
The How of Business - How to start, run, grow and exit a small business.
The How of Business - how to start, run and grow a small business - is a weekly show for aspiring Entrepreneurs and existing Small Business Owners. If you are looking for actionable advice, tips and techniques on how to start (including launching or buying your first small business), run and grow your small business, this is the podcast for you! In each episode we either discuss a business topic, or interview an existing small business owner or business service provider. The How of Business is hosted by Henry Lopez who shares the knowledge and experience he has acquired over his corporate and entrepreneurial careers.
Latest episodes

Mar 15, 2021 • 48min
361: Business Bootstrap with Tyler King
How to bootstrap a small business with Tyler King, co-founder of Less Annoying CRM. Tyler also shares his interesting journey to entrepreneurship, and insights into how he bootstrapped the launch and growth of his software business. Henry Lopez is a serial entrepreneur, small business coach, and the host of this episode of The How of Business podcast show – dedicated to helping you start, run and grow your small business. (TheHowOfBusiness.com)

Mar 8, 2021 • 46min
360: Conversion Copywriting with Kira Hug
Generating sales and driving results for your small business using conversion copywriting with expert copywriter Kira Hug. Kira is a business owner and copywriter, founder of Kira Hug Media, co-founder of The Copy Writer Club, and co-host of The Copywriter Club Podcast. Henry Lopez is a serial entrepreneur, small business coach, and the host of this episode of The How of Business podcast show – dedicated to helping you start, run and grow your small business. (TheHowOfBusiness.com)

Mar 1, 2021 • 45min
359: Performance Speaking with Robbie Crabtree
Improve your speaking skills to help you grow your small business with attorney Robbie Crabtree. Whether it’s an important presentation, sales, or convincing partners or investors – the success of an entrepreneur often depends on their ability to communicate effectively and persuasively. Robbie shares a speaking technique and approach he calls Performance Speaking. Henry Lopez is a serial entrepreneur, small business coach, and the host of this episode of The How of Business podcast show – dedicated to helping you start, run and grow your small business. (TheHowOfBusiness.com)

Mar 1, 2021 • 47min
358: FlowPreneur - Unshakeable Bold Leadership with Bruce Ross
Achieving Flow states to grow as an entrepreneur and become a FlowPreneur and Unshakeable Bold Leader with Bruce Ross. FlowPreneur enables us to perform under pressure, recover rapidly, unlock creativity, and take bold action in our small business - plus savor the magic moments with family, friends and ourselves. Henry Lopez is a serial entrepreneur, small business coach, and the host of this episode of The How of Business podcast show – dedicated to helping you start, run and grow your small business. (TheHowOfBusiness.com)

Feb 22, 2021 • 46min
357: Chaos Eradication with Susan Fennema
Eradicate the chaos in your small business to help you grow your business and enjoy your life. Susan Fennema is the Chaos Eradicating Officer of Beyond the Chaos, a consultancy helping small business owners simplify their operations and manage their projects so they can grow their businesses and get their lives back. She is the author of “3 Ways to Control Chaos in Your Small Business”. Henry Lopez is a serial entrepreneur, small business coach, and the host of this episode of The How of Business podcast show – dedicated to helping you start, run and grow your small business. (TheHowOfBusiness.com)

Feb 15, 2021 • 44min
356: Conscious Synchronicity with Joan Sotkin
Moments of serendipity or convenient coincidence to help you grow your life and small business. Joan Sotkin and Henry Lopez chat about Conscious Synchronicity. How to control your fears, and get more from the opportunities that are presented to you in life. Henry Lopez is a serial entrepreneur, small business coach, and the host of this episode of The How of Business podcast show – dedicated to helping you start, run and grow your small business. (TheHowOfBusiness.com)

Feb 8, 2021 • 27min
355: 4 Reasons to Delegate
Delegate to facilitate the growth of your business, leverage the great ideas and skills of others, develop your team, be able to take time off from the business, and be able to sell your small business. Henry Lopez shares insights on why you should learn to delegate, and tools to help you do so effectively. Download the free Delegation Worksheet, and the 4 Reasons to Get Better at Delegating. Henry Lopez is a serial entrepreneur, small business coach, and the host of this episode of The How of Business podcast show – dedicated to helping you start, run and grow your small business. (TheHowOfBusiness.com)

Feb 8, 2021 • 51min
354: Client Experience Automation with Gordon Henry
Client Experience Automation (starting at 12:30) - everything from Customer Relationship Management platforms to online billing and payment solutions, to online reputation management – to help us grow our small businesses with Gordon Henry. Gordon also shares his entrepreneur and corporate career journey, and insights on the need for small businesses to always be ready and willing to pivot or adjust. Henry Lopez is a serial entrepreneur, small business coach, and the host of this episode of The How of Business podcast show – dedicated to helping you start, run and grow your small business. (TheHowOfBusiness.com)

Feb 1, 2021 • 40min
353: COVID-19 Relief Update with Gerri Detweiler
Latest COVID-19 Relief update for Small Business Owners with Gerri Detweiler. Updates on the PPP loans and EIDL. Gerri is a credit expert and the Education Director for NAV. Henry Lopez is a serial entrepreneur, small business coach, and the host of this episode of The How of Business podcast show – dedicated to helping you start, run and grow your small business. (TheHowOfBusiness.com)

Jan 25, 2021 • 47min
352: Exceptional Customer Service with Dr. Kelly Henry
Delivering Exceptional Customer service to grow your small business with Dr. Kelly Henry. Dr. Henry shares his experiences and tips on how to Define and Delivery Exceptional Customer Service. He is the author of "Define and Deliver Exceptional Customer Service." Dr. Henry is a retired chiropractor turned consultant and coach. Henry Lopez is a serial entrepreneur, small business coach, and the host of this episode of The How of Business podcast show – dedicated to helping you start, run and grow your small business. (TheHowOfBusiness.com)