Thought Leaders – Real Estate Re-imagined (formerly The Elevate Podcast)

Elite Agent
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Jul 6, 2021 • 37min

Inspiration before motivation: A leadership conversation with Manos Findikakis

This‌ ‌episode‌ ‌of‌ ‌the‌ ‌Elevate‌ ‌podcast‌ ‌is‌ ‌brought‌ ‌to‌ ‌you‌ ‌by‌ ‌‌Connect‌now‌  Eview Founder and CEO Manos Findikakis says he was dragged kicking and screaming into real estate. But once he realised the lifestyle and business opportunity it offered, he became one of its staunchest advocates. Now, Manos heads up Australia’s first multi-brand agency – one that has enjoyed incredible growth since the model launched in 2015 on the back of the ethos the agent is more important than the brand. In this episode of the Elevate podcast Manos shares a wealth of wisdom derived from almost 20 years in the industry, including his approach to leadership, why numbers set agents free, how he inspires his team, and why the biggest challenge right now isn’t a shortage of stock. Want more from this episode? Get access to the full episode guide, quick video tips, tools and more by joining our community or becoming a subscriber JOIN COMMUNITY (FREE!) BECOME A SUBSCRIBER Manos and Samantha also discuss: The numbers that agents should focus on (and how they build an agent’s business in the long-run) Why the measure of success is a client-centric approach not volume How he and wife Maria manage the work/life balance in a real estate partnership that saw them build a new model Why he believes leading a team isn’t about motivation, but rather inspiration (and what he does to inspire those around him) When the tipping point is likely to occur between profit and going backwards in an EBU How he and wife Maria built a new real estate model Why his best business ideas have always been born out of challenge  How knowing the ‘why’ helps agents achieve success Links and resources mentioned How to win friends and influence people – by Dale Carnegie Die with Zero – by Bill Perkins Manos on Elite Agent Zig while others zag Articles by Manos The reverse bucket list: Manos Findikakis Coping with the rollercoaster of real estate Connect with Manos Website LinkedIn
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Jul 2, 2021 • 40min

Simon Caulfield: The power and the passion

This‌ ‌episode‌ ‌of‌ ‌the‌ ‌Elevate‌ ‌podcast‌ ‌is‌ ‌brought‌ ‌to‌ ‌you‌ ‌by‌ ‌‌Connect‌now‌  Simon Caulfield has carved out a reputation as one of Brisbane’s most successful real estate agents. But it wasn’t all smooth sailing for the director of Place Kangaroo Point. Simon got off to a rough start, relying on trial and error to establish the habits that have helped him achieve success. In this episode of the Elevate podcast, Simon shares the story of how he went from a rookie agent sleeping under his desk to selling luxury property in the Queensland capital. He also offers an insight into why he encouraged his wife into real estate where she soon became a number one ranking agent, and how the couple approach their business to leave people in a better place than they found them. Want more from this episode? Get access to the full episode guide, quick video tips, tools and more by joining our community or becoming a subscriber JOIN COMMUNITY (FREE!) BECOME A SUBSCRIBER Simon and Samantha also discuss The importance of ‘break with’ moments – what they are and why every top selling agent has had them. What Simon’s ‘break with’ moment was and how other agents can employ a similar tactic to take their career to the next level How to become a good local that people turn to in the community Why Simon believes the true measure of his success as a business owner is the success of his team How he helps his team set and achieve their goals Why Simon has invested heavily in social media and how a strategy of engagement, not likes, has boosted his career How Simon and his wife Courtney became a dynamic real estate duo who are invested in each other’s success And more… Links and resources mentioned Josh Phegan Tom Panos  Inside the rockstar lifestyles of Queensland’s real estate agents Courtney Caulfield Simon on Elite Agent Elite Agent’s AREC notes on Simon Caulfield Connect with Simon Website LinkedIn Instagram
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Jun 29, 2021 • 28min

