saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies. In episode #38, Anna Nadeina talks with Fynn, Co-founder & CEO of Schematic, a solution that allows businesses to quickly integrate pricing and packaging into their application with a few lines of code. ----------Episode's Chapters-------------- 00:00 Introduction to SaaS and Pricing Strategies 07:21 The Inception of Schematic and Its Purpose 14:54 Target Audience and Sales Strategy 18:38 Pricing Strategies and Market Fit 26:54 Lessons from Previous Ventures and Future Outlook Fynn - https://www.linkedin.com/in/fynn-glover-b0410015/ Schematic - https://schematichq.com/ Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group Stay up to date: Twitter: https://twitter.com/SaaS_group LinkedIn: https://www.linkedin.com/company/14790796

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies. In episode #37, Anna Nadeina talks with Michael, Founder of Spiffy Checkouts, an intelligent checkout page platform. ----------Episode's Chapters-------------- 00:00 - Introduction to Spiffy 05:14 - Transitioning from Services to SaaS 10:01 - The Bootstrap Journey: Challenges and Strategies 15:04 - Ideation and Validating Business Ideas 21:06 - Preparing for Acquisition and Future Goals 24:06 - Understanding Spiffy: Use Cases and Value Propositions 27:00 - Narrowing Down: The Importance of Niching 30:23 - Finding Your Audience: Effective Customer Acquisition Strategies 33:50 - Lessons Learned: Mistakes and Growth in Building Spiffy 38:44 - Hacks for Success: Balancing Work and Creativity Michael - https://www.linkedin.com/in/michaelrhunter/ Spiffy Checkouts - https://spiffy.co/ Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group Stay up to date: Twitter: https://twitter.com/SaaS_group LinkedIn: https://www.linkedin.com/company/14790796

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies. Episode 36 is the special episode where Tim Schumacher takes over the hosting of the podcast to welcome Diamond Innabi, Principal of the Software Equity Group, an investment bank and M&A advisory serving the software and technology sectors. -----------Episode's Chapters----------- 00:00 - Introduction to SaaS Acquisitions 03:05 - Evaluating SaaS Companies for Acquisition 05:55 - The Importance of First Pass Success Rate 08:01 - Emotional Aspects of Selling a Business 10:03 - Preparing for a Successful Sale 12:05 - Choosing the Right Buyer 14:01 - Cultural and Strategic Fit in Acquisitions 17:00 - Valuation vs. Fit: Making the Right Choice 17:57 - Insights on Bootstrapped SaaS Companies 20:57 - Stories from the Acquisition World 25:00 - Conclusion and Future Outlook Tim Schumacher - https://www.linkedin.com/in/timschumacher/ Diamond - https://www.linkedin.com/in/diamondinnabi/ SEG - https://softwareequity.com/ Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group Stay up to date: Twitter: https://twitter.com/SaaS_group LinkedIn: https://www.linkedin.com/company/14790796

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies. In episode #35, Anna Nadeina talks with Daniel and Thomas, famous founders of SaaSiest, the largest community-driven B2B SaaS event in the Nordics! ----------Episode's Chapters-------------- 00:00 - Introduction to SaaSiest 03:46 - Backgrounds and Personal Stories 08:50 - The Birth of SaaSiest Community 12:19 - Niche Focus and Community Dynamics 17:20 - Building a Thriving Community 20:12 - Monetization Strategies and Community Value 26:05 - The Importance of Events in Community Building 26:12 - The Challenge of Hosting Events 28:05 - Understanding Your Audience 30:29 - Designing Engaging Events 32:42 - Creating a Sense of Community 33:58 -Shifts in B2B SaaS Trends 37:44 - The Importance of Quality Content 39:46 - Building a Strong Community 44:06 - Finding Your Community 49:01 - The Power of Bootstrapping 53:52 -Effective Event Management Hacks Daniel - https://www.linkedin.com/in/daniel-nackovski/ Thomas - https://www.linkedin.com/in/thomassjoberg/ SaaSiest - https://saasiest.com/ SaaSiest London - https://saasiestlondon.com/ Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group Stay up to date: Twitter: https://twitter.com/SaaS_group LinkedIn: https://www.linkedin.com/company/14790796

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies. In episode #34, Anna Nadeina talks with Pierre, founder of Claap, an AI Meeting Automation Platform for Sales. ----------Episode's Chapters-------------- 00:00 - Introduction to Claap 08:41 - The Evolution of Clap: From Asynchronous Meetings to Sales Automation 11:44 - Marketing Strategies: B2C vs B2B 17:16 - The Decision to Raise Funds: Insights and Experiences 25:16 - Integrating AI into Sales Processes 29:50 - Reflections on Wins and Failures Claap - https://www.claap.io/ Pierre - https://www.linkedin.com/in/pierretouzeau/ Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group Stay up to date: Twitter: https://twitter.com/SaaS_group LinkedIn: https://www.linkedin.com/company/14790796

