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Sports Media Watch Podcast

Latest episodes

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Aug 1, 2024 • 32min

Olympics ratings, WBD sues the NBA, Roundball Rock's return

On today's episode, Jon Lewis and Drew Lerner wade through the somewhat confusing methodology that NBC is using for measuring its Olympics viewership, and how much of this year's success is real versus manufactured. Then, the crew discusses their opinions on Gold Zone and the whip-around format more broadly, asking whether it is the future of live sports consumption. Jon and Drew close out the show with a discussion about what WBD is trying to gain from its battle with the NBA over its matching rights.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
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Jul 25, 2024 • 53min

NBA media rights official; what's next for WBD; how WNBA fared; Olympics preview

Exploring NBA's new media rights agreements with major partners, WBD's denied 'match', WNBA successes, and Olympics preview. NBA emphasizing streaming deals, diverse talents in NBA media roles, growth potential in WNBA, and strategies for Olympics viewership.
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Jul 18, 2024 • 27min

NBA media rights crunch time; WNBA rights fee; big soccer viewership and more

On today's episode, Jon Lewis and Drew Lerner discuss the NBA finalizing its media rights deals, and what to expect from WBD's efforts to match Amazon's package of games. Then, the crew highlights the WNBA portion of the deal and whether that rights fee will look like a bargain down the line. Jon and Drew close out the show talking Copa America and Euros viewership on Fox, and Skip Bayless leaving FS1.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
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Jul 10, 2024 • 38min

NASCAR Chicago, Fox soccer, Caitlin Clark and more

On the latest edition of the Sports Media Watch podcast, Jon Lewis and Drew Lerner discuss the NASCAR Chicago Street Race, Fox soccer coverage, the latest Caitlin Clark numbers and more.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
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Jun 27, 2024 • 36min

Why NBA rights are so expensive despite lower Finals ratings (plus: WNBA ratings, Stanley Cup coverage)

On today's episode, Jon Lewis and Drew Lerner start the show discussing more viewership records for the Clark-sparked WNBA, including the Fever-Sky game that beat its own one week old record and a Fever game that set another record for ION. Then, Jon dives into his new piece on why the NBA has been able to land such lucrative media rights deals despite so-so NBA Finals viewership. The crew closes out the show talking about Game 7 of the Stanley Cup Finals and the new Big East media rights deals.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
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Jun 19, 2024 • 28min

NBA Finals ratings dud and should we believe Charles Barkley's retirement announcement?

On today's episode, Jon Lewis and Drew Lerner start the show discussing the lackluster NBA Finals viewership before shifting over to a conversation about Charles Barkley's latest retirement saga, and whether his announcement this time around is different than the past. Then, the crew wraps up with U.S. Open viewership and the Stanley Cup Finals.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
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Jun 12, 2024 • 26min

NBA and Stanley Cup Final ratings and Warner Bros. Discovery's sports strategy

On today's episode, Jon Lewis and Drew Lerner take a look at how the NBA and Stanley Cup Finals are faring from a ratings perspective through two games. Then, the crew closes out the show with a discussion on TNT's recent media rights acquisitions, whether the network is doing enough to maintain its rates with distributors, and if they'll secure a fourth package of NBA games.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
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Jun 6, 2024 • 40min

Caitlin Clark media meltdown, plus NBA Finals and Stanley Cup Final ratings previews

On today's episode, Jon Lewis and Drew Lerner unpack the media discourse surrounding the WNBA, including recent incidents with Stephen A. Smith and Pat McAfee. The crew then discusses the NBA Finals before having an impromptu conversation about the league's media rights deal and what it signals for the cable industry writ large. Jon and Drew wrap up with a discussion on the Stanley Cup Finals.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
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May 30, 2024 • 34min

Remembering Bill Walton, plus holiday weekend ratings

On today's episode, Jon Lewis and Drew Lerner discuss the legacy of Bill Walton and his prolific broadcasting career. Afterwards, the crew closes out the show with a ratings roundup of the Indy 500, Stanley Cup Playoffs, and NBA Conference Finals.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
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May 22, 2024 • 46min

The problem with ESPN's NBA coverage; plus, weekend ratings and Golf Channel skips Scheffler

On today's episode, Jon Lewis and Drew Lerner quickly go over weekend ratings for the NBA, PGA Championship, and Preakness before diving into our main topic: ESPN's game 7 broadcast of Knicks-Pacers. Jon details how ESPN's failures have resulted in a product that has become a disservice to NBA viewers, why the problem is systemic, and whether the network can reverse course over its next decade-plus of NBA rights. The crew closes out the show with a discussion of the coverage surrounding Scottie Scheffler's incident Friday at the PGA Championship.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

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