How to get editorial coverage for your listing: Alice Stolz

This‌ ‌episode‌ ‌of‌ ‌the‌ ‌Elevate‌ ‌podcast‌ ‌is‌ ‌brought‌ ‌to‌ ‌you‌ ‌by‌ ‌‌Connect‌now‌  As the managing editor of Domain, Alice Stolz has a love of storytelling with real estate and property as its focus. In addition to overseeing the content created for major metropolitan newspapers, magazines and the Domain website, Alice also represents Domain across the Nine Network, is a regular guest judge on The Block and is the host of the podcast Property Unpacked. In this episode of the Elevate podcast, Alice offers her unique insight into Australia’s ongoing love of property and how agents can harness it to create content that attracts media attention. Want more from this episode? Get access to the full episode guide, quick video tips, tools and more by joining our community or becoming a subscriber JOIN COMMUNITY (FREE!) BECOME A SUBSCRIBER Alice and Samantha also discuss: The elements journalists look for in a great property story Why a compelling real estate story isn’t always about grandeur and luxury, but instead involves emotion and a connection with the audience How Alice and the team at Domain work with agents Why Luxe Listings Sydney will be her guilty pleasure What agents should include when submitting content to the media Why great content sometimes involves thinking outside the box Plus more   Links and resources mentioned Luxe Listings Property Unpacked The Block Saul Eslake Dr Nicola Powell Domain Connect with Alice Website LinkedIn
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Jun 25, 2021 • 28min

Client care that converts: Tanja Neven-Jones

This‌ ‌episode‌ ‌of‌ ‌the‌ ‌Elevate‌ ‌podcast‌ ‌is‌ ‌brought‌ ‌to‌ ‌you‌ ‌by‌ ‌‌Connect‌now‌  Tanja Neven-Jones is a multi award-winning agent at O’Brien Real Estate Melbourne. After starting in the industry in 2003, Tanja found herself rebuilding her career from scratch after a business venture didn’t pan out as expected. In this episode of the Elevate podcast, Tanja shares the strategies that helped her establish a successful real estate career, not just once, but twice. She also offers a unique perspective of how she got back up and running quickly courtesy of tools that every agent should draw on. Want more from this episode? Get access to the full episode guide, quick video tips, tools and more by joining our community or becoming a subscriber JOIN COMMUNITY (FREE!) BECOME A SUBSCRIBER Tanja and Samantha also discuss: How to use warm data to achieve quick success Why client care wins you listings How to avoid being a real estate stalker but still have regular touch points with clientele Why 1000 names on a database is more than enough to create a stellar sales career How to get your head in the right space after a career setback Why conversion occurs long before you enter a client’s loungeroom And more… Links and resources mentioned Will Ainsworth Tom Panos AREC 2021 Elite Agent’s AREC 2021 notes Tanja on Elite Agent Women designed for success Connect with Tanja Website LinkedIn
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Jun 22, 2021 • 41min

How to avoid burnout and improve your performance: Chris Wilson

This‌ ‌episode‌ ‌of‌ ‌the‌ ‌Elevate‌ ‌podcast‌ ‌is‌ ‌brought‌ ‌to‌ ‌you‌ ‌by‌ ‌‌Connect‌now‌  It’s hardly a secret that real estate has the potential to be a stressful profession. Regardless of whether you work in property management or sales, the industry requires its members to operate at peak performance while negotiating with multiple parties. While peak performance might be a must, stress scientist Chris Wilson explains that doesn’t mean burnout, overwhelm and stress responses should be a mainstay. In this episode of the Elevate podcast, Chris walks through the physiology of the stress response and offers tools, strategies and techniques that both leaders and individuals can use to reduce its impact. From simple techniques to daily habits, he offers an essential guide to mitigating stress while honing in on the warning signs that everyone should address. Want more from this episode? Get access to the full episode guide, quick video tips, tools and more by joining our community or becoming a subscriber JOIN COMMUNITY (FREE!) BECOME A SUBSCRIBER Chris and Samantha also discuss: Why real estate is an industry prone to high stress, but there’s little conversation about the issue How individuals can identify their personal stress response Why there’s good stress and bad stress, but it’s how you manage it that counts The simple methods everyone can easily embrace to check themselves prior to stress becoming a problem What acute stress does to the body in the short and long-term How to manage your routine to better mitigate stress triggers Why high-performers might have trouble acknowledging their personal stress, and how to have a conversation about it How the best leaders identify stress in their team and the solutions they can draw on to reduce the issue And more… Links and resources mentioned Dr Joe Dispenza Headspace LJ Hooker Accelerate Connect with Chris LinkedIn Website
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Jun 18, 2021 • 33min

