Girls Make Bank

Jac White
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Dec 26, 2024 • 31min

How Improv Can Transform Your Sales and Entrepreneurial Success with Mary Lemmer

In this episode of Girls Make Bank, we dive into the transformative power of improvisation with Mary Lemmer, entrepreneur, improv expert, and founder of Choose Improve. Mary shares her journey from launching a gelato business as a teenager to discovering the principles of improv that transformed her entrepreneurial and personal life. We explore how improv skills—like active listening, adaptability, and the "Yes, and" technique—translate into real-world success for entrepreneurs and sales professionals. Mary also provides actionable insights into using improv techniques to boost confidence, build empathy, and handle rejection in business. Topics Discussed in the Episode:How improv principles like "Yes, and" enhance sales and entrepreneurial skills.Building empathy and active listening skills through improv exercises.Using improv to manage rejection and cultivate resilience in business.Practical applications of improv techniques, including the Half Pitch exercise.The mental and physical health benefits of incorporating improv into daily life.Connect with Mary Lemmer:Website: Mary LemmerIG: Mary Lemmer (@maryimproves) • Instagram photos and videosLinkedIn: Mary Lemmer - Improve | LinkedInApply to be a part of the Honeybees Sales Circle Follow me on LinkedInSubscribe to our email newsletterVisit us at honeybeesgroup.co
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Dec 19, 2024 • 38min

From Adversity to Opportunity: How Carly Kerndt Built FlyDog Digital

In this week’s episode of Girls Make Bank, we’re joined by Carly Kerndt, CEO of FlyDog Digital, who shares her inspiring journey from being laid off during the pandemic to building a thriving digital marketing agency. Carly reveals how she turned a low point into an opportunity, scaling her business from a one-woman operation to a full-service agency with a dedicated team of experts. We discuss the challenges and triumphs of starting a business, creating efficient systems, and building a strong company culture. Carly also shares actionable insights for growing an agency, the importance of setting up automated processes, and how to align your vision with your team’s performance. Topics Discussed in the Episode:How Carly Kerndt transitioned from being laid off to founding FlyDog Digital during the COVID-19 pandemic.The evolution of FlyDog Digital from virtual assistant work to a full-service digital marketing agency.The importance of operations, automation, and building a strong team for scaling a business.Strategies for effective client communication and improving close rates through transparency.Key advice for agency founders on scaling sustainably and aligning business goals with personal strengths.Connect with Carly Kerndt:IG: Carly Kerndt | Digital Marketing Agency Owner | Speaker (@by.carlybridget) • Instagram photos and videosFlyDog Digital: FlyDog Digital | Digital Marketing Agency (@flydogdigital) • Instagram photos and videosLinkedIn: Carly Kerndt - Founder/Owner - FlyDog Digital | LinkedInFlyDog Digital LinkedIn: https://www.linkedin.com/company/flydogdigital/Website: FlyDog DigitalApply to be a part of the Honeybees Sales Circle Follow me on LinkedInSubscribe to our email newsletterVisit us at honeybeesgroup.co
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Dec 12, 2024 • 30min

Revolutionizing Event Decor Sales with Fanfaire’s Founder Alexis Reardon

In this episode of Girls Make Bank, we sit down with Alexis Reardon, the founder of Fanfaire, a cutting-edge SaaS platform revolutionizing the special events industry. Alexis shares her journey from a seasoned tech professional in B2B sales to solving a common yet overlooked problem for event entrepreneurs. Inspired by her own experiences as a mom throwing her daughter’s birthday party, Alexis built Fanfaire to simplify and modernize the event decor buying process for small businesses. We explore the concept of product-led sales, the importance of customer feedback, and how to create authentic connections with clients in both traditional and innovative ways. Alexis also reveals her vision for empowering women-led businesses through technology, offering tips on scaling, growing revenue, and creating memorable customer experiences. Topics Discussed in the Episode:Alexis Reardon’s journey from tech sales to founding Fanfaire.How Fanfaire streamlines the event decor buying process with visual, interactive tools.The power of product-led sales and how it differs from traditional methods.Leveraging customer feedback for product development and market growth.Tips for building authentic rapport with clients in high-pressure industries.Connect with Alexis Reardon:LinkedIn: https://www.linkedin.com/in/alexis-reardon-7a95263/IG: @fanfaire.io @southbaypopWebsite: https://fanfaire.ioApply to be a part of the Honeybees Sales Circle Follow me on LinkedInSubscribe to our email newsletterVisit us at honeybeesgroup.co
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Dec 5, 2024 • 42min

