https://www.shanalynn.com/cultivateConnect with Shana: https://www.instagram.com/shanaspeaksCommunity Creators is a podcast for online entrepreneurs looking to learn more about creating thriving communities and empowering their community teams.Be sure to follow the podcast, so you never miss an episode!

Today, we're diving into the world of creating unforgettable experiences, both for customers and employees. The Savannah Bananas, led by Jesse Cole, known as the Yellow Tux guy, have pioneered a fan-first approach that has garnered widespread acclaim. However, Shana has gleaned a crucial lesson from their success: to cultivate exceptional customer experiences, you must first foster an amazing community among your employees. Join us as we welcome Emily Cole, co-founder of the Savannah Bananas and the mastermind behind the team's culture. Emily shares insights into crafting a fan-first environment within your team, empowering them to extend that same principles to your customers. Get ready to learn how to transform your organization into a beacon of community-driven excellence.Key Takeaways:Intro (00:00)Emily’s favorite community (03:08)How has Emily managed to articulate this bold and unconventional vision for her team? (06:44)What does it look like for you all to take what you do for the people attending the games and turn around and make that tangible for your employees? (08:28)How does Emily encourage her employees to consider those types of friction points? (14:55)How does Emily balance adhering to scripting and providing opportunities for adding flair while empowering her team with the authority to do so? (18:10)How does Emily create this culture within the team of being willing to try and pivot and change and not needing that everyday structure? (23:05)What insights did Emily gain during that period about supporting her employees that continue to influence her approach today? (27:29)What preparations and activities are underway behind the scenes as Emily leads up to this significant inaugural event they are all testing? (32:57)How does Emily effectively convey the vision in a manner that inspires her team to embrace it and become enthusiastic about innovating around it? (36:17)Onboarding process into the Banana family (46:02)All about Bananas Foster (49:43)Episode wrap-up (55:27)Additional Resources:The Savannah Bananas: https://thesavannahbananas.com/Bananas Foster: https://bananasfoster.org/Banana Land at Sea: https://www.bananalandatsea.com/Instagram: Emily’s Instagram Account: https://www.instagram.com/EmCole3/The Savannah Bananas - https://www.instagram.com/thesavbananas/Bananas Foster - https://www.instagram.com/Bananasfosterinc/Learn how to work with Shana: https://www.shanalynn.com/FREE 7-minute Community Training: https://connect.communitycultivated.com/trainingFREE Community Creators Hub: https://connect.communitycultivated.com/hubLearn more about Shana’s Community Training Program: https://www.shanalynn.com/cultivateConnect with Shana: https://www.instagram.com/shanaspeaksCommunity Creators is a podcast for online entrepreneurs looking to learn more about creating thriving communities and empowering their community teams.Be sure to follow the podcast, so you never miss an episode!

Shana is tired of hearing from so many influential people and creators about how artificial intelligence would ruin communities. She believes that while there are undoubtedly drawbacks, there are also plenty of ways that we can use AI to build more vibrant communities and deeper connections.She's going to dive into those in this episode. You should definitely listen to this particular podcast with your entire team.Key Takeaways:Intro (00:00)What Shana discovered while reading an article on artificial intelligence harming online communities (04:33)What can AI do according to Shana? (09:15)One role of a community manager (11:35)How can you leverage the good of AI and make it a partner? (13:36)Episode wrap-up (35:04)Additional Resources:Learn how to work with Shana: https://www.shanalynn.com/FREE 7-minute Community Training: https://connect.communitycultivated.com/trainingFREE Community Creators Hub: https://connect.communitycultivated.com/hubLearn more about Shana’s Community Training Program: https://www.shanalynn.com/cultivateConnect with Shana: https://www.instagram.com/shanaspeaksCommunity Creators is a podcast for online entrepreneurs looking to learn more about creating thriving communities and empowering their community teams.Be sure to follow the podcast, so you never miss an episode!

