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The How of Business - How to start, run, grow and exit a small business.

Latest episodes

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Jan 18, 2021 • 15min

351: Niche Down to Grow Your Small Business

Focus on your most profitable offerings and narrow your geography to help you grow your small business. Henry Lopez shares the benefits of Niching Down the focus of your business to help you grow faster. Narrowing your focus and offering allows you to better leverage your limited resources to help grow your business faster, particularly in the early phases of your start-up. Henry Lopez is a serial entrepreneur, small business coach, and the host of this episode of The How of Business podcast show – dedicated to helping you start, run and grow your small business. (TheHowOfBusiness.com)
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Jan 13, 2021 • 24min

350: E-Leap – Entrepreneur Nightmare or Dream

A glimpse of Entrepreneurship - possible dream or the unfortunate nightmare. Before you take the leap of entrepreneurship, glimpse into what the future may be like for you. This is the third in a special series of episodes related to the Entrepreneurial Leap – focused on helping you determine if you have what it takes to become a successful entrepreneur. This content is inspired by the book “Entrepreneurial Leap” by Gino Wickman, and Henry Lopez’ experiences as an entrepreneur and business coach. Henry Lopez is a serial entrepreneur, small business coach, and the host of this episode of The How of Business podcast show – dedicated to helping you start, run and grow your small business. (TheHowOfBusiness.com)
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Jan 11, 2021 • 48min

349: Built to Sell with John Warrillow

A Business That Can Thrive Without You with entrepreneur, author, and speaker John Warrillow. Whether you have an existing small business, or are planning to launch your first business, it’s critical that you build your business to be ready to sell. John is the author of “Built to Sell: Creating a Business That Can Thrive Without You”. Henry Lopez is a serial entrepreneur, small business coach, and the host of this episode of The How of Business podcast show – dedicated to helping you start, run and grow your small business. (TheHowOfBusiness.com)
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Jan 6, 2021 • 21min

348: E-Leap – The Right Business for You

How to Find the Right Business for You - considering the Industry, Business Type, and Size of Business. This is the second in a special series of episodes related to the Entrepreneurial Leap – focused on helping you determine if you have what it takes to become a successful entrepreneur. This content is inspired by the book “Entrepreneurial Leap” by Gino Wickman, and Henry Lopez’ experiences as an entrepreneur and business coach. Henry Lopez is a serial entrepreneur, small business coach, and the host of this episode of The How of Business podcast show – dedicated to helping you start, run and grow your small business. (TheHowOfBusiness.com)
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Jan 4, 2021 • 49min

347: Virtual Meeting Credibility with Kim Foley

How to maintain your Credibility during your Virtual Meetings with Kim Foley. Tips & techniques to improve your next virtual meeting. How you are perceived in online meetings, is critical for your credibility - whether it’s a Zoom or Teams video call with just one other person, or a more formal online presentation to a group. Kim shares her tips, techniques and experiences to help us make a better impression in our next virtual meeting. Henry Lopez is a serial entrepreneur, small business coach, and the host of this episode of The How of Business podcast show – dedicated to helping you start, run and grow your small business. (TheHowOfBusiness.com)
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Dec 28, 2020 • 24min

346: E-Leap – 6 Essential Entrepreneur Traits

Do you have what it takes to be a successful Entrepreneur? What’s the difference between being an Entrepreneur and Self-Employed? The 6 Essential Traits of Successful Entrepreneurs to help you determine if you have what it takes to become a successful entrepreneur. Based on the book “Entrepreneurial Leap” by Gino Wickman, and Henry’s, host of The How of Business podcast, experiences as an entrepreneur and business coach. Henry Lopez is a serial entrepreneur, small business coach, and the host of this episode of The How of Business podcast show – dedicated to helping you start, run and grow your small business. (TheHowOfBusiness.com)
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Dec 28, 2020 • 50min

345: Deadly Sins of Bookkeeping with Matt Remuzzi

Avoiding the Deadly Sins of Bookkeeping (14:55) with Matt Remuzzi, and his entrepreneur journey. Are your financials a mess? Or perhaps you are one of the few small business owners who are caught up on their bookkeeping and everything is up to date. Whether you are planning to start your first business, or you are an existing small business owner, Matt is going to share some valuable tips and advice on how to avoid some of the most common small business bookkeeping mistakes. Henry Lopez is a serial entrepreneur, small business coach, and the host of this episode of The How of Business podcast show – dedicated to helping you start, run and grow your small business. (TheHowOfBusiness.com)
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Dec 14, 2020 • 48min

344: Idea to Fashion Product with Zack Hurley

From idea to fashion product - how to launch your fashion business. Do you have an idea for a garment or clothing item, but are stuck with how to get it designed and made without significant investment and risk? Zack Hurley shares his entrepreneur story, and how he is helping fashion entrepreneurs achieve their dreams. Henry Lopez is a serial entrepreneur, small business coach, and the host of this episode of The How of Business podcast show – dedicated to helping you start, run and grow your small business. (TheHowOfBusiness.com)
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Dec 7, 2020 • 49min

343: Lawncare Business with Bryan Clayton

Growing a lawncare business with Bryan Clayton. Bryan shares his entrepreneur journey and insights and experiences building small businesses. Bryan is CEO and co-founder of GreenPal - an online marketplace that connects homeowners with local lawn care professionals. GreenPal has been called the “Uber for lawn care” by Entrepreneur magazine and has over 100,000 active users completing thousands of transactions per day. Henry Lopez is a serial entrepreneur, small business coach, and the host of this episode of The How of Business podcast show – dedicated to helping you start, run and grow your small business. (TheHowOfBusiness.com)
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Nov 30, 2020 • 47min

342: Know, Like & Trust Factor with Erica Castner

Developing your Know, Like and Trust Factor to help you increase your impact and influence, and grow your small business, with Erica Castner. Erica is a business owner, brand strategist, podcast host, and community builder. She helps business owners & leaders elevate their impact and influence with their ideal clients and teams. Henry Lopez is a serial entrepreneur, small business coach, and the host of this episode of The How of Business podcast show – dedicated to helping you start, run and grow your small business. (TheHowOfBusiness.com)

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