Scaling Success: Carrie Kerpen’s Guide to Growth and Exit Strategies

In this inspiring episode of Girls Make Bank, we’re joined by the incredible Carrie Kerpen, founder of The Whisper Group and an expert in helping women entrepreneurs build scalable, sellable businesses. Carrie shares her journey from a creative sponsored wedding idea to founding and scaling a successful social media agency, ultimately leading to a profitable business exit. Together, we explore how women can turn lifestyle businesses into valuable assets by adopting a growth mindset, building transferable business systems, and creating strong networks. Whether you’re a seasoned entrepreneur or just starting out, this conversation is packed with actionable insights on overcoming fear, leveraging your unique strengths, and preparing for long-term success. Grab a notebook, your favorite drink, and get ready to take your business to the next level!Topics Discussed in the Episode:Turning a lifestyle business into a scalable, sellable asset.Overcoming fear and embracing risk in entrepreneurship.Building transferable systems for long-term business success.The importance of cultivating strong professional relationships.Strategies for a successful business exit and navigating the emotional journey.Connect with Carrie Kerpen:IG: https://www.instagram.com/carriekerpen/?hl=enLinkedIn: https://www.linkedin.com/in/carriekerpen/Website: https://www.wearethewhispergroup.com/ (Mention the Girls Make Bank podcast to receive $500 off the Whisper Way Readiness Program)Apply to be a part of the Honeybees Sales Circle Follow me on LinkedInSubscribe to our email newsletterVisit us at honeybeesgroup.co
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Nov 28, 2024 • 11min

Countdown to 2025: Gratitude, Growth and Goal-Setting Plus Exciting Announcements

In this Thanksgiving edition of Girls Make Bank,  Jac reflects on the transformative power of 2024 and prepares to finish the year strong. She shares her gratitude for the listeners who have supported the podcast and dives into actionable strategies for maximizing the last five weeks of the year. From setting intentional goals to focusing on personal growth and skill building, this episode is packed with tips to help you close out the year on a high note while setting a solid foundation for 2025. Jac announces a new groundbreaking sales training community for women that launches in February! This program is designed to empower authentic and effective selling. Plus, listeners are invited to join a FREE 90-minute workshop on December 12th to shift their sales mindset and prepare to crush their 2025 goals. Register here!Topics Discussed in the Episode:How to maximize the last five weeks of the year and set yourself up for 2025 success.The importance of doing uncomfortable work to build momentum in your business.Tips for revisiting goals, identifying small wins, and building momentum for the future.An exciting launch of a new sales training community for women, debuting in February 2025.Details about Jac’s FREE 90-minute mindset-shifting sales workshop on December 12th.Apply to be a part of the Honeybees Sales Circle Follow me on LinkedInSubscribe to our email newsletterVisit us at honeybeesgroup.co
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Nov 21, 2024 • 39min

The Transformative Power of Sales Skills with Samantha Skey of SHEMedia

In this week’s episode of Girls Make Bank, we welcome Samantha Skey, CEO of SheMedia and a trailblazer in digital media, to discuss the transformative power of sales skills and the importance of empowering women in business. Samantha shares her incredible career journey—from navigating early challenges in publishing to leading SheMedia with a dual focus on profit and purpose. Together, we unpack vital topics such as overcoming imposter syndrome, the value of mentorship, and the evolving role of women in business. Samantha also delves into balancing profitability with purpose and explains how SheMedia supports women-owned businesses and creators through innovative solutions. This conversation is a masterclass in building confidence, owning your value, and leading with conviction in any room.Topics Discussed in the Episode:The power of sales skills for personal and professional growth.Strategies for overcoming imposter syndrome and building confidence.Balancing profitability and purpose as a business leader.The importance of mentorship and how to approach potential mentors.How SheMedia is driving innovation in digital publishing and supporting women-owned businesses.Connect with Samantha Skey and SHE Media:LinkedIn: Samantha Skey - New York, New York, United States | Professional Profile | LinkedInWebsite: SHE MediaIG: https://www.instagram.com/shemediaIG: Samantha Skey (@samskey7) • Instagram photos and videosApply to be a part of the Honeybees Sales Circle Follow me on LinkedInSubscribe to our email newsletterVisit us at honeybeesgroup.co
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Nov 14, 2024 • 32min

How to Make Sales Feel Natural: Sarah Noel Block on Building a Lean Marketing Engine

In this episode of Girls Make Bank, host Jac White sits down with Sarah Noel Block, founder of Tiny Marketing, as she shares her personal experience of feeling uncomfortable with sales and how she made it feel more natural. She discusses the importance of having a system and process in place for sales and marketing, especially for small teams or solopreneurs. She goes on to tell us about the significance of building a strong offer ecosystem, developing dream client messaging, and creating a visibility plan to attract and engage potential customers.Key topics discussed in this episode include:- The power of tying every sales task to something you enjoy doing to make selling feel less uncomfortable.- Building a lean marketing engine and testing and innovating marketing funnels.- Tracking key performance indicators (KPIs) for small teams.- The effectiveness of email marketing and the role of automation in sales and marketing funnels.- The process of developing an offer ecosystem and crafting dream client messaging to attract the right audience.Sarah's insights and tips provide valuable guidance for women entrepreneurs looking to take the ick out of selling and create a successful business. So, let's dive in and learn how to make bank!Connect with Sarah:LinkedIn: https://www.linkedin.com/in/sarahnoelblock/Instagram: @sarahnoelblockWebsite: https://www.sarahnoelblock.com/Apply to be a part of the Honeybees Sales Circle Follow me on LinkedInSubscribe to our email newsletterVisit us at honeybeesgroup.co
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Nov 7, 2024 • 29min

