

Sales Game Changers | Tips from Successful Sales Leaders
Fred Diamond
Institute for Effective Professional Selling founder Fred Diamond interviews top business-to-business sales leaders from companies such as AWS, AT&T, Oracle, Microsoft, Salesforce, Hilton and others about their sales journey, career highlights, mentors, and lessons learned while asking them to offer tips to help emerging sales professionals and leaders to grow their careers. It's an interview-style podcast that has become even more popular as sales professionals look for solutions in the new world of selling.
Episodes
Mentioned books

Apr 6, 2022 • 30min
Strategies for Igniting Buying Conversations with Blair Dunkley
This is episode 494. Tips for sales career success. Read the complete transcription on the Sales Game Changers Podcast website. BLAIR'S TIP: "Simply start identifying your strengths of what you're doing effectively and write those down. Three things every single day so that you start naming and labeling the things that you're already doing that are effective. Then you have something that's identifiable, repeatable and duplicatable and you're already doing it. It's the simplest most effective thing I can tell people to do."

Apr 5, 2022 • 29min
Removing Blocks that Stop Your Sales Success with Heather Hansen O'Neill
This is episode 493. Tips for sales career success. Read the complete transcript on the Sales Game Changers Podcast website. HEATHER'S TIP: "I'm going to encourage everyone to not give up their power of choice. Because bad things happen every day. Things outside of us, external situations will arise that are difficult, that are very challenging, but you get to choose how you think about it, how you feel about it, and how you respond to it. Don't give up your power."

Mar 31, 2022 • 31min
Hiring Quota Busting Sales Teams with Andy Miller
This is episode 492. Tips for sales career success. Read the complete transcription on the Sales Game Changers Podcast website. ANDY'S TIP: "When hiring, the main question is can this person hit quota in my environment under my circumstances? If it's an existing person, then the question is, what do I have to do to coach them up so that they can perform better? The best place to find candidates is to put in a referral system in your company amongst your existing team. Not just the sales team, but everybody in the company. And that includes from your clients and your customers, so why not make them part of winning on the referral fees?"

Mar 30, 2022 • 33min
Using Improv Comedy to Grow Your Sales with Bob Kulhan
This is episode 491. Tips for Sales Career Success. Read the complete transcription on the Sales Game Changers Podcast website. BOB'S TIP: "Cling to, "Yes and." There's an oversimplification that the majority of people use for 'yes and' that it's an ideation tool only. At its core, it's a communication tool because you cannot 'yes and' somebody without listening to them, without understanding them. And' is the bridge to your voice. This provides this opportunity to build bridges. 'Yes and' links to that postponement of judgment. 'Yes and' is a fantastic conflict management technique. Imagine some difficult questions being thrown your way or pushback that you're receiving. A way to deal with both of those is through 'yes and.'

Mar 28, 2022 • 30min
Being Fearless in Sales Conversations with Women in Sales Leader Kristie Jones
This is episode 490. Read the complete transcription on the Sales Game Changers Podcast website. Tips for sales career success. KRISTIE'S TIP: "Be fearless in speaking up and saying things are not okay in a way that you can be heard. It's not about stomping out or raising your voice. It's about, "Hey, you're probably not even aware that this happened in the meeting, or that you made this comment that made me feel small and invisible." It's our job. We are going to have to support each other. We're also going to have to have uncomfortable conversations in order to help move it forward. No change in our country and other countries have happened without having uncomfortable conversations happen."

Mar 24, 2022 • 32min
Excelling at Business When You Have Lyme Disease with Sales Expert Lauren Bailey
This is episode 489. Tips for sales career success. Read the complete transcription on the Sales Game Changers Podcast website. LAUREN'S TIP: "Go listen to your calls. The #1 thing you can do is listen to game tape. Go listen to your calls, go listen to other people's calls. When you do so, I'd like you to get into the mind of your customer. Play the pause game, play anybody's call, pause, "What's the customer thinking right now?" and what would you do next? The goal, remember, is engagement. Getting that customer to open up, getting that prospect to talk to you and to share their needs and their challenges so that you can help solve a potential problem. If you listen to your game tape with that in mind, I think you'll come up with three or four instant action items that you can take to take your game to the next level. Not enough people are doing it. If you commit to your craft that way, you can soar to the top and stay there."

Mar 22, 2022 • 32min
Career Advancement Strategies for Women in Sales from AWE's Reena Kirspel
This is episode 488. Read the complete transcription on the Sales Game Changers Podcast website. Tips for sales career success. REENA'S TIP: "Know your value. How do you do this? You can start with a mind map. Just start brainstorming out the education you bring to the table, the experiences you bring to the table, your personality traits, training, certifications. Just start putting it all out there to see. Start with a brainstorm session. If you don't know off the cuff your value, at least start there. From there, begin to fine tune it and build it out so that your value is essentially your brand statement. You want to know your value. Then you want to be able to articulate your value which is being able to express owning that I."

Mar 21, 2022 • 30min
Demystifying Sales Cold Calling with Nancy Calabrese
This is episode 487. Tips for sales career success. Read the complete transcription on the Sales Game Changers Podcast website. NANCY'S TIP: "Pick up the phone, hold yourself accountable to making a certain amount of dials a week, get it going. I'm telling you, I'll be the next person to get that piece of business if you don't do it."

Mar 17, 2022 • 29min
Getting to Your Customer's Why with MuleSoft's Public Sector Leader Jude Boyle
This is episode 486. Tips for sales career success. Read the complete transcription on the Sales Game Changers Podcast website. JUDE'S TIP: "The 60% solution was something I pulled from my marine brothers. Perfect information is impossible, whether it's the fog of war or the dynamic points of views on a problem. How do you get to enough information that you can action a plan? Whether it's go right, left, dig or charge, frequently it's much more about execution than it is about the plan or strategy. Too oftentimes people can get trapped in wanting to get that perfect insight when in reality, they will learn more, and our customers will, with a minimum viable product. The experience of trying to implement this approach will give you better insight than all the analysis that you could do. I'm a big fan of that."

Mar 15, 2022 • 33min
Why Picking Up the Phone First Will Drive More Sales with Alex Goldfayn
This is episode 485. Tips for sales career success. Read the complete transcription on the Sales Game Changers Podcast website. ALEX'S TIP: "Write down three names, write down three current customers or past customers, people you haven't talked to in a while. Look at someone you haven't talked to in six months or more. Write down three names of people you haven't talked to in six months or more, and then immediately, without thinking about it or analyzing it or scheduling it for later, immediately, go to the phone and call them and say, "Hey man, I was thinking about you. How are you? How's your family? Is everybody healthy? Now, what are you working on these days that I can help you with? Because I'd like to help." You will be the only one in that person's life doing that and they will remember that phone call forever. It's a pretty good way to live and it's pretty easy too."


