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saas.unbound

Latest episodes

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Apr 3, 2025 • 37min

Navigating AI's role in shaping the future of SEO with Joe Walsh @Prerender

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies. In episode #8 of season 5, Anna Nadeina talks with Joe Walsh, GM @Prerender --------------Episode's Chapters---------------- 02:03 What is Prerender? 04:07 Post-Acquisition Changes and Cost-Cutting 05:39 Building a Strong Team and Culture 15:18 The Future of Discoverability and AI 31:08 Implementing Processes and Celebrating Mistakes 33:17 Final Thoughts and Hacks for Success Joe - https://www.linkedin.com/in/joewalsh22/ Prerender - https://prerender.io/ Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group Stay up to date: Twitter: https://twitter.com/SaaS_group
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Mar 31, 2025 • 45min

The rising SaaS ecosystem in CEE with Monica Zara @How to Web

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies. In episode #7 of season 5, Anna Nadeina talks with Monica Zara, Head of Conference @HowToWebConf --------------Episode's Chapters---------------- 01:00 Monica's Journey to How to Web 04:04 How to Web Conference: An Overview 09:36 The State of SaaS in Romania 13:05 Fundraising vs. Bootstrapping in Eastern Europe 18:21 Challenges Faced by Founders 22:09 Curating Conference Content 32:33 Recap and Final Thoughts 34:55 Biggest Wins and Failures 40:08 Monica's Personal Hacks and Closing Remarks Monica- https://www.linkedin.com/in/monicazara/ How to Web - https://www.linkedin.com/in/monicazara/ Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group Stay up to date: Twitter: https://twitter.com/SaaS_group
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Mar 27, 2025 • 53min

Email automation frameworks to make SaaS customers successful with Jane Portman @Userlist

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies. Following our previous live AMA sessions, join us for this one uncovering some of the best email marketing frameworks today with Jane Portman, Сo-founder & CEO of Userlist, an email automation platform for SaaS companies. ----------Episode's Chapters-------------- 00:00 - Guest Introduction: Jane Portman 02:32 - Challenges in Building UserList 05:14 - Growth Strategy and SEO Focus 07:13 - Customer Success and Consultation Calls 16:25 - The Atomic Emails Framework 25:06 - Example of Effective Email Campaigns 27:23 - The Importance of Personalization in Emails 27:56 - Effective Personalization Strategies 31:44 - Data Tracking and Its Pitfalls 42:11 - Crafting Engaging Email Content 48:47 - The Role of Personal Branding in Email Marketing Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group Stay up to date: Twitter: https://twitter.com/SaaS_group LinkedIn: https://www.linkedin.com/company/14790796
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Mar 24, 2025 • 45min

Creating true AI value in a privacy-first analytics world with Thomas Tauchner @JENTIS ​

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies. In episode #5 of season 5, Anna Nadeina talks with Thomas Tauchner, Founder and CEO of JENTIS. --------------Episode's Chapters---------------- 02:13 Founding Gentis: From Agency to Product 03:05 Challenges and Growth of Gentis04:19 Separation of Agency and Product 05:34 Transitioning from Agency to Product Workflow 07:21 Customer-Centric Approach and Market Adaptation 14:25 Innovators vs. Early Majority: Market Segmentation 17:55 AI Integration and Synthetic Users 22:54 Improving Ad Spend and Pricing Strategies 23:26 Challenges in Pricing for Different Customer Segments 24:22 Impact of AI on Sales and Marketing 25:11 Sponsored Segment: Rewardful Affiliate Program 26:06 Sales Process and Customer Engagement 30:39 Importance of Agencies in Sales Strategy 33:13 Implementing Processes for Scaling Up 38:18 Big Wins and Lessons Learned 40:38 Decision-Making Hacks for Teams Thomas- https://www.linkedin.com/in/thomas-tauchner/ JENTIS - https://www.jentis.com/en/ Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group Stay up to date: Twitter: https://twitter.com/SaaS_group LinkedIn: https://www.linkedin.com/company/14790796
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Mar 20, 2025 • 43min

From startup to SaaS: finding balance in scale with Andrei Serbanoiu @Socialinsider

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies. In episode #4 of season 5, Anna Nadeina talks with Andrei, Co-Founder at Socialinsider, a social media analytics, reporting and benchmarking tool. --------------Episode's Chapters---------------- 00:00 - The Inception of Socialinsider 02:12 - Finding Product-Market Fit 04:56 - Ideal Customer Profile and Key Features 07:51 - Common Mistakes in Social Media Marketing 11:19 - Growth Strategies and Content Marketing 17:36 - AI Integration in Social Insider 22:30 - Customer Reviews and Feedback 32:07 - Transition from Startup to Scale-Up 37:08 - Biggest Wins and Failures Andrei - https://www.linkedin.com/in/andreiserbanoiu/ Socialinsider - https://www.socialinsider.io/ Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group Stay up to date: Twitter: https://twitter.com/SaaS_group LinkedIn: https://www.linkedin.com/company/14790796
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Mar 17, 2025 • 36min

Beyond valuations: human side of selling SaaS businesses with Juan Ignacio García Braschi @Boopos