A crucial aspect of customer retention is often overlooked by businesses but remains a source of frustration for consumers. Shana will shed light on this essential but overlooked factor and discuss strategies to deal with it effectively. Find out what it takes to keep customers engaged and satisfied.Key Takeaways:Intro (00:00)An easy and most overlooked way to lose a customer when it comes to retention (02:19)What are the three methods by which Shana identifies businesses making errors (02:44)What aspect of the customer experience is glitchy? (08:43)Episode wrap-up (09:40)Additional Resources:Learn how to work with Shana: https://www.shanalynn.com/FREE 7-minute Community Training: https://connect.communitycultivated.com/trainingFREE Community Creators Hub: https://connect.communitycultivated.com/hubLearn more about Shana’s Community Training Program: https://www.shanalynn.com/cultivateConnect with Shana: https://www.instagram.com/shanaspeaksCommunity Creators is a podcast for online entrepreneurs looking to learn more about creating thriving communities and empowering their community teams.Be sure to follow the podcast, so you never miss an episode!

Facebook ads can be really intimidating, especially if you're a newbie. But it's not as hard as you think.In fact, Adrienne Richardson has been running Facebook ads online for over 10 years and has spent over 20 million dollars in ad spend. She knows her stuff and she's going to tell us all about it!Key Takeaways:Intro (00:00)Adrienne’s favorite community (02:44)How can someone with no experience in running Facebook or Instagram ads get started? (04:30)Is it advisable to use Facebook lead ads or should they opt for the more conventional route of directing users to a familiar landing page? (06:13)Are there particular types of ads like image versus video and video formats? (07:36)Did Adrienne suggest using Facebook and Instagram for ad placement? (09:32)Adrienne's advice on targeting, particularly for beginners without retargeting audiences from their email list or website visitors (11:30)When informing individuals about their running ads, how can they determine if it's effectively optimized? (13:33)What does scaling look like according to Adrienne? (23:44)What is a campaign? (31:48)When should I transition to implementing more advanced strategies, such as retargeting ads according to Adrienne? (33:25)Did Adrienne discover that certain buttons outperform others, or does she recommend using one type over another? (35:24)Episode wrap-up (45:17)Additional Resources:How to Calculate Lifetime Value Episode: https://www.shanalynn.com/podcast/the-1-business-metrics-your-need-to-know-how-to-calculate-itAdrienne’s Website: https://wearepowerplay.com/Adrienne’s Facebook Targeting Comeback Cheat Sheet: https://wearepowerplay.com/cheatsheet/Adrienne’s Social Media Accounts:Facebook: https://www.facebook.com/AdrienneRichardson78Instagram: https://www.instagram.com/adrienne_richardson_YouTube: https://www.youtube.com/channel/UCU7s3eVtC_lncXT96mV7czgTikTok: https://www.tiktok.com/@adriennerichardsonLearn how to work with Shana: https://www.shanalynn.com/FREE 7-minute Community Training: https://connect.communitycultivated.com/trainingFREE Community Creators Hub: https://connect.communitycultivated.com/hubLearn more about Shana’s Community Training Program: https://www.shanalynn.com/cultivateConnect with Shana: https://www.instagram.com/shanaspeaksCommunity Creators is a podcast for online entrepreneurs looking to learn more about creating thriving communities and empowering their community teams.Be sure to follow the podcast, so you never miss an episode!

Generating more revenue requires understanding where the real value of your business lies. Let's find out what the real value is and how you can leverage it once you know it.Key Takeaways:Intro (00:00)What brings value to people who are inside of our course or membership or group coaching program? (00:42)When people contemplate this, they always focus on one question (01:05)How do we figure out where the value lies? (02:42)Episode wrap-up (09:33)Additional Resources:Learn how to work with Shana: https://www.shanalynn.com/FREE 7-minute Community Training: https://connect.communitycultivated.com/trainingFREE Community Creators Hub: https://connect.communitycultivated.com/hubLearn more about Shana’s Community Training Program: https://www.shanalynn.com/cultivateConnect with Shana: https://www.instagram.com/shanaspeaksCommunity Creators is a podcast for online entrepreneurs looking to learn more about creating thriving communities and empowering their community teams.Be sure to follow the podcast, so you never miss an episode!