The leadership diaries: Rebecca Halton

This‌ ‌episode‌ ‌of‌ ‌the‌ ‌Elevate‌ ‌podcast‌ ‌is‌ ‌brought‌ ‌to‌ ‌you‌ ‌by‌ ‌‌Connect‌now‌  Having started in real estate as a second-generation agent more than 20 years ago, Rebecca Halton is the CEO of LJ Hooker City Residential in Perth. As a young mum and the head of a growing business, she has successfully navigated the work life balance to get to the point where she says it is possible to have it all. Rebecca is also the winner of this year’s LJ Hooker Accelerate program, and the cover story of the Winter edition of Elite Agent Magazine. In this edition of the Elevate podcast, she shares an insight into her leadership approach including the tough lessons she’s learned along the way and the daily habits she’s implemented to achieve success. Want more from this episode? Get access to the full episode guide, quick video tips, tools and more by joining our community or becoming a subscriber JOIN COMMUNITY (FREE!) BECOME A SUBSCRIBER Samantha and Rebecca also discuss: Why self-care is critical for all real estate professionals and leaders, and why being ‘selfish’ isn’t about being selfish at all How small daily habits can improve your mindset and productivity What she’s doing for her team to ensure they look after themselves The difference that deleting social media made to Rebecca’s work and personal life How she manages rookie recruits to help them achieve success Why leadership can be a lonely world at the top The lessons Rebecca wished she’d learned earlier, including patience, persistence and faith in her abilities And more… Links and resources mentioned How to Win Friends and Influence People by Dale Carnegie Atomic Habits by James Clear Rebecca on Elite Agent Rebecca Halton: Service with a smile How to position your business for success with outsourcing Connect with Rebecca Website LinkedIn
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Jun 11, 2021 • 22min

From setback to comeback: Eoghan Murphy

  This‌ ‌episode‌ ‌of‌ ‌the‌ ‌Elevate‌ ‌podcast‌ ‌is‌ ‌brought‌ ‌to‌ ‌you‌ ‌by‌ ‌‌Connect‌now‌  When Gold Coast agent Eoghan Murphy returned from a stint on reality TV, he feared his appearance on Love Island might have ruined his real estate career. A year later, that’s proven to be anything but the case, with Eoghan recently racking up a personal best of $1.2 million GCI this financial year. In this episode of the Elevate podcast, Eoghan explains what it was like to step back into real estate after reality TV, how he felt Love Island affected his mindset, what it took to come back after five months out of the industry, and the strategies he used to get back in the zone. Want more from this episode? Get access to the full episode guide, quick video tips, tools and more by joining our community or becoming a subscriber JOIN COMMUNITY (FREE!) BECOME A SUBSCRIBER Eoghan and Samantha also discuss: How Eoghan has built his career from zero, not once but twice Why a persistent and consistent approach pays off How he maximised any momentum he achieved Why success is the best prospecting strategy How the belief, training and support of his real estate principal empowered him to succeed beyond his dreams Why his goals are now bigger and better, and how he’s on track to achieve them His reality TV tips for Gavin Rubinstein, D’Leanne Lewis and Simon Cohen as they ready for the release of Luxe Listings Why Eoghan believes every agent knows deep down what they need to do, and he’s testament to the fact if they follow through it pays off And more… Links or resources mentioned Ryan Holiday: Ego is the enemy Ryan Holiday: The obstacle is the way Luxe listings Kollosche Tom Panos Michael Sheargold Jet Xavier Eoghan on Elite Agent Taking a chance Connect with Eoghan Website LinkedIn Facebook Instagram
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Jun 8, 2021 • 34min

