Success Story with Scott D. Clary
Success Story Media
Welcome to the Success Story Podcast, hosted by entrepreneur, business executive, author, educator & speaker, Scott D. Clary (@scottdclary). On this podcast, you'll find interviews, Q&A, keynote presentations & conversations on sales, marketing, business, startups and entrepreneurship. Scott will discuss some of the lessons he's learned over his own career, as well as have candid interviews with execs, celebrities, notable figures and politicians. All who have achieved success through both wins and losses, to learn more about their life, their ideas and insights. He sits down with leaders and mentors and unpacks their story to help pass those lessons onto others through both experiences and tactical strategy for business professionals, entrepreneurs and everyone in between. To get more of the Success Story podcast, go to www.successstorypodcast.com.
Episodes
Mentioned books
Oct 11, 2024 • 13min
Lessons - How To Market Emerging Technologies | Aubrey Strobel - Head of Communications at Lolli
Aubrey Strobel, Head of Communications at Lolli and a seasoned PR expert, shares her innovative marketing strategies for the crypto world. She discusses how humor and relatability can differentiate brands in a serious industry, turning Lolli into a 'fun bank.' Aubrey also highlights the power of meme marketing, showcasing how it can boost engagement and brand recognition. Alongside finance nerd Sean from NerdWallet, they explore the importance of user-friendly content to make cryptocurrencies accessible and entertaining.
Oct 10, 2024 • 1h 32min
Colin C. Campbell - Serial Entrepreneur & Bestselling Author | Start. Scale. Exit. Repeat.
Colin C. Campbell, a serial entrepreneur and bestselling author with over 28 years in startups, shares his journey of resilience and innovation. He discusses the significance of aligning executive personalities with business needs while navigating the transition from founder to manager. Colin reveals critical lessons from his successes and failures, the importance of timing in exits, and his insights on harnessing technology for business growth. Additionally, he emphasizes engaging younger audiences on social media and the vitality of community support in entrepreneurship.
Oct 6, 2024 • 12min
Lessons - The Power of Entrepreneurial Thinking | Michael Dermer - Founder of The Lonely Entrepreneur
Michael Dermer, Founder of The Lonely Entrepreneur, delves into the essence of cultivating an entrepreneurial mindset in any workplace. He discusses the necessity of innovation for competitiveness and offers actionable strategies for overcoming corporate hurdles. Michael introduces the Four P's of Perspective—passion, pressure, pleasure, and pain—and emphasizes their influence on decision-making. His insights encourage everyone to think like an entrepreneur to leverage their potential and drive organizational success.
Oct 6, 2024 • 16min
Lessons - Redefining Success Through Fulfillment Over Ambition | Erin Blaskie - Fractional CMO & TedX Speaker
In this engaging talk, Erin Blaskie, a Fractional CMO and TEDx speaker, shares her insightful journey through the complexities of non-linear career paths. She discusses overcoming burnout and emphasizes the shift from traditional success metrics to personal fulfillment. Erin encourages listeners to align their careers with individual values and practice self-care. Through her own transformative experiences, she highlights the importance of introspection and finding joy beyond societal expectations.
Oct 6, 2024 • 1h 26min
Micha Kaufman - Co-Founder & CEO of Fiverr | How One Man Disrupted the Entire Job Market
Micha Kaufman, co-founder and CEO of Fiverr, dives into the revolutionary journey of transforming the gig economy. He shares insights on the irrational optimist mindset essential for entrepreneurs and discusses key decisions that fueled Fiverr's growth. Micha reflects on the importance of continuous innovation in adapting to market disruptions and highlights his biggest career failures as lessons in resilience. The conversation also touches on the balance between leadership and personal challenges, and the evolving landscape of freelancing.
Oct 5, 2024 • 15min
Lessons - Building a Product-Led Growth Engine | Yoni Tserruya - CEO of Lusha
Yoni Tserruya, CEO of Lusha, delves into the world of product-led growth tailored for B2B companies. He reveals how self-service options enhance customer engagement and streamline sales processes, allowing users to explore products before contacting sales reps. Yoni discusses Lusha's journey, emphasizing the importance of high-quality data in building brand awareness and fostering organic growth. He also highlights the role of automation in improving sales productivity, freeing up more time for salespeople to focus on closing deals.
Oct 5, 2024 • 14min
Lessons - Scaling a Marketplace Through Founder-Led Growth | David Ciccarelli - CEO & Founder of Voices.com
David Ciccarelli, CEO and Founder of Voices.com, shares his journey in scaling a marketplace connecting businesses with voice talent. He discusses conquering the infamous 'chicken and egg' problem by balancing supply and demand through cold-calling clients and building talent relationships. David emphasizes the significance of founder-driven outreach and making those crucial, unscalable moves initially. He also highlights the importance of focusing on tasks only founders can do, paving the way for sustainable growth.
12 snips
Oct 4, 2024 • 40min
Success Story: Bernard Arnault, Chairman and CEO of LVMH
Bernard Arnault, the visionary behind LVMH, shares his incredible journey from a young man in Roubaix to the CEO of the world's largest luxury goods company. He discusses the significance of brand heritage, innovation, and strategic acquisitions that fueled LVMH's rise. The conversation delves into contrasting business strategies of the '80s, his innovative decentralized management approach, and the balance of tradition with modern adaptation. Arnault also reflects on his philanthropic efforts and the controversies that accompany his hallmark aggressive tactics.
Oct 3, 2024 • 1h 12min
Chase Jarvis - Co-Founder and CEO of CreativeLive | Never Play It Safe
Chase Jarvis, a renowned photographer, entrepreneur, and author, shares his insights on pushing creative boundaries. He emphasizes the importance of taking risks and embracing vulnerability to unlock one's true potential. Challenging traditional norms, he encourages listeners to align personal goals with creativity and resilience. The discussion also touches on navigating family expectations versus personal dreams, urging open communication. Jarvis's latest book, 'Never Play It Safe,' inspires a new generation to break free from comfort zones and pursue their passions with confidence.
Oct 1, 2024 • 14min
Lessons - You’re Building Your Personal Brand Wrong | Jay Jay - CEO of Ace of Spades PR Agency
Jay Jay, CEO of Ace of Spades PR Agency and a personal branding expert, shares insights on mastering personal branding for entrepreneurs. He stresses its role in differentiating oneself from competitors and building credibility. Jay discusses the power of crafting a unique story or 'hook' to attract clients and establish trust. He also covers strategies like leveraging authenticity, emotional connections, and feedback to enhance branding efforts and secure media visibility, making personal branding a crucial element in today's competitive landscape.