Negotiating Like a Pro with Jennifer Justice

In this empowering episode of Girls Make Bank, host Jac White sits down with Jennifer Justice, an attorney, strategist, and advocate for women in business, to dive deep into the essentials of negotiating confidently and effectively. Jennifer, founder of The Justice Department—a firm dedicated to advancing and empowering female entrepreneurs and executives—shares expert advice on handling high-stakes negotiations, understanding your market value, and using emotional intelligence for long-term business success.Drawing from her years as Jay Z’s entertainment attorney and as an executive at Roc Nation, Jennifer sheds light on how women can leverage negotiation skills to close wealth gaps and advance in male-dominated industries. From practical salary negotiation tips to building an ecosystem where women invest in each other, this episode is packed with strategies to elevate your career and financial goals. Whether you're a business owner, creative, or just starting out in your career, Jennifer’s insights offer a roadmap to advocate effectively for yourself and turn negotiations into wealth-building opportunities.Topics Discussed in the Episode:The essential role of negotiation in business success and wealth-buildingTechniques to remove emotional blocks in negotiations and focus on goalsPractical steps for women to prepare for and win at salary negotiationsHow women entrepreneurs can build supportive networks and hire each otherLeveraging research, emotional intelligence, and assertiveness to secure better dealsConnect with Jennifer:IG: @jenniferjusticelIG: @thejustice.deptTikTok: @takincareofladybusiness Website: www.thejusticedept.comLinkedIn: https://www.linkedin.com/in/jennifer-justice-354a0b99/Apply to be a part of the Honeybees Sales Circle Follow me on LinkedInSubscribe to our email newsletterVisit us at honeybeesgroup.co
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Oct 31, 2024 • 37min

Master Your Pitch with Kat Weaver

In this episode of Girls Make Bank, Jac sits down with Kat Weaver, founder of Power to Pitch, to discuss practical strategies for women entrepreneurs looking to secure funding by delivering powerful pitches. Kat, an expert in guiding female founders through the pitching process, shares her unique approach to turning rejection into a positive experience that drives growth. She emphasizes the value of viewing each rejection as a chance to strengthen one's pitch, refine messaging, and build resilience.Throughout their conversation, Kat dives into the core elements of an effective pitch, from crafting a compelling "why" story that resonates emotionally to focusing on language that is clear and straightforward. She offers actionable advice on avoiding vague buzzwords, rhetorical questions, and industry jargon—common pitfalls that can detract from a pitch’s impact. Kat also underscores the importance of researching and understanding potential investors to shape pitches in a way that speaks directly to the audience’s values and priorities. Topics Discussed in the Episode:Embracing rejection as an opportunity to grow and improveFine-tuning your pitch to deliver a clear and authentic "why" storyAvoiding the use of vague language and industry jargon in pitchesThe value of researching and understanding your audience to craft impactful pitchesConnect with Kat:LinkedIn: https://www.linkedin.com/in/katweaver/Instagram: @iamkatweaverWebsite: www.powertopitch.comApply to our fundraising program here and mention Girls Make Bank for a discount: https://www.powertopitch.com/applyDirect discount for our Grant Prep Program that doesn't require an application: https://www.powertopitch.com/offers/TogBrmEa?coupon_code=GIRLSMAKEBANKApply to be a part of the Honeybees Sales Circle Follow me on LinkedInSubscribe to our email newsletterVisit us at honeybeesgroup.co
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Oct 24, 2024 • 32min

On the Power of Storytelling in Sales and Personal Branding with Catlin O’Shaughnessy Coffrin

In this episode of Girls Make Bank, we dive into the world of personal branding with Catlin O'Shaughnessy Coffrin, founder of Captivating Consulting and an expert personal brand coach. Cat shares her journey of navigating a career identity crisis and how it led her to empower women leaders to embrace their unique stories. We explore the critical role of storytelling in sales and how women often shy away from talking about themselves, despite the immense value it can bring to their businesses. Cat outlines the three pillars of crafting an authentic personal brand and provides practical steps on how to infuse your brand story into the sales process, making it both powerful and personal. She emphasizes that the essence of branding isn’t about superficial image-making, but about reflection, authenticity, and embracing your story to build deeper connections with clients. Tune in to learn how to reclaim your identity, boost your confidence in selling, and build a personal brand that feels real and resonates with your audience.Topics Discussed in the Episode:The importance of storytelling in personal branding and sales.How to break through the discomfort of sharing your personal story.Why personal branding should be strategic, not superficial.The key elements of a powerful brand narrative.How to differentiate between personal branding and influencer culture.Connect with Catlin:LinkedIn: https://www.linkedin.com/in/catlino/Captivating Consulting, LLC: https://www.captivatingco.com/Apply to be a part of the Honeybees Sales Circle Follow me on LinkedInSubscribe to our email newsletterVisit us at honeybeesgroup.co

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