The growth equation: Andrew Duncan

Sorted Services CEO Andrew Duncan is no stranger to starting and scaling a business. He has enjoyed a lengthy career as an entrepreneur in both the tech and real estate space and is all about providing service that scales. Throughout that successful career, Andrew has also drawn on the wealth of materials that relate to best practice in both starting a business, or optimising an existing enterprise. In this episode of the Elevate podcast, Andrew shares an insight into some of these resources, including three of the must-read books for business leaders at all stages of the growth journey. Want more from this episode? Get access to the full episode guide, quick video tips, tools and more by joining our community or becoming a subscriber JOIN COMMUNITY (FREE!) BECOME A SUBSCRIBER In this episode, Andrew and Samantha discuss: How the customer expectation and technology are coming together Why the real estate industry is less afraid of change than they once were and how they should use that to their advantage Why the best service often involves no need for service at all How to identify and eliminate negative inquiries to give your business space for high-quality interactions How lean thinking is critical to business success  Why you should test, learn and occasionally fail What constitutes an effective leadership style How to identify the ‘flywheel’ of your business that allows an enterprise to gain traction, scale-up and grow What Sorted Services offers and where it’s headed Plus much more… Links and resources mentioned The Best Service is No Service: How to Liberate Your Customers from Customer Service, Keep Them Happy, and Control Costs – Bill Price and David Jaffe The lean startup – by Eric Ries Good to great – by Jim Collins Sorted website Let’s get Sorted video Sorted agent overview Sorted on Elite Agent Real estate industry invited to contribute to proptech future  Connect with Andrew Duncan LinkedIn
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Jun 3, 2021 • 35min

Fearless and focussed leadership: Geoff Lucas

This‌ ‌episode‌ ‌of‌ ‌the‌ ‌Elevate‌ ‌podcast‌ ‌is‌ ‌brought‌ ‌to‌ ‌you‌ ‌by‌ ‌‌Connect‌now‌  As the newly-appointed head of The Agency, Geoff Lucas brings a proven track record of business growth and an eye for opportunity to his role as CEO. In real estate, he has previously worked with brands like McGrath, but has also led major Australian business across a variety of different industries. In this episode of the Elevate podcast, Geoff explains why The Agency’s vision resonated with him, the direction the industry is heading, and reflects on the leadership lessons learned in a long and highly successful career. Want more from this episode? Get access to the full episode guide, quick video tips, tools and more by joining our community or becoming a subscriber JOIN COMMUNITY (FREE!) BECOME A SUBSCRIBER In this episode, Geoff and Sam also discuss: What growth and opportunity mean to the people in a business and why it gets Geoff out of bed each morning Why Geoff decided to join the Agency to work alongside long time colleague Matt Lahood How the leadership team at The Agency work to their individual strengths Who the big influencers on Geoff’s career have been and how they have led to his success Why The Agency is future-focused on hubs, rather than shop fronts What a day in the life of a brand leader looks like and how Geoff manages his time Why the biggest focus for agents in the current market should be humility and honing their strengths Links and resource mentioned Scaling Up by Verne Harnish Geoff on Elite Agent The Agency announces appointment of Geoff Lucas as group CEO The Agency on Elite Agent The Agency releases autumn property report Price is right to spearhead The Agency’s expansion into Queensland The Agency announces expansion into commercial property sector Connect with Geoff Lucas Website LinkedIn
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Jun 1, 2021 • 28min

How to win clients with text messaging: Sean Smit

Text message is a simple, convenient and highly personalised way of marketing. But how can you use it to best effect to engage with people and convert them to clients?  In this episode of the Elevate podcast, Podium’s Sean Smit talks through the advantages of SMS over other marketing methods, and how the real estate industry can use it to start a two-way conversation that converts.  In this podcast, Samantha and Sean also discuss: How text message reaches 98 per cent of clients The advantages of text message over other marketing methods What a great SMS marketing campaign looks like How to make your message personal and elicit action from a client The dos and don’ts of SMS marketing How to engage in a two-way text conversation that converts Why it’s all about convenience and personalisation And more… Links and resources mentioned Market Buy Podium SMS marketing e-book Podium and Sean on Elite Agent Optimising your online reputation How to get more five-star Google reviews Why online reviews are essential for real estate Connect with Sean Website LinkedIn To learn more about how to use SMS marketing to win more clients, see here

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