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies. In episode #33, Anna Nadeina talks with Julien, CEO and founder of Mergify, a SaaS company providing merge automation and CI/CD tools for software engineering teams. ----------Episode's Chapters-------------- 00:00 - Julien's background 02:42 - The Journey of Building Mergify 06:43 - Challenges of Selling to Developers 13:03 - Marketing Strategies for Tech Products 22:30 - Falling in Love with the Problem 24:40 - The Importance of Problem-Solving in Tech 27:19 - Investing Mindset: Team vs. Product 30:55 - Navigating Competition in Tech 37:31 - Learning from Wins and Failures 44:38 - Building a Remote Team Culture Julien - https://www.linkedin.com/in/juliendanjou/ Mergify - https://mergify.com/ Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group Stay up to date: Twitter: https://twitter.com/SaaS_group LinkedIn: https://www.linkedin.com/company/14790796

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies. Episode 32 is the special episode where Tim Schumacher takes over the hosting of the podcast to welcome Shane Cheek from Continua Software, an Australian-owned software holding company that acquires, operates and grows B2B software businesses. -----------Episode's Chapters----------- 00:00 - Shane's Journey in Technology and Capital Markets 04:46 - The Formation of Continua Software 06:49 - Constellation's Influence and Market Positioning 08:34 - Acquisition Strategy and Target Metrics 09:56 - Transitioning Legacy Software to SaaS 13:54 - Balancing Growth and Profitability 18:48 - Market Dynamics and Valuation Challenges 21:45 - Operational Independence and Management Approach 24:38 - Hiring and Retaining Talent in SaaS 30:48 - Advice for Founders Seeking an Exit Tim Schumacher - https://www.linkedin.com/in/timschumacher/ Shane Cheek - https://www.linkedin.com/in/shanecheek/ Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group Stay up to date: Twitter: https://twitter.com/SaaS_group LinkedIn: https://www.linkedin.com/company/14790796

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies. Mike is a Co-founder of a marketing agency, creator of AI courses with almost half a million students, and author of a book on prompt engineering. And Ali is a Serial entrepreneur and CTPO of zenloop, a saas.group brand recently relaunched with full AI integration. ----------Episode's Chapters-------------- 00:00 - Introduction to the AI Revolution in SaaS 03:03 - Exploring AI Tools and Their Applications 06:06 - Effective Prompting Techniques for AI 09:08 - Creating Customer Personas and Market Research 12:02 - AI in Customer Communication and Feedback 14:47 - Trust and Reliability in AI Automation 18:01 - Live Demonstration of AI Capabilities 36:28 - Customer Feedback Management and AI Integration 39:44 - The Future of AI in Customer Service 42:24 - Extracting Insights from Customer Interactions 57:02 - Automation and AI: Overcoming Mental Barriers 01:00:55 - Practical Steps for Automation in Startups Mike - https://www.linkedin.com/in/mjt145/ Mike's book - https://www.amazon.com/Prompt-Engineering-Generative-AI-Future-Proof/dp/109815343X Mike's courses - https://app.vexpower.com/courses/ Ali - https://www.linkedin.com/in/ali-naqi-shaheen/ zenloop - https://www.zenloop.com/en/ RodCast - https://www.rodcast.fm/ Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group Stay up to date: Twitter: https://twitter.com/SaaS_group LinkedIn: https://www.linkedin.com/company/14790796

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies. In episode #30, Anna Nadeina talks with Simon, founder and CEO of Workleap, an employee experience platform designed for hybrid teams. ----------Episode's Chapters-------------- 00:00 - Introduction to WorkLeap 05:30 - The Journey from Service to Product 12:29 - Understanding WorkLeap's Current Offerings 17:45 - The Shift Towards Acquisitions 23:39 - Navigating Cultural Integration Post-Acquisition 31:26 - Empowering Employees to Shape Their Roles 39:13 - The Importance of Feedback in HR Tools 47:20 - Navigating Pricing Strategies for Growth 52:01 - Lessons from Wins and Failures 01:02:00 - The Art of Pivoting and Perseverance 01:07:38 - Staying Grounded in Entrepreneurship Simon - https://www.linkedin.com/in/simondebaene/ Workleap - https://workleap.com/ Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group Stay up to date: Twitter: https://twitter.com/SaaS_group LinkedIn: https://www.linkedin.com/company/14790796

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies. In episode #29, Anna Nadeina talks with Marvin, VP of marketing at OMR Reviews, a B2B software review site for the DACH market. ----------Episode's Chapters-------------- 00:00 - Introduction to OMR Reviews and Marvin's Journey 05:20 - The Evolution of OMR Reviews 10:23 - Understanding the B2B Marketing Landscape 16:11 - Target Audience and Market Segmentation 23:46 - The Importance of Honest Reviews 38:12 - Future Directions for OMR Reviews 35:19 - Team Building and Growth Strategies 39:29 - Personal Hacks for Team Management Marvin - https://www.linkedin.com/in/marvin-mueller/ OMR Reviews - https://omr.com/en/reviews Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group Stay up to date: Twitter: https://twitter.com/SaaS_group LinkedIn: https://www.linkedin.com/company/14790796