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies. In episode #3 of season 5, Anna Nadeina talks with Juan, CEO of Boopos, a global investment bank for profitable software companies and marketplaces, providing M&A services, powered by a unique data infrastructure. --------------Episode's Chapters---------------- 00:00 - Juan's Journey in M&A and Founding Bupos 03:55 - The Importance of Having an Advisor in M&A 06:10 - Choosing the Right Advisor for Your Business 08:27 - Common Questions and Misunderstandings in M&A 10:45 -When is the Right Time to Sell Your Business? 16:34 -Market Trends and Predictions for 2025 24:29 -Rebranding and Moving Upmarket 27:13 -AI in M&A: Current Trends and Future Prospects 31:41 - Biggest Wins and Failures with Bupos 33:16 - Final Thoughts and Advice for Founders Juan - https://www.linkedin.com/in/jigarciab/ Boopos - https://www.boopos.com/ Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group Stay up to date: Twitter: https://twitter.com/SaaS_group LinkedIn: https://www.linkedin.com/company/14790796
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Mar 13, 2025 • 51min

SaaS marketing AI tool evolution: generic copy to brand voice with Henrik Roth @neuroflash

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies. In episode #2 of season 5, Anna Nadeina talks with Henrik, co-founder and CEO of Neuroflash, an all-in-one AI solution that supports you from idea generation to content creation and optimization. --------------Episode's Chapters---------------- 00:00 - Founding Neuroflash 06:27 - Challenges and Growth with AI 08:39 -Neuroflash's Unique Value Proposition 12:16 - Customer Onboarding and Education 14:44 - Market Focus and Expansion 16:16 - AI Misconceptions and Best Practices 21:29 - Collaboration and Future Vision 26:48 - AI-Supported Marketing: An Introduction 29:15 - SEO vs. AI Optimization 33:27 - Growth Strategies and Sales Processes 34:41 - Reflecting on Successes and Failures 41:01 - Future of AI in Content Generation 45:46 - Personal AI Hacks and Tools Henrik - https://www.linkedin.com/in/henrik-roth/ neuroflash - https://neuroflash.com/ Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group Stay up to date: Twitter: https://twitter.com/SaaS_group LinkedIn: https://www.linkedin.com/company/14790796
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Mar 10, 2025 • 50min

How to get SaaS exit ready and find your buyer fit with Alexis Grant @TheyGotAcquired

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies. In episode #1 of season 5, Anna Nadeina talks with Alexis, founder and CEO of TheyGotAcquired, a media company that helps entrepreneurs sell their businesses. --------------Episode's Chapters---------------- 00:00 - Alexis' Journey into Acquisitions 03:15 - First Business Sale Experience 04:31 - Second Business Sale Experience 07:02 - Building They Got Acquired 11:43 - Understanding Acquisition Trends and Founder Insights 16:43 - Valuation Stories and Strategic Acquisitions 25:02 - Choosing the Right Buyer: Beyond the Highest Bidder 28:47 - Addressing the Gender Gap in Business Acquisitions 30:53 - Challenges and Strategies for Female Founders in SaaS 42:32 - Advice for SaaS Founders: Building a Sellable Business 43:29 - Biggest Wins and Challenges in Content Marketing 45:25 - Growing an Engaged Audience: Tips and Hacks Alexis - https://www.linkedin.com/in/alexisgrant/ TheyGotAcquired - https://theygotacquired.com/ Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group Stay up to date: Twitter: https://twitter.com/SaaS_group LinkedIn: https://www.linkedin.com/company/14790796
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Feb 27, 2025 • 43min

What serial acquirers are looking for in SaaS businesses in 2025 with Tim Schumacher @saas.group

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies. In episode #50, Anna Nadeina talks with Tim Schumacher, founder and CEO of saas.group, a serial acquirer of wonderful B2B SaaS companies with a bootstrapper mindset. --------------Episode's Chapters---------------- 00:00 - saas.grouping in Morocco 03:43 - Navigating Remote Work Culture 06:50 - Diversity in Leadership and Company Culture 09:39 - Integrating AI into Business Operations 14:16 - Evaluating AI Companies for Acquisition 17:21 - Balancing Profitability and Growth in Acquisitions 20:48 - Accelerating Growth in Acquired Companies 23:15 - The Evolution of SaaS Group's Acquisition Strategy 26:03 - Personal Insights from Tim's Entrepreneurial Journey 31:11 - Building a Founder-Friendly Culture 35:49 - Reflections on Wins and Losses in 2024 39:29 - Best AI tools for Productivity Tim - https://www.linkedin.com/in/timschumacher/ Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group Stay up to date: Twitter: https://twitter.com/SaaS_group LinkedIn: https://www.linkedin.com/company/14790796
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Feb 24, 2025 • 1h 4min

From ChatGPT wrapper to VC-Backed SaaS: product, timing, & marketing with Iliya Valchanov @Team-GPT

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies. In episode #49, Anna Nadeina talks with Iliya, CEO and founder of Team-GPT, your shared AI workspace to help you seamlessly integrate AI into your team's workflow. --------------Episode's Chapters---------------- 00:00 - The Birth and Evolution of TeamGPT 06:48 - Challenges and Successes in AI Collaboration 16:52 - Understanding and Mastering AI 28:18 - Marketing Strategies for SaaS Growth 32:11 - AI Articles and Video Campaigns 35:45 - Creating an Online Course 37:52 - SEO and Repurposing Content 39:25 - Long Tail Keywords vs. Prompts 46:28 - Raising Funds and Scaling 55:04 - Biggest Wins and Failures 59:43 - Final Thoughts and Advice Iliya - https://www.linkedin.com/in/iliya-valchanov/ Team-GPT - https://team-gpt.com/ Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group Stay up to date: Twitter: https://twitter.com/SaaS_group LinkedIn: https://www.linkedin.com/company/14790796

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