Shana talks a lot about progress on this podcast, and recently she was asked about gamification and how it relates to progress. She shared just a little insight on a few ways that you may be able to incentivize progress with gamification. Enjoy!Key Takeaways:Intro (00:00)Shana’s foundational principles (00:39)What are the skills and habits needed to master according to Shana?(01:40)Episode wrap-up (03:47)Additional Resources:77+ different creative connection ideas for your community: https://connectionideas.comLearn how to work with Shana: https://www.shanalynn.com/FREE 7-minute Community Training: https://connect.communitycultivated.com/trainingFREE Community Creators Hub: https://connect.communitycultivated.com/hubLearn more about Shana’s Community Training Program: https://www.shanalynn.com/cultivateConnect with Shana: https://www.instagram.com/shanaspeaksCommunity Creators is a podcast for online entrepreneurs looking to learn more about creating thriving communities and empowering their community teams.Be sure to follow the podcast, so you never miss an episode!

Some moments and encounters in life leave an indelible mark, even in the briefest of exchanges. For Shana, Dan Miller embodied one of those unforgettable connections. Over the years, Dan and Shana's friendship endured, anchored by shared insights into community building and mutual admiration for each other's work. Dan's impactful contributions to the 48 Days and Eagles communities left a lasting legacy. However, news of Dan's terminal cancer shook Shana and his wider community, shattering the perception of his vitality. As Dan's journey drew to a close, Shana found solace in revisiting a poignant podcast interview where Dan shared his wisdom on mastermind groups, a testament to his enduring spirit and profound impact. Today, in honor of Dan's memory, we share this episode anew, celebrating his remarkable life and contributions.Key Takeaways:Intro (00:00)Dan’s favorite community (04:48)The power of a community to an entrepreneur (07:49)Dan’s 48 Days To The Work You Love Book and Ecosystem (10:16)48 Days Eagles Community: What does it look like? (16:09)Help people thrive in their businesses (38:02)How to shift your community to be more collaborative (42:13)Episode wrap-up (45:14)Additional Resources:Dan’s website: https://www.48days.com/Learn how to work with Shana: https://www.shanalynn.com/FREE 7-minute Community Training: https://connect.communitycultivated.com/trainingFREE Community Creators Hub: https://connect.communitycultivated.com/hubLearn more about Shana’s Community Training Program: https://www.shanalynn.com/cultivateConnect with Shana: https://www.instagram.com/shanaspeaksCommunity Creators is a podcast for online entrepreneurs looking to learn more about creating thriving communities and empowering their community teams.Be sure to follow the podcast, so you never miss an episode!

If you find yourself unable to be actively involved in your community, it is likely you are no longer the community creator but the community created. Shana will talk about why this is a problem and how to solve it in this episode.Key Takeaways:Intro (00:00)In creating a community, we have to be intentional about its design. Why is this important? (01:57)We as humans, we are wired for two things that are very addicting (02:26)Shana explains how community was built to support your business (05:07)What are the features of a Community Creator according to Shana? (06:31)Episode wrap-up (07:22)Additional Resources:The 4 Pillars of a Thriving Online Community: http://freecommunitytraining.com/Learn how to work with Shana: https://www.shanalynn.com/FREE 7-minute Community Training: https://connect.communitycultivated.com/trainingFREE Community Creators Hub: https://connect.communitycultivated.com/hubLearn more about Shana’s Community Training Program: https://www.shanalynn.com/cultivateConnect with Shana: https://www.instagram.com/shanaspeaksCommunity Creators is a podcast for online entrepreneurs looking to learn more about creating thriving communities and empowering their community teams.Be sure to follow the podcast, so you never miss an episode!