
You Are The Brand
You Are The Brand with Mike Kim is designed to help you showcase your unique expertise and build a highly profitable, personally fulfilling business. Mike Kim is a brand strategist for business thought leaders, coaches, and authors who want to create an impact with their ideas and get their message heard.
Mike’s refreshing approach has made him a sought-after speaker, online educator, and consultant for top thought leaders. Mike’s clients include New York Times bestselling authors and other experts featured on PBS, TED, CNN, and Fox. Mike has been featured in and written for Inc., Entrepreneur, and The Huffington Post.
Mike is the author of the Wall Street Journal best-selling book, You Are the Brand: The 8-Step Blueprint to Showcase Your Unique Expertise and Build a Highly Profitable, Personally Fulfilling Business.
He has spoken at industry-leading events including Social Media Marketing World, Tribe Conference, and Podcast Movement. He has been a guest on leading podcasts like Smart Passive Income, Entrepreneurs on Fire, and Read to Lead.
Themes: Personal Branding, Marketing, Copywriting, Consulting, Business, Coaching
Latest episodes

Feb 6, 2024 • 33min
406: Your SUBCONSCIOUS Knows the Way - Trust it to Guide You with Michael Sheridan
Michael Sheridan was a highly skilled software engineer who experienced a life-altering spiritual awakening that shifted his path from the coding to dream interpretation. Discover how an unexpected encounter with the spirit world and the profound insights from dreams led him to embrace his true purpose, transforming not only his own life but also those of countless others. This story is a testament to the power of inner reflection, the significance of dreams, and the possibility of finding one's calling in the most unexpected places. Connect with Michael: http://dream-analysis.com Was this episode valuable to you? Share it with a friend or DM me on Instagram (@mikekim) to let me know what jumped out at you. Connect with Me on Social: Instagram LinkedIn Facebook Twitter YouTube

Jan 30, 2024 • 31min
405: The Fortune is in the Feedback: Lessons from Top-Rated Trip Advisor Restaurants with Danna Junck
We've all heard the fortune is in the follow-up, but it can also be said that the fortune is in the feedback. Today I sit down with Danna Junck, founder of the top-rated Trip Advisor restaurant Danna's BBQ (dannasbbq.com) in Branson, MO. Danna is also a well-respected coach for entrepreneurs. Watch this interview on YouTube » Those of us who run service-based businesses can learn a lot from the restaurant industry, so get ready to gain practical tips on customer relationships, meeting needs, and the power of mindset. A sneak peek: The fascinating story of how Danna ventured into the restaurant business as a teenager and discovered her passion for serving others The parallel between the restaurant industry and other service-oriented businesses Danna's 10-4 rule, a simple yet effective approach to delivering exceptional customer service that keeps clients coming back The mindset shift needed to navigate challenging situations, handle negative reviews, and embrace the power of thoughts Why life isn't supposed to be happy all the time (loved this!) Connect with Danna: The Abundant Life Clarity Guide: 12 Questions to Unlock Your Wealth Potential (PDF) Danna's Website: dannajunck.com Danna's Instagram Danna's LinkedIn Was this episode valuable to you? Share it with a friend or DM me on Instagram (@mikekim) to let me know what jumped out at you. Connect with Me on Social: Instagram LinkedIn Facebook Twitter YouTube

Jan 23, 2024 • 40min
404: Solopreneurs - 5 Ways to Strengthen Your Self-Respect
If you're in business for yourself then respecting yourself is respecting the business - and vice versa. Join me for this episode as I share five actions (and one bonus!) that have strengthened my self-respect and in turn, grown my business. Do the ordinary things in an extraordinary manner. Charge appropriately Save your money Design your calendar Try one new thing a year Watch this episode on YouTube » Was this episode valuable to you? Share it with a friend or DM me on Instagram (@mikekim) to let me know what jumped out at you. Connect with Me on Social: Instagram LinkedIn Facebook Twitter YouTube

Jan 16, 2024 • 34min
403: Want Success? Then "Burn Clean Energy" in These 5 Areas
Join me as I delve into the concept of "burning clean energy" – from the people we engage with, to the food we eat, and the environments we dwell in. All of these principles have been vital to my growth and success, starting from being a solopreneur and now running several businesses. A few thoughts here: The people you surround yourself with The content you consume (and who you follow) The food you eat Your living and work spaces Your morning routine Watch this episode on YouTube » Was this episode valuable to you? Share it with a friend or DM me on Instagram (@mikekim) to let me know what jumped out at you. Connect with Me on Social: Instagram LinkedIn Facebook Twitter YouTube

