

Seth Godin's Startup School
Earwolf & Seth Godin
Seth Godin is a thought leader in the marketing and business world. In this rare live recording, hear Seth as he guides thirty entrepreneurs through a workshop exploring how they can build and run their dream business.
Episodes
Mentioned books

25 snips
Oct 29, 2012 • 27min
Permission and Trust
On this week’s episode of Seth Godin’s Startup School we learn how to build a community and gain their trust. Seth discusses how easily you can become paralyzed in the pursuit of perfect, why launching is overrated, and how Kickstarter works.

22 snips
Oct 22, 2012 • 26min
Appealing to Consumers
Figure out if you’re selling a product that will appeal to early adopters, people who need it, or the masses on today’s episode of Seth Godin’s Startup School. This week Seth explains how Google makes billions through clickable ads, discusses the difference between making something cool versus making something that works, and talks about how a Thai place in Queens became one of the best run restaurants in New York.

46 snips
Oct 15, 2012 • 29min
Creating Scarcity
Find out why scarcity is the only thing worth paying for on today’s episode of Seth Godin’s Startup School. Seth discusses having McDonalds milkshakes for breakfast, the lock-in effect, the large world that is the app market, and how your job is not to find more customers for your products, your job is to find more products for your customers.

24 snips
Oct 8, 2012 • 26min
Adjusting the Course
Learn how adjusting your course is beneficial on today’s episode of Seth Godin’s Startup School. This week Seth describes how being a consultant differs from being an entrepreneur, explains how he came to own a 40 billion dollar t-shirt, and starts to ask the group a series of questions that every entrepreneur should be able to answer.

41 snips
Oct 1, 2012 • 23min
Freelancer or Entrepreneur?
Welcome to the first episode of Seth Godin's Startup School. Join best-selling author Seth Godin as he provides business advice for entrepreneurs and freelancers from this rare workshop. During this week's episode Seth discusses creating a monopoly, describes the differences between freelancers and entrepreneurs, and talks about how a business is connected to marketing.