Jan 9, 2024 • 31min
402: Run Your Own Race and Stop Comparing Yourself to Mr. or Ms. Guru
Watch this episode on YouTube » As we step into 2024, it's nice to back to solo episodes. One of my big tenets this year is to "run your own race" – it's time to shift our focus from comparing our lives to others to embracing our unique paths. The Comparison Trap: Discover how social media can skew our perception of success and how to step away from it for a healthier mindset. (Yea, I canned my Instagram account for awhile) Practical Strategies: Learn practical strategies to help you focus on your own path, including goal setting and cultivating gratitude. Embracing Self-Acceptance: Explore the journey of self-acceptance and how it can lead to a more fulfilling and authentic life. Episode Resources: Radical Acceptance (book) » 48 Days to the Work You Love (book) » Video by Dan Miller » Was this episode valuable to you? Share it with a friend or DM me on Instagram (@mikekim) to let me know what jumped out at you. Connect with Me on Social: Instagram LinkedIn Facebook Twitter YouTube

Dec 5, 2023 • 1h 19min
401: How to Turn What You Already Know Into 9+ Income Streams (MASTERCLASS REPLAY)
Watch this training on YouTube here » Dive into this masterclass that will help you understand the foundational elements of building a thought leadership practice. Some of the key points: Walk before you run Your framework "frames" the work Do the difficult work of making it simple Peers rarely pay Get rich 'slow' If you're interested in working with my team and I, we've just opened enrollment for You Are the Brand Academy, a 12-month mentorship and coaching program to help you grow your practice to hit $10,000 per month, per income stream. Find out more: youarethebrandacademy.com Enrollment closes Monday, December 11, 2023. Connect with Me on Social: Instagram LinkedIn Facebook Twitter YouTube

Nov 28, 2023 • 29min
400: Embrace the Suck with Vince Fowler
From childhood dreams of being a paratrooper to extreme ultramarathons, coach Vince Fowler shares his winding journey of self-discovery and embracing challenges... or as he calls it, to "embrace the suck". Hear Vince's emotional story of discovering he was not his father's biological son and the identity crisis it sparked, why Vince turned to ultra running, and what he realized about himself during a grueling 100K race. Find out how Vince reinvented his purpose and impact as a business coach focused on self-discovery. Connect with Vince: Web Instagram Vince's TEDx talk Connect with Me on Social: Instagram LinkedIn Facebook Twitter YouTube

Nov 21, 2023 • 21min
399: How to Create a Recipe for Your Version of Success with Robert Fukui
Robert Fukui is the co-author of the book Tandem: The Married Entrepreneurs' Guide for Greater Work-Life Balance. In this talk, he shares his recipe for success in life, business, and relationships. He reveals the five flavors that create fulfillment when blended in harmony - self, relationships, business, and wealth. Robert explains how to customize your own recipe to taste based on your unique life. The episode covers the five biggest regrets of the dying to illustrate what truly matters at life's end, why relationships should take priority over business, as well as research on 9 AM heart attacks linked to rushing into the day. Connect with Robert: Instagram LinkedIn Robert's book, Tandem: https://amzn.to/3SSfatb Connect with Me on Social: Instagram LinkedIn Facebook Twitter YouTube

Nov 14, 2023 • 30min
398: Burnout and Overwhelm is Real But it Doesn't Have to Be Your Story with Kent Murawski
Watch this episode on YouTube » Burnout is becoming an epidemic in today's fast-paced world. Drawing from his own story of burnout and personal crisis, Kent Murawski explains why the common idea of "balance" can actually be exhausting and ineffective. He then introduces a new framework for avoiding burnout and moving toward "wholeness" instead. Work-life balance vs. wholeness A profoundly simple definition of burnout How "Shalom" leads to integrity Kent's "Rhythms of Rest" framework Actionable ways to replenish yourself Kent's free Burnout Assessment: kentmurawski.com/burnout Kent on LinkedIn: linkedin.com/in/kentmurawski/ Connect with Me on Social: Instagram LinkedIn Facebook Twitter YouTube

Nov 8, 2023 • 13min
397: Explore Your Curiosity and Imagination when Setting 10 Year Goals with Kathy Brown
Watch this episode on YouTube » At our recent mastermind, Kathy Brown shared her insights on the profound influence of goal setting –– especially ten year goals. Explore the core principles of long-term planning, the dynamic force of curiosity and imagination, and the delicate craft of aligning today's endeavors with the dreams of your future: The concept of a 10-year goal as a North Star for life's journey Strategies for maintaining curiosity and imagination in adulthood The value of experimenting with life choices to refine long-term goals Kathy's Free Resource: The 10-Year Goal Guide » Connect with Kathy online: LinkedIn Instagram Connect with Me on Social: Instagram LinkedIn Facebook Twitter YouTube